Inside (BtoB 4U EP)
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''Inside'' is the debut
extended play An extended play record, usually referred to as an EP, is a musical recording that contains more tracks than a single but fewer than an album or LP record.
by South Korean boy group
BtoB } BtoB ( ; ; acronym for Born to Beat; often stylized as BTOB) is a South Korean boy band formed in 2012 by Cube Entertainment. The group consists of Seo Eun-kwang, Lee Min-hyuk, Lee Chang-sub, Im Hyun-sik, Peniel Shin and Yook Sung-jae. Or ...
's second sub-unit
BtoB 4U BtoB 4U ( ko, 비투비 포유; stylized as BTOB 4U) is the second official sub-unit of South Korean boy band BtoB formed under Cube Entertainment. The sub-group consisted of members who have completed their military service Eunkwang, Minhyuk ...
. BtoB 4U is a new unit consisting of BtoB's Eunkwang, Minhyuk, Changsub and Peniel, and is expected to capture global fans through another charm in BtoB. The EP was released on November 16, 2020, through
Cube Entertainment Cube Entertainment Inc. () is a South Korean entertainment company. The company operates as a record label, talent agency, music production company, event management and concert production company, and music publishing house. Cube are known for h ...
. ''Inside'' was described as it captures both freshness and completeness with a different feeling from BtoB. It features five tracks including the
lead single A lead single (also known as a debut single) is the first single to be released from a studio album by an artist or a band, usually before the album itself is released and also occasionally on the same day of the album's release date. Release s ...
" Show Your Love". The physical version is available in two versions: "In" and "Side".


Background

On October 27, 2020, Cube Entertainment released a video informing BtoB's new unit name through its official SNS channel. In the released video, Eunkwang, Minhyuk, Changsub and Peniel gave a welcome greeting to the fandom Melody, announcing the new unit name BtoB 4U, and announcing their active activities. BtoB 4U is a unit name selected after a public survey from their fandom Melody. The name has a double meaning of 'For you' and '4 members united'. On October 30, Cube officially announced their debut date with the album name and released an artwork teaser image of a vintage door where sunlight and clouds on it. During the group's debut showcase, Changsub confessed that "After the military discharge, I devoted myself to this album. I have been working as a new unit on my first comeback after the military service, so I am half nervous and half excited." Minhyuk also added, "I'm trying to do it in a long time, so I'm very nervous. Many people have been interested and I think I should do well. Above all, I'm excited to be with the members."


Songs

The album contains various genres of songs from moombahton to R&B, punk rock and
modern rock Modern rock is an umbrella term used to describe rock music that is found on college rock radio stations. Some radio stations use this term to distinguish themselves from classic rock, which is based in 1960s–1980s rock music. Radio format Mod ...
ballad A ballad is a form of verse, often a narrative set to music. Ballads derive from the medieval French ''chanson balladée'' or ''ballade'', which were originally "dance songs". Ballads were particularly characteristic of the popular poetry and ...
. The opening track and title song "Show Your Love" is a
moombahton Moombahton (, ) is an electronic dance music genre, derived from house music and reggaeton, that was created by American DJ and producer Dave Nada in Washington, D.C., in 2009. Nada coined the name as a portmanteau of "Moombah" (a track by Su ...
dance-pop track with a rhythmic rhythm and a hopeful message. Composed by BtoB member Hyunsik before enlisting in the military. He commented, "There is no greater power than love in our universe. It is time to show love. Let us overcome together with love." The second track, "Tension" is composed by earattack, Jimmy, eniac and Jwa Young Kim. The song is described as an ear-pleasing R&B track led by a simple, addictive acoustic guitar riff with a trendy arrangement along with a moderate beat and slick synth. Under the name of tension, the song expresses the sparks between a man and a woman with a sexy vibe. In this song, Minhyuk who is a rapper participated in the vocals instead of rapping. He stated, "because it's a song that's important in terms of the atmosphere and rhythm." The third track, "Bull's Eye" is composed by member Minhyuk and Aftrshok, Joseph k and Geist Way. It is a bouncy
funk rock Funk rock is a fusion genre that mixes elements of funk and rock. James Brown and others declared that Little Richard and his mid-1950s road band, The Upsetters, were the first to put the funk in the rock and roll beat, with a biographer stat ...
dance track with a powerful sound that induces an inner dance from the beginning till the end. The song matches with the personalities of the members who are famous for their talents and energy, individual charms and capabilities are revealed boundlessly that can feel the energetic identity of BtoB 4U. Minhyuk explained, "Adding the cheerfulness of BtoB only in "Bull's eye" and the strength of BtoB's vocal in "Missing You" (그리워하다). When we recorded this song, is a little difficult as it's a style we haven't tried before. The fourth track, "Mirage" is a moombahton track with a calm vibe that blends the lonesome repetitive guitar loop with the emotional vocals. The melody harmonies with the emptiness felt in the pre-chorus conveying the dramatic emotion of the song as the song is expressed as a mirage in the desert and allures another charm of the group. The closing track, "Alone" is a modern rock track and the only ballad song in the album. It starts with the voices of the four BtoB 4U members and lonesome guitar. As the song reaches its climax, the piano creates an emotional and sad atmosphere. Minhyuk thinks the song fits between fall and winter.


Artwork and packaging

BtoB 4U released two album versions for ''Inside''. In "In" version, the group showed their luxurious visual with chic and serious charm and poses with a black jacket and shirt under a dark turquoise background. In "Side" version, the members shows their unique charms wearing casual and colourful outfits and the use of different props such as smiley balloons, toy airplanes, dinosaur dolls, popcorn, and flower-shaped sunglasses different from the first concept image released. The EP has a paper book cover, booklet, lyric paper, CD, mini-poster, postcard with message on the card, sticker, photo card and poster. During a YouTube live stream on November 16, Eunkwang revealed that "During the jacket filming, they were told to design the CDs. I put a lot of effort into drawing. About the stickers in the album, they didn’t tell us, they just told us to take 5 photos. So we took them cutely and humorously."


Critical reception

Choo Seung-Hyun of the Seoul Economic Daily wrote in his review "Unlike many groups that usually show 180 degrees of different concepts while forming units, BtoB emphasized its unique pleasant and positive energy. In this album, the message to brighten the atmosphere of society, which was contacted with the corona virus infection (Corona 19), gave healing. The healing concept is BtoB's greatest strength and weapon."


Commercial performance

''Inside'' topped the iTunes album charts in 13 regions around the world including Taiwan, Dominican Republic, Macau, Malaysia, Vietnam, Saudi Arabia, Singapore, El Salvador, Indonesia, Thailand, Turkey, Philippines, and Hong Kong. It also ranked first on the iTunes K-Pop Music Album charts in Ireland, Australia, Japan, and more. On the chart issue dated November 15–21, 2020, the album debuted and charted at number 3 on the Gaon Album Chart and number 4 on the Gaon Retail Album with 19,269 units. They made their debut on
Gaon Social Chart The Circle Social Chart (), formerly the Gaon Social Chart (), part of Circle Chart, is a weekly chart that ranks the top 50 most-popular South Korean musical artists according to data collected from the digital platforms YouTube, TikTok, Mubeat, ...
, charting at number 14. In Japan, ''Inside'' debuted at number 74 on Billboard Japan Hot Albums.


Promotion

On November 2, 2020, Cube released a time table for BtoB 4U's first extended play through their official homepage and SNS, which shows the group's promotion schedule beginning November 4 until their first online concert, 2021 BtoB 4U Online Concert NSIDEon January 23, 2021. On November 6 and 9, Cube released a concept video and a total of 10 concept images, 8 photos per member and 2 group photos. On November 12 and 13, BtoB 4U released individual music video teasers, followed by the next day, a group music video teaser. On November 16, the group held an online media showcase for the release of ''Inside'' at the YES24 Live Hall in Gwangjin-gu, Seoul, hosted by broadcaster Ha Ji-young.


Track listing

The following tracklist was adapted from the officially released tracklist image.


Charts


Certifications and sales


Release history


References


External links

* {{Authority control 2020 debut EPs BtoB (band) EPs Cube Entertainment EPs Kakao M EPs Korean-language EPs