Entertainment Experience was a Dutch TV-program and competition following the creation of a

user-generated User-generated content (UGC), alternatively known as user-created content (UCC), is any form of content, such as images, videos, text, testimonials, and audio, that has been posted by users on online platforms such as social media, discussion f ...

film-project in which two films were created: one film made by professionals named ''Tricked'' (''Steekspel''), directed by Dutch director

Paul Verhoeven Paul Verhoeven (; born 18 July 1938) is a Dutch director, producer and screenwriter, active in the Netherlands, France and the United States. His blending of graphic violence and sexual content with social satire is a trademark of both his dram ...

, and one "

film" made by contesting teams of participants. The process of making the films was shown on Veronica.

Production

The project was launched on September 21, 2011, and finished at the end of 2012. The film

script Script may refer to: Writing systems * Script, a distinctive writing system, based on a repertoire of specific elements or symbols, or that repertoire * Script (styles of handwriting) ** Script typeface, a typeface with characteristics of handw ...

consisted of eight parts. Part one was written by

Kim van Kooten Kim van Kooten (born 26 January 1974 in Purmerend, North Holland) is a Dutch actress and screenwriter. In international cinema, she is best known for the 2003 Dutch/US co-production ''Phileine Says Sorry'', filmed partly in New York City, in wh ...

. "The crowd" (participators of the competition) wrote the scripts for the seven following parts. Each of the participating film crews made a single short film, corresponding to their part of the film, while Verhoeven filmed all the scripts for his version.Entertainment Experience
'Entertainment Experience follows the development of a user-generated movie.'' Paul Verhoeven announced the name of his movie on 7 May 2012 on the television show ''

De Wereld Draait Door ''De Wereld Draait Door'' (; English: "The world keeps on turning") also known by the acronym DWDD was an early-evening talk show on Dutch television, broadcast every weekday at 7:00 p.m. on NPO 1. It is the Netherlands' longest-running, reg ...

''. The international title of the movie is ''Tricked''; the Dutch title is ''Steekspel''. It was suggested by the participant Trudi van der Stelt, AKA 'Trudiola'. On 24 September 2012, the movie premiered in the

Tuschinski The Koninklijk Theater Tuschinski (English: Royal Theater Tuschinski) is a movie theatre in Amsterdam, Netherlands, near Rembrandtplein. History The theater was founded by Abraham Tuschinski, together with his brothers-in-law Hermann Gerschtano ...

Theater in Amsterdam. Both the version by Verhoeven and the version of the participating teams were shown. On 28 March 2013, ''Tricked'' had its public release in EYE. In March 2013, '' Lotgenoten'' (''Counterparts''), the user-generated version of the winning participants ''IO Filmproducties'', was picked up by

Benelux Film Distributors Benelux Film Distributors, also known as Benelux Film Distributors Home Entertainment, BFD and BFDHE, was a joint venture of various independent film distributors founded in 2006. They marketed a wide range of films in cinemas and on home video in ...

for nationwide theatrical release and on

dvd The DVD (common abbreviation for Digital Video Disc or Digital Versatile Disc) is a digital optical disc data storage format. It was invented and developed in 1995 and first released on November 1, 1996, in Japan. The medium can store any kind ...

and

video on demand Video on demand (VOD) is a media distribution system that allows users to access videos without a traditional video playback device and the constraints of a typical static broadcasting schedule. In the 20th century, broadcasting in the form of ...

. In 2014, the China edition of the project was launched (the local name is: 全民电影EEC). Director

John Woo John Woo Yu-Sen SBS (; born September 22, 1946) is a Hong Kong filmmaker, known as a highly-influential figure in the action film genre. He was a pioneer of heroic bloodshed films (a crime action film genre involving Chinese triads) and the gun ...

and actress

Zhang Ziyi Zhang Ziyi (; ; born 9 February 1979) is a Chinese actress and model. She is regarded as one of the Four Dan Actresses of China. Her first major role was in '' The Road Home'' (1999). She later gained international recognition for her role in ...

were attached. In 2019, the concept was launched in the Middle East, in close collaboration with Shams Media City. The project was spearheaded by Nahla Al Fahad.

Cast (Verhoeven's version)

Progress of the project

The public film was composed out of eight separate parts. The course of the story was determined by the audience. From the beginning of the project, several production teams were formed. They filmed their version of the script. The community exclusively received parts of the final script, put together by scriptwriter Robert Alberdingk Thijm and Paul Verhoeven, in order to film them. The crews who won a segment: Composers who wrote a winning score: *Part 1: Roy van der Hoeven *Part 2: Guy Renardeau *Part 3: TTM Productions *Part 4: Augmented Four *Part 5: Luuk Degen *Part 6: Meriam Stokman *Part 7: Luuk Degen *Part 8: Ruud Hermans

The script

Seven of the eight scripts are based on various separate scripts, contributed by the audience. Based on these contributions, Paul Verhoeven and Robert Alberdingk Thijm composed a script each time, which formed the basis for the next script. In total, 85 participants contributed to the final scripts. Several recurring contributors are mentioned below. The teams could write their own ending. The winning screenplay was written by Stephan Brenninkmeijer an
Fleur Jansen

Soundtrack

On May 24, 2012, the winner of the soundtrack competition was chosen. Dutch band Reveller was the winner, with a song called "Hold the Horses". Reveller consists of:

Nominations and wins

*March 2012, Entertainment Experience was nominated for a Spin Award in the category Cross Media. *In 2012, Entertainment Experience won the One Show Entertainment Merit Award in the Innovation in Branded Content category *''Tricked'' (''Steekspel'') was selected for the 7th

Rome Film Festival International Rome Film Fest is a film festival that takes place in Rome during the month of October. The name in Italian is Festa del Cinema di Roma. Sections The Rome Film Festival official program is divided into several sections: Cinema d'O ...

in the category: Medium-length films *In April 2013, Entertainment Experience won an International Digital Emmy Award in the Digital Program Non Fiction category *In 2014, the Chinese edition of the Entertainment Experience was awarded with the Hurun Award *In 2019, the UAE edition of the Entertainment Experience was awarded with the BroadcastPro Award as Trendsetter of the Year

References

External links

Official website
*
Spin AwardOfficial Selection Rome Film FestivalNominees International Digital Emmy Awards
{{Paul Verhoeven Dutch comedy-drama films Films directed by Paul Verhoeven