''Strategy'' is a Canadian business magazine about
marketing
Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emph ...
,
advertising
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a ...
and
media
Media may refer to:
Communication
* Media (communication), tools used to deliver information or data
** Advertising media, various media, content, buying and placement for advertising
** Broadcast media, communications delivered over mass el ...
. The magazine is published by
Brunico Communications
Brunico Communications is a Canadian magazine publishing company."Desktop tabloid publishing firm sports 2 publications and a profit". ''The Globe and Mail'', October 9, 1989. The company specializes primarily in online trade magazines serving medi ...
, and was launched in 1989.
It was merged in 2016 with ''Marketing'', a formerly competing title which Brunico acquired from
Rogers Media
Rogers Media Inc., operating as Rogers Sports & Media, is a Canadian subsidiary of Rogers Communications that owns the company's mass media and sports properties, such as the Citytv and Omni Television terrestrial television stations, Sportsnet, ...
.
"Marketing et Strategy ne font plus qu'un"
''Infopresse'', November 3, 2016.
References
External links
*
Magazines established in 1989
1989 establishments in Canada
Business magazines published in Canada
Magazines published in Toronto
{{trade-mag-stub