I Am Other (stylized as i am OTHER) is a multi-media creative collective created by

Pharrell Williams Pharrell Lanscilo Williams (; born April 5, 1973) is an American record producer, rapper, singer, and songwriter. Alongside close colleague Chad Hugo, he formed the hip hop and R&B production duo the Neptunes in the early 1990s, with whom he ...

that serves as an umbrella for all of his endeavors, including

Billionaire Boys Club The Billionaire Boys Club was an investing and social club organized in 1983 by Joseph Henry Hunt (born Joseph Henry Gamsky) in Southern California. It was originally simply named "BBC", the initials of Bombay Bicycle Club, a restaurant Hunt had ...

and ICECREAM apparel, textile company Bionic Yarn and a dedicated

YouTube YouTube is a global online video platform, online video sharing and social media, social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by ...

channel launched by the

Grammy Award The Grammy Awards (stylized as GRAMMY), or simply known as the Grammys, are awards presented by the Recording Academy of the United States to recognize "outstanding" achievements in the music industry. They are regarded by many as the most pres ...

-winning artist, record producer, and fashion designer in 2012. The channel was launched on May 12, 2012 as part of YouTube's $100 million original channel initiative. The programming on the i am OTHER channel focuses on music, culture, fashion and the arts. Williams describes the channel as a "cultural movement dedicated to Thinkers, Innovators and Outcasts." The channel launched with original series such as ''

Awkward Black Girl ''The Mis-Adventures of Awkward Black Girl'' (often simply referred to as ''Awkward Black Girl'') is an American comedy web series created by and starring Issa Rae. It premiered on a dedicated YouTube channel on February 3, 2011. The show follow ...

'' by

Issa Rae Jo-Issa Rae Diop (born January 12, 1985), credited professionally as Issa Rae, is an American actress, writer, producer, and comedian. Rae first garnered attention for her work on the YouTube web series ''Awkward Black Girl''. Since 2011, Rae h ...

, ''StereoTypes''.

Historical programming

*''

'' – A comedy web series written, produced and starring

, a

Stanford Stanford University, officially Leland Stanford Junior University, is a private research university in Stanford, California. The campus occupies , among the largest in the United States, and enrolls over 17,000 students. Stanford is considere ...

graduate who created the scripted comedy to test her theory that "we’re all awkward". *''

Nardwuar John Ruskin (born July 5, 1968), better known as Nardwuar, or Nardwuar the Human Serviette, is a Canadian interviewer and musician from Vancouver, British Columbia.Doug Ward, "Trudeau rolled by Human Serviette", ''Vancouver Sun'', November 17, 1 ...

'' – Music journalist Nardwuar hosts celebrity interviews with hip hop artists such as

Drake Drake may refer to: Animals * A male duck People and fictional characters * Drake (surname), a list of people and fictional characters with the family name * Drake (given name), a list of people and fictional characters with the given name * ...

Jay-Z Shawn Corey Carter (born December 4, 1969), known professionally as Jay-Z, is an American rapper, record producer, entrepreneur, and founder of Manhattan-based conglomerate talent and entertainment agency Roc Nation. He is regarded as one of ...

Wiz Khalifa Cameron Jibril Thomaz (born September 8, 1987), better known by his stage name Wiz Khalifa, is an American rapper, singer, songwriter, and actor. He released his debut album, ''Show and Prove'', in 2006 and signed to Warner Bros. Records in 200 ...

Lil Wayne Dwayne Michael Carter Jr. (born September 27, 1982), known professionally as Lil Wayne, is an American rapper, singer, songwriter, and record executive. His career began in 1995, at the age of 12, when he was signed by rapper Birdman (rapper), ...

Big Sean Sean Michael Leonard Anderson (born March 25, 1988), known professionally as Big Sean, is an American rapper. Anderson began his music career in 2007 and gained popularity in 2010 with his third mixtape '' Finally Famous Vol. 3: Big''. He then s ...

ASAP Rocky Rakim Athelaston Mayers (born October 3, 1988), known professionally as ASAP Rocky ( ; stylized as A$AP Rocky), is an American rapper, music producer and record executive. Born and raised in Harlem, he embarked on his musical career as a membe ...

Snoop Dogg Calvin Cordozar Broadus Jr. (born October 20, 1971), known professionally as Snoop Dogg (previously Snoop Doggy Dogg and briefly Snoop Lion), is an American rapper. His fame dates back to 1992 when he featured on Dr. Dre's debut solo single, " ...

, and

2 Chainz Tauheed K. Epps (born September 12, 1977), known professionally as 2 Chainz (or Tity Boi), is an American rapper. Born and raised in College Park, Georgia, he initially gained recognition as one-half of the Southern hip hop duo Playaz Circle, al ...

, among others. *''OTHERS by Hypebeast'' - The show is produced in

New York City New York, often called New York City or NYC, is the List of United States cities by population, most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the L ...

and

Hong Kong Hong Kong ( (US) or (UK); , ), officially the Hong Kong Special Administrative Region of the People's Republic of China ( abbr. Hong Kong SAR or HKSAR), is a city and special administrative region of China on the eastern Pearl River Delt ...

, and features tastemakers in various fields including fashion, film, food, and technology in conjunction with the popular style site Hypebeast. *''Voice of Art'' – This documentary series from

follows artists as they create awareness about social and political issues through their art. Features have included

Migration is Beautiful Migration, migratory, or migrate may refer to: Human migration * Human migration, physical movement by humans from one region to another ** International migration, when peoples cross state boundaries and stay in the host state for some minimum l ...

with

Favianna Rodriguez Favianna Rodriguez (born September 26, 1978) is an American artist and activist. She has self-identified as queer and Latina with Afro-Peruvian roots. Rodriguez began as a political poster designer in the 1990s in the struggle for racial justic ...

and Graffiti Artists vs GMOs. *''Club Chrissie'' - Chrissie Miller and special guests teach viewers DIY design tips including nail art, sneaker, jewelry and t-shirt customization. *''Stereotypes'' – Ryan Hall hosts this web series in which he conducts man-on-the-street interviews in New York City. He speaks to the public about social issues and popular culture including racial stereotypes, class, sexism, homophobia, politics, fashion, street style, and

stop-and-frisk Frisking (also called a patdown or pat down) is a search of a person's outer clothing wherein a person runs their hands along the outer garments of another to detect any concealed weapons or objects. U.S. Law In the United States, a law enforce ...

. *''Cloudy'' - This short by Nardwuar, Samuel Borkson and Arturo Sandoval III is an exploration into the clouds. Friends With You is part of Pharrell's i am OTHER brand.

References

External links

Official i am OTHER website
* Pharrell Williams American record labels Webcasters YouTube channels Entertainment companies based in New York City American companies established in 2012 Record labels established in 2012 2012 establishments in New York City YouTube channels launched in 2010 {{Internet-tv-stub