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Qello Holdings (also known as Qello) is an American-based entertainment company founded in 2010, in New York, by Brian Lisi, Bob Frank, and Richard Johnson. Qello is the parent company of digital streaming service Qello Concerts, and
over-the-top content An over-the-top (OTT) media service is a media service offered directly to viewers via the Internet. OTT bypasses cable, broadcast, and satellite television platforms: the types of companies that traditionally act as controllers or distributors ...
service provider Qello Media Solutions. Qello Concerts is a digital streaming music service specializing in on-demand concert films and music documentaries. In 2016, Qello Concerts added live streaming events and original programming. The company is headquartered in
New York City New York, often called New York City or NYC, is the List of United States cities by population, most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the L ...
.


Background

Qello Concerts licenses long-form concerts, documentaries, behind the scenes footage and interviews from both major and independent music labels. Qello Concerts is available in more than 160 countries. Qello Concerts entered the film and television industry in 2016, debuting its first series, ''Evolution of a Song''. The platform also began its live streaming events initiative in 2016 offering live stream events including
Slightly Stoopid Slightly Stoopid is an American band based in the Ocean Beach neighborhood of San Diego, California, who describe their music as "a fusion of folk, rock, reggae and blues with hip-hop, funk, metal and punk." As a band, they have released thirt ...
with
Bob Weir Robert Hall Weir ( ; né Parber, born October 16, 1947) is an American musician and songwriter best known as a founding member of the Grateful Dead. After the group disbanded in 1995, Weir performed with The Other Ones, later known as The Dead ...
at TRI Studios, the 2016
Lockn' Festival Lockn' Festival, formerly known as Interlocken Music Festival, is an annual four-day music festival held at Oak Ridge Farm in Arrington, Virginia. The festival focuses primarily on jam bands and other music improvisation acts. Its inaugural even ...
, and
Umphrey's McGee Umphrey's McGee is an American jam band originally from South Bend, Indiana. The band experiments with many musical styles, including rock, metal, funk, jazz, blues, reggae, electronic, bluegrass, country, and folk. They have toured regularly ...
’s Chucktown Ball. Qello launched Qello Media Solutions in 2015 as a white label digital streaming service provider with a variety of media clients including
Acorn TV The acorn, or oaknut, is the nut of the oaks and their close relatives (genera ''Quercus'' and '' Lithocarpus'', in the family Fagaceae). It usually contains one seed (occasionally two seeds), enclosed in a tough, leathery shell, and borne ...
. In January of 2018, Canadian streaming media company
Stingray Digital Stingray Group Inc. (formerly Stingray Digital and Stingray Digital Group) is a publicly traded Media of Canada, Canadian media and entertainment company based in Montreal, Quebec, with offices in the United States, Belgium, the United Kingdom, t ...
announced that they had acquired Qello. The Qello Concerts service has since been renamed "Stingray Qello". The Qello executive team includes Brian Lisi as CEO, Bob Frank as President of Qello Concerts, Richard Johnson as Director of Business Development and Chief Revenue Officer, and Nicole Johnson as Director of Communications.


History

In May 2011, Qello was given one of Google's Developer Sandbox spots at
Google I/O Google I/O (or simply I/O) is an annual developer conference held by Google in Mountain View, California. "I/O" stands for Input/Output, as well as the slogan "Innovation in the Open". The event's format is similar to Google Developer Day. His ...
. In June 2011, RightsFlow, a licensing and royalty service provider, entered into an agreement with Qello, providing them with a service for royalty reporting, ensuring that rights holders are properly compensated for the use of their creative work. A percentage of all monthly revenue goes directly to the content provider. In May 2012, Qello and
EMI EMI Group Limited (originally an initialism for Electric and Musical Industries, also referred to as EMI Records Ltd. or simply EMI) was a British transnational conglomerate founded in March 1931 in London. At the time of its break-up in 201 ...
music entered an agreement, expanding Qello's library with content from EMI's library as well. EMI was a British multinational recording and publishing company. In April 2013, Qello launched a music blog designed to feature original content called Inside the Q.
Ben Fong-Torres Benjamin Fong-Torres ( 方 振 豪; Cantonese: Fong Chan Ho; born January 7, 1945) is an American rock journalist best known for his association with ''Rolling Stone'' magazine (until 1981) and the ''San Francisco Chronicle'' (from around 1982). B ...
, former editor for
Rolling Stone ''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, San Francisco, California, in 1967 by Jann Wenner, and the music critic Ralph J. Gleason. It was first kno ...
, is the Senior Editor. Inside the Q bloggers introduce Center Stage and Breakout artists being featured on Qello, as well as information about New Music Tuesdays, the apps new releases. The blog also has reviews of the concerts and documentaries featured on Qello with Fong-Torres's accounts of personal encounters and interviews with many of the artists. As of July 2014, Qello has 3 million registered users in more than 160 countries.


Qello Concerts

Users can access Qello via its mobile app available on
iOS iOS (formerly iPhone OS) is a mobile operating system created and developed by Apple Inc. exclusively for its hardware. It is the operating system that powers many of the company's mobile devices, including the iPhone; the term also includes ...
and Android, its
YouTube YouTube is a global online video platform, online video sharing and social media, social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by ...
channel,
Amazon Amazon most often refers to: * Amazons, a tribe of female warriors in Greek mythology * Amazon rainforest, a rainforest covering most of the Amazon basin * Amazon River, in South America * Amazon (company), an American multinational technology c ...
’s
Kindle Fire The Amazon Fire, formerly called the Kindle Fire, is a line of tablet computers developed by Amazon. Built with Quanta Computer, the Kindle Fire was first released in November 2011, featuring a color 7-inch multi-touch display with IPS techn ...
,
Windows Mobile Windows Mobile is a discontinued family of mobile operating systems developed by Microsoft for smartphones and personal digital assistants. Its origin dated back to Windows CE in 1996, though Windows Mobile itself first appeared in 2000 as Pock ...
, and
Sony , commonly stylized as SONY, is a Japanese multinational conglomerate corporation headquartered in Minato, Tokyo, Japan. As a major technology company, it operates as one of the world's largest manufacturers of consumer and professional ...
and
Samsung The Samsung Group (or simply Samsung) ( ko, 삼성 ) is a South Korean multinational manufacturing conglomerate headquartered in Samsung Town, Seoul, South Korea. It comprises numerous affiliated businesses, most of them united under the ...
Smart TV A smart TV, also known as a connected TV (CTV), is a traditional television set with integrated Internet and interactive Web 2.0 features, which allows users to stream music and videos, browse the internet, and view photos. Smart TVs are a techno ...
s. Users can log in using their Facebook or Twitter account, or by creating a login. If using a device supporting
iTunes iTunes () is a software program that acts as a media player, media library, mobile device management utility, and the client app for the iTunes Store. Developed by Apple Inc., it is used to purchase, play, download, and organize digital mul ...
, Qello scans the users iTunes library and suggests bands and videos the user may want to watch but had not previously purchased. It also gives iOS users access to purchase audio tracks of artists directly through iTunes. Qello allows users to create and share custom set lists. All users get unlimited access to Qello TV, which has more than 30 channels of non-stop concert moments; they also get one track from every concert film. Qello also offers an All-Access Pass giving subscribers unlimited access to every full-length concert and documentary in the library.


Platforms

Qello is also available on
Sony , commonly stylized as SONY, is a Japanese multinational conglomerate corporation headquartered in Minato, Tokyo, Japan. As a major technology company, it operates as one of the world's largest manufacturers of consumer and professional ...
and
Samsung The Samsung Group (or simply Samsung) ( ko, 삼성 ) is a South Korean multinational manufacturing conglomerate headquartered in Samsung Town, Seoul, South Korea. It comprises numerous affiliated businesses, most of them united under the ...
smart TV A smart TV, also known as a connected TV (CTV), is a traditional television set with integrated Internet and interactive Web 2.0 features, which allows users to stream music and videos, browse the internet, and view photos. Smart TVs are a techno ...
s,
Kindle Fire The Amazon Fire, formerly called the Kindle Fire, is a line of tablet computers developed by Amazon. Built with Quanta Computer, the Kindle Fire was first released in November 2011, featuring a color 7-inch multi-touch display with IPS techn ...
, and
iOS iOS (formerly iPhone OS) is a mobile operating system created and developed by Apple Inc. exclusively for its hardware. It is the operating system that powers many of the company's mobile devices, including the iPhone; the term also includes ...
and Android devices. In December 2011, Qello was added to
Google TV Google TV may refer to: * Google TV (interface), an updated interface of Android TV launched in 2020 * Google TV (service), a video-on-demand service formerly known as Google Play Movies & TV * Google TV (operating system), a discontinued operating ...
, and in May 2013,
YouTube YouTube is a global online video platform, online video sharing and social media, social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by ...
announced it would be featuring Qello as one of two channels launched in its new subscription channels. This partnership allows YouTube users to access all of the content from Qello. Soon after, in June 2013, Qello was added to
Apple TV An apple is an edible fruit produced by an apple tree (''Malus domestica''). Apple fruit tree, trees are agriculture, cultivated worldwide and are the most widely grown species in the genus ''Malus''. The tree originated in Central Asia, wh ...
, making Qello available everywhere that Apple TV is available. The following month, July 2013, Qello was added among the
Chromecast Chromecast is a line of digital media players developed by Google. The devices, designed as small dongles, can play Internet-streamed audio-visual content on a high-definition television or home audio system. The user can control playback with ...
apps. In April 2014, the Qello app became available for
Roku Roku ( ) is a brand of hardware digital media players manufactured by American company Roku, Inc. They offer access to streaming media content from online services. The first Roku model, developed in collaboration with Netflix, was introduce ...
devices. Qello was also a launch partner on the
Amazon Fire TV Amazon Fire TV (stylized as amazon fireTV) is a line of digital media players and microconsoles developed by Amazon. The devices are small network appliances that deliver digital audio and video content streamed via the Internet to a connecte ...
. In September 2014, Qello became available on
PlayStation 4 The PlayStation 4 (PS4) is a home video game console developed by Sony Interactive Entertainment. Announced as the successor to the PlayStation 3 in February 2013, it was launched on November 15, 2013, in North America, November 29, 2013 in ...
. Qello was previously available on
PlayStation 3 The PlayStation 3 (PS3) is a home video game console developed by Sony Interactive Entertainment, Sony Computer Entertainment. The successor to the PlayStation 2, it is part of the PlayStation brand of consoles. It was first released on Novemb ...
and
PlayStation 4 The PlayStation 4 (PS4) is a home video game console developed by Sony Interactive Entertainment. Announced as the successor to the PlayStation 3 in February 2013, it was launched on November 15, 2013, in North America, November 29, 2013 in ...
via the
PlayStation Network PlayStation Network (PSN) is a digital media entertainment service provided by Sony Interactive Entertainment. Launched in November 2006, PSN was originally conceived for the PlayStation video game consoles, but soon extended to encompass smartp ...
, but the service has since been suspended on these platforms. On May 4, 2016, PlayStation users in North America were emailed notifying them of the suspension of service and were instead encouraged to use other platforms or the paid-service Amazon Prime. As of May 6, 2016, however, the Qello website still lists PS3, PS4, and PS Vita as supported devices. In 2020, Qello Concerts was made available via
STV Player STV Player is a video on demand service owned by STV Group and available free-of-charge across the UK, online, on mobile and on all major TV platforms, including Sky Glass, Amazon Fire TV, Roku, Apple TV, Android TV, Freeview Play and Virgin Me ...
, the streaming service of Scottish broadcaster STV. Viewers could watch a live-stream of the channel, as well as view a selection of concerts on demand. Qello's streamed channel was removed from STV Player in 2021, however, a selection of concerts are available to view in the "Music" section. In 2021, Qello Concerts joined
Freeview Freeview may refer to: * Freeview (Australia), the marketing name for the digital terrestrial television platform in Australia * Freeview (New Zealand), a digital satellite and digital terrestrial television platform in New Zealand *Freeview (UK), ...
in the United Kingdom along with
sister channel In broadcasting, sister stations or sister channels are radio or television stations operated by the same company, either by direct ownership or through a management agreement. Radio sister stations will often have different formats, and somet ...
Stingray Naturescape. The channels can be found on channel 271 via the Channelbox streaming portal alongside
Now 70s Now 70s (formerly Channel U, Channel AKA, Massive R&B and Total Country) is a British free-to-air music television channel, owned by All Around the World Productions, available through Sky UK, Freeview (UK), Freeview and Virgin Media within the ...
,
Now 90s Now 90s was a British free-to-air music television channel, focusing exclusively on playing 1990s music for 10 months of the year (with their Christmas service not only playing hits from the 1990s). The channel originally launched on 23 Novembe ...
and
Clubland TV Clubland TV is a British free-to-air Dance music channel. It is based from the Clubland compilation albums. Clubland TV airs various sub-genres of dance/EDM from the 90's to the late 2010s, such as electronica, techno, trance, eurodance, house, ...
.


References

{{reflist, 30em


External links


Official website


Further reading


Bob Frank, Co-Founder/President of Qello ''Billboard'' InterviewQello is quietly building a “Netflix for music films” — and maybe building the future of digital video
Stingray Group Video hosting Video on demand services