Love Radio is a broadcast FM radio network in the Philippines owned by

Manila Broadcasting Company Manila Broadcasting Company (MBC) is a radio and television network in the Philippines. MBC is currently owned by the FJE Group of Companies of Fred J. Elizalde, which also operates hotels and Pasay-based amusement park Star City. Its AM fla ...

. Its headquarters are located at Cultural Center of the Philippine Complex, Pasay, Manila. The network's original format is

easy-listening Easy listening (including mood music) is a popular music genre and radio format that was most popular during the 1950s to 1970s. It is related to middle-of-the-road (MOR) music and encompasses instrumental recordings of standards, hit songs, n ...

until 2000 when Love Radio shifted to

Contemporary MOR Middle of the road (also known by its acronym MOR) is a commercial radio format and popular music genre. Music associated with this term is strongly melodic and uses techniques of vocal harmony and light orchestral arrangements. The format was even ...

or more popularly known as the ''

masa ''Masa'' (or ''masa de maíz'') (; ) is a maize dough that comes from ground nixtamalization, nixtamalized corn. It is used for making corn tortillas, ''gorditas'', ''tamales'', ''pupusas'', and many other Latin American cuisine, Latin American d ...

'' format. Its flagship station is

DZMB DZMB (90.7 FM), broadcasting as 90.7 Love Radio, is a radio station owned and operated by Manila Broadcasting Company though its licensee Cebu Broadcasting Company. It serves as the flagship station of Love Radio Network. The station's studio i ...

in Metro Manila (licensed to Cebu Broadcasting Company), which has been rated as #1 in the FM radio ratings for 15 years (from 2002 to 2017), according to the KBP's Radio Research Council Surveys and AC Nielsen Car Survey.

History

Love Radio was previously known by its call letters DZMB (Previously broadcasting under call letters KZRH back in 1949) when it began broadcasts on the FM band in 1975 from its first broadcast days on the AM band. Back then, it played mainstream pop, later relegating to easy listening music. As DZMB, it also introduced and institutionalized the deep-voiced radio announcers. In the 1980s, Manuelito F. Luzon, then station manager of DZMB, conceptualized the station's branding identity. In the 2000s, Love Radio was reformatted to a contemporary ''masa'', a format that was trending on the landscape of FM radio in the country which was started by rival stations since the dawn of the new millennium.

Roster

DJs

As of January 31, 2022: * Tanya Chinita *

Chris Tsuper Adrian Policena (born December 7, 1979), also known as Chris Tsuper, is a multi-awarded radio disc jockey and recording artist in the Philippines. He is best known for his program ''Tambalang Balasubas at Balahura'' (with co-host Nicole Hyala) a ...

* Nicole Hyala * Robin Sienna * Raqi Terra * Diego Bandido * Totoy Bato * Lala Banderas

Former DJs

Papa Jack John S. Gemperle (born September 8, 1982), better known as Papa Jackson and formerly Papa Jack, is a Filipino radio disc jockey and television personality. He is best known for his former, popular evening-to-late night radio programs TLC: True Lov ...

(2007-2016; now with 106.7 Energy FM as Papa Jackson) * Kara Karinyosa (now with 106.7 Energy FM as DJ Kara) * Robin Sienna 1 * Lyka Barista (assigned to 101.1 Yes The Best) * Kristine Dera (2008-2018; now with

Win Radio Win Radio is a network of radio stations of ZimZam Management, Inc., led by radio veteran and executive Manuelito "Manny" Luzon. Compared to major rivals (My Only Radio, Love Radio, Barangay FM, etc.) which are run by their associated pare ...

as Mama Colleen) *

Lloyd Cadena Lloyd Cafe Cadena (September 23, 1993 – September 4, 2020) was a Filipino vlogger, radio personality, and author. He was one of the most popular YouTubers in his native Philippines, with over 5.86 million subscribers on the platform at th ...

(deceased) * Laboching (2019-2022; now with

ABS-CBN ABS-CBN (an initialism of its two predecessors' names, Alto Broadcasting System and Chronicle Broadcasting Network) is a Television in the Philippines, Philippine Commercial broadcasting, commercial broadcast broadcast network, network tha ...

and TV5) * Rico Panyero (assigned to 101.1 Yes The Best) * Rica Herra * Missy Hista * Emma Harot * Malaya Macaraeg * DJ Aira * DJ Caren (assigned to 101.1 Yes The Best) * Shai Tisay (assigned to 96.3 Easy Rock as Shai) * Sexy Terry * Rey Porter * Matthew Dancer * Monsour Betero * Tommy Tambay * Bobby Guard

Programming

90.7 Love Radio Manila

All programs airing from Monday to Friday, may or may not be viewable on the station's Facebook and YouTube live broadcasts; data as of : *Saturday & Sunday: Music Automation (all day)

Love Radio stations

References

{{Radio in the Philippines Philippine radio networks Mass media companies established in 1975 Radio stations established in 1975 1975 establishments in the Philippines