KRMD (1340
AM, "Lite Rock 100.7") is a mixed
soft adult contemporary
Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quiet sto ...
and normal
adult contemporary
Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quie ...
formatted
radio station
Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...
licensed to
Shreveport, Louisiana
Shreveport ( ) is a city in the U.S. state of Louisiana. It is the third most populous city in Louisiana after New Orleans and Baton Rouge, respectively. The Shreveport–Bossier City metropolitan area, with a population of 393,406 in 2020, is t ...
and serving the
Ark-La-Tex
The Ark-La-Tex (a portmanteau of Arkansas, Louisiana, and Texas; also stylized as Arklatex or ArkLaTex) is a socio-economic tri-state region where the Southern U.S. states of Arkansas, Louisiana, and Texas join together. The region contains por ...
region. The station is owned by
Cumulus Media
Cumulus Media, Inc. is an American broadcasting company and is the third largest owner and operator of AM and FM radio stations in the United States behind Audacy and iHeartMedia. As of June 2019, Cumulus lists ownership of 428 stations in 87 ...
and based at the
Louisiana Boardwalk
The Louisiana Boardwalk Outlets is an outdoor shopping center combining retail shopping, restaurants, and entertainment. It is located in Bossier City, Louisiana, between the Horseshoe Bossier City and Margaritaville Resort Casino. It is one of t ...
in
Bossier City, Louisiana
Bossier City ( ) is a city in Bossier Parish in the northwestern region of the U.S. state of Louisiana in the United States. It is the second most populous city in the Shreveport–Bossier City metropolitan statistical area. In 2020, it had a ...
. The station's transmitter is just southwest of the
I-20
Interstate 20 (I‑20) is a major east–west Interstate Highway in the Southern United States. I-20 runs beginning at an interchange with I-10 in Scroggins Draw, Texas, and ending at an interchange with I-95 in Florence, South Carolina. Between ...
/
I-49
Interstate 49 (I-49) is a north–south Interstate Highway that exists in multiple segments: the original portion entirely within the state of Louisiana with an additional signed portion extending from Interstate 220 (Louisiana), I-220 in S ...
interchange in Shreveport, coincidentally across the street from a separate transmitter housing its sister stations, its
FM partner,
KMJJ-FM
KMJJ-FM (99.7 Hertz, MHz) is a radio station with an urban contemporary radio format, format broadcasting in Shreveport, Louisiana and the "Ark-La-Tex." The station is owned by Cumulus Media and is headquartered at the Louisiana Boardwalk shoppi ...
,
KVMA-FM
KVMA-FM (102.9 MHz) is an urban adult contemporary formatted radio station based in Shreveport, Louisiana, and serving the "Ark-La-Tex" region. Broadcasting on 102.9 FM, KVMA-FM is owned by Cumulus Media and is headquartered at the Louisiana Bo ...
and
KQHN
KQHN (97.3 FM, "Q97.3") is a hot adult contemporary radio station licensed to Waskom, Texas, and serves the greater Shreveport, Louisiana area.
The station is owned by Cumulus Media and broadcasts from the Louisiana Boardwalk shopping center in ...
.
Programming
Former programming was a mixture of
political talk with syndicated hosts
Neal Boortz
Neal A Boortz Jr. (born April 6, 1945) is an American author, former attorney, and former conservative radio host. His nationally syndicated talk show, ''The Neal Boortz Show'', which ended in 2013, was carried throughout the United States. The ...
,
G. Gordon Liddy
George Gordon Battle Liddy (November 30, 1930 – March 30, 2021) was an American lawyer, FBI agent, talk show host, actor, and convicted felon in the Watergate scandal as the chief operative in the White House Plumbers unit during the Nixon admi ...
, and
Bill O'Reilly and sports talk with
Tim Brando.
As of the
2006 NFL season
The 2006 NFL season was the 87th regular season of the National Football League. Regular season play was held from September 7 to December 31, 2006.
The season began with the reigning Super Bowl XL champion Pittsburgh defeating the Miami in t ...
, KRMD is the local affiliate for the
Dallas Cowboys
The Dallas Cowboys are a professional American football team based in the Dallas–Fort Worth metroplex. The Cowboys compete in the National Football League (NFL) as a member club of the league's National Football Conference (NFC) East divisi ...
.
The station plays
Christmas music
Christmas music comprises a variety of genres of music regularly performed or heard around the Christmas season. Music associated with Christmas may be purely instrumental, or, in the case of carols or songs, may employ lyrics whose subject ma ...
every November and December. In 2022, it was the first station to change to Christmas music for the season, after it unceremoniously flipped to Christmas music on October 28 and other stations who traditionally flipped earlier declined to do so in 2022.
History
KRMD was originally licensed and put on the air by R. M. Dean. Therefore the callsign with RMD in it. The original license was issued in May 1928 with original power of 50 and 100 watts
(See Early history of KWKH and other Shreveport radio stations)The station was founded by the late T. B. Lanford of Shreveport. In 1959, Thomas Austin Gresham (1921-2015), a 1946 graduate of
Louisiana State University
Louisiana State University (officially Louisiana State University and Agricultural and Mechanical College, commonly referred to as LSU) is a public land-grant research university in Baton Rouge, Louisiana. The university was founded in 1860 nea ...
in
Baton Rouge
Baton Rouge ( ; ) is a city in and the capital of the U.S. state of Louisiana
Louisiana , group=pronunciation (French: ''La Louisiane'') is a state in the Deep South and South Central regions of the United States. It is the 20th-sma ...
who was born in
Buenos Aires
Buenos Aires ( or ; ), officially the Autonomous City of Buenos Aires ( es, link=no, Ciudad Autónoma de Buenos Aires), is the capital and primate city of Argentina. The city is located on the western shore of the Río de la Plata, on South ...
,
Argentina
Argentina (), officially the Argentine Republic ( es, link=no, República Argentina), is a country in the southern half of South America. Argentina covers an area of , making it the second-largest country in South America after Brazil, th ...
, came to Shreveport to manage KRMD. He was thereafter the executor of the Lanford estate from 1978 until his retirement a decade later. While in Shreveport, Gresham served for a year on the Caddo Parish Selective Service Board and was active in
Rotary International
Rotary International is one of the largest service organizations in the world. Its stated mission is to "provide service to others, promote integrity, and advance world understanding, goodwill, and peace through hefellowship of business, prof ...
and the
American Contract Bridge League
The American Contract Bridge League (ACBL) is a governing body for contract bridge in the United States, Canada, Mexico, and Bermuda. It is the largest such organization in North America having the stated mission ''"to promote, grow and sustain th ...
. Earlier, he had opened radio station KLOU and was the manager and part owner of
KAOK
KAOK (1400 AM) is a radio station broadcasting a News Talk Information format. Licensed to Lake Charles, Louisiana, United States, the station serves the Lake Charles area. The station is currently owned by Cumulus Media and features programming ...
, both in
Lake Charles, Louisiana. He was a decorated
first lieutenant
First lieutenant is a commissioned officer military rank in many armed forces; in some forces, it is an appointment.
The rank of lieutenant has different meanings in different military formations, but in most forces it is sub-divided into a s ...
with the
8th Air Force
The Eighth Air Force (Air Forces Strategic) is a numbered air force (NAF) of the United States Air Force's Air Force Global Strike Command (AFGSC). It is headquartered at Barksdale Air Force Base, Louisiana. The command serves as Air Forces ...
of the
United States Army Air Corps
The United States Army Air Corps (USAAC) was the aerial warfare service component of the United States Army between 1926 and 1941. After World War I, as early aviation became an increasingly important part of modern warfare, a philosophical r ...
in
England
England is a country that is part of the United Kingdom. It shares land borders with Wales to its west and Scotland to its north. The Irish Sea lies northwest and the Celtic Sea to the southwest. It is separated from continental Europe b ...
during
World War II
World War II or the Second World War, often abbreviated as WWII or WW2, was a world war that lasted from 1939 to 1945. It involved the vast majority of the world's countries—including all of the great powers—forming two opposin ...
. He flew twenty combat missions in
B-17 bomber
The Boeing B-17 Flying Fortress is a four-engined heavy bomber developed in the 1930s for the United States Army Air Corps (USAAC). Relatively fast and high-flying for a bomber of its era, the B-17 was used primarily in the European Theater ...
s.
From 1991 to 2001,
Albert Martin "Al" Bolton, a native of
Alexandria
Alexandria ( or ; ar, ٱلْإِسْكَنْدَرِيَّةُ ; grc-gre, Αλεξάνδρεια, Alexándria) is the second largest city in Egypt, and the largest city on the Mediterranean coast. Founded in by Alexander the Great, Alexandria ...
, a graduate of
Louisiana College
Louisiana Christian University (LCU) is a private Baptist university in Pineville, Louisiana. It enrolls 1,100 to 1,200 students. It is affiliated with the Louisiana Baptist Convention (Southern Baptist Convention).
Louisiana Christia ...
in
Pineville, and a
United States Navy
The United States Navy (USN) is the maritime service branch of the United States Armed Forces and one of the eight uniformed services of the United States. It is the largest and most powerful navy in the world, with the estimated tonnage ...
veteran of both World War II and the
Korean War
, date = {{Ubl, 25 June 1950 – 27 July 1953 (''de facto'')({{Age in years, months, weeks and days, month1=6, day1=25, year1=1950, month2=7, day2=27, year2=1953), 25 June 1950 – present (''de jure'')({{Age in years, months, weeks a ...
, was the KRMD
meteorologist
A meteorologist is a scientist who studies and works in the field of meteorology aiming to understand or predict Earth's atmospheric phenomena including the weather. Those who study meteorological phenomena are meteorologists in research, while t ...
. From 1954 to 1991, Bolton, a highly visible figure in Shreveport, had been the weather reporter at
KSLA-TV
KSLA (channel 12) is a television station in Shreveport, Louisiana, United States, affiliated with CBS. It is owned by Gray Television alongside low-power, Class A Telemundo affiliate KTSH-CD (channel 19). The two stations share studios on Fai ...
, the local
CBS
CBS Broadcasting Inc., commonly shortened to CBS, the abbreviation of its former legal name Columbia Broadcasting System, is an American commercial broadcast television and radio network serving as the flagship property of the CBS Entertainmen ...
affiliate. Bolton received the "Seal of Certification" from the
National Weather Association
The National Weather Association (NWA), founded in 1975, is an American professional association with a mission to support and promote excellence in operational meteorology and related activities.
Background
The National Weather Association is, ...
in 1982 for "performance well above the media and meteorological standards".
Until 2005, KRMD was "1340 The Zone" and was the only
all-sports station in the "
Ark-La-Tex
The Ark-La-Tex (a portmanteau of Arkansas, Louisiana, and Texas; also stylized as Arklatex or ArkLaTex) is a socio-economic tri-state region where the Southern U.S. states of Arkansas, Louisiana, and Texas join together. The region contains por ...
."
On December 17, 2012, KRMD changed its format to sports, branded as "Sports Talk 100.7". using the frequency of its FM translator (K264AS) in its branding.
On March 9, 2020,
Cumulus Media
Cumulus Media, Inc. is an American broadcasting company and is the third largest owner and operator of AM and FM radio stations in the United States behind Audacy and iHeartMedia. As of June 2019, Cumulus lists ownership of 428 stations in 87 ...
flipped KRMD and K264AS from a
sports radio
Sports radio (or sports talk radio) is a radio format devoted entirely to discussion and broadcasting of sporting events. A widespread programming genre that has a narrow audience appeal, sports radio is characterized by an often- boisterous on-ai ...
format to
soft AC
Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quiet sto ...
, as Lite Rock 100.7, ''Shreveport-Bossier's New At Work Radio Station''.
Translators
Construction permit
On January 26, 2006, the station was granted a construction permit by the
Federal Communications Commission
The Federal Communications Commission (FCC) is an independent agency of the United States federal government that regulates communications by radio, television, wire, satellite, and cable across the United States. The FCC maintains jurisdiction ...
to alter the station's coverage patterns with different daytime and nighttime signals, although the power would remain at 400 watts both day and night.
AM Query Results - Audio Division (FCC) USA
/ref> This construction permit expired on January 26, 2009.
Previous Logos
References
External links
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{{Cumulus Media
Radio stations in Louisiana
Soft adult contemporary radio stations in the United States
Mainstream adult contemporary radio stations in the United States
Cumulus Media radio stations