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Page Rank
PageRank (PR) is an algorithm used by Google Search to rank web pages in their search engine results. It is named after both the term "web page" and co-founder Larry Page. PageRank is a way of measuring the importance of website pages. According to Google: Currently, PageRank is not the only algorithm used by Google to order search results, but it is the first algorithm that was used by the company, and it is the best known. As of September 24, 2019, PageRank and all associated patents are expired. Description PageRank is a link analysis algorithm and it assigns a numerical weighting to each element of a hyperlinked set of documents, such as the World Wide Web, with the purpose of "measuring" its relative importance within the set. The algorithm may be applied to any collection of entities with reciprocal quotations and references. The numerical weight that it assigns to any given element ''E'' is referred to as the ''PageRank of E'' and denoted by PR(E). A PageRank results ...
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Incoming Link
A backlink is a link from some other website (the referrer) to that web resource (the referent). A ''web resource'' may be (for example) a website, web page, or web directory. A backlink is a reference comparable to a citation. The quantity, quality, and relevance of backlinks for a web page are among the factors that search engines like Google evaluate in order to estimate how important the page is. PageRank calculates the score for each web page based on how all the web pages are connected among themselves, and is one of the variables that Google Search uses to determine how high a web page should go in search results. This weighting of backlinks is analogous to citation analysis of books, scholarly papers, and academic journals. A Topical PageRank has been researched and implemented as well, which gives more weight to backlinks coming from the page of a same topic as a target page. Some other words for ''backlink'' are incoming link, inbound link, inlink, inward link, and ...
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RankDex
Baidu, Inc. ( ; , meaning "hundred times") is a Chinese multinational technology company specializing in Internet-related services and products and artificial intelligence (AI), headquartered in Beijing's Haidian District. It is one of the largest AI and Internet companies in the world. The holding company of the group is incorporated in the Cayman Islands. Baidu was incorporated in January 2000 by Robin Li and Eric Xu. The Baidu search engine is currently the sixth largest website in the Alexa Internet rankings. Baidu has origins in RankDex, an earlier search engine developed by Robin Li in 1996, before he founded Baidu in 2000. Baidu offers various services, including a Chinese search engine, as well as a mapping service called Baidu Maps. Baidu offers about 57 search and community services, such as Baidu Baike (an online encyclopedia), Baidu Wangpan (a cloud storage service), and Baidu Tieba (a keyword-based discussion forum). Baidu Global Business Unit (GBU) is responsib ...
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Cognitive Model
A cognitive model is an approximation of one or more cognitive processes in humans or other animals for the purposes of comprehension and prediction. There are many types of cognitive models, and they can range from box-and-arrow diagrams to a set of equations to software programs that interact with the same tools that humans use to complete tasks (e.g., computer mouse and keyboard). Relationship to cognitive architectures Cognitive models can be developed within or without a cognitive architecture, though the two are not always easily distinguishable. In contrast to cognitive architectures, cognitive models tend to be focused on a single cognitive phenomenon or process (e.g., list learning), how two or more processes interact (e.g., visual search bsc1780 decision making), or making behavioral predictions for a specific task or tool (e.g., how instituting a new software package will affect productivity). Cognitive architectures tend to be focused on the structural properties of the m ...
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Analytic Hierarchy Process
In the theory of decision making, the analytic hierarchy process (AHP), also analytical hierarchy process, is a structured technique for organizing and analyzing complex decisions, based on mathematics and psychology. It was developed by Thomas L. Saaty in the 1970s; Saaty partnered with Ernest Forman to develop '' Expert Choice'' software in 1983, and AHP has been extensively studied and refined since then. It represents an accurate approach to quantifying the weights of decision criteria. Individual experts’ experiences are utilized to estimate the relative magnitudes of factors through pair-wise comparisons. Each of the respondents compares the relative importance each pair of items using a specially designed questionnaire. Uses and applications AHP has particular application in group decision making, and is used around the world in a wide variety of decision situations, in fields such as government, business, industry, healthcare and education. Rather than prescribin ...
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Thomas Saaty
Thomas L. Saaty (July 18, 1926 – August 14, 2017) was a Distinguished University Professor at the University of Pittsburgh, where he taught in the Joseph M. Katz Graduate School of Business. He is the inventor, architect, and primary theoretician of the Analytic Hierarchy Process (AHP), a decision-making framework used for large-scale, multiparty, multi-criteria decision analysis, and of the Analytic Network Process (ANP), its generalization to decisions with dependence and feedback. Later on, he generalized the mathematics of the ANP to the Neural Network Process (NNP) with application to neural firing and synthesis but none of them gain such popularity as AHP. He died on the 14th of August 2017 after a year-long battle with cancer. Prior to coming to the University of Pittsburgh, Saaty was professor of statistics and operations research at the Wharton School of the University of Pennsylvania (1969–79). Before that, he spent fifteen years working for U.S. government agencies ...
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Scientometrics
Scientometrics is the field of study which concerns itself with measuring and analysing scholarly literature. Scientometrics is a sub-field of informetrics. Major research issues include the measurement of the impact of research papers and academic journals, the understanding of scientific citations, and the use of such measurements in policy and management contexts. Leydesdorff, L. and Milojevic, S., "ScientometricsarXiv:1208.4566(2013), forthcoming in: Lynch, M. (editor), ''International Encyclopedia of Social and Behavioral Sciences'' subsection 85030. (2015) In practice there is a significant overlap between scientometrics and other scientific fields such as information systems, information science, science of science policy, sociology of science, and metascience. Critics have argued that over-reliance on scientometrics has created a system of perverse incentives, producing a publish or perish environment that leads to low-quality research. Historical development Modern scie ...
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Edmund Landau
Edmund Georg Hermann Landau (14 February 1877 – 19 February 1938) was a German mathematician who worked in the fields of number theory and complex analysis. Biography Edmund Landau was born to a Jewish family in Berlin. His father was Leopold Landau, a gynecologist and his mother was Johanna Jacoby. Landau studied mathematics at the University of Berlin, receiving his doctorate in 1899 and his habilitation (the post-doctoral qualification required to teach in German universities) in 1901. His doctoral thesis was 14 pages long. In 1895, his paper on scoring chess tournaments is the earliest use of eigenvector centrality. Landau taught at the University of Berlin from 1899 to 1909, after which he held a chair at the University of Göttingen. He married Marianne Ehrlich, the daughter of the Nobel Prize-winning biologist Paul Ehrlich, in 1905. At the 1912 International Congress of Mathematicians Landau listed four problems in number theory about primes that he said were parti ...
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Eigenvalue
In linear algebra, an eigenvector () or characteristic vector of a linear transformation is a nonzero vector that changes at most by a scalar factor when that linear transformation is applied to it. The corresponding eigenvalue, often denoted by \lambda, is the factor by which the eigenvector is scaled. Geometrically, an eigenvector, corresponding to a real nonzero eigenvalue, points in a direction in which it is stretched by the transformation and the eigenvalue is the factor by which it is stretched. If the eigenvalue is negative, the direction is reversed. Loosely speaking, in a multidimensional vector space, the eigenvector is not rotated. Formal definition If is a linear transformation from a vector space over a field into itself and is a nonzero vector in , then is an eigenvector of if is a scalar multiple of . This can be written as T(\mathbf) = \lambda \mathbf, where is a scalar in , known as the eigenvalue, characteristic value, or characteristic root ass ...
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Google Hummingbird
Hummingbird is the codename given to a significant algorithm change in Google Search in 2013. Its name was derived from the speed and accuracy of the hummingbird. The change was announced on September 26, 2013, having already been in use for a month. "Hummingbird" places greater emphasis on natural language queries, considering context and meaning over individual keywords. It also looks deeper at content on individual pages of a website, with improved ability to lead users directly to the most appropriate page rather than just a website's homepage. The upgrade marked the most significant change to Google search in years, with more "human" search interactions and a much heavier focus on conversation and meaning. Thus, web developers and writers were encouraged to optimize their sites with natural writing rather than forced keywords, and make effective use of technical web development for on-site navigation. History Google announced "Hummingbird", a new search algorithm, at a ...
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TrustRank
TrustRank is an algorithm that conducts link analysis to separate useful webpages from spam and helps search engine rank pages in SERPs (Search Engine Results Pages). It is semi-automated process which means that it needs some human assistance in order to function properly. Search engines have many different algorithms and ranking factors that they use when measuring the quality of webpages. TrustRank is one of them. Because manual review of the Internet is impractical and very expensive, TrustRank was introduced in order to help achieve this task much faster and cheaper. It was first introduced by researchers Zoltan Gyongyi and Hector Garcia-Molina of Stanford University and Jan Pedersen of Yahoo! in their paper "Combating Web Spam with TrustRank" in 2004. Today, this algorithm is a part of major web search engines like Yahoo! and Google. One of the most important factors that help web search engine determine the quality of a web page when returning results are backlinks. Sea ...
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CLEVER Project
The CLEVER project was a research project in Web search led by Jon Kleinberg at IBM's Almaden Research Center. Techniques developed in CLEVER included various forms of link analysis, including the HITS algorithm. Features The CLEVER search engine incorporates several algorithms that make use of the Web's hyperlink structure for discovering high-quality information. It can be exceedingly difficult to locate resources on the World Wide Web that are both high-quality and relevant to a user's informational needs. Traditional automated search methods for locating information on the Web are easily overwhelmed by low-quality and unrelated content. Second generation search engines have to have effective methods for focusing on the most authoritative documents. The rich structure implicit in hyperlinks among Web documents offers a simple, and effective, means to deal with many of these problems. Members of the Clever project have come up with a mathematical algorithm that views the Net ...
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