Luxe Rodeo Drive Hotel
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The Luxe Rodeo Drive Hotel was a luxury hotel in the City of
Beverly Hills, California Beverly Hills is a city located in Los Angeles County, California. A notable and historic suburb of Greater Los Angeles, it is in a wealthy area immediately southwest of the Hollywood Hills, approximately northwest of downtown Los Angeles. B ...
. It was the only hotel located on Rodeo Drive, the main shopping street in Beverly Hills. It closed in 2020.


Location

The hotel building is located at 360 North Rodeo Drive, the main street of the City of Beverly Hills, between Brighton Way and Dayton Way.Love Beverly Hills: Luxe Rodeo Drive Hotel
/ref>


History

The Beverly Rodeo Hotel opened in 1962. It was designed by noted mid-century modern architect William Krisel and owned by Seymour Owens & Herb Kronish. Its Cafe Rodeo quickly became one of the most popular and glamorous restaurants in the city. The hotel was part of Hyatt Hotels for a time in the late 1960s and early 1970s and was known as the Beverly Rodeo Hyatt House. In February 1995, Shinko Hotels, a Japanese company, sold the Beverly Rodeo Hotel to Summit Management Group, run by Australian-born businessman
Efrem Harkham Efrem Harkham is an American hotelier and philanthropist from Beverly Hills, California. Harkham is the Founder and CEO oLeHotels.com a company representing 200 hotels globally, and Luxe Hotels, a chain formerly consisting of three luxury hotels. ...
, who renamed it the Summit Hotel Rodeo Drive. Harkham completely remodeled the property in 2000 at a cost of $15, renaming it the Luxe Rodeo Drive Hotel, part of Luxe Hotels, a chain of three hotels in
Los Angeles County Los Angeles County, officially the County of Los Angeles, and sometimes abbreviated as L.A. County, is the most populous county in the United States and in the U.S. state of California, with 9,861,224 residents estimated as of 2022. It is the ...
. The 2000 renovation moved the famed Cafe Rodeo from its original location directly on Rodeo Drive to deeper inside the hotel, allowing the original space to be leased as luxury shops. The hotel had 88 rooms, designed by Vicente Wolf, a Cuban-born interior designer from New York City. The hotel was also home to a restaurant called On Rodeo Bistro & Lounge.Time Out: On Rodeo at Luxe Rodeo Drive Hotel
/ref> The chef is David Padilla. The hotel hosted many philanthropic events, including the annual Apple Ball for the Beverly Hills Education Foundation.Keith Loria
Efrem Harkham: The Luxe Factor
, ''C-Suite Quarterly'', Q4 2013
The hotel partnered with the Guittard Chocolate Company to create a cake in the shape of the
Beverly Hills City Hall The Beverly Hills City Hall is a historic building and city hall in Beverly Hills, California. Location The building is surrounded by North Santa Monica Boulevard, North Rexford Drive, South Santa Monica Boulevard, and North Crescent Drive.Google ...
for the centennial block party, which took place on April 27, 2014.Luxe Rodeo Drive Hotel Partners with Guittard Chocolate Company to Create Centerpiece for Beverly Hills Centennial Block Party on Rodeo Drive
Reuters,
On December 1, 2014, Beverly Hills Police Department officers fired gunshots in the hotel lobby at a suspect shortly after a robbery at the Bank of America branch on Beverly Drive.Beverly Hills Police, Paramedics At Luxe Rodeo Hotel After Gun Shots Fired In Lobby
''The Beverly Hills Courier'', December 1, 2014
Aaron Couch, Erik Hayden
Beverly Hills Shooting, Bank Robbery Shut Down Rodeo Drive
'' The Hollywood Reporter'', December 01, 2014
The Associated Press
Beverly Hills police wound bank robbery suspect
, ''The San Luis Obispo Tribune'', December 1, 2014
Kelly Taylor
Beverly Hills Police Shoot Bank Robbery Suspect Inside Rodeo Drive Hotel
, ''Fox LA'', December 02, 2014
As a result, traffic on Rodeo Drive was shut down for the rest of the day. The hotel was home to a monthly art exhibit starting in March 2015.Laura Coleman, 'Luxe Hotel Rodeo Drive Debuts Monthly Art Exhibit With Local Artist Karen Lee Fisher', ''The Beverly Hills Courier'', March 13, 2015, p. 5 The first exhibit featured Karen Lee Fisher, an artist from Beverly Hills. The hotel permanently closed in September 2020, due to the economic impact of the COVID-19 pandemic.


Awards

The hotel was the recipient of the Beverly Hills 2013 Golden Palm for community service. A year later, it was the recipient of an AAA Four-Diamond rating.Victoria Talbot
Luxe Rodeo Drive Receives AAA Four Diamond Rating
''The Beverly Hills Courier'', July 3, 2014


References

Hotels in Beverly Hills, California Defunct hotels in California Hotels established in 1962 Hotel buildings completed in 1962 1962 establishments in California Hotels disestablished in 2020 2020 disestablishments in California {{California-struct-stub