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The Indigo Era (or Indigo economies) is a concept publicized by businessman Mikhail Fridman, describing what he views as an emerging new era of economies and economics based on ideas, innovation, and creativity, replacing those based on the possession of natural resources. Fridman is the co-founder of
LetterOne LetterOne Holdings S.A. (LetterOne) is an international investment business based in Luxembourg. Its investments are focused on the Telecommunication, telecoms, technology and Energy industry, energy sectors through its two main business units, ...
, an international investment business, and first publicized the idea in early 2016. The word "indigo" was initially chosen based on the term indigo children, which has been used to describe people with unusual and innovative abilities. Fridman describes the Indigo Era as a disruptive era driven by extraordinary levels of human creativity, where abnormally talented individuals and entities are able to realize new levels of human potential and economic achievement. It is "a new economic era where the main source of national wealth is no longer
resource rent In economics, rent is a surplus value after all costs and normal returns have been accounted for, i.e. the difference between the price at which an output from a resource can be sold and its respective extraction and production costs, including norm ...
but the socio-economic infrastructure that allows every person to realise his or her intellectual or creative potential." But, according to Fridman – based on his observations of recent economic indicators, political and market volatility, and historical patterns – it is also an era that will generate winners and losers as lagging countries and groups fail to adapt quickly enough. In late 2016 LetterOne's ''Global Perspectives'' journal published an Indigo Index, ranking 152 countries on their ability to compete and grow as economies move away from being powered by natural resources to being powered by ideas, creativity, and digital skills. In 2017 it launched the Indigo Prize, to award new concepts of economic measurement beyond mere GDP as countries in the 21st century transition into economies where innovation, creativity, and digital skills are economic drivers. The competition is intended to "stimulate debate about factors currently measured, given evolving economies, technology and skill bases, and what should now be taken into consideration in official economic statistics that measure the health, size and growth of a modern economy."


Origin

In an April 2016 article in ''
RealClearPolitics RealClearPolitics (RCP) is an American political news website and polling data aggregator formed in 2000 by former options trader John McIntyre and former advertising agency account executive Tom Bevan. The site features selected political ...
'', retitled and reprinted in May 2016 in the ''
Jerusalem Post ''The Jerusalem Post'' is a broadsheet newspaper based in Jerusalem, founded in 1932 during the British Mandate of Palestine by Gershon Agron as ''The Palestine Post''. In 1950, it changed its name to ''The Jerusalem Post''. In 2004, the paper w ...
'', and reprinted in November 2016 under the original title in LetterOne's ''Global Perspectives'' journal, Fridman wrote: LetterOne's ''Global Perspectives'' website adds that the indigo symbolism "embodies a breaking of the norm, something that is highly reflective of the new era that we are entering into, one that lacks convention and is driven by innovation."


Analysis

In a series of articles published in 2016, Fridman cites the recent extreme volatility in markets, and worldwide political change and instability, as signs of an emerging global shift.Fridman, Mikhail
"Поколение индиго. Вход свободный"
(in Russian). '' Forbes''. 5 May 2016.
Fridman, Mikhail
"The Indigo Generation. Admission Free"
ABH Holdings. 5 May 2016.
"Searching for Growth in an Unstable Global Economy: A conversation with Mikhail Fridman and Anatole Kaletsky"
'' Milken Institute Review''. 3rd Quarter 2016: 7 July 2016. pp. 68–76. (Reprinted

He notes two frequently cited prominent indicators of an economic shift: the sharp decline in prices of natural resources including oil, and the slowing of China's economic growth despite this decline in the cost of natural resources.Fridman, Mikhail
"Fundamentals of a strong economy"
ABH Holdings. 30 September 2016.
He and other commentators also note the rise of populism and populist leaders and candidates, both right-wing and left-wing, as these changes occur. Stanley Greenberg, Greenberg, Stanley
"We Need a New Progressive Era of Renewal"
''Global Perspectives''. Volume 1. November 2016.
Meanwhile, companies like Apple and Google – digital and technological companies he calls "Indigo companies" – have replaced longterm traditional natural-resource or manufacturing companies such as
Exxon ExxonMobil Corporation (commonly shortened to Exxon) is an American multinational oil and gas corporation headquartered in Irving, Texas. It is the largest direct descendant of John D. Rockefeller's Standard Oil, and was formed on November 30, ...
as the world's largest companies. Fridman observes that throughout history innovations, alternatives, and technologies have always overcome any perceived shortages of any natural resource. He therefore posits that the new "Indigo era", fueled by digital and technological resources, will be marked by a shift away from the struggle for natural resources and their perceived scarcity, to a reliance on ideas, innovation, and creativity and on supporting the intellectual and creative potential of each human being: "The world has entered a new era where the source of a nation's wealth is no longer natural resources. Intellectual capacity has now replaced land, raw materials and trade routes as the biggest source of wealth." According to Fridman, three interconnected factors are needed for successful Indigo companies and an Indigo economy:文丨陳召強
"讓我們在灰霾中瞭望靛藍指數,這次比的不是天空"
(in Chinese). ''KK News''. 19 December 2016.
*intuitive individual talent and a high level of education, plus the ability to form a team of equally educated and gifted people *a sophisticated and complex ecosystem, which includes not only legal systems that protect physical and intellectual property rights and protection from takeover by larger companies, but also thousands of suppliers and subcontractors to supply high-quality services which range from venture capital to marketing to web design and other technologies and services *a global digital infrastructure to distribute new products and accumulate customer data and customer-behavior insight He notes that most emerging economies have focused on building physical structures (roads, buildings, cities, physical infrastructure) rather than the complex legal, political, and social systems, institutions, and changes that will support an effective free and innovative intellectual-resource economy. The freedoms, protections, and political and legal frameworks of developed Western countries rest on centuries-long histories, socio-political traditions, and mindsets, and therefore will be difficult to replicate quickly in emerging economies. Fridman singles out India as an emerging country that has adequate legal infrastructure and freedom to probably survive the Indigo shift. Fridman considers the growth of Indigo economies to be a paradigm shift; he states that the pace at which technology is developing is creating worldwide tectonic shifts, and predicts huge global change over the next five to ten years. He and other analysts predict that the growing economic gap between free, creative economies and groups in contrast to repressive, authoritarian, totalitarian, or tradition-bound economies or groups will widen and create resentment and hostilities – whether this is between nations or within nations."Editorial"
''Global Perspectives''. Volume 1. November 2016.
Those left behind may be either emerging countries, or the average person – as opposed to the intellectual elites – within developed Western countries. Authoritarian leaders and authoritarianism often rise during periods of uncertainty and insecurity and economic deprivation. Fridman maintains however that in this ever-changing new economic era, the main source of wealth in a country or region will no longer be a natural resource, but a social infrastructure that will allow everyone to realise their intellectual and creative potential. Therefore, he asserts that "The future Indigo economy is an economy of free people. And this means that the world will become more and more free." In November 2016
LetterOne LetterOne Holdings S.A. (LetterOne) is an international investment business based in Luxembourg. Its investments are focused on the Telecommunication, telecoms, technology and Energy industry, energy sectors through its two main business units, ...
launched a journal, ''Global Perspectives'', as a platform to explore "the new emerging economic era, the Indigo era, from different perspectives, including education, religion, politics, economics, history and business" and to examine "global issues through the eyes of leading commentators and business people around the world". The inaugural issue contained articles by Fridman, Dominic Barton,
Michael Bloomberg Michael Rubens Bloomberg (born February 14, 1942) is an American businessman, politician, philanthropist, and author. He is the majority owner, co-founder and CEO of Bloomberg L.P. He was Mayor of New York City from 2002 to 2013, and was a ca ...
,
Stan Greenberg Stanley Bernard Greenberg (born May 10, 1945) is an American pollster and political strategist affiliated with the Democratic Party. Greenberg is a founding partner of Greenberg Quinlan Rosner Research (GQR) and Democracy Corps, political consul ...
, Carl Bildt, Vince Cable, Ken Robinson, Brent Hoberman,
Alex Klein Alex Klein (born 1964, Porto Alegre) is an oboist who began his musical studies in his native Brazil at the age of nine, and made his solo orchestral debut the following year. At the age of eleven he was invited to join the Camerata Antigua, one o ...
, Deirdre McCloskey, Yuri Milner,
Nick D'Aloisio Nicholas D'Aloisio (born 1 November 1995) is a British computer programmer and internet entrepreneur. He is the founder of Summly, a mobile app which automatically summarises news articles and other material, which was acquired by Yahoo for $30M, ac ...
,
Lynda Gratton Lynda Gratton (born February 1955) a British organizational theorist, consultant, and Professor of Management Practice at London Business School and the founder oHSM Advisory known for her work on organisational behaviour. Biography Born in ...
, Parag Khanna, Ian Goldin, George Freeman, Ian Bremmer, and others.


Indigo Index and Indigo Score

The November 2016 inaugural issue of ''Global Perspectives'' also published an Indigo Index,"Indigo Score"
''Global Perspectives''. Volume 1. November 2016.
which rated 152 countries based on five key metrics for doing business as economies move away from being powered by natural resources to being powered by creativity and digital skills.Solomon, Shoshanna
"Israel ranks only 36th out of 152 nations in new innovation index"
'' Times of Israel''. 7 December 2016.
The five metrics are: creativity and innovation, economic diversity, digital economy, freedom, and stability and legal frameworks,"Denmark ranks fourth of 152 countries in new innovation index"
''
Copenhagen Capacity Copenhagen Capacity is Greater Copenhagen's official organization for investment, promotion and business development. The organization was established in 1994 by Copenhagen Municipality, Frederiksberg Municipality, Copenhagen County, Frederiksborg C ...
''. 13 December 2016.
which were scored based on over 30 measures from published data sources such as the World Bank, UNESCO, the CIRI Human Rights Data Project, the Center for International Development at Harvard University, and the
Global Education Monitoring Report The 'Global Education Monitoring Report (GEM Report)'' was launched in 2016. Previously titled the Education foAll GlobalMonitoring Report, it published 12 Reports from 2002 until 2015, and was then renamed and relaunched under a new UN mandate to m ...
.Elliott, Larry
"UK's digital strength could mean bright economic future – study"
'' The Guardian''. 7 December 2016.
A.D
"Te państwa mają największe szanse na dynamiczny rozwój. Wielka Brytania w czołówce"
(in Polish). ''
Forsal ''Forsal.pl'' is a Polish language web site covering financial and business news. It has a readership of approximately 500.000 unique visitors per month and has roughly 3 million page views per month. Forsal.pl has been ranked among the 10 most in ...
''. 9 December 2017.
The index sought to measure a country's entrepreneurial ecosystem, and therefore its potential to adapt and develop.Scott, Patrick
"UK among top five countries best equipped for the post-Brexit era, new study shows"
'' The Telegraph''. 7 December 2016.
"Nordics among best countries in new innovation index"
Scandinavian-Polish Chamber of Commerce. 14 December 2016.
Each country was given a combined overall Indigo Score, with 200 being the highest possible score.Zhao, Ziye
"World Indigo Index Ranking"
. ''Chartist.co''. 22 December 2016.
The 10 top-ranked countries were Sweden, Switzerland, Finland, Denmark, the UK, the Netherlands, Norway, Germany, Ireland, and Japan."New Innovation Index"
. ''Knowledge Library''. ''KnowledgeBusiness.com''. 22 December 2016.
Stokel-Walker, Chris
"How to Be Optimistic About a Post-Brexit Britain"
'' Bloomberg News''. 5 December 2016.
The United States was 18th overall. The report also included three key findings: Creativity and innovation was the biggest overall driver of high scores; this accentuated the importance of fostering entrepreneurialism and lifelong learning and of investing heavily in people. Nordic countries scored particularly high on the Indigo Index, with three Nordic countries in the top four and four Nordic countries in the top ten; this was attributed to their high rankings both in creativity and innovation and in freedom. And the lowest-scoring countries were beset with social and political problems, such as war, political turmoil, and
corruption Corruption is a form of dishonesty or a criminal offense which is undertaken by a person or an organization which is entrusted in a position of authority, in order to acquire illicit benefits or abuse power for one's personal gain. Corruption m ...
.


Indigo Prize

In July 2017, LetterOne's ''Global Perspectives'' journal announced the Indigo Prize, to stimulate discussion towards finding a new way of measuring the economy in the 21st century that moves beyond the limitations of mere GDP measurements."Major new economics competition launched - £100,000 Indigo Prize"
LetterOne LetterOne Holdings S.A. (LetterOne) is an international investment business based in Luxembourg. Its investments are focused on the Telecommunication, telecoms, technology and Energy industry, energy sectors through its two main business units, ...
. 5 July 2017.
Aldrick, Philip. "Win £100,000 if you can measure the economy". '' The Times''. 5 July 2017. Reproduced

Gus O'Donnell, O'Donnell, Gus; Hoberman, Brent.
"Think beyond GDP to measure the true success of an economy"
'' Evening Standard''. 6 July 2017.
Entrants were asked to submit an essay of up to 5,000 words answering the question: Entries were due 15 September 2017, and were open worldwide to groups or individuals over the age of 16, with entries particularly encouraged from people at academic institutions, businesses, charities, think tanks, consultancies, or other organisations. The award amount was announced as £100,000, with second- and third-place winners to receive £25,000 and £10,000. The judging panel included:"The Indigo Prize"
London Business School. 27 June 2017.
* Dominic Barton, global managing partner at
McKinsey & Company McKinsey & Company is a global management consulting firm founded in 1926 by University of Chicago professor James O. McKinsey, that offers professional services to corporations, governments, and other organizations. McKinsey is the oldest and ...
*
Mervyn Davies Thomas Mervyn Davies (9 December 1946 – 15 March 2012), often known as "Merv the Swerve", was a Welsh rugby union player who won 38 caps for Wales as a No. 8. Early life Davies was born in Swansea, where he attended Penlan County School ...
, non-executive chairman of
LetterOne LetterOne Holdings S.A. (LetterOne) is an international investment business based in Luxembourg. Its investments are focused on the Telecommunication, telecoms, technology and Energy industry, energy sectors through its two main business units, ...
, former Minister of State for Trade, Investment and Small Business, former chairman and CEO of
Standard Chartered Standard Chartered plc is a multinational bank with operations in consumer, corporate and institutional banking, and treasury services. Despite being headquartered in the United Kingdom, it does not conduct retail banking in the UK, and around 9 ...
* Stephanie Flanders, chief market strategist at JP Morgan Asset Management and former BBC economics editor * Jim O'Neill, former
Commercial Secretary to the Treasury The Commercial Secretary to the Treasury is a United Kingdom Government ministerial post in HM Treasury which usually ranks at Parliamentary Under-Secretary of State level - though during Baroness Neville-Rolfe’s tenure, it was of Minister of ...
, former
Goldman Sachs Goldman Sachs () is an American multinational investment bank and financial services company. Founded in 1869, Goldman Sachs is headquartered at 200 West Street in Lower Manhattan, with regional headquarters in London, Warsaw, Bangalore, H ...
chief economist *
Lynda Gratton Lynda Gratton (born February 1955) a British organizational theorist, consultant, and Professor of Management Practice at London Business School and the founder oHSM Advisory known for her work on organisational behaviour. Biography Born in ...
, author and professor of Management Practice at the London Business School * Brent Hoberman, founder of
Lastminute.com lastminute.com is an online travel and leisure retailer. The company was founded by Martha Lane Fox and Brent Hoberman in 1998 and was a part of the UK internet boom of the late 1990s, part of the dot-com bubble and trading on the London S ...
and Founders Forum * Gus O'Donnell, chairman of Frontier Economics, former Cabinet Secretary * Ed Vaizey, Member of Parliament and former Minister for Culture, Communications and Creative Industries * Mikhail Fridman, co-founder of
LetterOne LetterOne Holdings S.A. (LetterOne) is an international investment business based in Luxembourg. Its investments are focused on the Telecommunication, telecoms, technology and Energy industry, energy sectors through its two main business units, ...
The winners of the inaugural Indigo Prize were announced on 25 October 2017. A joint first prize, £125,000 to be equally split, was awarded to two teams of writers: Diane Coyle and Benjamin Mitra-Kahn; and
Jonathan Haskel Jonathan Haskel (born 13 August 1963) is a British economist, and professor of economics at Imperial College Business School. Haskel currently serves as board member of the UK Statistics Authority, a member of the Bank of England's Monetary Po ...
, Carol Corrado, ''et al.''"Indigo Prize Winners 2017"
''Global Perspectives''. Retrieved 25 October 2017.
A third place "Rising star" award of £10,000 was given to Alice Lassman. Coyle was professor of economics at the University of Manchester, and Mitra-Kahn is chief economist at IP Australia. They proposed radically replacing GDP with a dashboard measuring six key assets: physical assets, natural capital, human capital, intellectual property, social and institutional capital, and net financial capital.Smith, Rebecca
"Winners announced of economics prize to give GDP a radical shake-up"
''
City A.M. ''City A.M.'' is a freesheet, free business-focused newspaper distributed in and around London, England, with an accompanying website. Its certified distribution was 85,738 copies a day in February 2020, according to statistics compiled by the A ...
'' 25 October 2017.
Isaac, Anna
"First winners of Indigo Prize in economics given £135,000 for re-imagining GDP"
'' The Telegraph''. 25 October 2017.
"Beyond GDP – Cambridge research project explores new measures for the 21st century economy"
Bennett Institute for Public Policy, Cambridge University. 8 January 2019.
Their essay stated that "GDP never pretended to be a measure of economic welfare", and proposed that the new measure should assess "the range of assets needed to maximise individuals' capabilities to lead the life they would like to lead"; this would include "financial and physical capital but also natural and intangible capital". They asserted that the new statistics should focus on measuring changes in the stock of important assets, rather than flows of income, expenditure, and output.Tetlow, Gemma
"Leading UK academics have suggested a radical overhaul of existing national statistics"
'' Financial Times''. 25 October 2017.
Tracking the evolution of stocks of physical assets, financial assets and liabilities, natural capital, skill levels, and implicit state liabilities would better measure the sustainability of the economy. Coyle and Mitra-Kahn also proposed interim improvements to GDP measurements – such as better measurement of intangibles, adjusting for the distribution of income, and removing unproductive financial activity – before scrapping it entirely. Coyle, Diane
"The measurement that holds economic statistics back from reality"
'' Financial Times''. 15 November 2017.
Following her prize-winning essay, Coyle now leads the Six Capitals research project, funded by LetterOne, at the Bennett Institute for Public Policy at Cambridge University; the project was inaugurated in January 2019 and explores social and natural capital. Haskel is professor of economics at Imperial College Business School. Rather than abandoning GDP, he proposed refining, updating, and extending the existing GDP measure. He proposed better measurement of services and intangibles, and direct measurement of the economic welfare being created by digital goods. His essay focused on the fact that economies have dramatically changed structure since GDP was originally developed, with more knowledge production, more digital goods, more free things and free information, and more intangible assets such as intellectual property."Haskel wins £125,000 economics prize"
'' The Jewish Chronicle''. 25 October 2017.
He also emphasized the importance of factoring in the environment, sustainability, and societal welfare, in addition to calculating the value of goods and services that are provided for free.Singleton, Laura
"Imperial professor awarded prize for new approach to measuring the economy"
Imperial College London. 25 October 2017.
Lassman, the recipient of the "Rising star" award, was a 19-year-old geography student at
Durham University , mottoeng = Her foundations are upon the holy hills (Psalm 87:1) , established = (university status) , type = Public , academic_staff = 1,830 (2020) , administrative_staff = 2,640 (2018/19) , chancellor = Sir Thomas Allen , vice_chan ...
. Her entry proposed a "Global Integration and Individual Potential" index, which measures each nation on two levels: its value relative to other nations, and the individuals and their contributions within each nation.Lassman, Alice
"Indigo Prize Entry"
Retrieved 25 October 2017.


References

{{reflist


External links


The Indigo Era
– Official website at ''Global Perspectives'' Economic theories International rankings International macroeconomics Economic forecasting Economic indicators Global economic indicators Macroeconomic indicators Comparative economic systems Knowledge economy Historical eras 2010s neologisms Digital Revolution Cultural trends Information Age 21st century