Malabar Gold and Diamonds is a BIS certified Indian jewellery group headquartered in

Kozhikode Kozhikode (), also known in English as Calicut, is a city along the Malabar Coast in the state of Kerala in India. It has a corporation limit population of 609,224 and a metropolitan population of more than 2 million, making it the second l ...

Kerala Kerala ( ; ) is a state on the Malabar Coast of India. It was formed on 1 November 1956, following the passage of the States Reorganisation Act, by combining Malayalam-speaking regions of the erstwhile regions of Cochin, Malabar, South ...

India India, officially the Republic of India (Hindi: ), is a country in South Asia. It is the seventh-largest country by area, the second-most populous country, and the most populous democracy in the world. Bounded by the Indian Ocean on the so ...

. It was founded by M. P. Ahammed in the year 1993. The company has more than 260 showrooms across 10 countries at present which makes it one of the largest chain of jewellery stores in the world. The company also owns a network of luxury

watch A watch is a portable timepiece intended to be carried or worn by a person. It is designed to keep a consistent movement despite the motions caused by the person's activities. A wristwatch is designed to be worn around the wrist, attached b ...

boutiques across

, which operates under the name Malabar Watches.

History

The Malabar Gold Company was established in the year 1993. It has over 285 showrooms across the world currently and the number of outlets. The Malabar Group has been on an expansion since 2000 and more showrooms are expected to be opened in

Southeast Asia Southeast Asia, also spelled South East Asia and South-East Asia, and also known as Southeastern Asia, South-eastern Asia or SEA, is the geographical south-eastern region of Asia, consisting of the regions that are situated south of mainlan ...

, the

Middle East The Middle East ( ar, الشرق الأوسط, ISO 233: ) is a geopolitical region commonly encompassing Arabia (including the Arabian Peninsula and Bahrain), Asia Minor (Asian part of Turkey except Hatay Province), East Thrace (Europ ...

, and in the

United States The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territori ...

. The brand is mainly committed to

, the

Gulf A gulf is a large inlet from the ocean into the landmass, typically with a narrower opening than a bay, but that is not observable in all geographic areas so named. The term gulf was traditionally used for large highly-indented navigable bodies ...

and

Far East The ''Far East'' was a European term to refer to the geographical regions that includes East and Southeast Asia as well as the Russian Far East to a lesser extent. South Asia is sometimes also included for economic and cultural reasons. The ter ...

markets. In 2005, the company was reported to be a group worth ₹500 crore. In 2012, the company had a turnover of ₹12,000 crore and by the end of 2013, it posted a turnover of ₹22,000 crore. In 2017, the Malabar Group had opened 27 outlets across nations. On 12 January 2018, the company opened 11 outlets in a single day across the globe setting a new record. The number of outlets reached 208 with this launch. Out of the 11 outlets opened, 8 were located in the

region. The new showrooms were established in AL-Hazana

Lulu Lulu may refer to: Companies * LuLu, an early automobile manufacturer * Lulu.com, an online e-books and print self-publishing platform, distributor, and retailer * Lulu Hypermarket, a retail chain in Asia * Lululemon Athletica or simply Lulu, ...

, Al-Khail Mall, Al- Buhaira

, Ajman City Centre and Sahara Centre in the

UAE The United Arab Emirates (UAE; ar, اَلْإِمَارَات الْعَرَبِيَة الْمُتَحِدَة ), or simply the Emirates ( ar, الِْإمَارَات ), is a country in Western Asia (The Middle East). It is located at th ...

, Lagoona Mall and

Mall of Qatar The Mall of Qatar is a shopping mall that opened in December 2016 in the Rawdat Al Jahhaniya district of Al Rayyan, Qatar. History In December 2013, the engineering company Drake & Scull Qatar was awarded the mechanical, electrical and plumbing ...

Qatar Qatar (, ; ar, قطر, Qaṭar ; local vernacular pronunciation: ), officially the State of Qatar,) is a country in Western Asia. It occupies the Qatar Peninsula on the northeastern coast of the Arabian Peninsula in the Middle East; it ...

AMK Hub AMK Hub (abbreviation for Ang Mo Kio Hub) is a suburban shopping mall located in Ang Mo Kio, within the North-East Region of Singapore. It is connected to Ang Mo Kio Bus Interchange which is linked to Ang Mo Kio MRT station via an underpass ...

Singapore Singapore (), officially the Republic of Singapore, is a sovereign island country and city-state in maritime Southeast Asia. It lies about one degree of latitude () north of the equator, off the southern tip of the Malay Peninsula, bor ...

Muscat Muscat ( ar, مَسْقَط, ) is the capital and most populated city in Oman. It is the seat of the Governorate of Muscat. According to the National Centre for Statistics and Information (NCSI), the total population of Muscat Governorate was ...

City Centre in

Oman Oman ( ; ar, عُمَان ' ), officially the Sultanate of Oman ( ar, سلْطنةُ عُمان ), is an Arabian country located in southwestern Asia. It is situated on the southeastern coast of the Arabian Peninsula, and spans the mouth of ...

, Warrangal in

Telangana Telangana (; , ) is a state in India situated on the south-central stretch of the Indian peninsula on the high Deccan Plateau. It is the eleventh-largest state and the twelfth-most populated state in India with a geographical area of and 3 ...

, and in Ampang Mall in

Malaysia Malaysia ( ; ) is a country in Southeast Asia. The federation, federal constitutional monarchy consists of States and federal territories of Malaysia, thirteen states and three federal territories, separated by the South China Sea into two r ...

. It took the company around 25 years to open 215 outlets across 9 countries of the world. Out of all the countries,

is where it has the highest number of outlets and the Indian market accounts for about a third of the company’s revenue. The first brand ambassadors of Malabar Gold were tennis star

Sania Mirza Sania Mirza (; born 15 November 1986) is an Indian professional tennis player. A former doubles world No. 1, she has won six major titles – three in women's doubles and three in mixed doubles. From 2003 until her retirement from singles i ...

and Malayalam actor

Mohanlal Mohanlal Viswanathan (born 21 May 1960), known mononymously as Mohanlal, is an Indian actor, film producer, playback singer, film distributor, and director who predominantly works in Malayalam cinema besides also having sporadically app ...

. In November 2018, Malabar Gold & Diamonds made its entry into the

U.S. The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territori ...

market with an outlet in

Chicago (''City in a Garden''); I Will , image_map = , map_caption = Interactive Map of Chicago , coordinates = , coordinates_footnotes = , subdivision_type = Country , subdivision_name ...

that was inaugurated by Neeta Bhushan, Counsel General of India. This was the 250th outlet of the group. Malabar Gold & Diamonds legally converted its UAE operations covering Saudi Arabia, Bahrain and Oman into 100% ownership.

Founder

M. P. Ahammed is the founder of Malabar Gold & Diamonds. He is also the chairman of the company. He was born on 1 November 1957 in

. He ventured into business at the age of 17 with an agro farming company. In 1981, he started trading spices and copra (dried kernel of coconut). M. P. Ahammed has two children with his wife Subaida K.P. His son Shamlal Ahammed is the company’s Managing Director of International Operations. At the age of 36 in the year 1993, he established Malabar Gold with a capital of ₹50 lakhs in his home town

Products

Malabar Gold and Diamonds deals in a variety of gold, diamonds, silver, and lifestyle articles. The brand’s exclusive collection of jewelry is named: *Mine: Diamond Jewelry *Era: Uncut Diamond Jewelry *Divine: Indian Heritage Jewelry *Ethnix: Handcrafted Designer Jewelry *Starlet: Kid’s Jewelry *Precia: Precious Gem Jewelry Malabar Gold and Diamonds specializes in Kashmeera, Meenakari, Kunadan, Turkish, and traditional crafted jewelry.

Stores

Malabar Gold & Diamonds has showrooms located throughout

in all the major states such as Maharashtra,

Delhi Delhi, officially the National Capital Territory (NCT) of Delhi, is a city and a union territory of India containing New Delhi, the capital of India. Straddling the Yamuna river, primarily its western or right bank, Delhi shares borders ...

Gujarat Gujarat (, ) is a state along the western coast of India. Its coastline of about is the longest in the country, most of which lies on the Kathiawar peninsula. Gujarat is the fifth-largest Indian state by area, covering some ; and the ninth ...

Andhra Pradesh Andhra Pradesh (, abbr. AP) is a state in the south-eastern coastal region of India. It is the seventh-largest state by area covering an area of and tenth-most populous state with 49,386,799 inhabitants. It is bordered by Telangana to the ...

Haryana Haryana (; ) is an Indian state located in the northern part of the country. It was carved out of the former state of East Punjab on 1 Nov 1966 on a linguistic basis. It is ranked 21st in terms of area, with less than 1.4% () of India's land a ...

Karnataka Karnataka (; ISO: , , also known as Karunāḍu) is a state in the southwestern region of India. It was formed on 1 November 1956, with the passage of the States Reorganisation Act. Originally known as Mysore State , it was renamed ''Karnat ...

Tamil Nadu Tamil Nadu (; , TN) is a state in southern India. It is the tenth largest Indian state by area and the sixth largest by population. Its capital and largest city is Chennai. Tamil Nadu is the home of the Tamil people, whose Tamil language ...

Odisha Odisha (English: , ), formerly Orissa ( the official name until 2011), is an Indian state located in Eastern India. It is the 8th largest state by area, and the 11th largest by population. The state has the third largest population of ...

, Chhattisgarh,

Uttar Pradesh Uttar Pradesh (; , 'Northern Province') is a state in northern India. With over 200 million inhabitants, it is the most populated state in India as well as the most populous country subdivision in the world. It was established in 1950 ...

West Bengal West Bengal (, Bengali: ''Poshchim Bongo'', , abbr. WB) is a state in the eastern portion of India. It is situated along the Bay of Bengal, along with a population of over 91 million inhabitants within an area of . West Bengal is the fou ...

, and

Punjab Punjab (; Punjabi: پنجاب ; ਪੰਜਾਬ ; ; also romanised as ''Panjāb'' or ''Panj-Āb'') is a geopolitical, cultural, and historical region in South Asia, specifically in the northern part of the Indian subcontinent, comprising a ...

. Besides India, it also has showrooms in

Bahrain Bahrain ( ; ; ar, البحرين, al-Bahrayn, locally ), officially the Kingdom of Bahrain, ' is an island country in Western Asia. It is situated on the Persian Gulf, and comprises a small archipelago made up of 50 natural islands and an ...

Kuwait Kuwait (; ar, الكويت ', or ), officially the State of Kuwait ( ar, دولة الكويت '), is a country in Western Asia. It is situated in the northern edge of Eastern Arabia at the tip of the Persian Gulf, bordering Iraq to the nort ...

Saudi Arabia Saudi Arabia, officially the Kingdom of Saudi Arabia (KSA), is a country in Western Asia. It covers the bulk of the Arabian Peninsula, and has a land area of about , making it the fifth-largest country in Asia, the second-largest in the A ...

, and

. It entered into the U.S market in 2018.

Brand ambassadors

* vishnu kumar *

Hema Malini Hema Malini (born 16 October 1948) is an Indian actress, director, producer, and politician. She is primarily known for her work in Hindi films. Known for starring in both comic and dramatic roles, she is one of the most popular and successful ...

Dulquer Salmaan Dulquer Salmaan (born 28 July 1986) is an Indian actor, playback singer and film producer who predominantly works in Malayalam and Tamil films, in addition to Telugu and Hindi films. He graduated with a bachelor's degree in business manageme ...

(Kerala) * Suriya Sivakumar (Tamil Nadu) * N. T. Rama Rao Jr. (Telangana and Andhra Pradesh) *

Puneeth Rajkumar Puneeth Rajkumar (17 March 1975 – 29 October 2021), colloquially known as Appu, was an Indian actor, playback singer, television presenter, and producer, who worked in Kannada cinema. He was the youngest son of actor and matinee idol Dr. Raj ...

(Karnataka) *

Tamannaah Bhatia Tamanna Bhatia (born 21 December 1989), known professionally as Tamannaah, is an Indian actress who appears primarily in Telugu and Tamil films, along with a few Hindi films. In 2005, she made her acting debut at the age of 15 in the Hindi fil ...

* Kajal Aggarwal *

Manushi Chhillar Manushi Chhillar (born 14 May 1997) is an Indian actress and model, who was the winner of the Miss World 2017 pageant. She represented her state of Haryana at the Femina Miss India 2017 pageant, which she won, and went on to become the sixth r ...

* Ilaiyaraaja *

(Kerala) *

Anil Kapoor Anil Kapoor (born 24 December 1956) is an Indian actor and producer who works primarily in Hindi films, besides television and international films and television. In a career spanning over 40 years as an actor and since 2005 as a producer, Kapo ...

Notable achievements

Malabar Gold & Diamonds was one of the manufacturing concessionaries of the “Dubai Celebration Chain” that set a new

Guinness World Records ''Guinness World Records'', known from its inception in 1955 until 1999 as ''The Guinness Book of Records'' and in previous United States editions as ''The Guinness Book of World Records'', is a reference book published annually, listing world ...

in 2015. The 5.52 km long chain weighed 240 kilograms and had over 4 million links. It was completely handcrafted. Malabar Gold & Diamonds created 2.5 km of the chain. The Dubai Celebration Chain was presented at the

Dubai Shopping Festival Dubai Shopping Festival (DSF; ar, مهرجان دبي للتسوق, Mahrajan Dubayy lil-tasawoq) is an annual event that runs for over a month displaying the very best the city of Dubai has to offer. Organised by the Dubai Festivals & Retail Est ...

2015. Malabar Gold & Diamonds opened 11 outlets in 6 countries in a single day. The 11 showrooms were inaugurated on 12 January 2018. The number of Malabar outlets crossed 200 with this launch. Bollywood actor

participated in the celebrations by inaugurating the outlet at Al Hazana Lulu Dubai. The actor will also be seen in the upcoming series ‘’Malabar Promises’’, produced by Malabar Gold & Diamonds which will be live soon. The new outlets were opened in UAE (Al Khail Mall, Al Buhaira Lulu Mall, Al Hazana Lulu Mall, Ajman City Centre, Sahara Centre), Qatar (Mall of Qatar, Lagoona Mall), Oman (Muscat City Centre), Singapore (AMK Hub), Malaysia (Ampang Mall), and Telangana (Warrangal). Malabar Gold & Diamonds opened its 14th store in Qatar on Fareej Al Nasr Street.

Social causes and associations

The Malabar group is involved with Green Thumb, a brand that produces organic farming products and Eham Digitals, an electronic And gadgets and home appliances company.

CSR

5% of the profits generated by Malabar Group are devoted to the CSR activities in the fields of health, women empowerment, education, housing, and environment. Malabar Gold & Diamonds contributed AED 10 million ($2.72 million) to

Al Jalila Foundation Al Jalila Foundation is a charity organization for promoting medical education and research in the United Arab Emirates. It was founded by Mohamed Bin Rashid Al Maktoum, the prime minister of the UAE and the ruler of Dubai in 2013. Overview The f ...

, a global philanthropic organization dedicated to transforming lives through medical education and research. The contribution was made to support research in diseases and disorders in the

United Arab Emirates The United Arab Emirates (UAE; ar, اَلْإِمَارَات الْعَرَبِيَة الْمُتَحِدَة ), or simply the Emirates ( ar, الِْإمَارَات ), is a country in Western Asia ( The Middle East). It is located at t ...

. Malabar Gold & Diamonds associated with Al Baraha Hospital on 11 December 2015 to conduct free health check-up and blood donation camps. The camp was also aimed at spreading awareness on the importance of well-balanced diet. Malabar Gold & Diamonds actively participates in CSR activities in Dubai region. The group particularly engages in activities concerning the differently abled. Malabar Gold & Diamonds distributed over 1,14,000 special Iftar meals/kits during the auspicious month of Ramadan this year(2019). This was done in association with like-minded organizations from the different countries where the activity was planned. Malabar Gold & Diamonds sponsored the tickets of 100 prisoners to facilitate their repatriation. The prisoners were those who had completed their jail terms at the Ajman Central Jail. Malabar Gold & Diamonds organized a blood donation drive on December 26 near one of their outlets in Qatar. In 2018, the Malabar Group made a contribution of ₹2 crore to Kerala Chief Minister’s distress relief fund to help cope up with the devastating flood in the state. The group also distributed food and water among the victims through its Malabar Gold & Diamonds outlets across the state. Malabar Group donated one crore to the

Chief Minister Relief Fund to help in the battle against coronavirus pandemic. Malabar Gold & Diamonds has been actively helping the needy with essential grocery kits across the states of

and Telangana. Malabar Gold & Diamonds distributed over 15,000 food kits comprising essential items such as rice, lentils, oil and spices, to workers in the Gulf and East Asia during the COVID-19 crisis. Malabar Gold & Diamonds donated ₹1 crore to the PM Care Fund to support the COVID-19 pandemic relief measures.

Awards and recognition

The Malabar group has been awarded with the “Super Brand”award for five consecutive years. Malabar Gold and Diamonds has also received an award by the 'Retail Jewellers India' organization in 2017 for their special contributions to the gemstone and

jewellery Jewellery ( UK) or jewelry (U.S.) consists of decorative items worn for personal adornment, such as brooches, rings, necklaces, earrings, pendants, bracelets, and cufflinks. Jewellery may be attached to the body or the clothes. From a wester ...

industry. In the year 2013, Malabar Gold & Diamonds’ “Brides Of India” campaign won the award for the “Best Advertising Campaign of the year - Audio/Visual. On 21 February 2014, Malabar Gold & Diamonds was awarded with the Best Retail Chain of the Year award by the All India Gems and Jewelry Trade Federation. Malabar Gold & Diamonds was honored by the Dubai Municipality for its “Clean up the World 2014” public awareness campaign. Malabar Gold & Diamonds was honored by the Dubai Police with a special memento for its outstanding CSR activities in the region. Recently, Malabar Gold & Diamonds was recognized as one of “The Economic Times Best Brands 2019”.

Incidents

On 20 May 2016, the Rolla outlet of Malabar Gold and Diamonds in

Sharjah Sharjah (; ar, ٱلشَّارقَة ', Gulf Arabic: ''aš-Šārja'') is the third-most populous city in the United Arab Emirates, after Dubai and Abu Dhabi, forming part of the Dubai-Sharjah-Ajman metropolitan area. Sharjah is the capital ...

was robbed. Four thieves broke into the store and made away with 7 kg of gold jewellery kept in display glass counters, around 3:50 AM. The Sharjah Police arrested 3 Pakistani nationals, who were involved in the robbery. One of their accomplice had fled the country a few hours after the incident. The stolen gold was seized from the

Jebel Ali Port Port of Jebel Ali, also known as Mina Jebel Ali ( ar, ميناء جبل علي), is a deep port located in Jebel Ali, Dubai, United Arab Emirates. Jebel Ali is the world's ninth busiest port, the largest man-made harbour, and the biggest and by f ...

, from where the gang members planned to send it to

Pakistan Pakistan ( ur, ), officially the Islamic Republic of Pakistan ( ur, , label=none), is a country in South Asia. It is the world's fifth-most populous country, with a population of almost 243 million people, and has the world's second-lar ...

by cargo.

Expansion plans

Malabar Gold & Diamonds plans to triple its outlets from 250 to 750 by 2023. With this, the company aims to reach a turnover of $6.85 billion. As a part of its FY2023 global expansion plan, Malabar Gold & Diamonds aims to open 21 new stores in the next 6 months. The plan was laid down in October 2018. Presently operating in 10 countries, Malabar Gold & Diamonds aims to expand its retail network to all Tier-1 and Tier-2 cities in Northern and Central India and to international markets including Sri Lanka,

Canada Canada is a country in North America. Its ten provinces and three territories extend from the Atlantic Ocean to the Pacific Ocean and northward into the Arctic Ocean, covering over , making it the world's second-largest country by tot ...

Bangladesh Bangladesh (}, ), officially the People's Republic of Bangladesh, is a country in South Asia. It is the eighth-most populous country in the world, with a population exceeding 165 million people in an area of . Bangladesh is among the mos ...

, Australia,

Turkey Turkey ( tr, Türkiye ), officially the Republic of Türkiye ( tr, Türkiye Cumhuriyeti, links=no ), is a transcontinental country located mainly on the Anatolian Peninsula in Western Asia, with a small portion on the Balkan Peninsula in ...

, and

Egypt Egypt ( ar, مصر , ), officially the Arab Republic of Egypt, is a transcontinental country spanning the northeast corner of Africa and southwest corner of Asia via a land bridge formed by the Sinai Peninsula. It is bordered by the Medit ...

. The expansion will also double its employee strength from 13,000 to 25,000. As on January 22, 2020, Malabar Gold & Diamonds targets to become the world’s largest jewellery chain with revenue of ₹50,000 crores within the next three years. This it aims to achieve by doubling the number of showrooms in India and entering 10 more countries.

References

{{reflist

External links

Malabar Gold and Diamonds
Jewellery retailers of India Retail companies established in 1993 Luxury brands Indian jewellery designers Diamond dealers Companies based in Kerala Indian brands 1993 establishments in Kerala Indian companies established in 1993