Frescolita
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Frescolita is a
Venezuela Venezuela (; ), officially the Bolivarian Republic of Venezuela ( es, link=no, República Bolivariana de Venezuela), is a country on the northern coast of South America, consisting of a continental landmass and many islands and islets in th ...
n cola. It is very similar to red cream sodas in the
United States The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territorie ...
, with a taste similar to gum. Frescolita is also used to bake in some places in Venezuela. It is marketed by
The Coca-Cola Company The Coca-Cola Company is an American multinational beverage corporation founded in 1892, best known as the producer of Coca-Cola. The Coca-Cola Company also manufactures, sells, and markets other non-alcoholic beverage concentrates and syrups, ...
. Its ingredients include carbonated water, sugar, sodium benzoate, citric acid, artificial color flavor. Besides Venezuela, it is available in stores that specialize in Latin American groceries in the
United States The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territorie ...
and
Europe Europe is a large peninsula conventionally considered a continent in its own right because of its great physical size and the weight of its history and traditions. Europe is also considered a Continent#Subcontinents, subcontinent of Eurasia ...
. While Coca-Cola is consumed more, it has been reported that Frescolita takes more of the general soft-drinks market of the country. Up to 45% of Coca-Cola's sales of soft drinks in Venezuela is in
Hit Hit means to strike someone or something. Hit or HIT may also refer to: Arts, entertainment and media Fictional entities * Hit, a fictional character from '' Dragon Ball Super'' * Homicide International Trust, or HIT, a fictional organization ...
, ''Frescolita'' and
Chinotto __NOTOC__ ''Citrus myrtifolia'', the myrtle-leaved orange tree, is a species of ''Citrus'' with foliage similar to that of the common myrtle. It is a compact tree with small leaves and no thorns which grows to a height of and can be found in Mal ...
.El Universal. ''Inician nueva campaña de mercadeo - Reposicionan la Frescolita''. November, 1997

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References

Cola brands Venezuelan brands Venezuelan drinks Coca-Cola brands {{Venezuela-stub