Grupo Cadena, formerly known as Cadena Baja California, was a media company based in

Tijuana Tijuana ( ,"Tijuana"
(US) and < ...

Baja California Baja California (; 'Lower California'), officially the Free and Sovereign State of Baja California ( es, Estado Libre y Soberano de Baja California), is a state in Mexico. It is the northernmost and westernmost of the 32 federal entities of Mex ...

Mexico Mexico (Spanish: México), officially the United Mexican States, is a country in the southern portion of North America. It is bordered to the north by the United States; to the south and west by the Pacific Ocean; to the southeast by Guatema ...

, with business offices in

San Diego, California San Diego ( , ; ) is a city on the Pacific Ocean coast of Southern California located immediately adjacent to the Mexico–United States border. With a 2020 population of 1,386,932, it is the eighth most populous city in the United States ...

United States The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territorie ...

. CBC had media properties located in Tijuana, Ensenada,

Tecate Tecate () is a city in Tecate Municipality, Baja California. It is across the Mexico-US border from Tecate, California. As of 2019, the city had a population of 108,860 inhabitants, while the metropolitan area has a population of 132,406 inha ...

and

Mexicali Mexicali (; ) is the capital city of the Mexican state of Baja California. The city, seat of the Mexicali Municipality, has a population of 689,775, according to the 2010 census, while the Calexico–Mexicali metropolitan area is home to 1,000, ...

History

CBC, began in 1936 with the establishment of radio station

XEBG-AM XEBG-AM (1550 AM) is a radio station that serves the Tijuana area of the Mexican state of Baja California. The station is currently silent. History XEBG received its first concession in October 1936. It was owned by Ángel B. Fernández and ope ...

in Tijuana, followed in 1950 by XEDX-AM in Ensenada, XEMBC-AM in Mexicali in 1964, and

XEWV-FM XEWV-FM is a radio station in Mexicali, Baja California, broadcasting on 106.7 MHz. History XEWV-FM received its concession in June 1965 for operation on 89.6 MHz. At the time, Mexico had licensed several radio stations on even decimal ...

in 1974. In 1990, CBC established its first television station,

XHBJ-TV XHBJ-TDT channel 45 is a television station in Tijuana, Baja California, Mexico. The station is currently affiliated with Multimedios Television since 2020. History XHBJ's concession history began in the late 1960s with the initial award of the ...

channel 45 in the city of Tijuana. In 1994,

XHMORE-FM XHMORE-FM (98.9 MHz) is a commercial FM radio station in Tijuana, Baja California. The station broadcasts with an effective radiated power (ERP) of 50,000 watts and serves the Tijuana-San Diego radio market. The station is currently silent afte ...

began broadcasting; the station currently carries a

Rock en Español Rock en español () is a term used widely in the English-speaking world to refer to any kind of rock music featuring Spanish vocals. Compared to English-speaking bands, very few acts reached worldwide success or between Spanish-speaking countrie ...

format as "More FM 98.9", since September 2010. The More FM branding and format would later be carried over to

Mexicali on September 9, 2011. Also part of the CBC family is

XESPN-AM XESPN is a radio station that serves the Tijuana-San Diego area. As of May 22, 2022, it is off the air. 800 AM is Mexican clear-channel frequency, on which XEROK-AM is the dominant Class A station. History The station came on air in April 19 ...

; formerly an affiliate of

ESPN Radio ESPN Radio, which is alternately platform-agnostically branded as ESPN Audio, is an American sports radio network and extension of the ESPN television network. It was launched on January 1, 1992, under the original banner of "SportsRadio ESPN". ...

, the station changed to a news/talk format as "Noticias 800" on November 1, 2010. On January 24, 2011, CBC converted "CBC Radio" stations XEBG-AM, XEMBC-AM and Ensenada station XEDX-AM to a new news/talk format, under the "Cadena" branding. XESPN was later also rebranded as Cadena 800 AM. In November 2019, XHBJ ceased to be a Televisa broadcaster and was renamed ¨45 TV Tijuana¨ with programming from Multimedios TV, XHILA-TDT Mexicali and news cuts from the ¨Cadena¨ news department. And a show from its sister station MORE FM 98/9. In January 2020 XEWV-FM changed its format, from MORE FM to Suena FM with pop music in Spanish. On May 22, 2022 Tijuana XESPN-AM 800 kHz XEBG-AM 1550 kHz XHMORE-FM 98.9 MHz & Mexicali XEMBC-AM 1190 kHz went off the air and its programming is online-only.San Diego Targeting Mexican Licenses Move Online Only
Radioinsight - May 23, 2022

Stations

Cadena also formerly owned

XEMMM-AM XEMMM-AM is a radio station in Mexicali, Baja California, broadcasting on 940 kHz. History XEWV-AM received its concession in March 1955. In 1974, Cadena Baja California bought XEWV-AM. The callsign was changed to XEMMM-AM in 2003 after the ...

in Mexicali, which began as XEWV-AM in 1955 and was acquired along with XEWV-FM in 1974. CBC sold XEMMM to

Organización Editorial Mexicana Organización Editorial Mexicana, also known as OEM, is the largest Mexican print media company and the largest newspaper company in Latin America. The company owns a large newswire service, it includes 70 Mexican daily newspapers, 24 radio station ...

's ABC Radio division in 2004.

References

External links

Official Cadena Baja California website
{{Cadena Baja California Broadcasting companies of Mexico Mass media in Tijuana Companies based in Tijuana Mass media companies established in 1936 Mexican companies established in 1936