Felicito Hupan Tiu
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Felix Tiu (born Felicito Hupan Tiu on October 29, 1955, in
Iloilo City Iloilo City, officially the City of Iloilo ( hil, Siyudad/Dakbanwa sang Iloilo; fil, Lungsod ng Iloilo), is a 1st class highly urbanized city in the Western Visayas region of the Philippines on the island of Panay. It is the capital city of t ...
, Philippines) is a Filipino–Chinese businessman, investor, and entrepreneur. Since 2010, he has been chairman of the Iloilo City Trade and Investment Board (ICTIPB) and the CEO and founder of Eon Group of companies which holds the first waterpark in Visayas, and the first to run solar-powered in the Philippines, Waterworld Iloilo. Beneath the corporation, are varying establishments such as a
tourism agency A destination marketing organization (DMO) is an organisation which promotes a location as an attractive travel destination. DMOs are known as tourist boards, tourism authorities or "Convention and Visitors Bureaux". They primarily exist to provide ...
, multiple hospitality businesses, food establishments, candy, juice and noodle manufacturing, and developments of housing and property. The EON Group of Companies is known as "one of the top developers in Iloilo. " Tiu has been awarded the Golden Salakot Award, which is "the highest honor in recognition for outstanding achievements defined by personal or institutional success and philanthropic involvement", by the Iloilo City mayor, Jed Patrick Mabilog in 2012. Tiu has been the centre of interviews from high-profile media outlets such as Rappler.com and ABS-CBN. Announced in late 2017, Tiu invested 350 million pesos into another branch of Waterworld in Mandaue, Cebu, making it one of the most expensive waterparks in the Philippines. Not only will it be one of the largest waterparks in the Philippines, the 3-hectare project will boast as a major entertainment complex, housing a large amusement park, and resort.


Early life

Tiu was born in
Iloilo City Iloilo City, officially the City of Iloilo ( hil, Siyudad/Dakbanwa sang Iloilo; fil, Lungsod ng Iloilo), is a 1st class highly urbanized city in the Western Visayas region of the Philippines on the island of Panay. It is the capital city of t ...
,
Iloilo Iloilo (), officially the Province of Iloilo ( hil, Kapuoran sang Iloilo; krj, Kapuoran kang Iloilo; tl, Lalawigan ng Iloilo), is a province in the Philippines located in the Western Visayas region. Its capital is the City of Iloilo, the ...
,
Philippines The Philippines (; fil, Pilipinas, links=no), officially the Republic of the Philippines ( fil, Republika ng Pilipinas, links=no), * bik, Republika kan Filipinas * ceb, Republika sa Pilipinas * cbk, República de Filipinas * hil, Republ ...
to Luz Tiu (née Hupan) and Fernando Tiu, a wealthy family of Chinese descent, who were successful, self-made traders who operated a candy store in Iloilo, throughout the 1950s. Felix's grandparents were Chinese immigrants, with ancestral ties from the Fujian province, who migrated to the Philippines due to business opportunities in the 1900s. He finished his high school education at
Central Philippine University The Central Philippine University (also referred to as Central or CPU) is a private research university in Iloilo City, Philippines. Established in 1905 through a benevolent grant of the American industrialist and philanthropist, John D. Rock ...
. Tiu's father's business shut down because of mismanagement due to overexpansion, resulting in Felix, the eldest of four, to drop out of private school in 1974 to assist in the re-enterprising of his father's business. In 1979, at 23, he married Bernadette Tiu, (née Chavez) and a fast growing family did not come far after: by 1987, Felix and Bernadette already had 4 children. During the early years of assistance in the restoration of his father's business, Felix and his wife, Bernadette, having to provide for their young family, sold homemade tamarind balls,
halo halo Halo-halo, correctly spelled ''haluhalo'', Tagalog for "mixed" (the more common spelling instead literally equating to "mix-mix") is a popular cold dessert in the Philippines made up of crushed ice, evaporated milk or coconut milk, and vario ...
and other local sweets on the streets of Iloilo City, to cope with financial struggles after the disperse of his father's fortune.


Career


1980s–2000s: early career

Upon the aftermath of the failed reestablishment of his father's confectionery business, Tiu and his wife founded their own trading company, in 1985, Goldstar Philippine Traders, selling oil, flour,
margarine Margarine (, also , ) is a spread used for flavoring, baking, and cooking. It is most often used as a substitute for butter. Although originally made from animal fats, most margarine consumed today is made from vegetable oil. The spread was orig ...
, and other baking goods using his savings of 10,000₱ from previous business ventures. Felix opened Eon Philippines Industries Corporation, in 1995, which manufactured various local staples like
bihon Rice vermicelli is a thin form of noodle. It is sometimes referred to as 'rice noodles' or 'rice sticks', but should not be confused with cellophane noodles, a different Asian type of vermicelli made from mung bean starch or rice starch rather ...
and
sotanghon Cellophane noodles, or fensi (), sometimes called glass noodles, are a type of transparent noodle made from starch (such as mung bean starch, potato starch, sweet potato starch, tapioca, or canna starch) and water. A stabilizer such as chitosan ...
as well as flavoured juices, with
lollipop A lollipop is a type of sugar candy usually consisting of hard candy mounted on a stick and intended for sucking or licking. Different informal terms are used in different places, including lolly, sucker, sticky-pop, etc. Lollipops are availa ...
s being the main product. This venture was established as a reminiscent to Felix's father's business, then in 1998, Felix opened a travel and tourism agency called Eon Travel and Tours in SM City Iloilo. In 1991, with a vision to provide "market vendors a chance at their businesses" and to support other local businesses, Tiu ventured into low interest lending and in 5 years has created a "very modest lending portfolio".


2000s–2010s: ''Eon Group of Companies'' and Local ventures

At the turn of the millennium, in 2000, Tiu purchased a property and constructed the Eon Centennial Plaza Hotel, which is now known as "one of the leading business hotels in the heart of Iloilo", accommodating multiple restaurants over the years such as Frances, Joaqui's, Cups n’ Saucers, and more recently, The Leaf. Eon Realty Development Corporation started in 2001 and has built over 4,500 homes to date, with families in the low-medium income bracket as their target market. As of 2017, they encompass over 12 housing and
subdivision Subdivision may refer to: Arts and entertainment * Subdivision (metre), in music * ''Subdivision'' (film), 2009 * "Subdivision", an episode of ''Prison Break'' (season 2) * ''Subdivisions'' (EP), by Sinch, 2005 * "Subdivisions" (song), by Rus ...
projects and became the first company to build on
townhouses A townhouse, townhome, town house, or town home, is a type of terraced housing. A modern townhouse is often one with a small footprint on multiple floors. In a different British usage, the term originally referred to any type of city residence ...
in Iloilo. In 2004, Eon Group of Companies branched out into developing neighboring islands, launching Guimaras Memorial Park in
Guimaras Guimaras , officially the Province of Guimaras ( hil, Kapuoran sang Guimaras; tl, Lalawigan ng Guimaras), is an island province in the Philippines located in the Western Visayas region. Its capital is Jordan while its largest local government ...
, Philippines. In 2006, Eon Centennial Resort Hotel and Convention Center was erected in
Jaro, Iloilo City Jaro (; ) is a district of Iloilo City in the Philippine province of Iloilo on Panay Island in the Western Visayas region. It is the largest in terms of area and population of Iloilo City's seven districts, with 130,700 people in the 2020 census ...
, which housed a convention center to hold up to 3,000 people. Exploreiloilo.com has named Centennial Resort Hotel and Convention Center "a first class year-round family destination". In 2015, the announcement of Waterworld Iloilo resulted in the revision of the convention center, leading the enterprise to change its name to Eon Centennial Resort Hotel and Waterpark.


2010s-present: ''Waterworld'' Franchise and Nation-wide ventures

In 2013, Felix opened the first ''paninda and paluto'' style restaurant in Iloilo, Merkado Seafood Restaurant'','' where an inclusive wet market allows fresh seafood, meat and vegetables to be purchased, with the customer deciding how it is to be cooked. Due to
Typhoon Yolanda Typhoon Haiyan, known in the Philippines as Super Typhoon Yolanda, was one of the most powerful tropical cyclones ever recorded. On making landfall, Haiyan devastated portions of Southeast Asia, particularly the Philippines. It is one of the ...
's impact on
Panay Panay is the sixth-largest and fourth-most populous island in the Philippines, with a total land area of and has a total population of 4,542,926 as of 2020 census. Panay comprises 4.4 percent of the entire population of the country. The City o ...
's fresh seafood supply, infection led to the restaurant closing its doors on November that year. Waterworld Iloilo was announced in 2015, to replace the convention center constructed under the then-named, Centennial Resort Hotel and Convention Center in
Jaro, Iloilo City Jaro (; ) is a district of Iloilo City in the Philippine province of Iloilo on Panay Island in the Western Visayas region. It is the largest in terms of area and population of Iloilo City's seven districts, with 130,700 people in the 2020 census ...
. It opened on December 16, 2017, and became Philippines' first solar-powered waterpark. It comprises over 20 different slides and rides, 2 pools, 8 luxury cabanas, 3 restaurants, a souvenir and novelty shop, and a
lazy river A lazy river is a water ride found in water parks, hotels, resorts, and recreation centers, which usually consists of a shallow () pool that flows similarly to a river. There is generally a slow current, usually just enough to allow guests to g ...
which surrounds the perimeter of the park. Waterworld Iloilo has been featured in various media outlets such as Panay News, The Guardian, The Iloilo Metropolitan Times, Island Living and Hugging Horizons. Due to the overwhelming success of Waterworld Iloilo, Felix Tiu announced that the Eon Group of Companies will expand the Waterworld franchise into Mandaue, Cebu. The project, known as Waterworld Cebu, will be valued at over 350 million pesos, making it one of the most expensive waterparks in the Philippines. Not only will it be one of the largest waterparks in the Philippines, but the 3-hectare project will boast as a major entertainment complex, housing a large amusement park, and resort as well. It is set to open late 2019.


References

{{DEFAULTSORT:Tiu, Felix 20th-century Filipino businesspeople 1956 births Living people Filipino people of Chinese descent People from Iloilo City 21st-century Filipino businesspeople