Fry's Turkish Delight is a chocolate bar made by Cadbury. It was launched in the UK in 1914 by the Bristol-based chocolate manufacturer J. S. Fry & Sons and consists of a rose-flavoured

Turkish delight Turkish delight or lokum ( ota, لوقوم) is a family of confections based on a gel of starch and sugar. Premium varieties consist largely of chopped dates, pistachios, hazelnuts or walnuts bound by the gel; traditional varieties are often fl ...

surrounded by milk chocolate. The Fry's identity remained in use after Fry & Sons merged with Cadbury in 1919. In Australia and New Zealand, the range of "Turkish" products released by Cadbury has expanded to include mini-

Easter egg Easter eggs, also called Paschal eggs, are eggs that are decorated for the Christian feast of Easter, which celebrates the resurrection of Jesus. As such, Easter eggs are common during the season of Eastertide (Easter season). The oldest tr ...

s, ice cream, sectioned family block chocolate bars, and small versions used in boxed chocolates. In Ireland, Cadbury also manufacture the Dairy Milk Turkish, using Cadburys Dairy Milk chocolate instead with a slightly different Turkish centre, in the familiar block bar form. As of August 2010, production of Fry's Turkish Delight (along with other products such as

Fry's Chocolate Cream Fry's Chocolate Cream is a chocolate bar developed by J. S. Fry & Sons and currently manufactured by Cadbury. Launched in 1866, Fry's Chocolate Cream is the first mass-produced chocolate bar and is the world's oldest chocolate bar brand.The fir ...

, Crunchie etc.) for the UK market is based in Poland. confectionerynews.com - Final UK-made Cadbury Crunchie bars from September
They also now contain no artificial colours (changed from E129

Allura Red AC Allura Red AC is a red azo dye that goes by several names, including FD&C Red 40. It is used as a food dye and has the E number E129. It is usually supplied as its red sodium salt, but can also be used as the calcium and potassium salts. These ...

to natural E160a carotenes and E162 Beetroot Red.) In New Zealand they are still made with artificial colours. From the late 1950s the slogan 'Full of Eastern Promise' has been used for the product on British TV

advertisements Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a ...

. Among those appearing in such advertisements in the 1960s were the model and actress Jane Lumb. In 2000, ‘Eastern Promise’ was ranked 37th in

Channel 4 Channel 4 is a British free-to-air public broadcast television network operated by the state-owned Channel Four Television Corporation. It began its transmission on 2 November 1982 and was established to provide a fourth television service ...

’s poll of the " 100 Greatest Adverts".

References

External links

* British confectionery Chocolate bars Cadbury brands Products introduced in 1914 Mondelez International brands {{confection-stub

See also

References

External links