Jerry G. Bishop
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Jerry G. Bishop (August 3, 1936 – September 15, 2013) was a radio and television personality who is known for being Chicago's original "
Svengoolie ''Svengoolie'' is an American hosted horror movie television program. The show features horror and science fiction films and is hosted by the eponymous character Svengoolie, who was originally played by Jerry G. Bishop from 1970 to 1973, before ...
", and for his award-winning twelve-year stint on ''Sun-Up San Diego''.


Education

Born Jairus Samuel Ghan in
Chicago (''City in a Garden''); I Will , image_map = , map_caption = Interactive Map of Chicago , coordinates = , coordinates_footnotes = , subdivision_type = Country , subdivision_name ...
to Russian Jewish parents, he graduated from
Wright Junior College Wilbur Wright College, formerly known as Wright Junior College, is a public community college in Chicago. Part of the City Colleges of Chicago system, it offers two-year associate's degrees, as well as occupational training in IT, manufacturing, ...
, the
University of Illinois at Urbana–Champaign The University of Illinois Urbana-Champaign (U of I, Illinois, University of Illinois, or UIUC) is a public land-grant research university in Illinois in the twin cities of Champaign and Urbana. It is the flagship institution of the Univer ...
and Columbia College Chicago.


Career


Radio

In 1961, he got his start in radio at WNMP (now
WCGO WCGO (1590 AM) is a radio station broadcasting a talk format, with Korean Christian programming weekday mornings. Licensed to Evanston, Illinois, United States, it serves the Chicago area. The station is currently owned by William Pollack's Po ...
) in Evanston, hosting the morning-drive program. He also worked part-time on stations in Rockford and Springfield. In 1962, he was hired at WPGC-AM-FM in
Washington, D.C. ) , image_skyline = , image_caption = Clockwise from top left: the Washington Monument and Lincoln Memorial on the National Mall, United States Capitol, Logan Circle, Jefferson Memorial, White House, Adams Morgan, ...
, where he stayed for a year, before being hired on at
Cleveland Cleveland ( ), officially the City of Cleveland, is a city in the U.S. state of Ohio and the county seat of Cuyahoga County. Located in the northeastern part of the state, it is situated along the southern shore of Lake Erie, across the U.S. ...
giant KYW as a night-time DJ. He had used his real name of Jerry Ghan at his previous jobs, but began using the name "Jerry G" at WPGC. KYW program director Ken Draper requested he use that same name. During his three-year stint at KYW, Jerry G. toured with the Beatles as a reporter for Group W and NBC Radio stations on their 1964 and 1965 tours, hosted a weekly dance-party program, "Jerry G & Co.," on KYW's television outlet, and recorded a song, "She's Gone," backed by local group the Statesmen. Released as a single on the Clevetown label as by "Jerry G & Co.", it became a local hit in 1966. When Ken Draper was program director at Chicago's WCFL from 1965 to 1968, he hired Bishop in 1967. Draper then asked him to pick a last name to go with the "Jerry G." name he had been using. He and his wife flipped through the Cleveland phone book, and together settled on the name "Bishop."


Television

In 1969, Jerry G. became a staff announcer and the host of an afternoon local version of the movie/call-in contest show '' Dialing For Dollars'' on
WFLD-TV WFLD (channel 32) is a television station in Chicago, Illinois, United States, airing programming from the Fox network. It is owned and operated by the network's Fox Television Stations division alongside Gary, Indiana–licensed MyNetworkTV ...
, which was also located in
Marina City Marina City is a mixed-use residential-commercial building complex in Chicago, Illinois, United States, North America, designed by architect Bertrand Goldberg. The multi-building complex opened between 1963 and 1967 and occupies almost an entir ...
in what is now The
House of Blues House of Blues is an American chain of live music concert halls and restaurants. It was founded by Isaac Tigrett, the co-founder of Hard Rock Cafe, and Dan Aykroyd, co-star of the 1980 film ''The Blues Brothers''. The first location opened at Ha ...
building. This affiliation with WFLD would lead to Jerry inventing his most famous role as
Svengoolie ''Svengoolie'' is an American hosted horror movie television program. The show features horror and science fiction films and is hosted by the eponymous character Svengoolie, who was originally played by Jerry G. Bishop from 1970 to 1973, before ...
on Channel 32's ''Screaming Yellow Theater'' in 1971. Bishop was the
announcer An announcer is a voice artist who relays information to the audience of a broadcast media programme or live event. Television and other media Some announcers work in television production, radio or filmmaking, usually providing narration ...
of the Friday night scary movie anthology ''Screaming Yellow Theater'' when he had an idea to create a live host for the program-the character that became known as Svengoolie-at first a
Bela Lugosi Béla Ferenc Dezső Blaskó (; October 20, 1882 – August 16, 1956), known professionally as Bela Lugosi (; ), was a Hungarian and American actor best remembered for portraying Count Dracula in the 1931 horror classic ''Dracula'', Ygor in ''S ...
-type voice under a
title card In films, an intertitle, also known as a title card, is a piece of filmed, printed text edited into the midst of (i.e., ''inter-'') the photographed action at various points. Intertitles used to convey character dialogue are referred to as "dialo ...
(and over Link Wray's 1958 hit "Rumble"), then on-screen, in the guise of a green-haired, green-bearded, guitar strumming hippie who slept in a psychedelic painted coffin and told corny,
vaudeville Vaudeville (; ) is a theatrical genre of variety entertainment born in France at the end of the 19th century. A vaudeville was originally a comedy without psychological or moral intentions, based on a comical situation: a dramatic composition ...
-era jokes given a horror-movie skew. The show's title was derived from
Screaming Yellow Zonkers Screaming Yellow Zonkers was a popcorn snack food, produced and marketed by Lincoln Snacks in the USA from 1968 to 2007, with subsequent limited editions. Zonkers were noted for the bold graphics and funny text of their packaging. Development ...
, a yellow, sugary glazed popcorn snack, first produced in the 1960s. Svengoolie was a pun on the name
Svengali Svengali () is a character in the novel ''Trilby'' which was first published in 1894 by George du Maurier. Svengali is a man who seduces, dominates and exploits Trilby, a young half-Irish girl, and makes her into a famous singer. Definition ...
+
ghoul A ghoul ( ar, غول, ') is a demon-like being or monstrous humanoid. The concept originated in pre-Islamic Arabian religion, associated with graveyards and the consumption of human flesh. Modern fiction often uses the term to label a cert ...
. The show, and character, proved to be wildly successful; the show lasted from 1970 until 1973, when parent company
Field Communications Field Communications was an American broadcast media company and a wholly owned division of Field Enterprises, which owned the ''Chicago Sun-Times'' and the ''Chicago Daily News''. Based in Chicago, Illinois, the company owned UHF independe ...
sold WFLD-TV to
Kaiser Broadcasting The Kaiser Broadcasting Corp. was an American broadcast media company that owned and operated television and radio stations in the United States from 1957 to 1977. History Creating a broadcast chain Kaiser's involvement in broadcasting began ...
, which chose to replace ''Theater'' with a similar show popular in Cleveland, ''
The Ghoul Show Ronald D. Sweed (January 23, 1949 – April 1, 2019) was an American entertainer and author, known for his late-night television horror host character "The Ghoul". Early life and career Sweed was born on January 23, 1949, in Euclid, Ohio. His mo ...
''. (The Svengoolie persona would be resurrected, with Bishop's permission, in 1979 by
Rich Koz Rich Koz (born March 12, 1952) is an American actor and broadcaster best known for his portrayal of horror-movie host Svengoolie, as well as his early '90s children's cartoon showcase ''The Koz Zone''. Koz is also the host of the syndicated '' S ...
, who had been a writer for the original series; Koz continues in the role today.)


Return to radio

After leaving WFLD, Bishop would be hired by WMAQ as their morning-drive personality. He also worked on the station's television outlet (channel 5), hosting ''Chicago Camera'', a Sunday-afternoon variety program. He also anchored the "Today in Chicago" segment of
NBC The National Broadcasting Company (NBC) is an American English-language commercial broadcast television and radio network. The flagship property of the NBC Entertainment division of NBCUniversal, a division of Comcast, its headquarters are l ...
's ''
Today Today (archaically to-day) may refer to: * Day of the present, the time that is perceived directly, often called ''now'' * Current era, present * The current calendar date Arts, entertainment, and media Films * ''Today'' (1930 film), a 1930 ...
'' show. He would work for WMAQ until 1975, when WMAQ changed formats from MOR/talk to
country A country is a distinct part of the world, such as a state, nation, or other political entity. It may be a sovereign state or make up one part of a larger state. For example, the country of Japan is an independent, sovereign state, while ...
and replaced their entire announcing staff. Bishop remained for a short time afterward, as Director of Corporate Affairs for the National Easter Seals Society of Chicago. In August 1978, he headed West, to
San Diego San Diego ( , ; ) is a city on the Pacific Ocean coast of Southern California located immediately adjacent to the Mexico–United States border. With a 2020 population of 1,386,932, it is the eighth most populous city in the United State ...
and
KFMB-TV KFMB-TV (channel 8) is a television station in San Diego, California, United States, affiliated with CBS, The CW, and MyNetworkTV. Owned by Tegna Inc., it has studios on Engineer Road in the Kearny Mesa section of San Diego, and its transmitt ...
, where he assumed the co-host chair of the long-running morning-talk program ''Sun-Up San Diego''. His co-host, until 1983, was Danuta Pfeiffer (Rylko). He garnered 3 local Emmy Awards and a National Press Club Award for his work on the show, which he co-hosted for twelve years until its cancellation in 1990. In 1980, he served as local moderator of the discussion segment of Norman Lear's project, "
The Baxters ''The Baxters'' is a sitcom that aired in broadcast syndication from September 1979 to August 1981. The original American incarnation of the series aired locally from 1977 to 1979 on the Boston station WCVB; in 1979, Norman Lear took over produc ...
". The segment was titled "The Baxters with Bishop". In 1992, he worked at adult-contemporary KPOP (now
KLSD KLSD (1360 kHz) is a commercial AM radio station in San Diego, California. It is owned by iHeartMedia and broadcasts a talk format branded "The Patriot AM 1360". The radio studios and offices are on Granite Ridge Drive in the Serra Mesa neighb ...
), and wound up his broadcasting career with a three-year stint hosting a show (via voice-tracking from San Diego) on
WRLL WRLL (1450 AM) is a Spanish variety radio station licensed to Cicero, Illinois, and serving the Chicago market. The station is owned by Midway Broadcasting. History In 2006, WVON, which had long operated on 1450 AM, moved to 1690 AM. The WRLL ...
("Real Oldies 1690"), an
Oldies Oldies is a term for musical genres such as pop music, rock and roll, doo-wop, surf music (broadly characterized as classic rock and pop rock) from the second half of the 20th century, specifically from around the mid-1950s to the 1980s, as ...
extended-AM station aimed at the Chicago area, beginning in 2003.


Restaurateur

Away from his radio/television pursuits, Bishop and his family operated two Chicago-themed restaurants in San Diego's
Seaport Village Seaport Village is a waterfront shopping and dining complex adjacent to San Diego Bay in downtown San Diego, California. It is located at 849 West Harbor Drive, at the intersection of Harbor Drive and Kettner. It houses more than 70 shops, gall ...
for 36 years: the Greek Islands Cafe (based on a similarly-named restaurant in Chicago) and Asaggio Pizza Pasta Plus, a Chicago-style pizzeria. The latter closed in September 2018, having been in business for 31 years.


Death

Bishop died at age 77 on September 15, 2013, at the University of California - San Diego Medical Center, of a
heart attack A myocardial infarction (MI), commonly known as a heart attack, occurs when blood flow decreases or stops to the coronary artery of the heart, causing damage to the heart muscle. The most common symptom is chest pain or discomfort which ma ...
. He was survived by his wife of 49 years, Liz, and his children (Melissa and Christopher).


References


External links

*
Jerry, as the original Svengoolie
{{DEFAULTSORT:Bishop, Jerry G. 1936 births 2013 deaths American people of Russian-Jewish descent Radio personalities from Cleveland Radio personalities from Chicago American television talk show hosts Horror hosts University of Illinois Urbana-Champaign alumni Columbia College Chicago alumni Wilbur Wright College alumni Jewish American entertainers