A meme hack is changing a
meme
A meme ( ) is an idea, behavior, or style that spreads by means of imitation from person to person within a culture and often carries symbolic meaning representing a particular phenomenon or theme. A meme acts as a unit for carrying cultural ...
to express a point of view not intended or inherent in the original image, or even opposite to the original. The meme can be thoughts, concepts, ideas, theories, opinions, beliefs, practices, habits, songs, or icons. Distortions of
corporate logo
A logo (abbreviation of logotype; ) is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition. It may be of an abstract or figurative design or include the text of the name it represents as in a wordma ...
s are also referred to as
subvertising. Another definition is: "Intentionally altering a concept or phrase, or using it in a different context, so as to subvert the meaning."
[ from Samizdata]
See also
Notes
Culture jamming techniques
Hack
Hack may refer to:
Arts, entertainment, and media Games
* ''Hack'' (Unix video game), a 1984 roguelike video game
* ''.hack'' (video game series), a series of video games by the multimedia franchise ''.hack''
Music
* ''Hack'' (album), a 199 ...
Internet manipulation and propaganda
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