North American Midway Entertainment, LLC (NAME) is an American provider of
midway services based in
Farmland
Agricultural land is typically land ''devoted to'' agriculture, the systematic and controlled use of other forms of lifeparticularly the rearing of livestock and production of cropsto produce food for humans. It is generally synonymous with bo ...
,
Indiana
Indiana () is a U.S. state in the Midwestern United States. It is the 38th-largest by area and the 17th-most populous of the 50 States. Its capital and largest city is Indianapolis. Indiana was admitted to the United States as the 19th s ...
that describes itself as "the world's largest traveling outdoor amusement park." NAME provides rides, games and food to over 15 million fairgoers every year in 20 states and 4 Canadian provinces.
In 2018, NAME was recognized as the leading midway provider to the top 50 fairs in North America.
Currently, NAME provides midway services to over 130 events across the continent and also offers opportunities for special event amusement ride rentals.
The company represents a merger in 2004 of several midway companies, including part of
Conklin Shows
Conklin Shows was the largest traveling amusement corporation in North America. The 75-year-old company operated traveling carnivals at various summer agricultural shows across North America and is based in Brantford, Ontario and formerly also in ...
, the former
Farrow Shows from
Jackson, Mississippi
Jackson, officially the City of Jackson, is the capital of and the most populous city in the U.S. state of Mississippi. The city is also one of two county seats of Hinds County, along with Raymond. The city had a population of 153,701 at t ...
, and
Thebault-Blomsness (
Astro Amusements and
All Star Amusements). Later acquisitions were
Mid America Shows and part of
Cumberland Valley Shows
Cumberland ( ) is a historic county in the far North West England. It covers part of the Lake District as well as the north Pennines and Solway Firth coast. Cumberland had an administrative function from the 12th century until 1974. From 19 ...
.
North American Midway Entertainment was acquired by
Townsquare Media
Townsquare Media, Inc. (formerly Regent Communications until 2010) is an American radio network and media company based in Purchase, New York. The company started in radio and expanded into digital media toward the end of the 2000s, starting wi ...
of
Greenwich, Connecticut
Greenwich (, ) is a town in southwestern Fairfield County, Connecticut, United States. At the 2020 census, the town had a total population of 63,518. The largest town on Connecticut's Gold Coast, Greenwich is home to many hedge funds and other ...
in August 2015.
[North American Midway Entertainment, ''NAME Acquired By Townsquare Media, LLC''](_blank)
Retrieved Oct. 28, 2015. On May 24, 2018, Townsquare Media sold North American Midway Entertainment to North American Fairs, LLC for $23.5 million.
NAME operates an award-winning employee recognition program called "The Magnificent Employee Program".
In 2019, NAME partnered with
Netflix
Netflix, Inc. is an American subscription video on-demand over-the-top streaming service and production company based in Los Gatos, California. Founded in 1997 by Reed Hastings and Marc Randolph in Scotts Valley, California, it offers a fi ...
to launch the third season of
Stranger Things at the
Calgary Stampede
The Calgary Stampede is an annual rodeo, exhibition, and festival held every July in Calgary, Alberta, Canada. The ten-day event, which bills itself as "The Greatest Outdoor Show on Earth", attracts over one million visitors per year and featu ...
. The company transformed the Giant Wheel with a massive banner and decals featuring characters and monsters which was just 1 of 5 attractions that were altered to be a little bit “Stranger” for the duration of the
Stampede
A stampede () is a situation in which a group of large animals suddenly start running in the same direction, especially because they are excited or frightened. Non-human species associated with stampede behavior include zebras, cattle, elephants ...
. Other attractions included Spider Ride, Mardi Gras, the Euroslide and the Balloon Pop Game. However, it wasn’t just the rides that were transformed - fairgoers were also able to purchase drinks and popcorn that featured the “Hawkins Fun Fair” branding which were sold to them by Hawkins Fun Fair Staff.
Also in 2019, NAME purchased a 150 foot tall (46 meters) traveling
Ferris Wheel
A Ferris wheel (also called a Giant Wheel or an observation wheel) is an amusement ride consisting of a rotating upright wheel with multiple passenger-carrying components (commonly referred to as passenger cars, cabins, tubs, gondolas, capsule ...
and premiered it at the
South Carolina State Fair
The South Carolina State Fair is an annual 12-day state fair held in Columbia, South Carolina and operated by the State Agricultural and Mechanical Society of South Carolina. North American Midway Entertainment caters rides, food, and games fo ...
.
The wheel is manufactured in Europe by Ronald Bussink of Professional Rides AG and travels on 20 tractor trailer loads. This particular Ferris Wheel features 36 gondolas that seat 4 to 6 guest per gondola.
Clients
*
Canadian National Exhibition
The Canadian National Exhibition (CNE), also known as The Exhibition or The Ex, is an annual event that takes place at Exhibition Place in Toronto, Ontario, Canada, on the third Friday of August leading up to and including Canadian Labour Day ...
*
Big E
*
City Museum
*
Calgary Stampede
The Calgary Stampede is an annual rodeo, exhibition, and festival held every July in Calgary, Alberta, Canada. The ten-day event, which bills itself as "The Greatest Outdoor Show on Earth", attracts over one million visitors per year and featu ...
*
Tulsa State Fair
The Tulsa State Fair is an annual event held at Expo Square in Tulsa, Oklahoma. The modern fair takes place in late September (occasionally beginning early October) and lasts 11 days.
History
The local fair officially began in the late 1890s as a ...
*
Indiana State Fair
The Indiana State Fair is an annual state fair that spans 18 days in July and August in Indianapolis, Indiana, U.S. The Indiana State Fair debuted in 1852 at Military Park in Indianapolis and is the sixth oldest state fair in the U.S. It is th ...
*
K-Days
K-Days, formerly known as the Edmonton Exhibition, Klondike Days, and the Capital Ex, is an annual 10-day exhibition held in Edmonton, Alberta, Canada mostly in late July. In recent years it has attracted between 700,000 and 800,000 visitors per ...
*
Kentucky State Fair
The Kentucky State Fair is the official state fair of Kentucky which takes place at the Kentucky Exposition Center in Louisville, Kentucky, Louisville. More than 600,000 fairgoers fill the of indoor and outdoor exhibits; activities include sampli ...
*
Mississippi State Fair
The Mississippi State Fair is the state fair of the U.S. state of Mississippi each October.
History
The fair was founded in 1858. In the 1950s, Medgar Evers led efforts to racially integrate the event.
2020 saw the fair operate under strict m ...
*
Miami-Dade County Fair
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Red River Exhibition
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South Carolina State Fair
The South Carolina State Fair is an annual 12-day state fair held in Columbia, South Carolina and operated by the State Agricultural and Mechanical Society of South Carolina. North American Midway Entertainment caters rides, food, and games fo ...
*
Illinois State Fair
The Illinois State Fair is an annual festival, centering on the theme of agriculture, hosted by the U.S. state of Illinois in the state capital, Springfield, Illinois, Springfield. The state fair has been celebrated almost every year since 1853 ...
*
Regina Queen City Ex
References
{{Reflist
Entertainment companies established in 2004
Amusement park companies
Traveling carnivals