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if(we) is a social and mobile technology company based in San Francisco, California. and owned by
The Meet Group The Meet Group, Inc. (formerly MeetMe) owns several mobile social networking services including MeetMe, hi5, LOVOO, Growlr, Skout, and Tagged. The company has offices in New Hope, Pennsylvania, Philadelphia, San Francisco, Dresden, and Berlin. O ...
. It was originally known as Tagged Inc. and owns and operates social networks Tagged.com and Hi5.com and animated
iOS iOS (formerly iPhone OS) is a mobile operating system created and developed by Apple Inc. exclusively for its hardware. It is the operating system that powers many of the company's mobile devices, including the iPhone; the term also includes ...
messaging app Nod. The company operates as an incubator of new social technology and apps seeking to find the next big thing. The firm has been ranked the #3 Best Place to Work in the Bay Area for medium size companies and has 140 employees.


History

The company was created when it acquired Tinode and announced that it would begin working on additional social products besides Tagged and Hi5. It also announced that it would drop plans of pursuing an IPO and concentrate on new social opportunities. If(we) is planning to release a messaging app as its first new product. The company had $57 million in revenue in 2013 and has been profitable since 2008. In March 2017 the company was acquired by MeetMe.


Online Brands


Nod

The company released Nod in the
app store An App Store (or app marketplace) is a type of digital distribution platform for computer software called applications, often in a mobile context. Apps provide a specific set of functions which, by definition, do not include the running of the co ...
in July 2015. Nod is a messaging app that features customizable avatars and emoji animations.
Apple An apple is an edible fruit produced by an apple tree (''Malus domestica''). Apple fruit tree, trees are agriculture, cultivated worldwide and are the most widely grown species in the genus ''Malus''. The tree originated in Central Asia, wh ...
selected Nod as a best new app.


Digsby

Digsby is a real-time communications
download In computer networks, download means to ''receive'' data from a remote system, typically a server such as a web server, an FTP server, an email server, or other similar system. This contrasts with uploading, where data is ''sent to'' a remote s ...
that connects multiple
Instant Messaging Instant messaging (IM) technology is a type of online chat allowing real-time text transmission over the Internet or another computer network. Messages are typically transmitted between two or more parties, when each user inputs text and trigge ...
services such as AIM,
MSN MSN (meaning Microsoft Network) is a web portal and related collection of Internet services and apps for Windows and mobile devices, provided by Microsoft and launched on August 24, 1995, alongside the release of Windows 95. The Microsoft Net ...
, ICQ and
Facebook Facebook is an online social media and social networking service owned by American company Meta Platforms. Founded in 2004 by Mark Zuckerberg with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dustin M ...
in one application. It was founded at The
Rochester Institute of Technology Rochester Institute of Technology (RIT) is a private university, private research university in the town of Henrietta, New York, Henrietta in the Rochester, New York, metropolitan area. The university offers undergraduate and graduate degree ...
and was bought in April 2011 as the first acquisition by the company. Digsby was subsequently open sourced by if(we) in 2012.


hi5

Once one of the top 3 social networks, the company acquired
hi5 hi5 is an American social networking service based in San Francisco, California. It is owned by The Meet Group. Users can create a profile and provide personal information including interests, age, photos, and hometown. Users can also send f ...
in December 2011 and merged it into the features on Tagged while operating it as a separate site and brand.


Sidewalk

Sidewalk is a stand-alone app for local neighborhood discovery. It is available only in San Francisco.


Swoon

Swoon is an Android dating app similar to
Tinder Tinder is easily combustible material used to start a fire. Tinder is a finely divided, open material which will begin to glow under a shower of sparks. Air is gently wafted over the glowing tinder until it bursts into flame. The flaming tinder i ...
application where people swipe through photographs and indicate their interest in meeting similar to the site
Hot or Not Hot or Not, currently rebranded as Chat & Date, is a rating site that allowed users to rate the attractiveness of photos submitted voluntarily by others. The site offered a matchmaking engine called 'Meet Me' and an extended profile feature ca ...
. When two people both express mutual interest a match is made and people are invited to
online chat Online chat may refer to any kind of communication over the Internet that offers a real-time text, real-time transmission of text-based, text messages from sender to receiver. Chat messages are generally short in order to enable other participa ...
with each other.


Tagged

Tagged Tagged may refer to: * Tagged (website), a social discovery website * Tagged (web series), an American teen psychological thriller web series {{disambiguation ...
is a social discovery service available on the web and mobile apps designed for meeting new people and dating. It was originally a social network but pivoted to be a site to meet new people in 2007. It also offers social games as part of its features. It became profitable in 2008 and had $43 million in revenue in 2011.


See also

*
List of digital distribution platforms for mobile devices This list of mobile app distribution platforms includes digital distribution platforms, or marketplace 'app stores', that are intended to provide mobile applications, aka 'apps' to mobile devices. For information on each mobile platform and it ...
*
List of mobile software distribution platforms This list of mobile app distribution platforms includes digital distribution platforms, or marketplace 'app stores', that are intended to provide mobile applications, aka 'apps' to mobile devices. For information on each mobile platform and it ...
*
HTML5 HTML5 is a markup language used for structuring and presenting content on the World Wide Web. It is the fifth and final major HTML version that is a World Wide Web Consortium (W3C) recommendation. The current specification is known as the HTML ...
*
JQuery Mobile jQuery Mobile is a touch-optimized web framework (also known as a mobile framework), specifically a JavaScript library, developed by the jQuery project team. The development focuses on creating a framework compatible with many smartphones and ta ...
* Mobile application management *
Mobile business intelligence Mobile Business Intelligence (Mobile BI or Mobile Intelligence) is defined as “Mobile BI is a system comprising both technical and organizational elements that present historical and/or real-time information to its users for analysis on mobile dev ...
*
Mobile computing Mobile computing is human–computer interaction in which a computer is expected to be transported during normal usage, which allows for the transmission of data, voice, and video. Mobile computing involves mobile communication, mobile hardware ...
*
Mobile Marketing Mobile marketing is a multi-channel online marketing technique focused at reaching a specific audience on their smartphones, feature phones, tablets, or any other related devices through websites, e-mail, SMS and MMS, social media, or mobile a ...
* Multi-channel app development


References


External links

*{{official website, http://www.ifwe.co Companies based in San Francisco Internet properties established in 2004 2004 establishments in California 2017 mergers and acquisitions