Jai Al-Attas
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Jai Al-Attas (born 1983) is the co-founder and co-owner of Australian independent label
Below Par Records Below Par Records is an Australian independent record label established in 2000 by three sixteen-year-old Sydney high-school students, Jai Al-Attas, Mark Catanzariti and Steven Chalker. In 2001, Matt Hawkes replaced Steven Chalker as the third ...
and the writer and director of the 2009
documentary film A documentary film or documentary is a non-fictional film, motion-picture intended to "document reality, primarily for the purposes of instruction, education or maintaining a Recorded history, historical record". Bill Nichols (film critic), Bil ...
''
One Nine Nine Four ''One Nine Nine Four'' is a documentary film written and directed by Jai Al-Attas, "exploring the birth, growth and eventual tipping point of punk rock during the 90s" and produced by the independent Australian company Robot Academy Films. The bul ...
''.


Below Par Records

Al-Attas co-founded
Below Par Records Below Par Records is an Australian independent record label established in 2000 by three sixteen-year-old Sydney high-school students, Jai Al-Attas, Mark Catanzariti and Steven Chalker. In 2001, Matt Hawkes replaced Steven Chalker as the third ...
(sometimes typeset BelowPARrecords) alongside Mark Catanzariti and Steven Chalker, in 2000. All three were only 16 and still in high school. The label concentrated on signing Australian indie bands, catering for
rock Rock most often refers to: * Rock (geology), a naturally occurring solid aggregate of minerals or mineraloids * Rock music, a genre of popular music Rock or Rocks may also refer to: Places United Kingdom * Rock, Caerphilly, a location in Wales ...
artists and more specifically
punk Punk or punks may refer to: Genres, subculture, and related aspects * Punk rock, a music genre originating in the 1970s associated with various subgenres * Punk subculture, a subculture associated with punk rock, or aspects of the subculture s ...
and its subgenres. In 2002, the label won the Nescafé Big Break award, which was a
Nescafé Nescafé is a brand of coffee made by Nestlé. It comes in many different forms. The name is a portmanteau of the words "Nestlé" and "café". Nestlé first introduced their flagship coffee brand in Switzerland on 1 April 1938. History Nestl ...
initiative, where the company gives away cash grants to people aged between 16 and 24, who have a dream or idea and need some financial support to make it a reality. The label was granted A$20,000. Below Par became a part of Australian Independent Records Labels Association (AIR)—similar to the
Australian Recording Industry Association The Australian Recording Industry Association (ARIA) is a trade association representing the Australian recording industry which was established in the 1970s by six major record companies, EMI, Festival, CBS, RCA, WEA and Universal replacing th ...
(ARIA), except independent-based—and then went on to sign Australian bands Something with Numbers and the now defunct For Amusement Only and Last Year’s Hero. They established a relationship with national independent distributor Inertia Music, which stocked their releases in both independent and chain retailers. In January 2003, Below Par travelled to
Los Angeles Los Angeles ( ; es, Los Ángeles, link=no , ), often referred to by its initials L.A., is the largest city in the state of California and the second most populous city in the United States after New York City, as well as one of the world' ...
and
New York City New York, often called New York City or NYC, is the List of United States cities by population, most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the L ...
to meet of labels, artists, managers and agencies. They signed, toured and released an EP (''Wake the Silent Day'') for the band In the Grey, and then signed Brand New. In October 2003, they signed unknown Melbourne band
Kisschasy Kisschasy are an Australian rock band that formed in Melbourne, Victoria in 2002. Their line-up consists of lead vocalist Darren Cordeux, bassist Joel Vanderuit, guitarist Sean Thomas and drummer Karl Ammitzboll. The band released two gold cert ...
and soon after announced a deal with Eleven: A Music Company. Below Par has since worked with Jim Ward of
Sparta Sparta ( Doric Greek: Σπάρτα, ''Spártā''; Attic Greek: Σπάρτη, ''Spártē'') was a prominent city-state in Laconia, in ancient Greece. In antiquity, the city-state was known as Lacedaemon (, ), while the name Sparta referre ...
, American
rap rock Rap rock is a fusion genre that fuses vocal and instrumental elements of hip hop with various forms of rock. Rap rock's most popular subgenres include rap metal and rapcore, which include heavy metal and hardcore punk-oriented influences, resp ...
artist
MC Lars Andrew Robert Nielsen (born October 6, 1982), known professionally as MC Lars, is an American record producer, rapper, cartoonist, podcaster and educator. Lars is one of the self-proclaimed originators of "lit-hop", and is the founder and CEO of ...
and
pop punk Pop punk (or punk pop) is a rock music genre that combines elements of punk rock with power pop or pop. It is defined for its emphasis on classic pop songcraft, as well as adolescent and anti-suburbia themes, and is distinguished from other pu ...
band
Yellowcard Yellowcard is an American Rock music, rock band that formed in Jacksonville, Florida, in 1997 and was based in Los Angeles beginning in 2000. The band is recognized for having a distinct sound in their genre, primarily due to the prominent use o ...
.


Filmmaking

In 2006, Jai made his first film, a tour documentary for the Melbourne band
Kisschasy Kisschasy are an Australian rock band that formed in Melbourne, Victoria in 2002. Their line-up consists of lead vocalist Darren Cordeux, bassist Joel Vanderuit, guitarist Sean Thomas and drummer Karl Ammitzboll. The band released two gold cert ...
, it was titled '' Kisschasy: The Movie''. The film was nominated for an
ARIA Award The Australian Recording Industry Association Music Awards (commonly known informally as ARIA Music Awards, ARIA Awards, or simply the ARIAs) is an annual series of awards nights celebrating the Australian music industry, put on by the Austr ...
for Best Music DVD and made
Rolling Stone ''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, San Francisco, California, in 1967 by Jann Wenner, and the music critic Ralph J. Gleason. It was first kno ...
's Top Music DVDs for 2006 list. In 2007, Al-Attas started a film production company called Robot Academy Films with producer Matt Wardle. The company's first project is a feature-length documentary on the explosion of punk rock in the 90s, titled ''
One Nine Nine Four ''One Nine Nine Four'' is a documentary film written and directed by Jai Al-Attas, "exploring the birth, growth and eventual tipping point of punk rock during the 90s" and produced by the independent Australian company Robot Academy Films. The bul ...
'', which he is writing and directing.https://www.imdb.com/title/tt1002573/ The documentary is narrated by skateboarder
Tony Hawk Anthony Frank Hawk (born May 12, 1968), nicknamed Birdman, is an American professional skateboarder, entrepreneur, and the owner of the skateboard company Birdhouse. A pioneer of modern vertical skateboarding, Hawk completed the first documen ...
and features interviews and footage of various bands and figures in the punk scene including
Billie Joe Armstrong Billie Joe Armstrong (born February 17, 1972) is an American musician who is the lead vocalist, guitarist, and primary songwriter of the rock band Green Day, which he co-founded with Mike Dirnt in 1987. He is also a guitarist and vocalist for t ...
of
Green Day Green Day is an American rock band formed in the East Bay of California in 1987 by lead vocalist and guitarist Billie Joe Armstrong, together with bassist and backing vocalist Mike Dirnt. For most of the band's career, they have been a powe ...
,
Dexter Holland Bryan Keith "Dexter" Holland (born December 29, 1965) is an American musician who is the lead vocalist, rhythm guitarist, primary songwriter and last remaining original member of the American rock band the Offspring. He is also the creator of th ...
from
The Offspring The Offspring is an American rock band from Garden Grove, California, formed in 1984. Originally formed under the name Manic Subsidal, the band's current lineup consists of lead vocalist and rhythm guitarist Bryan "Dexter" Holland, lead guita ...
,
Tim Armstrong Timothy Ross Armstrong (born November 25, 1965) is an American musician, singer, songwriter and producer. Known for his distinctive voice, he is the singer/guitarist for the punk rock band Rancid and hip hop/punk rock supergroup Transplants. ...
from Rancid and
Fat Mike Michael John Burkett (born January 16, 1967), known professionally as Fat Mike, is an American musician and producer. He is the bassist and lead vocalist for the punk rock band NOFX and the bassist for the punk rock supergroup cover band Me F ...
from
NOFX NOFX () is an American punk rock band formed in Los Angeles, California in 1983. Vocalist/bassist Fat Mike, guitarist Eric Melvin and drummer Erik Sandin are original founding and longest-serving members of the band, who have appeared on every ...
. Tom DeLonge and
Mark Hoppus Mark Allan Hoppus (born March 15, 1972) is an American musician, songwriter and record producer best known as the bassist and co-lead vocalist for the rock band Blink-182, being the only constant member and the only one to appear on every album. ...
from
Blink-182 Blink-182 (stylized as blink-182) is an American Rock music, rock band formed in Poway, California in 1992. Their current lineup consists of bassist/vocalist Mark Hoppus, guitarist/vocalist Tom DeLonge, and drummer Travis Barker. Though their ...
also appear in the film.


References


External links


onenineninefour.com
Official Website for ''One Nine Nine Four''
Belowpar.org
Below Par Records {{DEFAULTSORT:Attas, Jai Living people 1984 births Australian businesspeople