Geoff Cottrill (born July 4, 1963) is an American

marketer Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emph ...

who currently serves as Chief Marketing Officer at Top Golf. He formerly held top positions at

Procter & Gamble The Procter & Gamble Company (P&G) is an American multinational consumer goods corporation headquartered in Cincinnati, Ohio, founded in 1837 by William Procter and James Gamble. It specializes in a wide range of personal health/consumer hea ...

Coca-Cola Coca-Cola, or Coke, is a carbonated soft drink manufactured by the Coca-Cola Company. Originally marketed as a temperance drink and intended as a patent medicine, it was invented in the late 19th century by John Stith Pemberton in Atlanta ...

Starbucks Starbucks Corporation is an American multinational chain of coffeehouses and roastery reserves headquartered in Seattle, Washington. It is the world's largest coffeehouse chain. As of November 2021, the company had 33,833 stores in 80 c ...

, and

Converse Converse may refer to: Mathematics and logic * Converse (logic), the result of reversing the two parts of a definite or implicational statement ** Converse implication, the converse of a material implication ** Converse nonimplication, a logical c ...

. He is the father of the musical artist

Clairo Claire Elizabeth Cottrill (born August 18, 1998), known professionally as Clairo, is an American singer-songwriter. Born in Atlanta, Georgia, and raised in Carlisle, Massachusetts, she began posting music on the internet at age 13. Clairo rose ...

Career

Cottrill is currently serving as CMO at Top Golf. He is also the co-founder of MARVIN. Cottrill has also held the position of Vice President at Starbucks Entertainment

Hear Music Hear Music was a record label that was founded in 2007 in a partnership between Concord Music Group and Starbucks. Hear Music began as a catalog company in Cambridge, Massachusetts, in 1990 before being purchased by Starbucks in 1999. Conce ...

in Seattle, Washington. Between 2007 and 2016, he was Chief Marketing Officer of

, a subsidiary of

Nike, Inc. Nike, Inc. ( or ) is an American multinational corporation that is engaged in the design, development, manufacturing, and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services. The company is headquartered ne ...

In 2014, he was appointed vice-chair of

Grammy Foundation The Recording Academy (formally the National Academy of Recording Arts and Sciences; abbreviated NARAS) is an American learned academy of musicians, producers, recording engineers, and other musical professionals. It is famous for its Grammy A ...

, a non-voting philanthropic organization dedicated to raising money for music preservation and music education. The organization created the Music Educator of the Year Award. Between 2015 and 2017, he was president of American operations at

MullenLowe Group MullenLowe Group is a global integrated marketing communications network headquartered in London. It is a part of the Interpublic Group of Companies (IPG), and consists of four divisions: MullenLowe, MullenLowe Comms, Mediahub, and MullenLowe Prof ...

. In 2010, he was named one of ''

Brandweek ''Brandweek'' is a three-day brand marketing symposium and a part of Adweek, LLC. It was also previously a weekly American marketing trade publication that was published between 1986 and April 2011. Profile Brandweek is a part of Adweek, coverin ...

's'' "Marketers of the Year".

Personal life

Cottrill resides in Atlanta, Georgia and on Cape Cod with his wife, and professional children’s fashion photographer, Allie Cottrill. Cottrill is the father of the musical artist

. According to ''

The New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid ...

'', her record label signing was made possible by her father's connection to Jon Cohen, co-founder of ''

The Fader ''The Fader'' (stylized as ''FADER'') is a magazine based in New York City that was launched in 1999 by Rob Stone and Jon Cohen. The magazine covers music, style and culture. It was the first print publication to be released on iTunes. It is o ...

'' and an executive at the publication's marketing agency,

Cornerstone The cornerstone (or foundation stone or setting stone) is the first stone set in the construction of a masonry foundation. All other stones will be set in reference to this stone, thus determining the position of the entire structure. Over time ...

. His role in the launching of his daughter's professional career attracted scrutiny from some online communities with regard to the singer's

authenticity Authenticity or authentic may refer to: * Authentication, the act of confirming the truth of an attribute Arts and entertainment * Authenticity in art, ways in which a work of art or an artistic performance may be considered authentic Music * A ...

References

External links

* * * {{DEFAULTSORT:Cottrill, Geoff American marketing people Starbucks people Nike, Inc. people 1963 births Living people Coca-Cola people Florida State University alumni