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A linkback is a method for
Web Web most often refers to: * Spider web, a silken structure created by the animal * World Wide Web or the Web, an Internet-based hypertext system Web, WEB, or the Web may also refer to: Computing * WEB, a literate programming system created by ...
authors to obtain notifications when other authors link to one of their documents. This enables authors to keep track of who is linking to, or referring to, their articles. The four methods (
refback A refback is one of four types of linkbacks, methods for Web authors to request notification when somebody links to one of their documents. This enables authors to keep track of who is linking to, or referring to their articles. A Refback is simp ...
, trackback,
pingback A pingback is one of four types of linkback methods for Web authors to request notification when somebody links to one of their documents. This enables authors to keep track of who is linking to, or referring to their articles. Some weblog softwar ...
and
webmention Webmention is a W3C recommendation that describes a simple protocol to notify any URL when a website links to it, and for web pages to request notifications when somebody links to them. Webmention was originally developed in the IndieWebCamp comm ...
) differ in how they accomplish this task.


Overview

"Linkback" is the generalized term used to reference four methods of communication between websites. While sometimes confused with one another, linkbacks and
backlinks A backlink is a Hyperlink, link from some other website (the referrer) to that web resource (the referent). A ''web resource'' may be (for example) a website, web page, or web directory. A backlink is a reference comparable to a citation. The qu ...
are not the same type of entity. A backlink is what the person referring to a page creates while a linkback is what the publisher of the page being referred to receives. Any of the four terms—linkback, trackback, pingback, or (rarely) refback—might also refer colloquially to items within a section upon the linked page that display the received notifications, usually along with a reciprocal link; trackback is used most often for this purpose. Also, the word trackback is often used colloquially to mean any kind of linkback.


See also

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Backlink A backlink is a link from some other website (the referrer) to that web resource (the referent). A ''web resource'' may be (for example) a website, web page, or web directory. A backlink is a reference comparable to a citation. The quantity, q ...
*
Page rank PageRank (PR) is an algorithm used by Google Search to rank webpages, web pages in their search engine results. It is named after both the term "web page" and co-founder Larry Page. PageRank is a way of measuring the importance of website pages. A ...
*
Search engine optimization Search engine optimization (SEO) is the process of improving the quality and quantity of Web traffic, website traffic to a website or a web page from web search engine, search engines. SEO targets unpaid traffic (known as "natural" or "Organ ...


References

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