"High Fashion" is a song by American rapper

Roddy Ricch Rodrick Wayne Moore Jr. (born October 22, 1998), known professionally as Roddy Ricch, is an American rapper, singer, and songwriter. He rose to fame in 2018 with his single, "Die Young", which peaked at number 98 on the ''Billboard'' Hot 100. R ...

, featuring production from American producer

Mustard Mustard may refer to: Food and plants * Mustard (condiment), a paste or sauce made from mustard seeds used as a condiment * Mustard plant, one of several plants, having seeds that are used for the condiment ** Mustard seed, seeds of the mustard p ...

. The song was released on May 19, 2020 as the fifth single from Ricch's debut studio album ''

Please Excuse Me for Being Antisocial ''Please Excuse Me for Being Antisocial'' is the debut studio album by American rapper Roddy Ricch. It was released on December 6, 2019, through Atlantic Records and Bird Vision Entertainment. It features guest appearances from Gunna, Lil Durk, ...

'' (2019). It marks Ricch and Mustard's second collaboration, following the

Grammy The Grammy Awards (stylized as GRAMMY), or simply known as the Grammys, are awards presented by the Recording Academy of the United States to recognize "outstanding" achievements in the music industry. They are regarded by many as the most pre ...

-nominated " Ballin". A

love song A love song is a song about romantic love, falling in love, heartbreak after a breakup, and the feelings that these experiences bring. A comprehensive list of even the best known performers and composers of love songs would be a large order. ...

, "High Fashion" incorporates 90s R&B, with Ricch employing high-pitched vocals, which were compared to the work of

Young Thug Jeffery Lamar Williams (born August 16, 1991), known professionally as Young Thug, is an American rapper, singer, and songwriter. He is considered to be an influential figure of his generation, with his music impacting the modern sound of hip ...

. The song simultaneously topped four ''

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'' airplay charts:

R&B/Hip-Hop Airplay R&B/Hip-Hop Airplay (previously known as Hot R&B/Hip-Hop Airplay) is a chart published by ''Billboard'' magazine that ranks the top R&B and hip hop songs in the United States, based on audience impressions from a panel of radio stations monitored ...

Rap Airplay Hot Rap Songs (formerly known as Hot Rap Tracks and Hot Rap Singles) is a chart released weekly by ''Billboard'' in the United States. It lists the 25 most popular hip-hop/rap songs, calculated weekly by airplay on rhythmic and urban radio statio ...

Rhythmic Songs The Rhythmic chart (also called Rhythmic Airplay, and previously named Rhythmic Songs, Rhythmic Top 40 and CHR/Rhythmic) is an airplay chart published weekly by ''Billboard'' magazine. The chart tracks and measures the airplay of songs played on ...

and the Mainstream R&B/Hip-Hop chart.

Composition

"High Fashion" is a piano-driven

West Coast hip hop West Coast hip hop is a regional genre of hip hop music that encompasses any artists or music that originated in the West Coast region of the United States. West Coast hip hop began to dominate from a radio play and sales standpoint during the ea ...

song influenced by 90s R&B. According to ''

NME ''New Musical Express'' (''NME'') is a British music, film, gaming, and culture website and brand. Founded as a newspaper in 1952, with the publication being referred to as a 'rock inkie', the NME would become a magazine that ended up as a f ...

'', it is "a loating thug-love song" that comprises "tranquiliser-like" piano chords, which "float atop lofty

808s The Roland TR-808 Rhythm Composer, commonly known as the 808, is a drum machine manufactured by the Roland Corporation between 1980 and 1983. It was one of the first drum machines to allow users to program rhythms instead of using preset patte ...

and snare." Lyric-wise, Ricch "devotes his lyrics to a fashionable love interest that has held him down both in the streets and in bed. Roddy chooses to spoil his lover while serenading her with memorable

hook A hook is a tool consisting of a length of material, typically metal, that contains a portion that is curved or indented, such that it can be used to grab onto, connect, or otherwise attach itself onto another object. In a number of uses, one e ...

and witty verses". As noted by ''

''s Heran Mamo, Ricch "raps about his girl's favorite designers that he uniquely abbreviates while name-dropping other brands throughout the track".

Critical reception

In ''NME'', Kyann-Sian Williams opined that Mustard's production "will put you under a spell", while Ricch's high-pitched vocal "works a charm" on the song. Josh Svetz of ''

HipHopDX ''HipHopDX'' is an online magazine of hip hop music criticism and news. The website's current president and publisher is Sharath Cherian and the Head Of Content is Jerry L. Barrow. ''HipHopDX'' is the flagship publication of Cheri Media Group. ...

'' noticed that the song features "2010s trap love song vibe and an instantly recitable hook" that "soundtracks the slow and sensual grind session at the club, while not losing radio-friendly appeal." Svetz further commented that Ricch "hits the notes only

would dare try, yet never comes off as biting Jeffrey's signature style." In ''

Pitchfork A pitchfork (also a hay fork) is an agricultural tool with a long handle and two to five tines used to lift and pitch or throw loose material, such as hay, straw, manure, or leaves. The term is also applied colloquially, but inaccurately, to th ...

'', Pierre Alphonse also compared it to Young Thug's work "so egregious that it probably could have been generated by an AI, but he sings his heart out."

Chart performance

"High Fashion" marked Roddy Ricch's third number-one on ''

''s

and Mainstream R&B/Hip-Hop charts, topping those charts simultaneously on June 13, 2020. It followed " The Box", and another Mustard collaboration, 2019's " Ballin". On the R&B/Hip-Hop Airplay chart, it became his second leader, after "The Box", while it marked Mustard's third consecutive Rhythmic number-one, following "Ballin" and "

Pure Water Purified water is water that has been mechanically filtered or processed to remove impurities and make it suitable for use. Distilled water was, formerly, the most common form of purified water, but, in recent years, water is more frequently puri ...

Music video

On May 7, 2020, Ricch teased the song's video,

tweeting Twitter is an online social media and social networking service owned and operated by American company Twitter, Inc., on which users post and interact with 280-character-long messages known as "tweets". Registered users can post, like, ...

"who wanna be in the high fashion video?". The lyric video for High Fashion was released on YouTube on March 13, 2020.

Personnel

Credits adapted from

Tidal Tidal is the adjectival form of tide. Tidal may also refer to: * ''Tidal'' (album), a 1996 album by Fiona Apple * Tidal (king), a king involved in the Battle of the Vale of Siddim * TidalCycles, a live coding environment for music * Tidal (servic ...

. * GYLTTRYP – producer * Dijon McFarlane – producer, featured artist, writer * Curtis "Sircut" Bye – assistant engineer * Zachary Acosta – assistant engineer * Nicolas De Porcel – masterer * Cyrus "NOIS" Taghipour – mixer * Derek "MixedByAli" Ali – mixer * Chris Dennis – recorded by * Roddy Ricch – vocals, writer * Shahrukh Zaman Khan – writer

Charts

Weekly charts

Year-end charts

Certifications

References

External links

* {{Authority control 2020 songs 2020 singles Roddy Ricch songs Mustard (record producer) songs Atlantic Records singles Songs written by Roddy Ricch Song recordings produced by Mustard (record producer) Songs written by Mustard (record producer)