Peach is a

mobile application A mobile application or app is a computer program or software application designed to run on a mobile device such as a phone, tablet, or watch. Mobile applications often stand in contrast to desktop applications which are designed to run on des ...

-based

social network A social network is a social structure made up of a set of social actors (such as individuals or organizations), sets of dyadic ties, and other social interactions between actors. The social network perspective provides a set of methods for ...

created by Dom Hofmann. Peach is available as an Android and

iOS iOS (formerly iPhone OS) is a mobile operating system created and developed by Apple Inc. exclusively for its hardware. It is the operating system that powers many of the company's mobile devices, including the iPhone; the term also include ...

application. It was introduced at the January 2016 Consumer Electronics Show in

Las Vegas Las Vegas (; Spanish for "The Meadows"), often known simply as Vegas, is the 25th-most populous city in the United States, the most populous city in the state of Nevada, and the county seat of Clark County. The city anchors the Las Vegas ...

. Peach has been compared to

Ello Ello ( Brianzöö: ) is a ''comune'' (municipality) in the Province of Lecco in the Italian region Lombardy, located about northeast of Milan and about southwest of Lecco. As of 31 December 2004, it had a population of 1,202 and an area of .Al ...

Path A path is a route for physical travel – see Trail. Path or PATH may also refer to: Physical paths of different types * Bicycle path * Bridle path, used by people on horseback * Course (navigation), the intended path of a vehicle * Desire p ...

, and

App.net App.net was an ad-free online social networking service and microblogging service which enabled its users to write messages of up to 256 characters. App.net provided their own web interface to the service, Alpha, which was used by some users. How ...

. Peach has "magic words," which were compared to Slack's similar slash shortcuts. These allow the user to access commonly used functions such as typing the letter "g" to send a GIF or "c" to bring up a calendar, similar to a command line interface. Peach eschews the traditional news feed, hashtagging, and tagging common to social networks. The editor-in-chief of

The Next Web TNW (The Next Web) is a website and annual series of conferences focused on new technology and start-up companies in Europe. The Next Web company was established in 2006 by co-founders Boris Veldhuijzen van Zanten and Patrick de Laive in Amsterd ...

described Peach as a hybrid of

Twitter Twitter is an online social media and social networking service owned and operated by American company Twitter, Inc., on which users post and interact with 280-character-long messages known as "tweets". Registered users can post, like, and ...

and Slack, while noting that some users of the social network were creating fake celebrity accounts. Bloomberg Business noted that when it was introduced, " erything about Peach... seemed hip, down to the URL", but that by the end of the month it appeared that "interest in Peach softened".

References

External links

* {{app-stub American social networking websites Internet properties established in 2016 Mobile social software Image-sharing websites Social information processing IOS software Android (operating system) software