KTAE (1260

kHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that on ...

) is a

commercial Commercial may refer to: * a dose of advertising conveyed through media (such as - for example - radio or television) ** Radio advertisement ** Television advertisement * (adjective for:) commerce, a system of voluntary exchange of products and s ...

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...

licensed A license (or licence) is an official permission or permit to do, use, or own something (as well as the document of that permission or permit). A license is granted by a party (licensor) to another party (licensee) as an element of an agreeme ...

Elgin, Texas Elgin ( ) is a city in Bastrop County in the U.S. state of Texas. The population was 9,784 at the 2020 census. Elgin is also known as the Sausage Capital of Texas and the Brick Capital of the Southwest, due to the presence of three operating bri ...

, and serving the Austin metropolitan area. It is owned by Genuine Austin Radio with

studio A studio is an artist or worker's workroom. This can be for the purpose of acting, architecture, painting, pottery (ceramics), sculpture, origami, woodworking, scrapbooking, photography, graphic design, filmmaking, animation, industrial design ...

s and offices along Loop 360 in Southwest Austin. KTAE mostly

simulcast Simulcast (a portmanteau of simultaneous broadcast) is the broadcasting of programmes/programs or events across more than one resolution, bitrate or medium, or more than one service on the same medium, at exactly the same time (that is, simultane ...

s the

sports radio Sports radio (or sports talk radio) is a radio format devoted entirely to discussion and broadcasting of sporting events. A widespread programming genre that has a narrow audience appeal, sports radio is characterized by an often- boisterous on-ai ...

format Format may refer to: Printing and visual media * Text formatting, the typesetting of text elements * Paper formats, or paper size standards * Newspaper format, the size of the paper page Computing * File format, particular way that informatio ...

sister station In broadcasting, sister stations or sister channels are radio or television stations operated by the same company, either by direct ownership or through a management agreement. Radio sister stations will often have different formats, and somet ...

104.9

KTXX-FM KTXX-FM (104.9 MHz, "The Horn") is a commercial FM radio station licensed to Bee Cave, Texas, and serving the Greater Austin radio market. The station broadcasts a sports radio format and is owned by Genuine Austin Radio. KTXX-FM's transmitter ...

. KTAE is powered at 1,000

watt The watt (symbol: W) is the unit of power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantify the rate of energy transfer. The watt is named after James Wa ...

s by day and 144 watts at night. The

transmitter In electronics and telecommunications, a radio transmitter or just transmitter is an electronic device which produces radio waves with an antenna (radio), antenna. The transmitter itself generates a radio frequency alternating current, which i ...

is on North Main Street in

Taylor, Texas Taylor is a city in Williamson County, Texas, United States. The population was 13,575 at the 2000 census; it was 15,191 at the 2010 census; it was 16,267 at the 2020 census. History In 1876, the Texas Land Company auctioned lots in anticipati ...

. Programming is also heard on 250-watt

FM translator A broadcast relay station, also known as a satellite station, relay transmitter, broadcast translator (U.S.), re-broadcaster (Canada), repeater (two-way radio) or complementary station (Mexico), is a broadcast transmitter which repeats (or tran ...

K270CO at 101.9

MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that one he ...

Round Rock, Texas Round Rock is a city in the U.S. state of Texas, in Williamson County (with a small part in Travis County), which is a part of the Greater Austin metropolitan area. Its population is 119,468 as of the 2020 census. The city straddles the Bal ...

Programming

KTAE and KTXX-FM call themselves "The Horn," referring to the

Texas Longhorns The Texas Longhorns are the athletic teams representing the University of Texas at Austin. The teams are sometimes referred to as the Horns and take their name from Longhorn cattle that were an important part of the development of Texas, and a ...

. They are the

flagship station In broadcasting, a flagship (also known as a flagship station or key station) is the broadcast station which originates a television network, or a particular radio or television program that plays a key role in the branding of and consumer loyalt ...

s for the

University of Texas at Austin The University of Texas at Austin (UT Austin, UT, or Texas) is a public research university in Austin, Texas. It was founded in 1883 and is the oldest institution in the University of Texas System. With 40,916 undergraduate students, 11,075 ...

sports teams. KTAE and KTXX-FM air local sports shows during the day and carry programming from

Houston Houston (; ) is the most populous city in Texas, the most populous city in the Southern United States, the fourth-most populous city in the United States, and the sixth-most populous city in North America, with a population of 2,304,580 in ...

-based

SportsMap SportsMap is a sports radio network that is distributed by Gow Media. The SportsMap Radio Network supplies its network affiliates with a 24-hour schedule of sports programming, including call-in shows and sports updates. Over its history, through ...

on nights and weekends.

History

KTAE, under the KWNX

call sign In broadcasting and radio communications, a call sign (also known as a call name or call letters—and historically as a call signal—or abbreviated as a call) is a unique identifier for a transmitter station. A call sign can be formally assigne ...

, was a

talk radio Talk radio is a radio format containing discussion about topical issues and consisting entirely or almost entirely of original spoken word content rather than outside music. Most shows are regularly hosted by a single individual, and often featur ...

station, then became an

ESPN Deportes Radio ESPN Deportes Radio was an American Spanish language sports radio network created and produced by Disney-owned ESPN. Programming included call-in talk shows and commentary from hosts about a full range of sporting events, including soccer, Ameri ...

affiliate, and was the first Spanish-language sports radio station in Texas. On September 4, 2011, KWNX became a straight simulcast of its sister station, KTXX-FM, with the exception of broadcasts of Texas Rangers baseball, occasional

Round Rock Express The Round Rock Express are a Minor League Baseball team of the Pacific Coast League (PCL) and the Triple-A affiliate of the Texas Rangers. They are located in Round Rock, Texas, and play their home games at the Dell Diamond. The team is named ...

baseball, and

Baylor Bears The Baylor Bears are the athletic teams that represent Baylor University. The teams participate in Division I of the National Collegiate Athletic Association (NCAA) as one of only two private school members of the Big 12 Conference. Prior to j ...

and

Texas State Bobcats football The Texas State Bobcats football program Texas State University in college football at the NCAA Division I Football Bowl Subdivision (FBS) level. They play in the Sun Belt Conference. The program began in 1904 and has an overall winning record. ...

. On August 19, 2013, it stopped simulcasting with KTXX-FM and began broadcasting

ESPN Radio ESPN Radio, which is alternately platform-agnostically branded as ESPN Audio, is an American sports radio network and extension of the ESPN television network. It was launched on January 1, 1992, under the original banner of "SportsRadio ESPN". ...

programming throughout the day. The lone exception during the weekday was ''Afternoons with Bucky and Erin'', which was also broadcast on KTXX-FM. KWNX continued to broadcast Texas Rangers games, Texas State football games and occasional Round Rock Express and

San Antonio Spurs The San Antonio Spurs are an American professional basketball team based in San Antonio. The Spurs compete in the National Basketball Association (NBA) as a member of the league's Western Conference (NBA), Western Conference Southwest Division ( ...

games. On January 2, 2014, after its sister station, KTXX-FM, became a mix of local sports talk and

classic hits Classic hits is a radio format which generally includes songs from the top 40 music charts from the late 1960s to the early 2000s, with music from the 1980s serving as the core of the format. Music that was popularized by MTV in the early 1980s ...

, KWNX again became a straight simulcast of KTXX-FM. The exceptions were when KWNX aired Texas Rangers games, San Antonio Spurs games, Texas State football games, occasional Round Rock Express games and various other sporting events. The call sign changed to KLGO on May 19, 2014. On June 5, 2014, the simulcast of KTXX-FM ceased and it became a

gospel music Gospel music is a traditional genre of Christian music, and a cornerstone of Christian media. The creation, performance, significance, and even the definition of gospel music varies according to culture and social context. Gospel music is com ...

station. It continued to broadcast sporting events, including Texas Rangers games, San Antonio Spurs games, Texas State football games, occasional Round Rock Express games and various others. On May 10, 2015, KLGO changed their format to comedy, branded as "Comedy 1260". It also continued to broadcast sporting events, including Texas Rangers games, San Antonio Spurs games, Texas State football games, occasional Round Rock Express games and various others. On August 29, 2015, KLGO again became a simulcast of KTXX-FM. The exceptions are Texas Rangers games, some

sports, occasional Round Rock Express games, and various others. The station changed its call sign back to the original KTAE on June 15, 2017.

References

External links

Hornfm.com
TAE (AM) Radio stations established in 1948 1948 establishments in Texas {{Texas-radio-station-stub