Hype (derived from hyperbole) is
promotion
Promotion may refer to:
Marketing
* Promotion (marketing), one of the four marketing mix elements, comprising any type of marketing communication used to inform or persuade target audiences of the relative merits of a product, service, brand or i ...
, especially promotion consisting of exaggerated claims.
Hype or The Hype may also refer to:
Film and television
*
''Hype'' (TV series), an American comedy television series
*
''The Hype'' (TV series), an Australian television series
*
''The Hype'' (2021 TV series), an American reality television series
* ''
Hype!
''Hype!'' ( 1996) is a documentary directed by Doug Pray about the popularity of grunge rock in the early to mid-1990s United States. It incorporates interviews and rare concert footage to trace the development of the grunge scene from its early ...
'', a documentary about the popularity of grunge rock in the early to mid 1990s
Music
*
The Hype (band)
Hype was a band formed by David Bowie in 1970. The band were originally titled 'The David Bowie Band' for their first gig on 22 February 1970 at the Roundhouse, London. The second ''Hype'' gig on 23 February at the Streatham Arms, London was per ...
, fronted by David Bowie
* "The Hype", an early name of the Irish rock band
U2
*
DJ Hype
Kevin Ford (born 1968), better known as DJ Hype, is a British jungle and drum and bass producer and DJ.
Biography
Hype first became involved in music as a teenager in 1982, assisting PJ and Smiley with their sound system Heatwave in East ...
, British drum and bass DJ
*
Hype Williams
Harold Williams (born August 1, 1970) is an American music video director, film director, film producer, and screenwriter.
Early life
Williams was born in Queens, New York. He is of mixed African-American and Honduran descent. He attended Adel ...
(born 1970), music video director
*
''Hype'' (album), 1981 album by Robert Calvert
*
''Hype!'' (soundtrack), a 1996 soundtrack to the ''Hype!'' documentary
*
"Hype" (song), a 2016 single by Dizzee Rascal and Calvin Harris
* "Hype", a 2016 song by Drake from the album ''
Views
A view is a sight or prospect or the ability to see or be seen from a particular place.
View, views or Views may also refer to:
Common meanings
* View (Buddhism), a charged interpretation of experience which intensely shapes and affects thou ...
''
* "The Hype", a 2011 song by The New Cities from the album ''
Kill the Lights''
*
"The Hype" (Shopping song), a 2017 song from the album ''The Official Body''
*
"The Hype" (Twenty One Pilots song), a 2019 song from the album ''Trench''
Other uses
*
''Hype'' (magazine), South African magazine
*
Hype (marketing)
Hype in marketing is a strategy of using extreme publicity. Hype as a modern marketing strategy is closely associated with social media.
Marketing through hype often uses artificial scarcity to induce demand. Consumers of hyped products often ...
* ''
Hype: The Time Quest'', a 1999 PC role-playing game by Playmobil
*
Hype Energy, brand of high-energy drinks
*
Skywalk Hype, a German paraglider design
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