This is a list of breakfast cereal advertising characters.

Cereal Partners Worldwide Cereal Partners Worldwide S.A. is a joint venture between General Mills and Nestlé, established in 1991 to produce breakfast cereals. The company is headquartered in Lausanne, Switzerland, and markets cereals in more than 130 countries (excep ...

Force Food Company

Sunny Jim "Sunny Jim" is the name of two completely unconnected characters used in advertising and product branding: (1) a cartoon character created to promote ''Force'' cereal, the first commercially successful wheat flake; (2) the name of a brand of pean ...

General Mills General Mills, Inc., is an American multinational manufacturer and marketer of branded processed consumer foods sold through retail stores. Founded on the banks of the Mississippi River at Saint Anthony Falls in Minneapolis, the company orig ...

* Boo Berry * Buzz the Bee * Cookie Jarvis * Cookie Crook and Officer Crumb * Chip the Dog * Chip the Wolf * Count Alfred Chocula * Chef Wendell (defunct) * Crazy Squares * Franken Berry * Fruit Brute * Fillmore Bear *

Hoppity Hooper ''Hoppity Hooper'' is an American animated television series produced by Jay Ward, and sponsored by General Mills, originally broadcast on ABC from September 12, 1964 until 1967. The series was produced in Hollywood by Jay Ward and Bill Scott, ...

Lucky the Leprechaun Lucky Charms is a brand of breakfast cereal produced by General Mills since 1964. The cereal consists of multi-colored marshmallows and pieces of shaped pulverized oat, each resembling one of several objects or symbols associated with good luck ...

* Major Jet * Maxwell Masher *

Pac-Man originally called ''Puck Man'' in Japan, is a 1980 maze action video game developed and released by Namco for arcades. In North America, the game was released by Midway Manufacturing as part of its licensing agreement with Namco America. Th ...

* Professor Waldo Wigglesworth *

Rocky ''Rocky'' is a 1976 American sports drama film directed by John G. Avildsen and written by and starring Sylvester Stallone. It is the first installment in the ''Rocky'' franchise and stars Talia Shire, Burt Young, Carl Weathers, and Burgess M ...

and Bullwinkle *

Sonny the Cuckoo Bird Sonny is a common nickname and occasional given name. Often it can be a derivative of the English word "Son", a name derived from the Ancient Germanic element *sunn meaning "sun", a nickname derived from the Italian name Salvatore (especially in N ...

Strawberry Shortcake Strawberry shortcake may refer to: * Strawberry shortcake (dessert), a shortcake served with strawberries * "Strawberry Shortcake, Huckleberry Pie," a song published in 1956; a version by The Brother Sisters was released by Mercury Records in 196 ...

Trix Rabbit Trix is an American brand of breakfast cereal made by General Mills in Minneapolis, Minnesota, for the North American market and by Cereal Partners (using the Nestlé brand) elsewhere in the world. The cereal consists of fruit-flavored, sweetened, ...

Yummy Mummy Yummy mummy is a slang term used to describe an attractive mother. The term developed in the late 20th century, and was often applied to celebrity mothers such as Elizabeth Hurley or Victoria Beckham, who appeared to quickly regain their pre-preg ...

Kellogg Company The Kellogg Company, doing business as Kellogg's, is an American multinational food manufacturing company headquartered in Battle Creek, Michigan, United States. Kellogg's produces cereal and convenience foods, including crackers and toas ...

* Big Yella *

Bigg Mixx The Kellogg Company, doing business as Kellogg's, is an American multinational food manufacturing company headquartered in Battle Creek, Michigan, United States. Kellogg's produces cereal and convenience foods, including crackers and toaste ...

* Captain Rik * Cinnamon and Apple * Coco the Monkey * Chocos the Bear (defunct) * Cornelius Rooster * Crunchosaurus Rex * Dig 'Em the Frog *

Donald Duck Donald Fauntleroy Duck is a cartoon character created by The Walt Disney Company. Donald is an anthropomorphic white duck with a yellow-orange bill, legs, and feet. He typically wears a sailor shirt and cap with a bow tie. Donald is known fo ...

* Loopy Bee * Milton the Toaster * OJ Joe *

PoKéMoN (an abbreviation for in Japan) is a Japanese media franchise managed by The Pokémon Company, founded by Nintendo, Game Freak, and Creatures (company), Creatures, the owners of the trademark and copyright of the franchise. In terms of ...

Quick Draw McGraw Quick Draw McGraw is a fictional anthropomorphic horse and the protagonist and title character of ''The Quick Draw McGraw Show''. He is a white horse, wearing a red Stetson cowboy hat, a red holster belt, a light blue bandana, and occasion ...

Snap, Crackle and Pop Snap, Crackle and Pop are the cartoon mascots of Rice Krispies, a brand of breakfast cereal marketed by Kellogg's. History The gnome characters were originally designed by illustrator Vernon Grant in the early 1930s. The names are onomatopoeia ...

* Sammy the Seal * Sunny the Sun *

Tinker Bell Tinker Bell is a fictional character from J. M. Barrie's 1904 play ''Peter Pan'' and its 1911 novelisation ''Peter and Wendy''. She has appeared in a variety of film and television adaptations of the Peter Pan stories, in particular the 1953 an ...

Tony the Tiger Tony the Tiger is the advertising cartoon mascot for Kellogg's Frosted Flakes (also known as Frosties) breakfast cereal, appearing on its packaging and advertising. Tony has also been the mascot for related cereals such as Tony's Cinnamon Krunc ...

Toucan Sam Toucan Sam is the cartoon toucan mascot for Froot Loops breakfast cereal. The character has been featured in advertising since 1963. He exhibits the ability to smell Froot Loops from great distances and invariably locates a concealed bowl of the c ...

Woody Woodpecker Woody Woodpecker is an animated character that appeared in theatrical short films produced by the Walter Lantz Studio and distributed by Universal Studios between 1940 and 1972. Woody, an anthropomorphic woodpecker, was created in 1940 by Lan ...

* Who, the Wizard of Oatz *

Yogi Bear Yogi Bear is an anthropomorphic animal character who has appeared in numerous comic books, animated television shows and films. He made his debut in 1958 as a supporting character in ''The Huckleberry Hound Show''. Yogi Bear was the first ...

* Zimmys Cinnamon Stars

Nestlé Nestlé S.A. (; ; ) is a Switzerland, Swiss multinational food and drink processing conglomerate corporation headquartered in Vevey, Vaud, Switzerland. It is the largest publicly held food company in the world, measured by revenue and other me ...

Lion The lion (''Panthera leo'') is a large Felidae, cat of the genus ''Panthera'' native to Africa and India. It has a muscular, broad-chested body; short, rounded head; round ears; and a hairy tuft at the end of its tail. It is sexually dimorphi ...

Pico Pico may refer to: Places The Moon * Mons Pico, a lunar mountain in the northern part of the Mare Imbrium basin Portugal * Pico, a civil parish in the municipality of Vila Verde * Pico da Pedra, a civil parish in the municipality of Ribeir ...

* Quiky the Nesquik Bunny * Snow * Captain Star

Post Cereals Post Consumer Brands (previously Post Cereals and Postum Cereals; also known as simply "Post") is an American breakfast cereal manufacturer headquartered in Lakeville, Minnesota. The company, founded in 1895 by C. W. Post, owns a large portfoli ...

* Crispy *

Fred Flintstone Fred Flintstone is the main character of the animated sitcom '' The Flintstones'', which aired during prime-time on ABC during the original series' run from 1960 to 1966. Fred is the husband of Wilma Flintstone and father of Pebbles Flintsto ...

and

Barney Rubble Barney Rubble is a fictional character who appears in the television animated series ''The Flintstones''. He is the diminutive, blond-haired caveman husband of Betty Rubble and adoptive father of Bamm-Bamm Rubble. His best friend is his next d ...

* The Honeycomb Kid *

Hunger In politics, humanitarian aid, and the social sciences, hunger is defined as a condition in which a person does not have the physical or financial capability to eat sufficient food to meet basic nutritional needs for a sustained period. In the ...

Linus the Lionhearted ''Linus the Lionhearted'' is an American Saturday morning animated television series that aired on CBS from September 26, 1964 to December 11, 1965, originally airing in black and white. Colorized versions of the episodes started airing on ABC in ...

* Loveable Truly *

Sugar Bear Sugar Bear is the advertising cartoon mascot of Post Super Sugar Crisp (later Golden Crisp) cereal. History Sugar Bear originally appeared in the 1940s as the mascot of Sugar Crisp (later known as Golden Crisp), a cereal produced by General Food ...

Quaker Oats Company The Quaker Oats Company, known as Quaker, is an American food conglomerate based in Chicago. It has been owned by PepsiCo since 2001. History Precursor miller companies In the 1850s, Ferdinand Schumacher and Robert Stuart founded oat mills. S ...

Cap'n Crunch Cap'n Crunch is a maize, corn and oat breakfast cereal manufactured by Quaker Oats Company, a subsidiary of PepsiCo since 2001. After introducing the original cereal in 1963, marketed simply as ''Cap'n Crunch'', Quaker Oats has since introduced n ...

Honey Monster Honey Monster Puffs are a honey-flavoured breakfast cereal made from sugar-coated wheat sold in the United Kingdom. The cereal was originally sold as Sugar Puffs, but was re-branded in 2014. It was labeled as Honey Monster Sugar Puffs for a ...

* Jean LaFoote *

King Vitaman King Vitaman was an American brand of breakfast cereal produced by Quaker Oats and sold in the United States. The cereal was introduced in 1968, and changed mascots several times. The cereal was discontinued in 2019. King Vitaman Cereal boasted ...

Little Mikey Little Mikey is a fictional boy played by John Gilchrist (born February 2, 1968) in an American television commercial promoting Quaker Oats' breakfast cereal Life. The ad was created by art director Bob Gage, who also directed the commercial. It f ...

Quisp Quisp is a sugar-sweetened breakfast cereal from the Quaker Oats Company. It was introduced in 1965 and continued as a mass-market grocery item until the late 1970s. Subsequently, the Quaker Oats Company marketed Quisp sporadically, and with the ...

Ralston Purina Company Ralston Purina Company was a St. Louis, Missouri,–based American conglomerate with substantial holdings in animal feed, food, pet food, consumer products, and entertainment. On December 12, 2001, it merged with Swiss food-giant Nestlé's ...

* The

Freakies Freakies was a brand of sweetened breakfast cereal produced by Ralston and sold in the United States. The cereal – which consisted of crunchy, light brown, torus-shaped amalgam – was Ralston's first major venture into the sweetened ready-to-e ...

Weetabix Food Company Weetabix Ltd., trading under the name Weetabix Food Company and commonly referred to as simply Weetabix, is a food processing company that is responsible for the production of breakfast cereal brands, including Weetabix, Alpen, Crunchy Bran ...

* Professor Weeto

References

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Breakfast cereal Cereal, formally termed breakfast cereal (and further categorized as cold cereal or warm cereal), is a traditional breakfast food made from processed cereal grains. It is traditionally eaten as part of breakfast, or a snack food, primarily in ...