Pianissimo Peche
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Pianissimo is a
Japan Japan ( ja, 日本, or , and formally , ''Nihonkoku'') is an island country in East Asia. It is situated in the northwest Pacific Ocean, and is bordered on the west by the Sea of Japan, while extending from the Sea of Okhotsk in the north ...
ese brand of
cigarette A cigarette is a narrow cylinder containing a combustible material, typically tobacco, that is rolled into thin paper for smoking. The cigarette is ignited at one end, causing it to smolder; the resulting smoke is orally inhaled via the opp ...
s, currently owned and manufactured by
Japan Tobacco Hepburn: ''Nippon Senbai Kōsha'' , type = 1985-: Public (''kabushiki gaisha'') 1949-1985: Statutory corporation , traded_as = , industry = FoodTobacco , foundation = 1898 (as Imperial Japanese Tobacco Company)1 June 1949 (as Japan Tobacco ...
.


Description

Originally it was sold as a light variant of the Salem brand in 1995 which was made by the
R. J. Reynolds Tobacco Company The R. J. Reynolds Tobacco Company (RJR) is an American tobacco manufacturing company based in Winston-Salem, North Carolina, and headquartered at the RJR Plaza Building. Founded by R. J. Reynolds in 1875, it is the second-largest tobacco comp ...
.
Japan Tobacco Hepburn: ''Nippon Senbai Kōsha'' , type = 1985-: Public (''kabushiki gaisha'') 1949-1985: Statutory corporation , traded_as = , industry = FoodTobacco , foundation = 1898 (as Imperial Japanese Tobacco Company)1 June 1949 (as Japan Tobacco ...
acquired the overseas division of RJR and made the Pianissimo brand independent in June 2004. It was first launched and tested in July 2005 in the Miyagi (宮城) and Yamagata (山形) prefectures, and then introduced nationwide in October 2005 Since May 1, 2005, JT handles stocks (Domestic production). Since then, other variants like Petil and Franc were added and other JT Menthol brands were made into Pianissimo. Like Virginia S made by
Altria Altria Group, Inc. (previously known as Philip Morris Companies, Inc.) is an American corporation and one of the world's largest producers and marketers of tobacco, cigarettes and related products. It operates worldwide and is headquartered in ...
, it is a cigarette specifically aimed at women. The word ''
Pianissimo In music, the dynamics of a piece is the variation in loudness between notes or phrases. Dynamics are indicated by specific musical notation, often in some detail. However, dynamics markings still require interpretation by the performer dependin ...
'' refers to the
musical dynamics In music, the dynamics of a piece is the variation in loudness between notes or phrases. Dynamics are indicated by specific musical notation, often in some detail. However, dynamics markings still require interpretation by the performer dependin ...
and volumes of sounds or notes. The word pêche is a French term meaning "
peach The peach (''Prunus persica'') is a deciduous tree first domesticated and cultivated in Zhejiang province of Eastern China. It bears edible juicy fruits with various characteristics, most called peaches and others (the glossy-skinned, non-fu ...
," as well as the peach taste that the cigarettes contain. Produced and sold almost exclusively in Japan, the cigarettes are sold as 20 Cigarettes Per Pack, 10 Packs Per Carton, and 200 Cigarettes Per Carton. In December 2011, JTI announced they had changed 7 Pianissimo variants. The same thing happened to 9 variants in mid-2016.


Products

Below are all the variants of Pianissimo cigarettes, with the levels of
tar Tar is a dark brown or black viscous liquid of hydrocarbons and free carbon, obtained from a wide variety of organic materials through destructive distillation. Tar can be produced from coal, wood, petroleum, or peat. "a dark brown or black bit ...
and
nicotine Nicotine is a natural product, naturally produced alkaloid in the nightshade family of plants (most predominantly in tobacco and ''Duboisia hopwoodii'') and is widely used recreational drug use, recreationally as a stimulant and anxiolytic. As ...
included.


See also

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Fashion brands This is a list of notable fashion designers sorted by nationality. It includes designers of ''haute couture'' and ready-to-wear. For ''haute couture'' only, see the list of grands couturiers. For footwear designers, see the list of footwear desi ...
*
Smoking in Japan Smoking in Japan is practiced by around 20,000,000 people, and the nation is one of the world's largest tobacco markets, though tobacco use has been declining in recent years. As of 2019, the Japanese adult smoking rate was 16.7%. By gender, 2 ...


References

Japanese cigarette brands Japan Tobacco brands {{Product-stub