Norman Fairclough
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Norman Fairclough (; born 1941) is an
emeritus Professor ''Emeritus'' (; female: ''emerita'') is an adjective used to designate a retired chair, professor, pastor, bishop, pope, director, president, prime minister, rabbi, emperor, or other person who has been "permitted to retain as an honorary title ...
of
Linguistics Linguistics is the scientific study of human language. It is called a scientific study because it entails a comprehensive, systematic, objective, and precise analysis of all aspects of language, particularly its nature and structure. Linguis ...
at Department of Linguistics and English Language at
Lancaster University Lancaster University (legally The University of Lancaster) is a public university, public research university in Lancaster, Lancashire, Lancaster, Lancashire, England. The university was established in 1964 by royal charter, as one of several pla ...
. He is one of the founders of
critical discourse analysis Critical discourse analysis (CDA) is an interdisciplinary approach to the study of discourse that views language as a form of social practice. CDA combines critique of discourse and explanation of how it figures within and contributes to the exi ...
(CDA) as applied to sociolinguistics. CDA is concerned with how power is exercised through language. CDA studies discourse; in CDA this includes texts, talk, video and practices.


Methodology of CDA

Fairclough's line of study, also called ''textually oriented discourse analysis'' or TODA, to distinguish it from philosophical enquires not involving the use of linguistic methodology, is specially concerned with the mutual effects of formally linguistic textual properties, sociolinguistic speech genres, and formally sociological practices. The main thrust of his analysis is that, if —according to
Foucauldian Paul-Michel Foucault (, ; ; 15 October 192625 June 1984) was a French philosopher, historian of ideas, writer, political activist, and literary critic. Foucault's theories primarily address the relationship between power and knowledge, and how ...
theory— practices are discursively shaped and enacted, the intrinsic properties of discourse, which are linguistically analysable, are to constitute a key element of their interpretation. He is thus interested in how social practices are discursively shaped, as well as the subsequent discursive effects of social practices. ''Language and Power'' (1989; now in a revised third edition 2014) explored the between language and social institutional practices and of "wider" political and social structures. In the book Fairclough developed the concept of
synthetic personalisation Synthetic personalisation is the process of addressing mass audiences as though they were individuals through inclusive language usage. It developed from critical discourse analysis (CDA), a branch of sociolinguistics concentrating upon how power ...
to account for the linguistic effects providing an appearance of direct concern and contact with the individual listener in mass-crafted discourse phenomena, such as advertising, marketing, and political or media discourse. This is seen as part of a larger-scale process of technologisation of discourse, which the increasingly subtle technical developments in the field of communication that aim to bring under scientifically regulated practice semiotic fields that were formerly considered
suprasegmental In linguistics, prosody () is concerned with elements of speech that are not individual phonetic segments (vowels and consonants) but are properties of syllables and larger units of speech, including linguistic functions such as intonation, str ...
, such as patterns of intonation, the graphic layout of text on the page or proxemic data. His book ''New Labour, New Language?'' looks at the
rhetoric Rhetoric () is the art of persuasion, which along with grammar and logic (or dialectic), is one of the three ancient arts of discourse. Rhetoric aims to study the techniques writers or speakers utilize to inform, persuade, or motivate parti ...
used by the Labour Party in the United Kingdom, with a particular focus on the party's developments towards
New Labour New Labour was a period in the history of the British Labour Party from the mid to late 1990s until 2010 under the leadership of Tony Blair and Gordon Brown. The name dates from a conference slogan first used by the party in 1994, later seen ...
.


Influences

Fairclough's theories have been influenced by
Mikhail Bakhtin Mikhail Mikhailovich Bakhtin ( ; rus, Михаи́л Миха́йлович Бахти́н, , mʲɪxɐˈil mʲɪˈxajləvʲɪdʑ bɐxˈtʲin; – 7 March 1975) was a Russian philosopher, literary critic and scholar who worked on literary theor ...
and
Michael Halliday Michael Alexander Kirkwood Halliday (often M. A. K. Halliday; 13 April 1925 – 15 April 2018) was a British linguist who developed the internationally influential systemic functional linguistics (SFL) model of language. His grammatical descrip ...
in linguistics and by ideology theorists such as
Antonio Gramsci Antonio Francesco Gramsci ( , , ; 22 January 1891 – 27 April 1937) was an Italian Marxist philosopher, journalist, linguist, writer, and politician. He wrote on philosophy, political theory, sociology, history, and linguistics. He was a ...
,
Louis Althusser Louis Pierre Althusser (, ; ; 16 October 1918 – 22 October 1990) was a French Marxist philosopher. He was born in Algeria and studied at the École normale supérieure in Paris, where he eventually became Professor of Philosophy. Althusser ...
,
Michel Foucault Paul-Michel Foucault (, ; ; 15 October 192625 June 1984) was a French philosopher, historian of ideas, writer, political activist, and literary critic. Foucault's theories primarily address the relationship between power and knowledge, and how ...
, and
Pierre Bourdieu Pierre Bourdieu (; 1 August 1930 – 23 January 2002) was a French sociologist and public intellectual. Bourdieu's contributions to the sociology of education, the theory of sociology, and sociology of aesthetics have achieved wide influence i ...
in sociology.


Honorary degrees

*Dr.phil.h.c.,
Aalborg University Aalborg University (AAU) is a Danish public university with campuses in Aalborg, Esbjerg, and Copenhagen founded in 1974. The university awards bachelor's degrees, master's degrees, and PhD degrees in a wide variety of subjects within humanities ...
, 2004 *Honorary Doctorate,
University of Jyväskylä The University of Jyväskylä ( fi, Jyväskylän yliopisto) is a research university in Jyväskylä, Finland. It has its origins in the first Finnish-speaking Teacher Training College (the so-called Teacher Seminary), founded in 1863. Ar ...
, Finland


Publications


Books

*Fairclough, Norman (1989). ''Language and Power''. London: Longman. *Fairclough, Norman (1992). ''Discourse and Social Change''. Cambridge: Polity Press. *Fairclough, Norman (1995). ''Media Discourse''. London: Edward Arnold. *Fairclough, Norman (1995). ''Critical Discourse Analysis''. Boston: Addison Wesley. *Chouliaraki, Lilie and Norman Fairclough (1999). ''Discourse in Late Modernity – Rethinking Critical Discourse Analysis''. Edinburgh: Edinburgh University Press. *Fairclough, Norman (2000). ''New Labour, New Language?'' London: Routledge. *Fairclough, Norman (2001). ''Language and Power'' (2nd edition). London: Longman. *Fairclough, Norman (2003). ''Analysing Discourse: Textual Analysis for Social Research''. London: Routledge. *Fairclough, Norman (2006). ''Language and Globalization''. London: Routledge. *Fairclough, Norman (2007). (Ed.). ''Discourse and Contemporary Social Change''. Bern. *Fairclough, Isabela and Fairclough, Norman (2013) ''Political Discourse Analysis: A Method for Advanced Students''. London: Routledge. *Fairclough, Norman (2014). ''Language and Power'' (3rd edition). London: Longman. *Fairclough, Norman (2014). ''Critical Language Awareness''. London: Routledge.


Journal articles

*Fairclough, Norman (1985). Critical and Descriptive Goals in Discourse Analysis. ''Journal of Pragmatics'' 9: 739–763. *Fairclough, Norman (1992). Discourse and Text: Linguistic Intertextual Analysis within Discourse Analysis. Discourse and Society 3(2): 193–217. *Fairclough, Norman (1993). Critical Discourse Analysis and the Marketisation of Public Discourse: The Universities. ''Discourse & Society'' 4(2): 133–168. *Fairclough, Norman (1996). A Reply to Henry Widdowson's 'Discourse Analysis: A Critical View'. ''Language & Literature'' 5(1): 49–56. *Fairclough, Norman (1996). Rhetoric and Critical Discourse Analysis: A Reply to Titus Ensink and Christoph Sauer. ''Current Issues in Language & Society'' 3(3): 286–289. *Fairclough, Norman (1999). ''Global Capitalism and Critical Awareness of Language''. ''Language Awareness'' 8(2): 71–83. Available: . *Fairclough, Norman (2000). Discourse, Social Theory, and Social Research: The Discourse of Welfare Reform. ''Journal of Sociolinguistics'' 4(2): 163–195. *Fairclough, Norman (2000). Response to Carter and Sealey. ''Journal of Sociolinguistics'' 4(1): 25–29. *Fairclough, Norman (2001). The Dialectics of Discourse. ''Textus'' 14(2): 3–10. nline Available (£6.00): . 2 June 2002 *Fairclough, Norman (2002). Language in New Capitalism. ''Discourse & Society'' 13(2): 163–166. *Fairclough, Norman (2003). 'Political Correctness': The Politics of Culture and Language. ''Discourse & Society'' 14(1): 17–28. *Fairclough, Norman (2003). Review of Pennycook's Critical Applied Linguistics. ''Discourse & Society'' 14(6): 805–808. *Fairclough, Norman, Graham, Phil, Lemke, Jay & Wodak, Ruth (2004). Introduction. ''Critical Discourse Studies'' 1(1): 1–7. *Fairclough, Norman (2005). Peripheral Vision: Discourse Analysis in Organization Studies: The Case for Critical Realism. ''Organization Studies (Sage Publications Inc.)'' 26(6): 915–939.


Articles in edited books

*Fairclough, Norman (1992). The Appropriacy of 'Appropriateness'. In Fairclough, Norman (Ed.), ''Critical Language Awareness''. London: Routledge. *Fairclough, Norman (1993). Discourse and Cultural Change in the Enterprise Culture. In Graddol, David, Thompson, L. & Byram, M. (Eds.), ''Language and Culture'', Clevedon: Multilingual Matters. *Fairclough, Norman (1996). Technologisation of Discourse. In Caldas-Coulthard, Carmen Rosa & Coulthard, Malcolm (Eds.), ''Texts and Practices: Readings in Critical Discourse Analysis'', London: Routledge. *Fairclough, Norman & Mauranen, Anna (1998). The Conversationalisation of Political Discourse: A Comparative View. In Blommaert, Jan & Bulcaen, Chris (Eds.), ''Political Linguistics'', Amsterdam: John Benjamins. *Fairclough, Norman (1999). Democracy and the Public Sphere in Critical Research on Discourse. In Wodak, Ruth & Ludwig, Christoph (Eds.), ''Challenges in a Changing World: Issues in Critical Discourse Analysis'', Vienna: Passagen Verlag. *Fairclough, Norman (2001). Critical Discourse Analysis. In McHoul, Alec & Rapley, Mark (Eds.), ''How to Analyse Talk in Institutional Settings: A Casebook of Methods'', London: Continuum. *Fairclough, Norman (2001). Critical Discourse Analysis as a Method in Social Scientific Research. In Wodak, Ruth & Meyer, Michael (Eds.), ''Methods of Critical Discourse Analysis'', London: Sage. *Fairclough, Norman (2001). The Discourse of New Labour: Critical Discourse Analysis. In Wetherell, Margaret, Taylor, Stephanie & Yates, Simeon (Eds.), ''Discourse as Data: A Guide for Analysis'', London: Sage.


Edited books

*Fairclough, Norman (Ed.) (1992). ''Critical Language Awareness''. London: Longman.


References


External links


Staff page at Lancaster University
{{DEFAULTSORT:Fairclough, Norman 1941 births Living people Linguists from the United Kingdom Sociolinguists Academics of Lancaster University Department of Linguistics and English Language, Lancaster University Discourse analysts