KMSG-LD (channel 39) is a low-power television station in

Fresno, California Fresno () is a major city in the San Joaquin Valley of California, United States. It is the county seat of Fresno County and the largest city in the greater Central Valley region. It covers about and had a population of 542,107 in 2020, maki ...

, United States, affiliated with

MyNetworkTV MyNetworkTV (unofficially abbreviated MyTV, MyNet, MNT or MNTV, and sometimes referred to as My Network) is an American commercial broadcast television syndication service and former television network owned by Fox Corporation, operated by its ...

and

Azteca América Azteca América (, sometimes shortened to Azteca) is an American Spanish-language free-to-air television network owned by INNOVATE Corp., which acquired the network from the Azteca International Corporation subsidiary of TV Azteca. Headquartere ...

. It is owned by

Cocola Broadcasting Cocola Broadcasting is a broadcasting company based in Fresno, California. Founded in the early 1980s by Valley broadcasting veteran Gary Cocola, Cocola owns two full-power digital television stations KGMC in Fresno and KKJB in Boise, along with ...

alongside

Merced Merced (; Spanish for "Mercy") is a city in, and the county seat of, Merced County, California, United States, in the San Joaquin Valley. As of the 2020 Census, the city had a population of 86,333, up from 78,958 in 2010. Incorporated on April 1 ...

-licensed

Estrella TV Estrella TV () is an American Spanish-language broadcast television network owned by the Estrella Media subsidiary of HPS Investment Partners, LLC. The network primarily features programs, the vast majority of which are produced by the network ...

affiliate KGMC (channel 43) and seven other low-power stations. KMSG-LD's transmitter is located on Bear Mountain, near

Meadow Lakes, California Meadow Lakes is an unincorporated community in Fresno County, California California is a state in the Western United States, located along the Pacific Coast. With nearly 39.2million residents across a total area of approximately , it is ...

. KMSG's Azteca America feed is rebroadcast on KVVG-LD channel 54.1 in

Visalia Visalia ( ) is a city in the agricultural San Joaquin Valley of California. The population was 141,384 as per the 2020 census. Visalia is the fifth-largest city in the San Joaquin Valley, the 42nd most populous in California, and 192nd in ...

History

KVVG-LD started out as KVVG-LP, an affiliate of Almavision for the Visalia area in early 2005. Formerly on channel 31, it later moved to channel 54. KVVG-LP changed to Tvida Vision in mid-2005. As of 2011, the station converted to a digital signal, as KVVG-LD. The KVVG calls were originally used on a DuMont affiliate on channel 27 in Tulare in the 1950s. The KMSG calls were originally used on what is now CW affiliate

KFRE-TV KFRE-TV (channel 59) is a television station licensed to Sanger, California, United States, serving the Fresno area as an affiliate of The CW. It is owned by Sinclair Broadcast Group alongside Visalia-licensed Fox affiliate KMPH-TV (channel ...

(channel 59) from its

sign-on A sign-on (or start-up in Commonwealth countries except Canada) is the beginning of operations for a radio or television station, generally at the start of each day. It is the opposite of a sign-off (or closedown in Commonwealth countries exce ...

from 1985 to 2001. Until mid-2006, KMSG's programming was also seen on KPMC-LP (channel 42, now

KZKC-LD KZKC-LD (channel 28) is a low-power television station in Bakersfield, California, United States. It is a translator of ABC affiliate KERO-TV (channel 23) which is owned by the E. W. Scripps Company. KZKC-LD's transmitter is located atop Bre ...

) in Bakersfield, which was sold to

McGraw-Hill McGraw Hill is an American educational publishing company and one of the "big three" educational publishers that publishes educational content, software, and services for pre-K through postgraduate education. The company also publishes refere ...

, becoming a standalone Azteca América affiliate and later a translator of

ABC ABC are the first three letters of the Latin script known as the alphabet. ABC or abc may also refer to: Arts, entertainment, and media Broadcasting * American Broadcasting Company, a commercial U.S. TV broadcaster ** Disney–ABC Television ...

affiliate

KERO-TV KERO-TV (channel 23) is a television station in Bakersfield, California, United States, affiliated with ABC and owned by the E. W. Scripps Company. The station's studios are located on 21st Street in Downtown Bakersfield, and its transmitter ...

(channel 23). On September 28, 2020, MyNetworkTV programming moved to KMSG, after the network's previous affiliate,

KAIL Kail () is an '' Ortsgemeinde'' – a municipality belonging to a ''Verbandsgemeinde'', a kind of collective municipality – in the Cochem-Zell district in Rhineland-Palatinate, Germany. It belongs to the ''Verbandsgemeinde'' of Kaisersesch. G ...

(channel 7), switched to TCT.

Programming

KMSG provides programming for the Hispanic community. Some of its most popular programming includes novelas,

sports Sport pertains to any form of competitive physical activity or game that aims to use, maintain, or improve physical ability and skills while providing enjoyment to participants and, in some cases, entertainment to spectators. Sports can, th ...

events such as First Division Mexican League Soccer,

news News is information about current events. This may be provided through many different media: word of mouth, printing, postal systems, broadcasting, electronic communication, or through the testimony of observers and witnesses to events. N ...

talk Talk may refer to: Communication * Communication, the encoding and decoding of exchanged messages between people * Conversation, interactive communication between two or more people * Lecture, an oral presentation intended to inform or instruct ...

comedy Comedy is a genre of fiction that consists of discourses or works intended to be humorous or amusing by inducing laughter, especially in theatre, film, stand-up comedy, television, radio, books, or any other entertainment medium. The term o ...

reality Reality is the sum or aggregate of all that is real or existent within a system, as opposed to that which is only imaginary. The term is also used to refer to the ontological status of things, indicating their existence. In physical terms, r ...

, and

women's magazine This is a list of women's magazines from around the world. These are magazines that have been published primarily for a readership of women. Currently published *'' 10 Magazine'' (UK - distributed worldwide) *''Al Jamila'' (Saudi Arabia) *'' All ...

Newscasts

When KMSG took on the MyNetworkTV affiliation, the station aired an edition of

KFSN-TV KFSN-TV (channel 30) is a television station in Fresno, California, United States, airing programming from the American Broadcasting Company, ABC network. It is Owned-and-operated station, owned and operated by the network's ABC Owned Television ...

's ''Action News'' at 8:00 p.m. weeknights, which previously aired on KAIL. The newscast ended in December 2021 and the station aired

NewsNet NewsNet (stylized as NEWSnet) is an American news-oriented free-to-air television network and newscast production company owned by Bridge News, LLC, which itself is owned by Bridge Media Networks. The network is structured to broadcast a tigh ...

for three months following. KMSG offers 2½ hours of news per week (30 minutes each weekday) with the San Joaquin Valley's only 8 p.m. newscast, ''My 53 News at 8:00'', hosted by news director Austin Reed, which debuted April 1, 2022. The half-hour newscast immediately repeats. KMSG also airs the weekly syndicated program ''The Reed Report'' produced by Reed, which also airs on

KWVT-LD KWVT-LD, VHF digital channel 11, is a low-powered YTA TV- affiliated television station serving Portland, Oregon, United States that is licensed to Salem. Its transmitter is located in West Portland. Operated by Northwest Television, LLC, th ...

Subchannels

The station's digital signal is

multiplexed In telecommunications and computer networking, multiplexing (sometimes contracted to muxing) is a method by which multiple analog or digital signals are combined into one signal over a shared medium. The aim is to share a scarce resource - a ...

Rebroadcasters

Former

References

External links

Cocola BroadcastingKMSG MyTV53
{{Azteca América California MyNetworkTV affiliates Azteca América network affiliates Charge! (TV network) affiliates Decades (TV network) affiliates Daystar (TV network) affiliates MSG-LD MSG-LD Low-power television stations in the United States