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A variety store (also five and dime (historic), pound shop, or dollar store) is a
retail store Retail is the sale of goods and Service (economics), services to consumers, in contrast to wholesaling, which is sale to business or institutional customers. A retailer purchases goods in large quantities from manufacturing, manufacturers, dire ...
that sells general merchandise, such as apparel, automotive parts,
dry goods Dry goods is a historic term describing the type of product line a store carries, which differs by region. The term comes from the textile trade, and the shops appear to have spread with the mercantile trade across the British Empire (and form ...
, toys, hardware, home furnishings, and a selection of groceries. It usually sells them at discounted prices, sometimes at one or several fixed price points, such as one dollar, or historically, five and ten cents. Variety stores do not include larger formats: general merchandise superstores (
hypermarket A hypermarket (sometimes called a hyperstore, supercentre or superstore) is a big-box store combining a supermarket and a department store. The result is an expansive retail facility carrying a wide range of products under one roof, including ...
s) such as
Target Target may refer to: Physical items * Shooting target, used in marksmanship training and various shooting sports ** Bullseye (target), the goal one for which one aims in many of these sports ** Aiming point, in field artillery, fi ...
and
Walmart Walmart Inc. (; formerly Wal-Mart Stores, Inc.) is an American multinational retail corporation that operates a chain of hypermarkets (also called supercenters), discount department stores, and grocery stores from the United States, headquarter ...
.
Warehouse club A warehouse club (or wholesale club) is a retail store, usually selling a wide variety of merchandise, in which customers may buy large, wholesale quantities of the store's products, which makes these clubs attractive to both bargain hunte ...
s like
Costco Costco Wholesale Corporation ( doing business as Costco Wholesale and also known simply as Costco) is an American multinational corporation which operates a chain of membership-only big-box retail stores ( warehouse club). As of 2022, Cost ...
,
grocery store A grocery store ( AE), grocery shop ( BE) or simply grocery is a store that primarily retails a general range of food products, which may be fresh or packaged. In everyday U.S. usage, however, "grocery store" is a synonym for supermarket, ...
s, and
department store A department store is a retail establishment offering a wide range of consumer goods in different areas of the store, each area ("department") specializing in a product category. In modern major cities, the department store made a dramatic app ...
s are also not considered variety stores.


Economics


Pricing and margins

Some items are offered at a considerable discount over other retailers, whereas others are at the same price point. There are two ways variety stores make a profit: * Buying and selling vast amounts of goods at heavily discounted prices provides a small profit margin multiplied by the volume of sales. * Pricing many items at prices that are higher than regular retailers. These goods are commonly bought by consumers who perceive them to be bargains based on the heavy discounts on other items in the store. In the case of fixed price-point retailers, this can be achieved by reducing the size of the package. Variety stores with single price points buy products to fit those price points (while making a profit) that are: * generic brands or
private label A private label, also called a private brand or private-label brand, is a brand owned by a company, offered by that company alongside and competing with brands from other businesses. A private-label brand is almost always offered exclusively by th ...
s, often specially manufactured using cheaper materials and processes than usual. * available through the grey market. * bought at a closeout sale, such as seasonal or promotional goods or bankruptcy stock. * sold in smaller unit sizes than elsewhere. Not all variety stores are "single price-point" stores, even if their names imply it. For example, in the United States, Dollar General and Family Dollar sell items at more or less than a dollar. Some stores also sell goods priced at multiples of the named price and, conversely, multiple items for the price. The discrepancy with the nominal price is also compounded if
sales tax A sales tax is a tax paid to a governing body for the sales of certain goods and services. Usually laws allow the seller to collect funds for the tax from the consumer at the point of purchase. When a tax on goods or services is paid to a gove ...
is added at the
point of sale The point of sale (POS) or point of purchase (POP) is the time and place at which a retail transaction is completed. At the point of sale, the merchant calculates the amount owed by the customer, indicates that amount, may prepare an invoice f ...
.


Supply

In many countries, stock can be imported from others with lower variable costs, because of differences in wages, resource costs or taxation. Usually goods are imported by a general importer, then sold to the stores
wholesale Wholesaling or distributing is the sale of goods or merchandise to retailers; to industrial, commercial, institutional or other professional business users; or to other wholesalers (wholesale businesses) and related subordinated services. I ...
. Another source of stock is overruns, surplus items and out-of-date food products. Real Deals, a regional dollar store in the
Syracuse Syracuse may refer to: Places Italy *Syracuse, Sicily, or spelled as ''Siracusa'' *Province of Syracuse United States * Syracuse, New York ** East Syracuse, New York ** North Syracuse, New York * Syracuse, Indiana *Syracuse, Kansas *Syracuse, M ...
, New York area, is stocked almost entirely with surplus goods such as these. The legality of selling out-of-date goods varies between jurisdictions: in general, most items (with a few exceptions, particularly certain perishable food items depending on the state) can be sold in the United States regardless of their sell-by date, but in the United Kingdom it is illegal to sell goods after their "Use By" date.


Demography

Although some people may link variety stores with low-income areas, this is not always true. For example, Atherton, California has a variety store within its city limits, even though it has a median household income of nearly $185,000 a year. Studies of food discounters in Great Britain show quite a varied demographic, and 99p Stores reported an increase in higher-income customers after the
financial crisis of 2007–2008 Finance is the study and discipline of money, currency and capital assets. It is related to, but not synonymous with economics, the study of production, distribution, and consumption of money, assets, goods and services (the discipline of ...
.


By region


America

According to IBISWorld, dollar stores have grown 43 percent since 1998 and have become a $56 billion industry.
Colliers International Colliers is a Canada-based diversified professional services and investment management company with approximately 18,000 employees in more than 400 offices in 63 countries. The firm provides services to commercial real estate users, owners, inv ...
claims there are more dollar stores than drug stores. With stores of other types closing in large numbers, dollar stores often replace other types of stores in shopping centers. They succeed partly because of impulse purchases. The common term in North America for a small general merchandise store is '' general store''.


Five and dime stores

Frank Winfield Woolworth Frank Winfield Woolworth (April 13, 1852 – April 8, 1919) was an American entrepreneur, the founder of F. W. Woolworth Company, and the operator of variety stores known as "Five-and-Dimes" (5- and 10-cent stores or dime stores) which featured ...
had seen the success in
Michigan Michigan () is a U.S. state, state in the Great Lakes region, Great Lakes region of the Upper Midwest, upper Midwestern United States. With a population of nearly 10.12 million and an area of nearly , Michigan is the List of U.S. states and ...
and
western New York Western New York (WNY) is the westernmost region of the U.S. state of New York. The eastern boundary of the region is not consistently defined by state agencies or those who call themselves "Western New Yorkers". Almost all sources agree WNY in ...
of so-called nickel stores, where everything cost five cents (the U.S. five cent coin is called a "
nickel Nickel is a chemical element with symbol Ni and atomic number 28. It is a silvery-white lustrous metal with a slight golden tinge. Nickel is a hard and ductile transition metal. Pure nickel is chemically reactive but large pieces are slow ...
"). On February 22, 1879, Woolworth opened his Great Five Cent Store in Utica, New York, and it was his later success and expansion of that format as the F. W. Woolworth Company that would create the American institution of the ''five and ten cent store'' (or just ''five and ten''), ''five and dime'', or ''dime store'' (a dime is the name of a US ten-cent coin). Before Woolworth, the prevailing thought was an entire store could not maintain itself with all low-priced goods, but with Woolworth's success, many others followed their lead. Well-known dime store companies included: *
Ben Franklin Stores Ben Franklin is a chain of five and dime and arts and crafts stores found primarily in small towns throughout the United States, currently owned by Promotions Unlimited of Mount Pleasant, Wisconsin. They are organized using a franchise system ...
*
Butler Brothers Butler Brothers was a retailer and wholesale supplier based in Chicago. It was founded in 1877 as a mail-order company by Charles Hamblet Butler, George H. Butler and Edward Burgess Butler. History In the 1920s, Butler Brothers moved into retail ...
* Duckwall-ALCO * G. C. Murphy *
H. L. Green H. L. Green was a five and dime store chain in the United States during the twentieth century named for founder Harold L. Green (1892–1951). History The chain was formed in 1932. The chain operated 133 retail stores as of 1935, most resul ...
* J. G. McCrory's * J. J. Newberry's * John's Bargain Store * McLellan Stores * Morgan and Lindsey *
Neisner's Neisner's or Neisner Brothers was a chain of variety stores in North America. History The brothers Abraham and Joseph Neisner opened their first variety store in Rochester, New York, in 1911. They incorporated the company in New York in 1916, by ...
* S. H. Kress & Co. * S. S. Kresge Co. * Sprouse-Reitz * TG&Y * Walton's Five and Dime * W. T. Grant * Woolworth's Of these, only Ben Franklin continues to exist in this form, while Kresge and Walton's became mega-retailers Kmart and
Walmart Walmart Inc. (; formerly Wal-Mart Stores, Inc.) is an American multinational retail corporation that operates a chain of hypermarkets (also called supercenters), discount department stores, and grocery stores from the United States, headquarter ...
, respectively. Beginning around the 1960s, others tried the larger "
discount store A discount store or discounter offers a retail format in which products are sold at prices that are in principle lower than an actual or supposed "full retail price". Discounters rely on bulk purchasing and efficient distribution to keep down cos ...
" format as well, such as TG&Y Family Centers, W. T. Grant, and Woolworth's Woolco stores. With suburbanization in the 1950s and 1960s, Americans shopped more and more in malls rather than downtown shopping districts, and Newberry's and Woolworth's stores did open in the malls but even so, starting around the 1970s, variety stores lost business to other retail formats such as office stores, low-price shoe chains, fabric stores, toy stores and discount drug stores like Thrifty Drug Stores. Grocery stores and drug stores sold more and more candy. The last US Woolworth's closed in 1997. Newberry's went bankrupt in 1992 and the brand disappeared in 2002. 300 McCrory stores, many of which being Newberry's, closed in 1997.


Dollar stores

Starting in the late 1990s, dollar stores expanded enough to gain the attention of the national press. They were popular not only their value but because freestanding smaller stores were located in small towns, downtowns, and across the cities and suburbs, they were often more convenient than mall stores. They continued to grow and by 2019, for example,
Dollar Tree Dollar Tree, Inc. is an American multi-price-point chain of discount variety stores. Headquartered in Chesapeake, Virginia, it is a ''Fortune'' 500 company and operates 15,115 stores throughout the 48 contiguous U.S. states and Canada. Its sto ...
had higher annual sales than
Macy's Macy's (originally R. H. Macy & Co.) is an American chain of high-end department stores founded in 1858 by Rowland Hussey Macy. It became a division of the Cincinnati-based Federated Department Stores in 1994, through which it is affiliated wi ...
.Phil Wahiba, "Making Billions of Dollars at the Dollar Store"
'' Fortune'', 2 February 2019
Dollar and variety store revenue reached $77 billion in 2018. As of 2018, main dollar store chains in the U.S. were Dollar General,
Dollar Tree Dollar Tree, Inc. is an American multi-price-point chain of discount variety stores. Headquartered in Chesapeake, Virginia, it is a ''Fortune'' 500 company and operates 15,115 stores throughout the 48 contiguous U.S. states and Canada. Its sto ...
(which owns Family Dollar), the 99 Cents Only Stores, and Five Below. Dollar stores are experiencing an increase of revenue, with around 14,000 Dollar Tree locations in the U.S. in 2018 with plans to open over a hundred more; 15,000 Dollar General locations with plans for 975 more in 2019; and Five Below with 745 stores.


Variety store chains in America

* In
Canada Canada is a country in North America. Its ten provinces and three territories extend from the Atlantic Ocean to the Pacific Ocean and northward into the Arctic Ocean, covering over , making it the world's second-largest country by tota ...
: A Buck or Two (163+), Dollarama (1,095), Dollar Tree Canada (226),
Everything For a Dollar Store A variety store (also five and dime (historic), pound shop, or dollar store) is a retail store that sells general merchandise, such as apparel, automotive parts, dry goods, toys, hardware, home furnishings, and a selection of groceries. It us ...
, Great Canadian Dollar Store (100+), Your Dollar Store With More (180+) * In
Mexico Mexico ( Spanish: México), officially the United Mexican States, is a country in the southern portion of North America. It is bordered to the north by the United States; to the south and west by the Pacific Ocean; to the southeast by Guate ...
: Prichos, Waldo's Dollar Mart, Miniso * In Colombia: Dollar City (Colombia version of Dollaramma), D1, Ara, Miniso * In the
United States The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 U.S. state, states, a Washington, D.C., federal district, five ma ...
: 99 Cents Only Stores (386), Daiso (68), Dollar General (13,320),
Dollar Tree Dollar Tree, Inc. is an American multi-price-point chain of discount variety stores. Headquartered in Chesapeake, Virginia, it is a ''Fortune'' 500 company and operates 15,115 stores throughout the 48 contiguous U.S. states and Canada. Its sto ...
(6,134), Family Dollar (7,974), Five Below (522)


Names for variety stores in North America

* Dollar store, $1.25 store, 99-cent store, etc. in the
United States The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 U.S. state, states, a Washington, D.C., federal district, five ma ...
and
Canada Canada is a country in North America. Its ten provinces and three territories extend from the Atlantic Ocean to the Pacific Ocean and northward into the Arctic Ocean, covering over , making it the world's second-largest country by tota ...
plus other names. Dollar store is used predominantly, even when the maximum price is higher than one dollar. Some chains emphasize that the price is an even amount: $2, $5, etc., instead of having odd, "uneven" prices. * Dólar y Algo Extra, La Reina, Almacenes Caravana in
Puerto Rico Puerto Rico (; abbreviated PR; tnq, Boriken, ''Borinquen''), officially the Commonwealth of Puerto Rico ( es, link=yes, Estado Libre Asociado de Puerto Rico, lit=Free Associated State of Puerto Rico), is a Caribbean island and Unincorporated ...
* dime store * Five and Dime * Five and Ten * Nickel and Dime * Nickel and Ten * 5 y 10 in
Mexico Mexico ( Spanish: México), officially the United Mexican States, is a country in the southern portion of North America. It is bordered to the north by the United States; to the south and west by the Pacific Ocean; to the southeast by Guate ...
(5 and 10 pesos, or 5 and ten U.S. cents in border cities) - incidentally, Cinco y Diez, meaning "Five and Ten" in Spanish, became an inner-suburban shopping district in Tijuana


Oceania

* In Australia the main variety stores now consist of The Reject Shop, Daiso, Shiploads (in
Tasmania ) , nickname = , image_map = Tasmania in Australia.svg , map_caption = Location of Tasmania in AustraliaCoordinates: , subdivision_type = Country , subdi ...
), and a variety of smaller chains and independent shops. Former chains include
Crazy Clark's Crazy Clark's Discount Variety Store was an Australian company that operated over 150 discount variety stores in its chain, across Queensland, New South Wales, Northern Territory and Western Australia. The company also owned and operated a chai ...
, Homeart, Sam's Warehouse,
Clint's Crazy Bargains Clint's Crazy Bargains was established in November 1978, as a partnership between David and Kerry Rickards, and Norm and Sue O'Neill. It was a retailer of discount variety merchandise including gifts, cosmetics, clothing, books, craft goods, har ...
, Go-Lo and Chickenfeed. * In
New Zealand New Zealand ( mi, Aotearoa ) is an island country in the southwestern Pacific Ocean. It consists of two main landmasses—the North Island () and the South Island ()—and over 700 List of islands of New Zealand, smaller islands. It is the ...
: The $2 Shop, 1 2 3 Dollar Shop, and Coin Save


Names for variety stores in Oceania

* The $2 shop in Australia and
New Zealand New Zealand ( mi, Aotearoa ) is an island country in the southwestern Pacific Ocean. It consists of two main landmasses—the North Island () and the South Island ()—and over 700 List of islands of New Zealand, smaller islands. It is the ...
* Cheap Shop in Australia only


Asia

In Japan,
100-yen shop are common Japanese shops in the vein of American dollar stores. Stocking a variety of items from clothing to stationery, housewares to food, each item is priced at precisely 100 yen, which is considered attractive to Japanese consumers becau ...
s (百円ショップ hyaku-en shoppu or 百均 hyakkin) have proliferated since around 2001. This is considered an after-effect of a decade-long recession of the Japanese economy. Despite the emphasis on value, however, some items, such as chocolate bars, may be priced higher than they are at other stores. For a few years, 100-yen shops existed not as permanent stores, but as vendors under temporary, foldable tents. They were (and still are) typically found near the entrance areas of supermarkets. A major player in 100-yen shops is the Daiso chain. The first store opened in 1991, and there are now around 2,400 stores in Japan. This number is increasing by around 40 stores per month. Daiso has also expanded into North America, Australia, Asia, and the Middle East. In China, ¥2 (or ¥3, depending on the area's economic prosperity) shops have become a common sight in most cities. In Hong Kong, major department stores have opened their own $10 shops (US$1.28) to compete in the market, and there are now "$8 shops" (US$1.02) and even "$2 shops" (US$0.26) competing at lower prices, especially in poorer communities. Low prices are helped by Hong Kong's lack of a sales tax and its proximity to China. In
Taiwan Taiwan, officially the Republic of China (ROC), is a country in East Asia, at the junction of the East and South China Seas in the northwestern Pacific Ocean, with the People's Republic of China (PRC) to the northwest, Japan to the northe ...
, fixed price stores can be found in many locations, including night markets, regular shopping streets, regular market stalls, and department stores. Two typical price points are NT$39 and NT$49. Given that the retail environment in Taiwan is already highly competitive, it is not unusual to see such stores fail. Typically the goods for such stores are manufactured in China to keep costs down. In India,
US Dollar Store The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territorie ...
, founded in 2003, is a pioneer of single price stores. The merchandise for pilot stores was sent from America. As sales grew over the years with more than 200 operational stores in India, the merchandise is now imported from China, Indonesia, Thailand, Spain, Portugal, UK and various other countries as well as the US. US Dollar stores were founded by entrepreneur Gaurav Sahni, owner of Nanson Overseas Private Limited. Nanson, operated by Gaurav Sahni and his brother Gautam Sahni, has had an established sourcing and consolidation network for over two decades, with supply bases worldwide. Direct sourcing without intermediaries and stocking a large variety of merchandise as and when needed has given the company an advantage.


Variety store chains in Asia

* In China: Miniso * In India:
US Dollar Store The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territorie ...
* In Japan: Daiso, Daiei,
Seria Seria () is a town in Belait District, Brunei, about west from the country's capital Bandar Seri Begawan. The total population was 3,625 in 2016. It was where oil was first struck in Brunei in 1929 and has since become a centre for the count ...
* In
Pakistan Pakistan ( ur, ), officially the Islamic Republic of Pakistan ( ur, , label=none), is a country in South Asia. It is the world's List of countries and dependencies by population, fifth-most populous country, with a population of almost 24 ...
: Ghazali's HomeStore


Names for variety stores in Asia

* 100 fils Shop in
Kuwait Kuwait (; ar, الكويت ', or ), officially the State of Kuwait ( ar, دولة الكويت '), is a country in Western Asia. It is situated in the northern edge of Eastern Arabia at the tip of the Persian Gulf, bordering Iraq to the no ...
* 2 riyal Shop in
Saudi Arabia Saudi Arabia, officially the Kingdom of Saudi Arabia (KSA), is a country in Western Asia. It covers the bulk of the Arabian Peninsula, and has a land area of about , making it the List of Asian countries by area, fifth-largest country in Asia ...
and other Gulf countries * 100- yen shop or one coin shop in Japan * 10-dollar shop (US$1.28), 8-dollar shop, etc. in
Hong Kong Hong Kong ( (US) or (UK); , ), officially the Hong Kong Special Administrative Region of the People's Republic of China (abbr. Hong Kong SAR or HKSAR), is a city and special administrative region of China on the eastern Pearl River Delta i ...
* 1000 Won shop in
South Korea South Korea, officially the Republic of Korea (ROK), is a country in East Asia, constituting the southern part of the Korea, Korean Peninsula and sharing a Korean Demilitarized Zone, land border with North Korea. Its western border is formed ...
* 88 or 99 Peso store in
Philippines The Philippines (; fil, Pilipinas, links=no), officially the Republic of the Philippines ( fil, Republika ng Pilipinas, links=no), * bik, Republika kan Filipinas * ceb, Republika sa Pilipinas * cbk, República de Filipinas * hil, Republ ...
* 49 & 99 shop in
India India, officially the Republic of India ( Hindi: ), is a country in South Asia. It is the seventh-largest country by area, the second-most populous country, and the most populous democracy in the world. Bounded by the Indian Ocean on the ...
* Hakol Bedollar (everything for a Dollar) in
Israel Israel (; he, יִשְׂרָאֵל, ; ar, إِسْرَائِيل, ), officially the State of Israel ( he, מְדִינַת יִשְׂרָאֵל, label=none, translit=Medīnat Yīsrāʾēl; ), is a country in Western Asia. It is situated ...
* Ghazali's HomeStore in
Pakistan Pakistan ( ur, ), officially the Islamic Republic of Pakistan ( ur, , label=none), is a country in South Asia. It is the world's List of countries and dependencies by population, fifth-most populous country, with a population of almost 24 ...
* Всё по 100 рублей (English: Everything at 100 rubles) in
Russia Russia (, , ), or the Russian Federation, is a transcontinental country spanning Eastern Europe and Northern Asia. It is the largest country in the world, with its internationally recognised territory covering , and encompassing one-eigh ...
* 10 or 20 Baht shop in
Thailand Thailand ( ), historically known as Siam () and officially the Kingdom of Thailand, is a country in Southeast Asia, located at the centre of the Indochinese Peninsula, spanning , with a population of almost 70 million. The country is b ...
* 2- ringgit stores in
Malaysia Malaysia ( ; ) is a country in Southeast Asia. The federation, federal constitutional monarchy consists of States and federal territories of Malaysia, thirteen states and three federal territories, separated by the South China Sea into two r ...


Europe

* In
Belgium Belgium, ; french: Belgique ; german: Belgien officially the Kingdom of Belgium, is a country in Northwestern Europe. The country is bordered by the Netherlands to the north, Germany to the east, Luxembourg to the southeast, France to ...
, chains include Action,
HEMA Hema may refer to: * Hemā (mythology), a figure from Polynesian mythology * HEMA (store), a Dutch chain of stores * Hema (supermarket) (盒马), a supermarket chain in China * Hema maps, an Australian map publisher * Hema people, an ethnic group ...
, and Zeeman. * In
Denmark ) , song = ( en, "King Christian stood by the lofty mast") , song_type = National and royal anthem , image_map = EU-Denmark.svg , map_caption = , subdivision_type = Sovereign state , subdivision_name = Kingdom of Denmark , establishe ...
: føtex,
Tiger The tiger (''Panthera tigris'') is the largest living cat species and a member of the genus '' Panthera''. It is most recognisable for its dark vertical stripes on orange fur with a white underside. An apex predator, it primarily preys on ...
, a pun on the word for the Danish ten- krone coin, opened in the mid-nineties in
Copenhagen Copenhagen ( or .; da, København ) is the capital and most populous city of Denmark, with a proper population of around 815.000 in the last quarter of 2022; and some 1.370,000 in the urban area; and the wider Copenhagen metropolitan ar ...
and has since spread to other countries * In
France France (), officially the French Republic ( ), is a country primarily located in Western Europe. It also comprises of overseas regions and territories in the Americas and the Atlantic, Pacific and Indian Oceans. Its metropolitan ar ...
: Action,
HEMA Hema may refer to: * Hemā (mythology), a figure from Polynesian mythology * HEMA (store), a Dutch chain of stores * Hema (supermarket) (盒马), a supermarket chain in China * Hema maps, an Australian map publisher * Hema people, an ethnic group ...
, Monoprix, Uniprix, M. 1-2-3. Zeeman * In
Germany Germany, officially the Federal Republic of Germany (FRG),, is a country in Central Europe. It is the most populous member state of the European Union. Germany lies between the Baltic and North Sea to the north and the Alps to the sou ...
, there are ''ToBi'' (german: Total Billig, "Totally Inexpensive") stores where most items cost one or two Euro or less. Other chains include Action, EuroShop,
HEMA Hema may refer to: * Hemā (mythology), a figure from Polynesian mythology * HEMA (store), a Dutch chain of stores * Hema (supermarket) (盒马), a supermarket chain in China * Hema maps, an Australian map publisher * Hema people, an ethnic group ...
, Mäc-Geiz (240 stores), Pfennigland, Pfennigpfeiffer (110 stores), TEDi (1400 stores across Europe), Thomas Philipps (200 stores), and Zeeman * In
Greece Greece,, or , romanized: ', officially the Hellenic Republic, is a country in Southeast Europe. It is situated on the southern tip of the Balkans, and is located at the crossroads of Europe, Asia, and Africa. Greece shares land borders wit ...
: 300 (300 drachmas, €0.90) * In
Hungary Hungary ( hu, Magyarország ) is a landlocked country in Central Europe. Spanning of the Carpathian Basin, it is bordered by Slovakia to the north, Ukraine to the northeast, Romania to the east and southeast, Serbia to the south, Croa ...
there are ''100 forintos bolt'' ("100 forints store") stores, but they do not form a single chain, instead of being operated by small, independent companies. * In
Ireland Ireland ( ; ga, Éire ; Ulster Scots dialect, Ulster-Scots: ) is an island in the Atlantic Ocean, North Atlantic Ocean, in Northwestern Europe, north-western Europe. It is separated from Great Britain to its east by the North Channel (Grea ...
: EuroGiant, Dealz * In
Italy Italy ( it, Italia ), officially the Italian Republic, ) or the Republic of Italy, is a country in Southern Europe. It is located in the middle of the Mediterranean Sea, and its territory largely coincides with the homonymous geographical ...
: UPIM * In
Luxembourg Luxembourg ( ; lb, Lëtzebuerg ; french: link=no, Luxembourg; german: link=no, Luxemburg), officially the Grand Duchy of Luxembourg, ; french: link=no, Grand-Duché de Luxembourg ; german: link=no, Großherzogtum Luxemburg is a small land ...
:
HEMA Hema may refer to: * Hemā (mythology), a figure from Polynesian mythology * HEMA (store), a Dutch chain of stores * Hema (supermarket) (盒马), a supermarket chain in China * Hema maps, an Australian map publisher * Hema people, an ethnic group ...
, Zeeman * In
Malta Malta ( , , ), officially the Republic of Malta ( mt, Repubblika ta' Malta ), is an island country in the Mediterranean Sea. It consists of an archipelago, between Italy and Libya, and is often considered a part of Southern Europe. It lies ...
: Tal-Lira * In the
Netherlands ) , anthem = ( en, "William of Nassau") , image_map = , map_caption = , subdivision_type = Sovereign state , subdivision_name = Kingdom of the Netherlands , established_title = Before independence , established_date = Spanish Netherl ...
:
HEMA Hema may refer to: * Hemā (mythology), a figure from Polynesian mythology * HEMA (store), a Dutch chain of stores * Hema (supermarket) (盒马), a supermarket chain in China * Hema maps, an Australian map publisher * Hema people, an ethnic group ...
chain started in the
Netherlands ) , anthem = ( en, "William of Nassau") , image_map = , map_caption = , subdivision_type = Sovereign state , subdivision_name = Kingdom of the Netherlands , established_title = Before independence , established_date = Spanish Netherl ...
, sold goods using standard prices of 10, 25 or 50 cents, and later also 75 and 100 cents. After
World War II World War II or the Second World War, often abbreviated as WWII or WW2, was a world war that lasted from 1939 to 1945. It involved the World War II by country, vast majority of the world's countries—including all of the great power ...
, this model could not be sustained and the standard pricing system was abandoned. HEMA is the abbreviation of ''Hollandish standardized prices company'' ( nl, Hollandse Eenheidsprijzen Maatschappij). The HEMA had some 500 Dutch stores in 2011 and also operates in Belgium, Germany, Luxembourg and France. Since 2016 the chain is expanding in to other European countries such as
Spain , image_flag = Bandera de España.svg , image_coat = Escudo de España (mazonado).svg , national_motto = '' Plus ultra'' ( Latin)(English: "Further Beyond") , national_anthem = (English: "Royal March") , ...
and the
United Kingdom The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom (UK) or Britain, is a country in Europe, off the north-western coast of the European mainland, continental mainland. It comprises England, Scotlan ...
. Other chains include Action, Big Bazar,
Euroland The euro area, commonly called eurozone (EZ), is a currency union A currency union (also known as monetary union) is an intergovernmental agreement that involves two or more State (polity), states sharing the same currency. These states m ...
, and Zeeman. * In
Portugal Portugal, officially the Portuguese Republic, In recognized minority languages of Portugal: :* mwl, República Pertuesa is a country located on the Iberian Peninsula, in Southwestern Europe, and whose territory also includes the Macaronesian ...
there were ''Trezentos'' shops (300 escudos, €1.50), but with the introduction of the Euro currency, this designation is not used nowadays and the terms 'bazar' or 'euro store' are preferred. Chains include Eupoupo - Tudo a €0,99 ou €1,49 * In
Russia Russia (, , ), or the Russian Federation, is a transcontinental country spanning Eastern Europe and Northern Asia. It is the largest country in the world, with its internationally recognised territory covering , and encompassing one-eigh ...
: Fixprice (50
ruble The ruble (American English) or rouble (Commonwealth English) (; rus, рубль, p=rublʲ) is the currency unit of Belarus and Russia. Historically, it was the currency of the Russian Empire and of the Soviet Union. , currencies named ''rub ...
s) *
Spain , image_flag = Bandera de España.svg , image_coat = Escudo de España (mazonado).svg , national_motto = '' Plus ultra'' ( Latin)(English: "Further Beyond") , national_anthem = (English: "Royal March") , ...
there are ''Todo a 100'' shops ("everything for 100 pesetas" (€0.60)), although due to the introduction of the euro and inflation, most products cost a multiple of €0.60 or €1. Most of these shops maintain their name in pesetas, and most of them have been renamed as ''Casi todo a 100'' ("almost everything for 100 esetas), ''Todo a 100, 300, 500 y más'' ("everything for 100, 300, 500 or more") or ''Todo a un euro''. Colloquially, the expression ''todo a 100'' implies that something is either cheap, kitsch or low quality. * In Sweden: Bubbeltian, called by some Tian, a colloquialism for ten kronor, US$1.20. Another chain that has been spreading in Sweden during the last seven years is Dollarstore, a chain where everything costs either 10, 20, 30, 40, 50 and steps of 50 up to 500 kr. * In
United Kingdom The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom (UK) or Britain, is a country in Europe, off the north-western coast of the European mainland, continental mainland. It comprises England, Scotlan ...
: B & M,
Boyes Boyes is a family name and may refer to: ;People * Adam Boyes (footballer) (born 1990), English semi-professional footballer * Barbara Boyes (c.1932–1981), American statistician * Brad Boyes (born 1982), American ice hockey player * Brian Barrat ...
,
HEMA Hema may refer to: * Hemā (mythology), a figure from Polynesian mythology * HEMA (store), a Dutch chain of stores * Hema (supermarket) (盒马), a supermarket chain in China * Hema maps, an Australian map publisher * Hema people, an ethnic group ...
, Home Bargains,
Poundland Poundland is a British variety store chain founded in 1990. It once sold most items at the single price of £1, including clearance items and proprietary brands. The first pilot store opened in December 1990 following numerous rejections by ...
, Poundstretcher, Poundwise


Names for variety stores in Europe

* 100 forintos bolt in
Hungary Hungary ( hu, Magyarország ) is a landlocked country in Central Europe. Spanning of the Carpathian Basin, it is bordered by Slovakia to the north, Ukraine to the northeast, Romania to the east and southeast, Serbia to the south, Croa ...
* 3,8 RON shop in
Romania Romania ( ; ro, România ) is a country located at the crossroads of Central, Eastern, and Southeastern Europe. It borders Bulgaria to the south, Ukraine to the north, Hungary to the west, Serbia to the southwest, Moldova to the east, a ...
* Всичко по 1 лев in
Bulgaria Bulgaria (; bg, България, Bǎlgariya), officially the Republic of Bulgaria,, ) is a country in Southeast Europe. It is situated on the eastern flank of the Balkans, and is bordered by Romania to the north, Serbia and North Mac ...
* Euro store, €2 store, etc. in the
Eurozone The euro area, commonly called eurozone (EZ), is a currency union of 19 member states of the European Union (EU) that have adopted the euro ( €) as their primary currency and sole legal tender, and have thus fully implemented EMU polic ...
*
Euroland The euro area, commonly called eurozone (EZ), is a currency union A currency union (also known as monetary union) is an intergovernmental agreement that involves two or more State (polity), states sharing the same currency. These states m ...
(formerly known as knaakland) in the
Netherlands ) , anthem = ( en, "William of Nassau") , image_map = , map_caption = , subdivision_type = Sovereign state , subdivision_name = Kingdom of the Netherlands , established_title = Before independence , established_date = Spanish Netherl ...
* Euroshop or 1-Euro-Shop in
Germany Germany, officially the Federal Republic of Germany (FRG),, is a country in Central Europe. It is the most populous member state of the European Union. Germany lies between the Baltic and North Sea to the north and the Alps to the sou ...
* Loja dos 300 in
Portugal Portugal, officially the Portuguese Republic, In recognized minority languages of Portugal: :* mwl, República Pertuesa is a country located on the Iberian Peninsula, in Southwestern Europe, and whose territory also includes the Macaronesian ...
300 escudos = 1.5 Eur * Magasin à prix unique (English: one price store) in
France France (), officially the French Republic ( ), is a country primarily located in Western Europe. It also comprises of overseas regions and territories in the Americas and the Atlantic, Pacific and Indian Oceans. Its metropolitan ar ...
* Max20 (kroner) in
Norway Norway, officially the Kingdom of Norway, is a Nordic country in Northern Europe, the mainland territory of which comprises the western and northernmost portion of the Scandinavian Peninsula. The remote Arctic island of Jan Mayen and t ...
*
Pound Pound or Pounds may refer to: Units * Pound (currency), a unit of currency * Pound sterling, the official currency of the United Kingdom * Pound (mass), a unit of mass * Pound (force), a unit of force * Rail pound, in rail profile Symbols * Po ...
shop, 99p shop, etc. in the
United Kingdom The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom (UK) or Britain, is a country in Europe, off the north-western coast of the European mainland, continental mainland. It comprises England, Scotlan ...
* Sve po 8/10/12 kuna in
Croatia , image_flag = Flag of Croatia.svg , image_coat = Coat of arms of Croatia.svg , anthem = "Lijepa naša domovino"("Our Beautiful Homeland") , image_map = , map_caption = , capit ...
* Sve za 79/99/100 dinara (Everything for 79/99/100 dinars) in
Serbia Serbia (, ; Serbian: , , ), officially the Republic of Serbia (Serbian: , , ), is a landlocked country in Southeastern and Central Europe, situated at the crossroads of the Pannonian Basin and the Balkans. It shares land borders with Hung ...
* Tal-Lira in
Malta Malta ( , , ), officially the Republic of Malta ( mt, Repubblika ta' Malta ), is an island country in the Mediterranean Sea. It consists of an archipelago, between Italy and Libya, and is often considered a part of Southern Europe. It lies ...
(Lira was Malta's old currency before transitioning to Euro) * Todo a 100, 20 duros and SuperCien in
Spain , image_flag = Bandera de España.svg , image_coat = Escudo de España (mazonado).svg , national_motto = '' Plus ultra'' ( Latin)(English: "Further Beyond") , national_anthem = (English: "Royal March") , ...
(former cien = 100 pesetas = €0.60) * Wszystko za 5 złotych in
Poland Poland, officially the Republic of Poland, , is a country in Central Europe. Poland is divided into Voivodeships of Poland, sixteen voivodeships and is the fifth most populous member state of the European Union (EU), with over 38 mill ...


South America

In Argentina, variety stores are called ''todo por dos pesos'' (everything for 2 pesos). Brazilians sometimes use the expression ''um e noventa e nove'' ( R$ 1,99) to refer to cheap, low quality things or even people. In
Chile Chile, officially the Republic of Chile, is a country in the western part of South America. It is the southernmost country in the world, and the closest to Antarctica, occupying a long and narrow strip of land between the Andes to the eas ...
, they are called ''todo a mil'' (referring to the one thousand Chilean pesos banknote). They are commonly located in middle-class neighbourhoods where big retail stores don't usually venture and in small commercial districts like the ones in
Santiago Santiago (, ; ), also known as Santiago de Chile, is the capital and largest city of Chile as well as one of the largest cities in the Americas. It is the center of Chile's most densely populated region, the Santiago Metropolitan Region, who ...
. In South America, variety stores may be known as: * Dolarazo (US$1.00) and Cincuentazo (US$0.50) in
Ecuador Ecuador ( ; ; Quechuan languages, Quechua: ''Ikwayur''; Shuar language, Shuar: ''Ecuador'' or ''Ekuatur''), officially the Republic of Ecuador ( es, República del Ecuador, which literally translates as "Republic of the Equator"; Quechuan ...
* Loja de 1,99 ( R$ 1,99 = US$1.07) in
Brazil Brazil ( pt, Brasil; ), officially the Federative Republic of Brazil (Portuguese: ), is the largest country in both South America and Latin America. At and with over 217 million people, Brazil is the world's fifth-largest country by area ...
* Todo por 23 pesos in
Uruguay Uruguay (; ), officially the Oriental Republic of Uruguay ( es, República Oriental del Uruguay), is a country in South America. It shares borders with Argentina to its west and southwest and Brazil to its north and northeast; while bordering ...
(23 pesos = US$1) * Todo por dos Pesos in
Argentina Argentina (), officially the Argentine Republic ( es, link=no, República Argentina), is a country in the southern half of South America. Argentina covers an area of , making it the second-largest country in South America after Brazil, t ...
(1 peso = US$0.32)


Africa

*In Egypt, a variety store may be called a £E2.5 shop.


United Kingdom

Woolworth's opened its first store in the United Kingdom in 1909, when they were also colloquially known as " threepenny and sixpenny" stores, "3 d and 6d" being displayed on the shops' frontages. More modern counterparts include
Poundland Poundland is a British variety store chain founded in 1990. It once sold most items at the single price of £1, including clearance items and proprietary brands. The first pilot store opened in December 1990 following numerous rejections by ...
OneBelow and the former 99p Stores.


Global chains

Miniso is a Chinese variety store chain that specializes in household and consumer goods including
cosmetics Cosmetics are constituted mixtures of chemical compounds derived from either natural sources, or synthetically created ones. Cosmetics have various purposes. Those designed for personal care and skin care can be used to cleanse or protec ...
,
stationery Stationery refers to commercially manufactured writing materials, including cut paper, envelopes, writing implements, continuous form paper, and other office supplies. Stationery includes materials to be written on by hand (e.g., letter paper ...
, toys, and kitchenware. In 2016, the company's sales revenue reached $1.5 billion. Miniso has expanded outside of the Chinese market and operates 1,800 stores in Asia, Europe,
Oceania Oceania (, , ) is a region, geographical region that includes Australasia, Melanesia, Micronesia, and Polynesia. Spanning the Eastern Hemisphere, Eastern and Western Hemisphere, Western hemispheres, Oceania is estimated to have a land area of ...
, Africa, North America, and South America.


See also

*
Marketing Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to empha ...
* Types of retail outlets *
100-yen shop are common Japanese shops in the vein of American dollar stores. Stocking a variety of items from clothing to stationery, housewares to food, each item is priced at precisely 100 yen, which is considered attractive to Japanese consumers becau ...


References


External links

* {{DEFAULTSORT:Variety store . Retail formats