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Politeness is the practical application of good manners or etiquette so as not to offend others. It is a culturally defined phenomenon, and therefore what is considered polite in one
culture Culture () is an umbrella term which encompasses the social behavior, institutions, and norms found in human societies, as well as the knowledge, beliefs, arts, laws, customs, capabilities, and habits of the individuals in these groups ...
can sometimes be quite rude or simply eccentric in another cultural context. While the goal of politeness is to refrain from behaving in an offensive way so as not to offend others and make all people feel relaxed and comfortable with one another, these culturally defined standards at times may be manipulated.


Types

Anthropologists Penelope Brown and Stephen Levinson identified two kinds of politeness, deriving from Erving Goffman's concept of face: * Negative politeness: Making a request less infringing, such as "If you don't mind..." or "If it isn't too much trouble..."; respects a person's right to act freely. In other words, ''deference''. There is a greater use of indirect speech acts. Also considered a part of being assertive. *Non-assertive politeness: when a person refrains from making a comment or asserting their beliefs during a discussion so as to remain polite to others present. Also when a person goes along with a decision made by someone else so as not to appear impolite. *Assertive politeness: when a person offers their opinion in a positive and constructive way to be assistive and helpful during an interaction. Or to refrain from agreeing with something they do not actually agree with in a way that does not offend others. * Positive politeness: Seeks to establish a positive relationship between parties; respects a person's need to be liked and understood. Direct speech acts, swearing and flouting Grice's maxims can be considered aspects of positive politeness because: ** they show an awareness that the relationship is strong enough to cope with what would normally be considered impolite (in the popular understanding of the term); ** they articulate an awareness of the other person's values, which fulfills the person's desire to be accepted. Some cultures seem to prefer one of these kinds of politeness over the other. In this way politeness is culturally bound.


History

During the
Enlightenment era The Age of Enlightenment or the Enlightenment; german: Aufklärung, "Enlightenment"; it, L'Illuminismo, "Enlightenment"; pl, Oświecenie, "Enlightenment"; pt, Iluminismo, "Enlightenment"; es, La Ilustración, "Enlightenment" was an intel ...
, a self-conscious process of the imposition of polite norms and behaviours became a symbol of being a genteel member of the upper class. Upwardly mobile
middle class The middle class refers to a class of people in the middle of a social hierarchy, often defined by occupation, income, education, or social status. The term has historically been associated with modernity, capitalism and political debate. C ...
bourgeoisie increasingly tried to identify themselves with the elite through their adopted artistic preferences and their standards of behaviour. They became preoccupied with precise rules of etiquette, such as when to show
emotion Emotions are mental states brought on by neurophysiological changes, variously associated with thoughts, feelings, behavioral responses, and a degree of pleasure or displeasure. There is currently no scientific consensus on a definitio ...
, the art of elegant dress and graceful conversation and how to act courteously, especially with women. Influential in this new discourse was a series of essays on the nature of politeness in a commercial society, penned by the philosopher
Lord Shaftesbury Earl of Shaftesbury is a title in the Peerage of England. It was created in 1672 for Anthony Ashley-Cooper, 1st Baron Ashley, a prominent politician in the Cabal then dominating the policies of King Charles II. He had already succeeded his fa ...
in the early 18th century. Shaftesbury defined politeness as the art of being pleasing in company: Periodicals, such as ''
The Spectator ''The Spectator'' is a weekly British magazine on politics, culture, and current affairs. It was first published in July 1828, making it the oldest surviving weekly magazine in the world. It is owned by Frederick Barclay, who also owns ''Th ...
'', founded as a daily publication by
Joseph Addison Joseph Addison (1 May 1672 – 17 June 1719) was an English essayist, poet, playwright and politician. He was the eldest son of The Reverend Lancelot Addison. His name is usually remembered alongside that of his long-standing friend Richar ...
and
Richard Steele Sir Richard Steele (bap. 12 March 1672 – 1 September 1729) was an Anglo-Irish writer, playwright, and politician, remembered as co-founder, with his friend Joseph Addison, of the magazine ''The Spectator''. Early life Steele was born in D ...
in 1711, gave regular advice to its readers on how to be a polite gentleman. Its stated goal was "to enliven morality with wit, and to temper wit with morality...to bring philosophy out of the closets and libraries, schools and colleges, to dwell in clubs and assemblies, at tea-tables and coffeehouses" It provided its readers with educated, topical talking points, and advice in how to carry on conversations and social interactions in a polite manner. The art of polite conversation and debate was particularly cultivated in the
coffeehouses A coffeehouse, coffee shop, or café is an establishment that primarily serves coffee of various types, notably espresso, latte, and cappuccino. Some coffeehouses may serve cold drinks, such as iced coffee and iced tea, as well as other non-ca ...
of the period. Conversation was supposed to conform to a particular manner, with the language of polite and civil conversation considered to be essential to the conduct of coffeehouse debate and conversation. The concept of ' civility' referred to a desired social interaction which valued sober and reasoned debate on matters of interest. Established rules and procedures for proper behaviour as well as conventions, were outlined by gentleman's clubs, such as Harrington's Rota Club. Periodicals, including '' The Tatler'' and ''
The Spectator ''The Spectator'' is a weekly British magazine on politics, culture, and current affairs. It was first published in July 1828, making it the oldest surviving weekly magazine in the world. It is owned by Frederick Barclay, who also owns ''Th ...
'', infused politeness into English coffeehouse conversation, as their explicit purpose lay in the reformation of English manners and morals.Mackie, 1998. p 1


Techniques

* Expressing uncertainty and ambiguity through hedging and indirectness. * Polite lying * Use of euphemisms (which make use of ambiguity as well as connotation) * Preferring tag questions to direct statements, such as "You were at the store, weren't you?" ** modal tags request information of which the speaker is uncertain. "You haven't been to the store yet, have you?" ** affective tags indicate concern for the listener. "You haven't been here long, have you?" *** softeners reduce the force of what would be a brusque demand. "Hand me that thing, could you?" *** facilitative tags invite the addressee to comment on the request being made. "You can do that, can't you?" Some studies have shown that women are more likely to use politeness formulas than men, though the exact differences are not clear. Most current research has shown that gender differences in politeness use are complex, since there is a clear association between politeness norms and the stereotypical speech of middle class white women, at least in the UK and US. It is therefore unsurprising that women tend to be associated with politeness more and their linguistic behaviour judged in relation to these politeness norms.


Linguistic devices

Besides and additionally to the above, many languages have specific means to show politeness, deference, respect, or a recognition of the social status of the speaker and the hearer. There are two main ways in which a given language shows politeness: in its lexicon (for example, employing certain words in formal occasions, and colloquial forms in informal contexts), and in its morphology (for example, using special verb forms for polite discourse). The T–V distinction is a common example in Western languages, while some Asian languages extend this to avoiding pronouns entirely. Some languages have complex politeness systems, such as Korean speech levels and honorific speech in Japanese.


Criticism of the theory

Brown and Levinson's theory of politeness has been criticised as not being universally valid, by linguists working with East-Asian languages, including Japanese. Matsumoto and IdeIde, S. (1989) "Formal forms and discernment: two neglected aspects of universals of linguistic politeness". Multilingua 8(2/3): 223–248. claim that Brown and Levinson assume the speaker's volitional use of language, which allows the speaker's creative use of face-maintaining strategies toward the addressee. In East Asian cultures like Japan, politeness is achieved not so much on the basis of volition as on discernment (''wakimae'', finding one's place), or prescribed social norms. ''Wakimae'' is oriented towards the need for acknowledgment of the positions or roles of all the participants as well as adherence to formality norms appropriate to the particular situation. Japanese is perhaps the most widely known example of a language that encodes politeness at its very core. Japanese has two main levels of politeness, one for intimate acquaintances, family and friends, and one for other groups, and verb morphology reflects these levels. Besides that, some verbs have special hyper-polite suppletive forms. This happens also with some nouns and interrogative pronouns. Japanese also employs different personal pronouns for each person according to gender, age, rank, degree of acquaintance, and other cultural factors. See Honorific speech in Japanese, for further information.


See also

* Congeniality bias: see Confirmation bias *
Courtesy Courtesy (from the word ''courteis'', from the 12th century) is Gentleness, gentle politeness and Royal court, courtly Etiquette, manners. In the Middle Ages in Europe, the behaviour expected of the nobility was compiled in courtesy books. Hist ...
* Etiquette * Formality * Intercultural competence * Polite fiction * Politeness maxims ( Geoffrey Leech) * Politeness theory, which elaborates terms such as "positive politeness" and "negative politeness" *
Register (sociolinguistics) In sociolinguistics, a register is a variety of language used for a particular purpose or in a particular communicative situation. For example, when speaking officially or in a public setting, an English speaker may be more likely to follow pr ...
* Respect *
Valediction A valediction ( derivation from Latin ''vale dicere'', "to say farewell"), or complimentary close in American English, is an expression used to say farewell, especially a word or phrase used to end a letter or message,
, expression used to say farewell (e.g. to end a letter) or the act of saying parting


References


Further reading

* Brown, P. and
Levinson, S. (1987) ''Politeness: Some Universals in Language Usage''. Cambridge: Cambridge University Press. * Holmes, J. (1995) ''Women Men and Politeness'' London: Longman * Axia, G. (1999) ''Elogio della cortesia'' Bologna: Il Mulino * Mills, S. (2003) ''Gender and Politeness'', Cambridge: Cambridge University Press * Moumni, Hassan (2005). Politeness in Parliamentary Discourse : A Comparative Pragmatic Study of British and Moroccan MPs’ Speech Acts at Question Time. Unpub. Ph.D. Thesis. Mohammed V University, Rabat, Morocco. *Watts, R.J. (2003) ''Politeness''. Cambridge: Cambridge University Press. * Spencer-Oatey, H. (2000) ''Culturally Speaking'', Continuum. * Kadar, D. and M. Haugh (2013) "Understanding Politeness". Cambridge: Cambridge University Press.


External links


Model Citizenship
Real-life Examples of Civil Politeness


Sociolinguistics: Politeness in Spanish
* wiki project in comparative politeness
European Communicative Strategies (ECSTRA)
(directed by Joachim Grzega)
Politeness
BBC Radio 4 discussion with Amanda Vickery, David Wootton & John Mullan (''In Our Time'', Sep. 30, 2004) {{Authority control Sociolinguistics Etiquette Virtue Pragmatics zh-yue:禮貌