Guaraná Antarctica
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Guaraná Antarctica is a guaraná-flavoured soft drink, originating in
Brazil Brazil ( pt, Brasil; ), officially the Federative Republic of Brazil (Portuguese: ), is the largest country in both South America and Latin America. At and with over 217 million people, Brazil is the world's fifth-largest country by area ...
. It was created in 1921 by Pedro Baptista de Andrade for Companhia Antarctica Paulista. The drink is produced in four countries:
Portugal Portugal, officially the Portuguese Republic ( pt, República Portuguesa, links=yes ), is a country whose mainland is located on the Iberian Peninsula of Southwestern Europe, and whose territory also includes the Atlantic archipelagos of ...
, Brazil,
Argentina Argentina (), officially the Argentine Republic ( es, link=no, República Argentina), is a country in the southern half of South America. Argentina covers an area of , making it the second-largest country in South America after Brazil, th ...
and
Japan Japan ( ja, 日本, or , and formally , ''Nihonkoku'') is an island country in East Asia. It is situated in the northwest Pacific Ocean, and is bordered on the west by the Sea of Japan, while extending from the Sea of Okhotsk in the north ...
. In Brazil, it is also available as the low calorie version Guaraná Antarctica Zero. Guaraná Antarctica is also available in The taste is mild and slightly apple-like, with a berry after-flavour.


Ingredients

Carbonated water, sugar, (E150d)
caramel colour Caramel color or caramel coloring is a water-soluble food coloring. It is made by heat treatment of carbohydrates (sugars), in general in the presence of acids, alkalis, or salts, in a process called caramelization. It is more fully oxidized tha ...
, citric acid, (E211)
sodium benzoate Sodium benzoate is the sodium salt of benzoic acid, widely used as a food preservative (with an E number of E211) and a pickling agent. It appears as a white crystalline chemical with the formula C6H5COONa. Production Sodium benzoate is commo ...
and (E202)
potassium sorbate Potassium sorbate is the potassium salt of sorbic acid, chemical formula CH3CH=CH−CH=CH−CO2K. It is a white salt that is very soluble in water (58.2% at 20 °C). It is primarily used as a food preservative (E number 202). Potassium sor ...
(preservatives), ascorbic acid (antioxidant), guaraná extract and natural flavours.


Nutrition


Advertising

One of Guaraná Antarctica's 2006 commercials featured
Argentine Argentines (mistakenly translated Argentineans in the past; in Spanish (masculine) or (feminine)) are people identified with the country of Argentina. This connection may be residential, legal, historical or cultural. For most Argentines, s ...
football player
Diego Maradona Diego Armando Maradona (; 30 October 196025 November 2020) was an Argentine professional football player and manager. Widely regarded as one of the greatest players in the history of the sport, he was one of the two joint winners of the FI ...
finding himself wearing the yellow jersey of the Brazilian team and singing the
Brazilian national anthem The "Brazilian National Anthem" ( pt, Hino Nacional Brasileiro) was composed by Francisco Manuel da Silva in 1831 and had been given at least two sets of unofficial lyrics before a 1922 decree by president Epitácio Pessoa gave the anthem its d ...
before waking up and proclaiming it was a nightmare, because he had drunk too much guaraná the day before. Guaraná Antarctica aired a controversial commercial showing the
guarana Guaraná ( from the Portuguese ''guaraná'' ), ''Paullinia cupana'', syns. ''P. crysan, P. sorbilis'') is a climbing plant in the family Sapindaceae, native to the Amazon basin and especially common in Brazil. Guaraná has large leaves and cl ...
berry plantations in the
Amazon region The Amazon basin is the part of South America drained by the Amazon River and its tributaries. The Amazon drainage basin covers an area of about , or about 35.5 percent of the South American continent. It is located in the countries of Bolivi ...
while a narrator explained the basics of the process of producing Guaraná Antarctica and introduced the audience to the guaraná tree. By the end of the spot the narrator turns to the audience and says: "Now ask Coca-Cola to show you the
coca Coca is any of the four cultivated plants in the family Erythroxylaceae, native to western South America. Coca is known worldwide for its psychoactive alkaloid, cocaine. The plant is grown as a cash crop in the Argentine Northwest, Bolivia, Al ...
tree...". This spot was a direct attack to
Coca-Cola Coca-Cola, or Coke, is a carbonated soft drink manufactured by the Coca-Cola Company. Originally marketed as a temperance drink and intended as a patent medicine, it was invented in the late 19th century by John Stith Pemberton in Atlanta ...
and how its flagship product initially contained cocaine. In response, Coca-Cola aired equally controversial commercials for its guaraná-based Kuat drink, such as one in which former World No. 1 Tennis Player
Gustavo Kuerten Gustavo "Guga" Kuerten (; born 10 September 1976) is a Brazilian former world No. 1 tennis player. He won the French Open singles title three times ( 1997, 2000, and 2001), and was the Tennis Masters Cup champion in 2000. During his career he ...
asks a street vendor for a ''guaraná'', to which the vendor responds by throwing him a can of Guaraná Antarctica, which Kuerten throws back to the vendor. After a few exchanges, Kuerten proceeds to say: ''"joga direito!"'' ("do it the right way"), which prompts the vendor to toss him a can of Kuat.


References


Guaraná Antarctica 2006 Ad


External links


Official site of Guaraná Antarctica
{{DEFAULTSORT:Antarctica Brazilian brands Brazilian cuisine Antartica Products introduced in 1921