''Objectified'' is a feature-length documentary film examining the role of everyday non-living

objects Object may refer to: General meanings * Object (philosophy), a thing, being, or concept ** Object (abstract), an object which does not exist at any particular time or place ** Physical object, an identifiable collection of matter * Goal, an ...

, and the people who design them, in our daily lives. The film is directed by

Gary Hustwit Gary Hustwit is an American independent filmmaker and photographer. He is best known for his design documentaries, which examine the impact of trends in graphic design, typography, industrial design, architecture, and urban planning. He told ''D ...

. ''Objectified'' premiered at the

South By Southwest South by Southwest, abbreviated as SXSW and colloquially referred to as South By, is an annual conglomeration of parallel film, interactive media, and music festivals and Convention (meeting), conferences organized jointly that take place in m ...

Festival on March 14, 2009. According to Swiss Dots Production, the film is the second part of the three-film series

Design Trilogy The Design Trilogy is the collective name of a series of three documentary films about design directed by film director Gary Hustwit. The films are: *2007: ''Helvetica'', on the famous typeface of the same name *2009: ''Objectified'', on industr ...

, the first being ''Helvetica'' about the famous typeface, and the third and final film being the documentary ''

Urbanized ''Urbanized'' is a documentary film directed by Gary Hustwit and released on 26 October 2011. It is considered the third of a three-part series on design known as the Design Trilogy; the first being ''Helvetica'', about the typeface, and the seco ...

''.

Appearing characters

Paola Antonelli Paola Antonelli (born 1963 in Sassari, Sardinia, Italy) is an Italian author, editor, architect, and curator. She is currently the Senior Curator of the Department of Architecture & Design as well as the Director of R&D at the Museum of Modern ...

- Design Curator, Museum of Modern Art (New York) *

Chris Bangle Christopher Edward Bangle (born October 14, 1956) is an American automobile designer. Bangle is known best for his work as Chief of Design for BMW Group, where he was responsible for the BMW, MINI and Rolls-Royce motor cars. Early life Bangl ...

- Former Design Director, BMW Group (Munich) *

Ronan & Erwan Bouroullec Ronan & Erwan Bouroullec (born 1971 and 1976) are brothers noted for their design work, which has been featured in publications and museums globally — and spans a wide range from tables and chairs to tableware, rugs, textile walls, office furn ...

- Designers (Paris) *

Andrew Blauvelt Andrew Blauvelt (born West Point, NY in 1964) is a Japanese-American curator, designer, educator, and writer. Since 2015 he has served as director of the Cranbrook Art Museum in Bloomfield Hills, Michigan. Biography Blauvelt received an MFA in de ...

- Design Curator, Walker Art Center * Tim Brown - CEO, IDEO * Anthony Dunne - Designer (London) * Agnete Enga - Senior Industrial Designer, Smart Design * Dan Formosa - Design & Research, Smart Design (New York) *

Naoto Fukasawa Naoto Fukasawa (; born 1956) is a Japanese designer, author, and educator, working in the fields of product and furniture design. He is known for his product design work with the Japanese retail company Muji, as well as collaborations with compa ...

- Designer (Tokyo) *

Jonathan Ive Sir Jonathan Paul Ive (born 27 February 1967) is a British industrial and product designer, as well as businessman. Ive was the chief design officer (CDO) of Apple Inc. from 1997 until 2019 (known as senior vice principal of industrial design ...

- Chief Design Officer, Apple (Cupertino) * Hella Jongerius - Designer (Rotterdam) *

David M. Kelley David M. Kelley (born February 10, 1951) is an American engineer, designer, entrepreneur, businessman, and educator. He is co-founder of the design firm IDEO and a professor at Stanford University. He has received several honors for his contrib ...

- Founder & Chairman, IDEO *

Bill Moggridge William Grant Moggridge, RDI (25 June 1943 – 8 September 2012) was an English designer, author and educator who cofounded the design company IDEO and was director of the Cooper-Hewitt, National Design Museum in New York. He was a pionee ...

- Co-founder IDEO *

Marc Newson Marc Andrew Newson CBE RDI (born 20 October 1963) is an industrial designer who works in aircraft cabin design, product design, furniture design, jewellery, and clothing. His style uses smooth geometric lines, translucency, strength, tran ...

- Designer (London/Paris) * Fiona Raby - Designer (London) *

Dieter Rams Dieter Rams (born 20 May 1932) is a German industrial designer and retired academic who is closely associated with the consumer products company Braun, the furniture company Vitsœ, and the functionalist school of industrial design. His unobtr ...

- Former Design Director, Braun (Kronberg, Germany) *

Karim Rashid Karim Rashid (born 1960) is an Egyptian-born and Canadian raised industrial designer. His designs include luxury goods, furniture, lighting, surface design, brand identity and packaging. ''Time'' magazine has described him as the "most famous ind ...

- Designer (New York) *

Alice Rawsthorn Alice Rawsthorn OBE (born 1958 in Manchester) is a British design critic and author. Her books include ''Design as an Attitude'' (2018) and ''Hello World: Where Design Meets Life'' (2013). She is chair of the board of trustees at the Chisenhal ...

- Design Editor, International Herald Tribune * Amber Shonts - Model * Davin Stowell - CEO & Founder, Smart Design * Jane Fulton Suri - IDEO * Rob Walker - ''

New York Times Magazine ''The New York Times Magazine'' is an American Sunday magazine supplement included with the Sunday edition of ''The New York Times''. It features articles longer than those typically in the newspaper and has attracted many notable contributors. ...

References

External links

* * *
Online film review
2009 films American documentary films British documentary films American independent films Industrial design Documentary films about the visual arts Films directed by Gary Hustwit 2009 documentary films 2000s English-language films 2000s American films 2000s British films {{arts-documentary-film-stub