Feel Air was a

Norwegian Norwegian, Norwayan, or Norsk may refer to: *Something of, from, or related to Norway, a country in northwestern Europe * Norwegians, both a nation and an ethnic group native to Norway * Demographics of Norway *The Norwegian language, including ...

low-cost

airline An airline is a company that provides civil aviation, air transport services for traveling passengers and freight. Airlines use aircraft to supply these services and may form partnerships or Airline alliance, alliances with other airlines for ...

that had announced plans to operate intercontinental flights from

Oslo Airport, Gardermoen Oslo Airport ( no, Oslo lufthavn; ), alternatively referred to as Oslo Gardermoen Airport or simply Gardermoen, is the international airport serving Oslo, Norway, the capital and most populous city in the country. A hub for Flyr, Norse Atlan ...

in Norway and

Stockholm-Arlanda Airport Stockholm Arlanda Airport is an international airport located in the Sigtuna Municipality of Sweden, near the town of Märsta, north of Stockholm and nearly south-east of Uppsala. The airport is located within Stockholm County and the p ...

in Sweden. The plans were launched on 2 October 2009 and the announced starting date was spring 2011 with

Airbus A330-200 The Airbus A330 is a wide-body aircraft developed and produced by Airbus. Airbus conceived several derivatives of the A300, its first airliner in the mid-1970s. Then the company began development on the A330 twinjet in parallel with the A340 ...

aircraft. Services would be from both Oslo and Stockholm to

John F. Kennedy International Airport John F. Kennedy International Airport (colloquially referred to as JFK Airport, Kennedy Airport, New York-JFK, or simply JFK) is the main international airport serving New York City. The airport is the busiest of the seven airports in the Avia ...

New York City New York, often called New York City or NYC, is the List of United States cities by population, most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the L ...

, United States and Suvarnabhumi Airport in

Bangkok Bangkok, officially known in Thai language, Thai as Krung Thep Maha Nakhon and colloquially as Krung Thep, is the capital and most populous city of Thailand. The city occupies in the Chao Phraya River delta in central Thailand and has an estima ...

, Thailand. The airline never came on its own feet, and late in 2011 it dropped the whole plan. The airline had a plan to have 160 employees at start-up and a share capital of 240 million

Norwegian krone The krone (, abbreviation: kr (also NKr for distinction); code: NOK), plural ''kroner'', is currency of the Kingdom of Norway (including Svalbard). Traditionally known as the Norwegian crown in English. It is nominally subdivided into 100 ''� ...

, sold by DNB Markets. The company is led by Kai Holmberg and Otto Lagarhus and based at

Ramstad Ramstad is a district in central Bærum, Norway. It is known mainly for its school and a former station on the Drammen Line. History, geography and transportation The name Ramstad is based on the men's given name Ravn, meaning raven. It is taken ...

Bærum Bærum () is a municipality in the Greater Oslo Region in Norway that forms an affluent suburb of Oslo on the west coast of the city. Bærum is Norway's fifth largest municipality with a population of 128,760 (2021). It is part of the electoral ...

, Norway. Management has stated that the airline will have a cost structure similar to

Ryanair Ryanair is an Irish ultra low-cost carrier founded in 1984. It is headquartered in Swords, Dublin, Ireland and has its primary operational bases at Dublin and London Stansted airports. It forms the largest part of the Ryanair Holdings family ...

, while taking the operation and business model from

AirAsia X AirAsia X (previously known as ''FlyAsianXpress Sdn. Bhd.''), is a long-haul budget airline based in Malaysia, and a sister company of AirAsia. It commenced operations on 2 November 2007 with its first service flown from Kuala Lumpur Internatio ...

and the employment and branding philosophy from

Virgin Atlantic Virgin Atlantic, a trading name of Virgin Atlantic Airways Limited and Virgin Atlantic International Limited, is a British airline with its head office in Crawley, England. The airline was established in 1984 as British Atlantic Airways, and w ...

. Feel Air will target leisure travelers and plans to weight frequencies toward New York in the summer and Thailand in the winter. It predicted EBITA of NOK 48 million next year based on yield of $0.05, load factor rising from 49% to 76% and fleet utilization of 16.7 hours per day.

Fleet

Planned destinations

References

Defunct airlines of Norway Airlines established in 2009 Companies based in Bærum Norwegian companies established in 2009 {{Norway-transport-stub