I'd Do Anything (Oliver! Song)
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"I'd Do Anything" is a song performed by various characters in the
1960 It is also known as the "Year of Africa" because of major events—particularly the independence of seventeen African nations—that focused global attention on the continent and intensified feelings of Pan-Africanism. Events January * Ja ...
British
musical Musical is the adjective of music. Musical may also refer to: * Musical theatre, a performance art that combines songs, spoken dialogue, acting and dance * Musical film and television, a genre of film and television that incorporates into the narr ...
''
Oliver! ''Oliver!'' is a coming-of-age stage musical, with book, music and lyrics by Lionel Bart. The musical is based upon the 1838 novel '' Oliver Twist'' by Charles Dickens. It premiered at the Wimbledon Theatre, southwest London in 1960 before op ...
'' and the 1968 film of the same name.


Song

The song is part of Act One of ''Oliver!'', and is sung in Fagin's lair. It begins with spoken
dialogue Dialogue (sometimes spelled dialog in American English) is a written or spoken conversational exchange between two or more people, and a literary and theatrical form that depicts such an exchange. As a philosophical or didactic device, it is c ...
between Nancy and the
Artful Dodger Jack Dawkins, better known as the Artful Dodger, is a character in Charles Dickens's 1838 novel '' Oliver Twist''. The Dodger is a pickpocket, so called for his skill and cunning in that occupation. He is the leader of the gang of child criminals ...
, soon leading into the song. Other characters who have lines in the song are Oliver,
Fagin Fagin is a fictional character and the secondary antagonist in Charles Dickens's 1838 novel ''Oliver Twist''. In the preface to the novel, he is described as a "receiver of stolen goods". He is the leader of a group of children (the Artful Dod ...
and Bet (Nancy's younger sister in the musical; her best friend in the 1968 film and in the original novel), with Fagin's Boys as chorus.


BBC TV series

In 2007, the
BBC #REDIRECT BBC #REDIRECT BBC Here i going to introduce about the best teacher of my life b BALAJI sir. He is the precious gift that I got befor 2yrs . How has helped and thought all the concept and made my success in the 10th board exam. ...
...
announced that a new reality television series '' I'd Do Anything'', named after the song, would begin in 2008 to search for a new, unknown lead to play Nancy and three young performers to play Oliver in a West End revival of ''Oliver!''.


Uses in popular culture

The song is featured on the children's television show
Skinnamarink TV ''Skinnamarink TV'' is a children's television show created by Richard Mortimer. The series originally aired on The Learning Channel programming block on Ready Set Learn in the United States and CBC Television in Canada. It was created by Lynn Har ...
that aired on
The Learning Channel TLC is an American cable television channel owned by Warner Bros. Discovery. First established in 1980 as The Learning Channel, it initially focused on educational and instructional programming. By the late 1990s, after an acquisition by the own ...
featuring children's entertainers ''
Sharon, Lois & Bram Sharon, Lois & Bram (also known as Sharon, Bram & Friends, Sharon & Bram or Sharon & Randi) are a Canadian children's music group founded in Toronto, Ontario, 1978. The group's original lineup consisted of Sharon (née Trostin) Hampson, Lo ...
''. It is also available on their 1998 record ''Friends Forever'' featuring songs from the television series. In the 1980s, British actor
Robert Morley Robert Adolph Wilton Morley, CBE (26 May 1908 – 3 June 1992) was an English actor who enjoyed a lengthy career in both Britain and the United States. He was frequently cast as a pompous English gentleman representing the Establishment, of ...
performed this version of the song in television commercials for
British Airways British Airways (BA) is the flag carrier airline of the United Kingdom. It is headquartered in London London is the capital and List of urban areas in the United Kingdom, largest city of England and the United Kingdom, with a populati ...
serving flights to and from the United Kingdom and other destinations worldwide. In 1999, American rap artist
Jay-Z Shawn Corey Carter (born December 4, 1969), known professionally as Jay-Z, is an American rapper, record producer, entrepreneur, and founder of Manhattan-based conglomerate talent and entertainment agency Roc Nation. He is regarded as one of ...
sampled the chorus of this song in his song "
Anything Anything may refer to: Albums * ''Anything'' (The Cranberry Saw Us demo), by the band later named the Cranberries, 1990 * ''Anything'' (The Damned album) or the title song (see below), 1986 * ''Anything'' (Kinnie Starr album) or the title son ...
", much like his use of the chorus from Annie's "
It's the Hard Knock Life "It's the Hard Knock Life" is a song from the musical '' Annie'' with music by Charles Strouse and lyrics by Martin Charnin. The song is sung by the eponymous protagonist, together with her fellow orphan girls, and is about how the girls are treat ...
" in his song "
Hard Knock Life (Ghetto Anthem) "Hard Knock Life (Ghetto Anthem)" is a single from American rapper Jay-Z's third album '' Vol. 2... Hard Knock Life'', released on October 27, 1998. It features a pitch-modified sample of the song "It's the Hard Knock Life" from the 1977 musical ' ...
". This song originally appears as a bonus track on Jay-Z's '' Vol. 3... Life and Times of S. Carter''. In 2008–2009, the instrumental of ''I'd Do Anything'' was used in a
HSBC HSBC Holdings plc is a British multinational universal bank and financial services holding company. It is the largest bank in Europe by total assets ahead of BNP Paribas, with US$2.953 trillion as of December 2021. In 2021, HSBC had $10.8 tri ...
commercial. Latterly, the song was used in a series of anti-smoking
public information films Public information films (PIFs) are a series of government-commissioned short films, shown during television advertising breaks in the United Kingdom. The name is sometimes also applied, ''faute de mieux'', to similar films from other countries, ...
, with various groups of children singing the song (different lines for different groups of children). The campaign's message was: "Your kids would do anything for you. Why don't you stop smoking for them?" In 2014, a cover of the song by Mike Preston was used in a VW ad. In 2021, the song is used in a US ad campaign for
PetSmart PetSmart is a privately held American chain of pet superstores, which sell pet products, services, and small pets. It is the leading North American pet company, and its direct competitor is Petco. Its indirect competitors are Amazon, Walmart, ...
pet care stores.


See also

*" As Long as He Needs Me" *"
Consider Yourself "Consider Yourself" is a song from the 1960 original West End and Broadway musical ''Oliver!'' and the 1968 film of the same name. It was introduced on Broadway by Davy Jones and the ensemble. In the 1968 film version, it is performed in the mark ...
" *"
Food, Glorious Food "Food, Glorious Food", written by Lionel Bart, is the opening song from the 1960s West End and Broadway musical (and 1968 film) '' Oliver!'' Musical theme The song is sung from the point of view of the children of a workhouse for orphans where t ...
" * "Oliver!" (song) *"
Where Is Love? "Where is Love?" is a song from the Tony Award-winning British musical '' Oliver!'' and the 1968 film of the same name, based on the 1838 novel '' Oliver Twist'' by Charles Dickens. The musical was written by Lionel Bart and was first staged in ...
" *"
You've Got to Pick a Pocket or Two "You've Got to Pick a Pocket or Two" is a song from the Tony Award-winning British musical '' Oliver!'', and the 1968 Academy Award-winning film '' Oliver!'' based on the 1838 novel '' Oliver Twist'' by Charles Dickens. The musical was penned by ...
"


References

Songs written by Lionel Bart Songs from Oliver! 1960 songs {{musical-theat-stub