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Jacqueline Groag ( Hilde Pick; 6 April 1903 – 13 January 1986) was an influential textile designer in Great Britain in the period following
World War II World War II or the Second World War, often abbreviated as WWII or WW2, was a world war that lasted from 1939 to 1945. It involved the vast majority of the world's countries—including all of the great powers—forming two opposin ...
. She produced and designed fabrics for leading Parisian fashion houses including
Chanel Chanel ( , ) is a French high-end luxury fashion house founded in 1910 by Coco Chanel in Paris. Chanel specializes in women's ready-to-wear, luxury goods, and accessories and licenses its name and branding to Luxottica for eyewear. Chanel is ...
,
Lanvin Lanvin () is a French Luxury goods, luxury fashion house based in Paris. Founded in 1889 by Jeanne Lanvin, it is the oldest French fashion house still in operation. Since 2018, it has been a subsidiary of Shanghai-based Lanvin Group. Bruno Sialel ...
,
House of Worth The House of Worth was a French fashion house that specialized in haute couture, ready-to-wear clothes, and perfumes. It was founded in 1858 by English designer Charles Frederick Worth. It continued to operate under his descendants until 1952 and c ...
, Schiaparelli and
Paul Poiret Paul Poiret (20 April 1879 – 30 April 1944, Paris, France) was a French fashion designer, a master couturier during the first two decades of the 20th century. He was the founder of his namesake haute couture house. Early life and care ...
. She later became a
Royal Designer for Industry Royal Designer for Industry is a distinction established by the British Royal Society of Arts (RSA) in 1936, to encourage a high standard of industrial design and enhance the status of designers. It is awarded to people who have achieved "sustained ...
(RDI), the ultimate accolade for any designer in Britain.


Early life and education

Jacqueline Groag was born as Hilde Pick to Jewish parents on 6 April 1903. She later changed her name to Jacqueline Groag when she married modernist architect
Jacques Groag Jacques Groag (5 February 1892 – 28 January 1962) was an architect and an interior designer, originally from Moravia. Early life and education Jacques Groag was born in 1892 in Olomouc to a well known Jewish family who lived in a malt ho ...
in 1937. As a child, she had been in poor health and, unlike her siblings, had been educated at home. She learned all the subjects of the education curriculum, but with no formal exams, something that left her (in her own words) a "sophisticated naïve". During the 1920s, Groag studied textile design in Vienna and thrived under the schooling of professor
Franz Cižek Franz Cižek (12 June 1865 – 17 December 1946) was an Austrian genre and portrait painter, who was a teacher and reformer of art education. He began the Child Art Movement in Vienna, opening the Juvenile Art Class in 1897. Life Franz Cižek w ...
, who was delighted by her lack of previous formal art education. Franz Cižek also recommended her to
Josef Hoffmann Josef Hoffmann (15 December 1870 – 7 May 1956) was an Austrian- Moravian architect and designer. He was among the founders of Vienna Secession and co-establisher of the Wiener Werkstätte. His most famous architectural work is the Stoclet P ...
, head of the
Wiener Werkstätte The Wiener Werkstätte (engl.: ''Vienna Workshop''), established in 1903 by the graphic designer and painter Koloman Moser, the architect Josef Hoffmann and the patron Fritz Waerndorfer, was a productive association in Vienna, Austria that bro ...
, where she became one of his students in the design school of the
Kunstgewerbeschule A Kunstgewerbeschule (English: ''School of Arts and Crafts'' or S''chool of Applied Arts'') was a type of vocational arts school that existed in German-speaking countries from the mid-19th century. The term Werkkunstschule was also used for thes ...
. As a student, she won first prize in a competition organised by the Kunstgewerbeschule.


Vienna

In 1930, Groag was mentioned in an article by Dr. Hans von Ankwicz for the German publication ''Deutsche Kunst und Dekoration'' on her work. Ankwicz described her as a "front-runner of the Hoffmann school" who "currently dominated the design of textiles, particularly prints".


Second World War

In 1938, Jacqueline and Jacques fled to
Prague Prague ( ; cs, Praha ; german: Prag, ; la, Praga) is the capital and largest city in the Czech Republic, and the historical capital of Bohemia. On the Vltava river, Prague is home to about 1.3 million people. The city has a temperate ...
,
Czechoslovakia , rue, Чеськословеньско, , yi, טשעכאסלאוואקיי, , common_name = Czechoslovakia , life_span = 1918–19391945–1992 , p1 = Austria-Hungary , image_p1 ...
due to the
Nazi Nazism ( ; german: Nazismus), the common name in English for National Socialism (german: Nationalsozialismus, ), is the far-right totalitarian political ideology and practices associated with Adolf Hitler and the Nazi Party (NSDAP) in ...
unification of Austria and Germany, the ''
Anschluss The (, or , ), also known as the (, en, Annexation of Austria), was the annexation of the Federal State of Austria into the German Reich on 13 March 1938. The idea of an (a united Austria and Germany that would form a " Greater Germany ...
''. Their stay in Prague did not last long, as they were forced to flee for London the following year, following the Nazi invasion of
Czechoslovakia , rue, Чеськословеньско, , yi, טשעכאסלאוואקיי, , common_name = Czechoslovakia , life_span = 1918–19391945–1992 , p1 = Austria-Hungary , image_p1 ...
. When they arrived in London, they were greeted by the leading member of the British Design Factory, including Sir Gordon Russell, Sir Charles Reilly and
Jack Pritchard John Craven Pritchard (8 June 1899 – 27 April 1992) was a British furniture entrepreneur, who was very influential between the First and Second World Wars. His work is exhibited in the Victoria and Albert Museum and the Museum of London. He ...
.


Career

During the 1930s, Groag travelled to cities such as
Paris Paris () is the capital and most populous city of France, with an estimated population of 2,165,423 residents in 2019 in an area of more than 105 km² (41 sq mi), making it the 30th most densely populated city in the world in 2020. S ...
and
New York New York most commonly refers to: * New York City, the most populous city in the United States, located in the state of New York * New York (state), a state in the northeastern United States New York may also refer to: Film and television * '' ...
to enhance her international reputation. She was awarded a gold medal for textile design at the Milano Triennale in 1933 and another gold medal for printed textiles at the Paris Exposition in 1937.


Post-war

In 1945, she received the accolade of one of her dress fabrics being chosen by the couturier
Edward Molyneux Edward Henry Molyneux () (5 September 1891 – 23 March 1974) was a leading British fashion designer whose salon in Paris was in operation from 1919 until 1950. He was characterised as a modernist designer who played with the refinements of co ...
for a collection of dresses for
Queen Elizabeth II Elizabeth II (Elizabeth Alexandra Mary; 21 April 1926 – 8 September 2022) was Queen of the United Kingdom and other Commonwealth realms from 6 February 1952 until Death and state funeral of Elizabeth II, her death in 2022. She was queen ...
. Jacqueline and her husband gained British citizenship in 1947. They became members of the
Society of Industrial Artists The Chartered Society of Designers (CSD) is a professional body for designers. It is the only Royal Chartered body of experienced designers. Its membership is multi-disciplinary – representing designers in all design, disciplines including ...
. In 1951, the
Festival of Britain The Festival of Britain was a national exhibition and fair that reached millions of visitors throughout the United Kingdom in the summer of 1951. Historian Kenneth O. Morgan says the Festival was a "triumphant success" during which people: ...
took place, and most of the contemporary styles of textiles and wallpapers where heavily influenced by her work from the 1940s. From that point she became a major influence on pattern design internationally, with clients like the
Associated American Artists Associated American Artists (AAA) was an art gallery in New York City that was established in 1934 and ceased operation in 2000. The gallery marketed art to the middle and upper-middle classes, first in the form of affordable prints and later in ...
,
Hallmark Cards Hallmark Cards, Inc. is a private, family-owned American company based in Kansas City, Missouri. Founded in 1910 by Joyce Hall, Hallmark is the oldest and largest manufacturer of greeting cards in the United States. In 1985, the company was award ...
and
John Lewis John Robert Lewis (February 21, 1940 – July 17, 2020) was an American politician and civil rights activist who served in the United States House of Representatives for from 1987 until his death in 2020. He participated in the 1960 Nashville ...
. Throughout the 1950s and 1960s, she became more and more involved with
Sir Misha Black Sir Misha Black (16 October 1910 – 11 October 1977) was a British-Azerbaijani architect and designer. In 1933 he founded with associates in London the organisation that became the Artists' International Association. In 1943, with Milner Gray ...
and the
Design Research Unit The Design Research Unit (DRU) was one of the first generation of British design consultancies combining expertise in architecture, graphics and industrial design. It was founded by the managing director of Stuart Advertising Agency, Marcus Brum ...
(DRU), working on the interiors of boats, aircraft and trains. She especially worked on the design of textiles and plastics for
British Overseas Airways Corporation British Overseas Airways Corporation (BOAC) was the British state-owned airline created in 1939 by the merger of Imperial Airways and British Airways Ltd. It continued operating overseas services throughout World War II. After the passi ...
and
British Rail British Railways (BR), which from 1965 traded as British Rail, was a state-owned company that operated most of the overground rail transport in Great Britain from 1948 to 1997. It was formed from the nationalisation of the Big Four British rai ...
. She also got a commission from
Misha Black Sir Misha Black (16 October 1910 – 11 October 1977) was a British-Azerbaijani architect and designer. In 1933 he founded with associates in London the organisation that became the Artists' International Association. In 1943, with Milner Gray ...
in the 1970s to make a
moquette Moquette, derived from the French word for carpet, is a type of woven pile fabric in which cut or uncut threads form a short dense cut or loop pile. As well as giving it a distinctive velvet-like feel, the pile construction is particularly durabl ...
for London Transport, used for seating on buses and tube trains.


Personal life and death

Jacqueline first met Jacques Groag in the 1930s at a Viennese
masked ball A masquerade ball (or ''bal masqué'') is an event in which many participants attend in costume wearing a mask. (Compare the word "masque"—a formal written and sung court pageant.) Less formal "costume parties" may be a descendant of this tra ...
; they got engaged in 1931, but did not marry until 1937. He suffered a heart attack on a
London bus Buses have been used as a mode of public transport in London since 1829, when George Shillibeer started operating a horse-drawn ''omnibus'' service from Paddington to the City of London. In the decades since their introduction, the red London b ...
whilst on his way to the opera, and died on 28 January 1962, aged 69. Jacqueline Groag died on 13 January 1986, aged 82.


References


External links


Curtain material designed
by Jacqueline Groag at MoDA
Red Curtain Panel
by Jacqueline Groag at MoDA {{DEFAULTSORT:Groag, Jacqueline Women textile artists 1903 births 1986 deaths Czechoslovak emigrants to the United Kingdom