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James Martin Frost (born 22 August 1986) is the guitarist, keyboardist and backing vocalist of Welsh band
The Automatic The Automatic (also known as The Automatic Automatic in the U.S.) was a Welsh rock band. The band's last-known lineup was composed of Robin Hawkins on vocals, bass and synthesisers, James Frost on guitar, synthesisers, backing vocals and occas ...
, and guitarist and backing vocalist for Cardiff-based band Effort. As well as his musical duties for The Automatic, Frost has also directed two of the band's music videos and their tour video diaries. He currently resides in Cardiff, Wales.


Musical career


The Automatic (2005–present)

Frost began playing guitar at a young age, and after introducing bandmate
Robin Hawkins Robin Hawkins (born 11 February 1986) is a vocalist and bassist. He was a member of Welsh band The Automatic. Personal life Rob studied at Cowbridge Comprehensive School, completing his A-levels and going on to take a chance with The Automatic ...
into music and the bass guitar, Frost and Hawkins along with friend
Iwan Griffiths Iwan Griffiths is drummer for Welsh rock band The Automatic. Iwan originates from Cowbridge in Wales, and lives in Cardiff. He has a law degree from Cardiff University. Musical career Along with bandmates Rob and Frost he was in the lineup of t ...
formed the band ''White Rabbit'', which later with the addition of Alex Pennie became The Automatic. After several years of touring, Alex Pennie departed from the band, leading to Paul Mullen from Yourcodenameis:Milo to join the band. Frost and Mullen are both simply stated as guitarists for The Automatic, neither being specifically rhythm or lead. Paul and Frost also provide synthesizers on various tracks, as well as backing vocals. After the release of the band's debut album
Not Accepted Anywhere ''Not Accepted Anywhere'' is the debut album from Welsh rock band The Automatic, originally released on 19 June 2006. Working with producers Stephen Harris, Richard Jackson and Ian Broudie on different tracks at a variety of studios around the ...
, James was voted No. 20 in
NME's Cool List ''NME'' Cool List was an annual listing of popular musicians compiled by the weekly British music magazine '' NME''. The list was created each November by the magazine's writers and journalists, and was based on the 50 musicians that they cons ...
, beating his at-the-time bandmate
Alex Pennie Alexander Gregor Pennie (born 14 December 1985) was previously in Welsh band The Automatic from the Vale of Glamorgan, South Wales, where he provided backing vocals as well as playing synthesizers and keyboards for the act. Pennie left The Au ...
.


Effort (2010–2011)

Frost, along with
BBC Radio 1 BBC Radio 1 is a British national radio station owned and operated by the BBC. It specialises in modern popular music and current chart hits throughout the day. The station provides alternative genres at night, including electronica, dance, ...
DJ Jen Long formed the
Cardiff Cardiff (; cy, Caerdydd ) is the capital and largest city of Wales. It forms a principal area, officially known as the City and County of Cardiff ( cy, Dinas a Sir Caerdydd, links=no), and the city is the eleventh-largest in the United Kingd ...
-based band Effort in 2010. In early 2011 the band recorded demos at Long Wave Studios with producer Romesh Dodangoda. Their debut 3-track EP 'No Effort' was released for free on 28 March 2011 through bandcamp.


Musical equipment and style

Frost often states his main musical influence to be Blur and specifically guitarist
Graham Coxon Graham Leslie Coxon (born 12 March 1969) is an English musician, singer-songwriter, multi-instrumentalist and painter who came to prominence as a founding member of the rock band Blur. As the group's lead guitarist and secondary vocalist, Cox ...
, his favourite Blur album is 13. For live performances – since the departure of synthesizer player & vocalist
Alex Pennie Alexander Gregor Pennie (born 14 December 1985) was previously in Welsh band The Automatic from the Vale of Glamorgan, South Wales, where he provided backing vocals as well as playing synthesizers and keyboards for the act. Pennie left The Au ...
in 2007, Frost inherited performance duties of the
Alesis Micron The Alesis Ion is an analog modeling synthesizer. It was presented to the public on the Summer NAMM of 2002. Unlike the Alesis Andromeda, Alesis's analog synthesizer, its sounds are synthesized using DSP chips to mimic the sound of analog audio ...
– which during the recording and performance of debut album
Not Accepted Anywhere ''Not Accepted Anywhere'' is the debut album from Welsh rock band The Automatic, originally released on 19 June 2006. Working with producers Stephen Harris, Richard Jackson and Ian Broudie on different tracks at a variety of studios around the ...
was one of 3 synthesizer keyboards used, later on
This Is a Fix ''This Is A Fix'' is the second album by Wales-based band The Automatic. It was released on 25 August 2008. The band worked with producer Don Gilmore in Los Angeles, but were disappointed with these sessions, and instead worked with Butch Walker ...
it was also used as well as the Paul Mullen controlled microKORG. The sounds created on the
Alesis Andromeda The Alesis Andromeda A6 ''(A6 is an acronym: A - A, 6 - SIX, and their consonance corresponds to "ASICs" which is an abbreviation for "Application Specific integrated Circuits")'' is a 16-voice, 16-channel multitimbral analog synthesizer by Alesi ...
and
Roland Juno-106 The Roland Juno-106 is a synthesizer released by Roland Corporation in February 1984. Features The Juno-106 is a polyphonic synthesizer with six voices. It is an analog synthesizer but with digitally controlled oscillators and chorus effect ...
for Not Accepted Anywhere since Pennies departure are recreated live on the microKORG and Alesis Micron, to control some tracks whilst playing guitar, Frost uses a Boss RC-50 Loop Station, which enables partial foot pedal control of the sounds available on the Alesis Micron. Frost uses bandmate
Rob Hawkins Rob Hawkins (born 14 April 1983) is a rugby union player who last played for Bristol Rugby in Premiership Rugby. Hawkins has previously played for Leicester Tigers, Bath and Newcastle Falcons. Career Hawkins' position of choice is as a hook ...
Fender USA Jazz Bass live when performing "High Time". Frost also uses a range of guitars for both live and recording, during the recording and touring of debut album
Not Accepted Anywhere ''Not Accepted Anywhere'' is the debut album from Welsh rock band The Automatic, originally released on 19 June 2006. Working with producers Stephen Harris, Richard Jackson and Ian Broudie on different tracks at a variety of studios around the ...
the then only guitarist of The Automatic used various models of the
Gibson Les Paul The Gibson Les Paul is a solid body electric guitar that was first sold by the Gibson Guitar Corporation in 1952. The guitar was designed by factory manager John Huis and his team with input from and endorsement by guitarist Les Paul. Its typi ...
as well as a Fender 1972 Thinline
Telecaster The Fender Telecaster, colloquially known as the Tele , is an electric guitar produced by Fender. Together with its sister model the Esquire, it is the world's first mass-produced, commercially successful Les Paul had built a prototype solid bod ...
in Two-Tone
Sunburst A sunburst is a design or figure commonly used in architectural ornaments and design patterns and possibly pattern books. It consists of rays or "beams" radiating out from a central disk in the manner of sunbeams. Sometimes part of a sunbur ...
,
Fender Mustang The Fender Mustang is a solid body electric guitar produced by the Fender Musical Instruments Corporation. It was introduced in 1964 as the basis of a major redesign of Fender's student models, the Musicmaster and Duo-Sonic. It was produced ...
2005 Reissue in Olympic White, and in various music videos used a could be seen using a
Gordon Smith Gordon Smith may refer to: In politics *Gordon H. Smith (born 1952), former U.S. Senator from Oregon, and current Area Authority for the LDS Church * Gordon Elsworth Smith (1918–2005), Canadian politician * Gordon Smith (academic) (1927–2009), ...
GSII in Black, which he broke in 2007, and a
Gibson ES-335 The Gibson ES-335 is the world's first commercial semi-hollowbody electric guitar, sometimes known as semi-acoustic. Released by the Gibson Guitar Corporation as part of its ES (Electric Spanish) series in 1958, it is neither fully hollow nor ful ...
. With the release of second album
This Is a Fix ''This Is A Fix'' is the second album by Wales-based band The Automatic. It was released on 25 August 2008. The band worked with producer Don Gilmore in Los Angeles, but were disappointed with these sessions, and instead worked with Butch Walker ...
and joining of second guitarist Paul Mullen, Frost began incorporating the use of
Fender Telecaster Deluxe The Fender Telecaster Deluxe is a solid-body electric guitar originally produced from 1972 to 1981, and re-issued by Fender multiple times starting in 2004. History The popularity of heavy rock in the late 1960s led Fender to re-think its str ...
's. For Digital Delay, Frost uses a Boss DD-6 pedal and a
Line 6 DL4 The DL4 by Line 6, introduced in 1999, is a digital delay pedal. It is one of the first digital modeling effects units. The DL4 features models of 16 vintage delay effects, including the Echoplex, Roland Corporation's Space Echo, and the Electro-H ...
Modeler stompbox, as well as using MXR M-106 6-Band Graphic EQ, and a number of
Electro-Harmonix Electro-Harmonix (also commonly referred to as EHX) is a New York City-based company that makes electronic audio processors and sells rebranded vacuum tubes. The company was founded by Mike Matthews in 1968. It is best known for a series of gu ...
effects including an Electro-Harmonix POG, Holy Stain and Holy Grail, whilst using an Orange Channel Footswitch. During the recording of Not Accepted Anywhere, the album sleeve states that Frost uses both
Orange Orange most often refers to: *Orange (fruit), the fruit of the tree species '' Citrus'' × ''sinensis'' ** Orange blossom, its fragrant flower *Orange (colour), from the color of an orange, occurs between red and yellow in the visible spectrum * ...
and
Marshall Marshall may refer to: Places Australia * Marshall, Victoria, a suburb of Geelong, Victoria Canada * Marshall, Saskatchewan * The Marshall, a mountain in British Columbia Liberia * Marshall, Liberia Marshall Islands * Marshall Islands, an i ...
guitar amplifiers.
The Automatic The Automatic (also known as The Automatic Automatic in the U.S.) was a Welsh rock band. The band's last-known lineup was composed of Robin Hawkins on vocals, bass and synthesisers, James Frost on guitar, synthesisers, backing vocals and occas ...
Not Accepted Anywhere ''Not Accepted Anywhere'' is the debut album from Welsh rock band The Automatic, originally released on 19 June 2006. Working with producers Stephen Harris, Richard Jackson and Ian Broudie on different tracks at a variety of studios around the ...
album sleeve, release 25 June 2006, B-Unique/Polydor Records


Discography


Filmography


References

{{DEFAULTSORT:Frost, James 1986 births Living people The Automatic members British rock guitarists British male guitarists Welsh guitarists Welsh rock musicians People from Cowbridge