A media guide, historically also known as a dope book, is a sports-related

press kit A press kit, often referred to as a media kit in business environments, is a pre-packaged set of promotional materials that provide information about a person, company, organization or cause and which is distributed to members of the Mass media, ...

, distributed as a book or binder, and published by sports teams before the start of the sporting season. It features information relating to the team players, history, statistical records and other similar items. Media guides are usually distributed to sports journalists to assist in their

broadcasting Broadcasting is the data distribution, distribution of sound, audio audiovisual content to dispersed audiences via a electronic medium (communication), mass communications medium, typically one using the electromagnetic spectrum (radio waves), ...

of the team game. While generally not sold in retail stores, media guides for professional sports teams are often available in their online stores or home web sites, along with being sold in physical form to the game attending public with game programs at in-stadium stands. Many major college and university sport media guides are available in

PDF Portable document format (PDF), standardized as ISO 32000, is a file format developed by Adobe Inc., Adobe in 1992 to present documents, including text formatting and images, in a manner independent of application software, computer hardware, ...

or other electronic formats for free on their home web sites. Following the end of the season, the printed media guides are often discarded or given to fans of the team.

History

Press guides – later known as media guides – have existed since at least the 1930s and provide one of the few detailed sources of comprehensive historical athletic data before the

Department of Education An education ministry is a national or subnational government agency politically responsible for education. Various other names are commonly used to identify such agencies, such as Ministry of Education, Department of Education, and Ministry of Pub ...

and

National Collegiate Athletic Association The National Collegiate Athletic Association (NCAA) is a nonprofit organization that regulates College athletics in the United States, student athletics among about 1,100 schools in the United States, and Simon Fraser University, 1 in Canada. ...

requirements of the 1980s. An older term for a similar type of publication is "dope book". According to '' Cassell's Dictionary of Slang'', the term originated in the 19th century and refers to an information book on any subject, but usually on

horse racing Horse racing is an equestrian performance activity, typically involving two or more horses ridden by jockeys (or sometimes driven without riders) over a set distance for competition. It is one of the most ancient of all sports, as its bas ...

References

External links

Terminology used in multiple sports Sources (journalism) Public relations techniques Sports marketing {{Sports-stub

History

See also

References

External links