Ezra Fitch
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Ezra Hasbrouck Fitch (September 27, 1865 – June 16, 1930) was the co-founder of the modern
lifestyle brand A lifestyle brand is a brand that attempts to embody the values, aspirations, interests, attitudes, or opinions of a group or a culture for marketing purposes.page 16 Lifestyle brands seek to inspire, guide, and motivate people, with the goal of ...
Abercrombie & Fitch Abercrombie & Fitch (A&F) is an American lifestyle retailer that focuses on casual wear. Its headquarters are in New Albany, Ohio. The company operates three other offshoot brands: Abercrombie Kids, Hollister Co., and Gilly Hicks. As of Februar ...
and is attributed with the introduction of
Mahjong Mahjong or mah-jongg (English pronunciation: ) is a tile-based game that was developed in the 19th century in China and has spread throughout the world since the early 20th century. It is commonly played by four players (with some three-play ...
to the United States. A wealthy
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manager Management (or managing) is the administration of an organization, whether it is a business, a nonprofit organization, or a government body. It is the art and science of managing resources of the business. Management includes the activities o ...
, Fitch began as one of the company's first customers, until finally joining into the company with David Abercrombie. Fitch is attributed with much of the company's successful growth in its early years and a collection of now-defunct upscale apparel and fragrances were introduced in his name.


Life and career

Ezra Hasbrouck Fitch was born September 27, 1865 in Coxsackie, Greene County, New York. He was the only child in a
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family. His parents were Roswell Reed Fitch and Margaretta Wyanna Hasbrouck. Roswell (1841-1888U.S. Federal Census) was the son of Ezra Fitch (1805-1870) and Margaret Reed (1802-1884). Margaretta (1846-1865Church Record- Marbletown, NY Ref. Ch.) was the daughter of Benjamin Louis Hasbrouck (1813-1885) and Margaret Rymph (1812-1880). Ezra’s mother died shortly after his birth. His father would re-marry, on July 17, 1873, to Helen Eldridge Carswell (1847-1950). She would be referred to as Ezra's mother (though she wasn't biologically). Roswell and Helen had two daughters: Helen Margaret Fitch Cobb (1874-1978) and Eloise Madden Fitch (1880-1902). Ezra spent his early years growing up at the Roswell Reed estate on the banks of the Hudson in Coxsackie built by his grandfather around 1850. The estate included a large Gothic Revival mansion, numerous dependent structures and a dock on the river from which the family conducted a profitable freighting business. R. R. Fitch lived in Brooklyn for a time, working as an agent for an asphalt company. He married Sarah Huntington Sturges in
Brooklyn Brooklyn () is a borough of New York City, coextensive with Kings County, in the U.S. state of New York. Kings County is the most populous county in the State of New York, and the second-most densely populated county in the United States, be ...
on March 2, 1897. She was the daughter of Stephen Buckingham Sturges (1827-1897), a banker, who was born in Mansfield, Ohio, and Sarah Minerva Cary (1833-) of Syracuse, New York. He was engaged as a real estate developer in
Kingston, New York Kingston is a Administrative divisions of New York#City, city in and the county seat of Ulster County, New York, United States. It is north of New York City and south of Albany, New York, Albany. The city's metropolitan area is grouped with t ...
, trading as Jenkins & Fitch. The company built the Huntington apartment house there, among other projects. According to the A&F company, Fitch was "restless and bored with his profession". He enjoyed the outdoors, and spent his leisure time yachting, climbing the
Adirondacks The Adirondack Mountains (; a-də-RÄN-dak) form a massif in northeastern New York with boundaries that correspond roughly to those of Adirondack Park. They cover about 5,000 square miles (13,000 km2). The mountains form a roughly circular d ...
and fishing in the streams of the
Catskills The Catskill Mountains, also known as the Catskills, are a physiographic province of the larger Appalachian Mountains, located in southeastern New York. As a cultural and geographic region, the Catskills are generally defined as those areas cl ...
. When David Abercrombie opened his excursions store Abercrombie Co. in 1892, Fitch became the store's "most devoted customer." In 1900, Fitch bought a major share into the ever-successfully growing company and thus became partners with Abercrombie: supposedly he had to " onvince Abercrombie into it. By 1904, Fitch's surname was incorporated into the company's name as "Abercrombie & Fitch Co." A&F calls Fitch an innovator, and claims that "it can't be done" was not in his vocabulary. Although both men shared financial success with the company, they became rather an annoyance to one another as is common in company partnerships. Fitch disputed with Abercrombie about who best to manage the company. Fitch wanted to expand the company to the general public, whereas Abercrombie, who was conservative, wanted the company to remain as a store for the elite. In the end, Abercrombie sold his share to Fitch in 1907. During the Fitch era of the Abercrombie & Fitch Co., the company experienced great success. Fitch expanded and managed the company to great levels of popularity. He created its first
mail-order Mail order is the buying of goods or services by mail delivery. The buyer places an order for the desired products with the merchant through some remote methods such as: * Sending an order form in the mail * Placing a telephone call * Placing a ...
catalog, released in 1909. The historical introduction of
Mahjong Mahjong or mah-jongg (English pronunciation: ) is a tile-based game that was developed in the 19th century in China and has spread throughout the world since the early 20th century. It is commonly played by four players (with some three-play ...
to the
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from
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has been attributed to Fitch as merchandise in the Abercrombie & Fitch store in 1920. In 1928, Fitch retired from the company, leaving it under new management. He died on June 16, 1930 on his newly built 60-foot cruising yacht 'Content' at Santa Barbara, California, only a few days after moving on to the boat. The ship's Captain A.Van Valin, wrote to the builders,
Fellows & Stewart Fellows & Stewart Inc. was a shipbuilding company in San Pedro, California on Terminal Island's Pier 206. To support the World War II demand for ships Fellows & Stewart built Crash rescue boats and submarine chasers. The Crash rescue boats wer ...
, asking them to re-sell the yacht. The Content was eventually sold and then purchased by Johnny Depp. It is now a tour boat in British Columbia. Fitch is buried in Washington, Connecticut, where he lived. His wife, a painter, lived until 1960. Fitch was
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/
Episcopalian Anglicanism is a Western Christian tradition that has developed from the practices, liturgy, and identity of the Church of England following the English Reformation, in the context of the Protestant Reformation in Europe. It is one of the l ...
.


Personal life and family

Fitch and his wife, Sara, had one daughter: *Edith Sturges Fitch (March 6, 1901 – December 24, 1991); married Paul Fessenden Cruikshank (October 1, 1898 – December 4, 1985) on June 26, 1923 in
Washington, Connecticut Washington is a rural town in Litchfield County, Connecticut, in the New England region of the United States. The population was 3,646 at the 2020 census. Washington is known for its picturesque countryside, historic architecture, and active civi ...
and had three daughters and a son. **Janet Fitch Cruikshank (May 28, 1924 – January 21, 2016); married (1) Hebert Wilkes McMullen (September 3, 1915 – May 21, 1989) on August 17, 1946- they divorced and she married (2) Edmund Smith McCawley (October 14, 1921 – July 18, 2002) ***Bruce McMullen ***Gayla McMullen ***Sarah McMullen ***Scott McMullen ***Susan McMullen **Elaine Scott Cruikshank (April 4, 1926 – January 12, 2021); married Charles Pinckney Luckey (December 29, 1924 – January 20, 1975) on August 28, 1948. ***Todd Luckey ***Peter Luckey ***Charles Luckey **Sara Buckingham "Sally" Cruikshank (b. 1928); married (1) David Barnes Stone (September 2, 1927 – April 12, 2010) on June 16, 1951, later divorced; married (2) ? Foster. ***David Stevenson Stone (March 13, 1952 – August 31, 2003) ***Benjamin Barnes Stone (December 25, 1953 – May 4, 2017) ***Peter Cruikshank Stone ***Jonathan Fitch Stone ***Andrew Hasbrouck Stone **Paul Fessenden "Pete" Cruikshank Jr. (b. 1930); married Alice Provoost Wayland (b. 1933) on June 26, 1954 ***Robert Scott Cruikshank (b. 1955) Fitch's grandfather, Ezra Fitch (for whom he is named), was a businessman who operated
sloop A sloop is a sailboat with a single mast typically having only one headsail in front of the mast and one mainsail aft of (behind) the mast. Such an arrangement is called a fore-and-aft rig, and can be rigged as a Bermuda rig with triangular sa ...
s on the Hudson River in the Wilbur section of
Kingston, New York Kingston is a Administrative divisions of New York#City, city in and the county seat of Ulster County, New York, United States. It is north of New York City and south of Albany, New York, Albany. The city's metropolitan area is grouped with t ...
with his brother-in-law, Roswell Reed Jr. They had purchased the business from another of Fitch's brother-in-laws, Theron Skeel. Fitch also built a hotel on Abeel Street in Kingston to accommodate guests on his boats. Fitch would later sell his boat interests and entered the bluestone business with his brother Simeon and cousin William B. Fitch. It was due to Fitch's activity in Kingston that Fitch Street is named for him (and Ezra H. Fitch). Fitch's paternal aunt, Harriet Fitch (1840-1932), married his maternal uncle, John Cornelius Hasbrouck (1840-1901), making their children double first cousins of Ezra. His paternal grandparents, Ezra and Margaret Fitch, were second cousins. His maternal grandparents, Benjamin and Margaret Hasbrouck, were fourth cousins through the
Hasbrouck family The Hasbrouck family was an early immigrant family to Ulster County, New York, and helped found New Paltz, New York. The Hasbrouck family were French Huguenots who fled persecution in France by moving to Germany, and then the United States. ...
.


References

* Obituaries, New York ''Times'', New York, N.Y.: June 19, 1930, page 21. {{DEFAULTSORT:Fitch, Ezra 1865 births 1930 deaths Abercrombie & Fitch Retail company founders Businesspeople from New York (state) People from Coxsackie, New York New York University School of Law alumni New York (state) lawyers