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"Flava in Ya Ear" is the debut single by American rapper
Craig Mack Craig Jamieson Mack (May 10, 1971 – March 12, 2018) was an American rapper and record producer, and was famous during his tenure under Bad Boy Records. Early life and career Craig Jamieson Mack was born in The Bronx, New York, and raised on ...
, from his album ''
Project Funk da World ''Project: Funk da World'' is the debut studio album by rapper Craig Mack, released in 1994. The album was the second release on Bad Boy Records, following the Notorious B.I.G.'s ''Ready to Die'' by one week. Propelled by the success of the pla ...
''. The original club mix single was released on 12" vinyl in July 1994 on the
Bad Boy Entertainment Bad Boy Records (or Bad Boy Entertainment) is an American record label founded in 1993 by rapper Sean "Puffy" Combs. It operates as an imprint of Epic Records, a division of Sony Music Entertainment. It has been home to many artists, including ...
record label, packaged with a series of additional
remix A remix (or reorchestration) is a piece of media which has been altered or contorted from its original state by adding, removing, or changing pieces of the item. A song, piece of artwork, book, video, poem, or photograph can all be remixes. The o ...
es. Most famously, there was a remix of the song that featured verses from
the Notorious B.I.G. Christopher George Latore Wallace (May 21, 1972 – March 9, 1997), better known by his stage names the Notorious B.I.G., Biggie Smalls, or simply Biggie, was an American rapper. Rooted in East Coast hip hop and particularly gangsta ...
,
LL Cool J James Todd Smith (born January 14, 1968), known professionally as LL Cool J (short for Ladies Love Cool James), is an American rapper, songwriter, record producer, and actor. He is one of the earliest rappers to achieve commercial success, along ...
, Rampage and
Busta Rhymes Trevor George Smith Jr. (born May 20, 1972), known professionally as Busta Rhymes, is an American rapper, singer, songwriter, record producer and actor. Chuck D of Public Enemy gave him the moniker Busta Rhymes, after NFL and CFL wide receiver ...
.
Music video A music video is a video of variable duration, that integrates a music song or a music album with imagery that is produced for promotion (marketing), promotional or musical artistic purposes. Modern music videos are primarily made and used as a m ...
s were produced for both the original song and the remix. The single peaked at number nine on the ''Billboard'' Hot 100. It was certified
Platinum Platinum is a chemical element with the symbol Pt and atomic number 78. It is a dense, malleable, ductile, highly unreactive, precious, silverish-white transition metal. Its name originates from Spanish , a diminutive of "silver". Platinu ...
by the
RIAA The Recording Industry Association of America (RIAA) is a trade organization that represents the music recording industry in the United States. Its members consist of record labels and distributors that the RIAA says "create, manufacture, and/o ...
and has sold over 1,000,000 copies in the United States. The song received a
Grammy Award The Grammy Awards (stylized as GRAMMY), or simply known as the Grammys, are awards presented by the Recording Academy of the United States to recognize "outstanding" achievements in the music industry. They are regarded by many as the most pres ...
nomination for
Best Rap Solo Performance The Grammy Award for Best Rap Solo Performance was awarded from 1991 to 2011, alongside the Best Rap Performance by a Duo or Group. Previously, a single award was presented for Best Rap Performance. In 2003, this award was split into separate a ...
at the 37th Grammy Awards in 1995, losing to "
U.N.I.T.Y. "U.N.I.T.Y." is a song by American hip-hop artist Queen Latifah from her third studio album, '' Black Reign'' (1993). The single was released on November 9, 1993, in the United States, and on January 6, 1994, in the United Kingdom. "U.N.I.T. ...
" by
Queen Latifah Dana Elaine Owens (born March 18, 1970), known professionally as Queen Latifah, is an American rapper, actress, and singer. Born in Newark, New Jersey, she signed with Tommy Boy Records in 1989 and released her debut album ''All Hail the Que ...
. It was ranked as the 422nd greatest song of all time by Rolling Stone Magazine in 2021.


Production

According to the song's producer
Easy Mo Bee Osten Harvey Jr. (born December 8, 1965), better known by his stage name Easy Mo Bee, is an American hip hop and R&B record producer, known for his production work for artists such as Big Daddy Kane and Miles Davis, as well as his affiliatio ...
, the track was originally intended for
Apache The Apache () are a group of culturally related Native American tribes in the Southwestern United States, which include the Chiricahua, Jicarilla, Lipan, Mescalero, Mimbreño, Ndendahe (Bedonkohe or Mogollon and Nednhi or Carrizaleño an ...
, who was unable to record the song due to being on tour with the group Naughty by Nature at the time, and was not sure of future recordings at the time. As a result, Mo Bee gave the instrumental to Craig Mack after Bad Boy Records' founder
Sean Combs Sean Combs (born Sean John Combs; November 4, 1969), also known by his stage names Puff Daddy, P. Diddy, Puffy, or Diddy, is an American rapper, actor, record producer, and record executive. Born in New York City, he worked as a talent directo ...
gave him a substantial amount of money for the instrumental. The song's backing track was later sampled in the
Jennifer Lopez Jennifer Lynn Affleck (' Lopez; born July 24, 1969), also known as J.Lo, is an American singer, actress and dancer. In 1991, she began appearing as a Fly Girl dancer on the sketch comedy television series ''In Living Color'', where she rema ...
and
Ja Rule Jeffrey Bruce Atkins (born February 29, 1976), better known by his stage name Ja Rule (), is an American rapper and actor. Born and raised in New York City, he debuted in 1999 with ''Venni Vetti Vecci'' and its lead single "Holla Holla". Durin ...
single, "
Ain't It Funny (Murder Remix) "Ain't It Funny (Murder Remix)" is a song by American singer Jennifer Lopez for her remix album ''J to tha L–O! The Remixes'' (2002). The song was marketed as a remix of "Ain't It Funny", but is actually an entirely different song with the sam ...
," as well as the remix of "U Blow My Mind" by
Blackstreet Blackstreet (often stylized as BLACKstreet) is an American R&B group founded in 1991 by record producers Chauncey "Black" Hannibal, and Teddy "Street" Riley. The group has released four albums with Interscope Records until 2003. They achieved ...
, in addition to a rap battle between ''
Looney Tunes ''Looney Tunes'' is an American Animated cartoon, animated comedy short film series produced by Warner Bros. starting from 1930 to 1969, concurrently with its partner series ''Merrie Melodies'', during the golden age of American animation.
'' character
Porky Pig Porky Pig is an animated character in the Warner Bros. ''Looney Tunes'' and ''Merrie Melodies'' series of cartoons. He was the first character created by the studio to draw audiences based on his celebrity, star power, and the animators created ma ...
and antagonist Al. G Rhythm in the 2021 film '' Space Jam: A New Legacy''.


Music video

The music video for the song was directed by Craig Henry. It was filmed in and outside of the
New York Hall of Science The New York Hall of Science, also known as NYSCI, is a science museum located in Flushing Meadows-Corona Park in the New York City borough of Queens, in the section of the park that is in Corona. It occupies one of the few remaining structures fr ...
in
Queens Queens is a borough of New York City, coextensive with Queens County, in the U.S. state of New York. Located on Long Island, it is the largest New York City borough by area. It is bordered by the borough of Brooklyn at the western tip of Long ...
,
New York City New York, often called New York City or NYC, is the List of United States cities by population, most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the L ...
, as well as in front of the nearby
Unisphere The Unisphere is a spherical stainless steel representation of the Earth in Flushing Meadows–Corona Park in the New York City borough of Queens. The globe was designed by Gilmore D. Clarke as part of his plan for the 1964 New York World's ...
.


Remix

The remix of the song contains the same backing track, but with new verses by
the Notorious B.I.G. Christopher George Latore Wallace (May 21, 1972 – March 9, 1997), better known by his stage names the Notorious B.I.G., Biggie Smalls, or simply Biggie, was an American rapper. Rooted in East Coast hip hop and particularly gangsta ...
,
LL Cool J James Todd Smith (born January 14, 1968), known professionally as LL Cool J (short for Ladies Love Cool James), is an American rapper, songwriter, record producer, and actor. He is one of the earliest rappers to achieve commercial success, along ...
, Rampage,
Busta Rhymes Trevor George Smith Jr. (born May 20, 1972), known professionally as Busta Rhymes, is an American rapper, singer, songwriter, record producer and actor. Chuck D of Public Enemy gave him the moniker Busta Rhymes, after NFL and CFL wide receiver ...
and Craig Mack himself. It also contains ad libs by
Puff Daddy Puff may refer to: Science and technology * Puff, a small quantity of gas or smoke in the air ** Puff, a light gust of wind ** Exhalation ** Inhalation * Puff model, volcanic ash tracking model developed at the University of Alaska Fairbanks * PUF ...
, as well as brief singing by Keisha Spivey. The remix was included in '' Bad Boy's 10th Anniversary... The Hits'' album. The music video for the remix was directed by
Hype Williams Harold Williams (born August 1, 1970) is an American music video director, film director, film producer, and screenwriter. Early life Williams was born in Queens, New York. He is of mixed African-American and Honduran descent. He attended Adel ...
, and was filmed on a soundstage in black-and-white by Isidro Urquia. It features all the artists from the song, as well as guest appearances by
Das EFX Das EFX is an American hip hop duo. It consists of emcees Dray (also known as Krazy Drayz, born Andre Weston, September 9, 1970) and Skoob (also known as Books and Boogie Bang, born William "Willie" Hines, November 27, 1970). They named the ...
,
Mic Geronimo Michael Craig McDermon (born September 14, 1973, in Queens, New York), better known by his stage name Mic Geronimo, is an American rapper who was acquainted with Irv Gotti of Murder Inc. Gotti and his brother met Mic Geronimo at a Queens high ...
, Doodlebug of
Digable Planets Digable Planets () is an American hip hop trio formed in 1987. The trio is composed of rappers Ishmael "Butterfly" Butler, Mariana "Ladybug Mecca" Vieira, and Craig "Doodlebug" Irving. The group is notable for their contributions to the subgenre ...
,
Irv Gotti Irving Domingo Lorenzo Jr. (born June 26, 1970), professionally known as Irv Gotti, is an American DJ, music producer, record executive, and the CEO and co-founder of Murder Inc. Records. He is best known for producing multiple number-one rec ...
and
Funkmaster Flex Aston George Taylor Jr. (born August 5, 1968), professionally known as Funkmaster Flex, is an American DJ, rapper, record producer, and host on New York City's Hot 97 radio station. In 1992, he became host of the first hip hop radio show on Hot ...
, although none perform on the song.


Charts


Weekly charts


Year-end charts


Certifications


References

1994 debut singles Arista Records singles Bad Boy Records singles Craig Mack songs Music videos directed by Hype Williams Song recordings produced by Easy Mo Bee Black-and-white music videos The Notorious B.I.G. songs Songs written by Paul Williams (songwriter) Songs written by Roger Nichols (songwriter) 1994 songs {{1990s-single-stub