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"Enjoy the Ride" is a storyline from the British soap opera ''
Hollyoaks ''Hollyoaks'' is a British soap opera which began airing on Channel 4 on 23 October 1995. It was created by Phil Redmond, who had previously conceived the soap opera ''Brookside (TV series), Brookside''. Since 2005, episodes have been aired on ...
'', broadcast between 12 and 16 November 2012 on
Channel 4 Channel 4 is a British free-to-air public broadcast television network operated by the state-owned enterprise, state-owned Channel Four Television Corporation. It began its transmission on 2 November 1982 and was established to provide a four ...
. The storyline focuses on the double wedding of
Tony Hutchinson Tony Hutchinson is a fictional character from the British Channel 4 soap opera ''Hollyoaks'', played by Nick Pickard. His first appearance on-screen occurred on 23 October 1995, the inaugural episode of the programme, and is the longest-serving ...
(
Nick Pickard Nicholas Pickard (born 27 May 1975) is an English actor. He is known for his portrayal of Tony Hutchinson in the Channel 4 soap opera ''Hollyoaks'', a role he has held since its first episode in 1995; he remains the longest-serving cast member. ...
) and Cindy Cunningham (
Stephanie Waring Stephanie Louise Waring (born 19 February 1978) is an English actress, known for portraying the role of Cindy Cunningham in the Channel 4 soap opera ''Hollyoaks''. In addition to her work on ''Hollyoaks'', she has also had roles on ''Coronation ...
) alongside
Ste Hay Ste Hay is a fictional character from the British Channel 4 soap opera ''Hollyoaks'', played by Kieron Richardson. He debuted on-screen during the episode airing on 17 February 2006. Ste was created by David Hanson and was originally intended ...
(
Kieron Richardson Kieron Mark Richardson (born 12 January 1986) is an English actor and television presenter. He plays the role of Ste Hay in ''Hollyoaks'', having previously appeared in '' Heartbeat'' as Ricky Smith. He won the British Soap Award for Best Ons ...
) and
Doug Carter Doug Carter is a fictional character from the British soap opera ''Hollyoaks'', played by PJ Brennan. Brennan initially appeared as Doug in the programme's online spin-off series '' Hollyoaks: Freshers'', before his debut in the main show on 13 Se ...
(
PJ Brennan Patrick Joseph Brennan (born 11 February 1986 in Brooklyn, New York, United States) is an American actor and singer. He is best known for his role as Doug Carter in the British television soap opera ''Hollyoaks''. He originally played the role ...
). Jono (
Dylan Llewellyn Dylan John Llewellyn (born 10 September 1992) is an English actor, known for portraying Martin "Jono" Johnson in ''Hollyoaks'', James Maguire in the Channel 4 sitcom ''Derry Girls'' and Jack in ''Big Boys''. Early life Llewellyn was born in ...
) and
Ruby Button Ruby Button is a fictional character from the British Channel 4 soap opera ''Hollyoaks'', played by Anna Shaffer. Shaffer's casting was announced in December 2010 and it was revealed that Ruby would be introduced as the sister of Duncan Button ( ...
(
Anna Shaffer Anna Maureen Barth Shaffer (born 15 March 1992) is an English actress. She gained prominence through her roles as Romilda Vane in the ''Harry Potter'' films and Ruby Button in the E4 soap opera ''Hollyoaks''. As of 2019, she plays Triss Mer ...
) plan to elope to
Gretna Green Gretna Green is a parish in the southern council area of Dumfries and Galloway, Scotland, on the Scottish side of the border between Scotland and England, defined by the small river Sark, which flows into the nearby Solway Firth. It was historica ...
so
Maddie Morrison Maddison "Maddie" Morrison is a fictional character from the British Channel 4 soap opera ''Hollyoaks'', played by Scarlett Bowman. Maddie is an old friend of Bart McQueen (Jonny Clarke). Bowman's casting was announced in June 2011. Maddie was in ...
(
Scarlett Bowman Scarlett Bowman (born 10 December 1985) is an English artist and actress best known for her role as Maddie Morrison in the British TV soap opera ''Hollyoaks''. Early life Bowman was born in Windsor, Berkshire on 10 December 1985. As a young te ...
) steals a minibus.
Bart McQueen Bart McQueen is a fictional character from the British Channel 4 soap opera ''Hollyoaks'', played by Jonny Clarke. He first appeared onscreen at his stepmother's funeral in August 2010, introduced by producer Paul Marquess as a member of the McQ ...
(
Jonny Clarke Jonny Clarke, (born 6 June 1992) is an English actor. He is best known for playing the character of Bart McQueen in the channel 4 soap opera ''Hollyoaks''. Career Jonny Clarke's early roles include two small roles on TV, including the award winn ...
) and
Esther Bloom Esther Bloom is a fictional character from the British Channel 4 soap opera ''Hollyoaks'', played by actor Jazmine Franks. The character made her first on-screen appearance on 18 January 2011. Franks had previously auditioned for roles in the show ...
(Jazmine Franks) plan to stop the wedding. They momentarily distract Maddie, causing her to swerve off the road. Maddie is unable to stop due to the minibus' faulty brakes and crashes into the venue of the double wedding, endangering the wedding party and the occupants of the minibus. The minibus later explodes, causing further danger for the characters. The storyline was announced by the '' Daily Star'' on 21 October 2012. They reported that the disaster is the biggest in ''Hollyoaks'' yet. Steven Roberts, who plays George Smith, said that after the crash "no one will be the same, everyone is going to be affected by it in some way". To promote the storyline a televised advertisement was shown, featuring clips filmed specifically for the trailer. It revealed no details about the plot and was instead about the subtext of the storyline. Filming took place on location at
Knowsley Hall Knowsley Hall is a stately home near Liverpool in the Metropolitan Borough of Knowsley, Merseyside, England. It is the ancestral home of the Stanley family, the Earls of Derby. The hall is surrounded by of parkland, which contains the Knowsley ...
, which Pickard described as a "very grand setting for a big ''Hollyoaks'' disaster". The scenes were filmed over a full week with two days dedicated to the stunt sequences. The filming of the stunts used dummies and stunt doubles and employed a mix of CGI effects and
live action Live action (or live-action) is a form of cinematography or videography that uses photography instead of animation. Some works combine live-action with animation to create a live-action animated film. Live-action is used to define film, video ga ...
. It was initially reported by Daniel Kilkelly of
Digital Spy Digital Spy (DS) is a British-based entertainment, television and film website and brand and is the largest digital property at Hearst UK. Since its launch in 1999, Digital Spy has focused on entertainment news related to television programmes, ...
that "at least two characters are expected to be killed off in the momentous episodes, but their identities will be kept closely under wraps until transmission". When the scenes aired, four regular characters were killed off in the disaster: Neil Cooper (
Tosin Cole Tosin Cole (born 23 July 1992) is an American-born British actor. He is known for various roles in British television series and films. He began his on-screen career starring in '' The Cut'' and '' EastEnders: E20'', later securing a regular ro ...
),
Maddie Morrison Maddison "Maddie" Morrison is a fictional character from the British Channel 4 soap opera ''Hollyoaks'', played by Scarlett Bowman. Maddie is an old friend of Bart McQueen (Jonny Clarke). Bowman's casting was announced in June 2011. Maddie was in ...
(
Scarlett Bowman Scarlett Bowman (born 10 December 1985) is an English artist and actress best known for her role as Maddie Morrison in the British TV soap opera ''Hollyoaks''. Early life Bowman was born in Windsor, Berkshire on 10 December 1985. As a young te ...
),
Rhys Ashworth Rhys Ashworth is a fictional character from the British Channel 4 soap opera ''Hollyoaks'', played by Andrew Moss. He made his first on-screen appearance in September 2005. Rhys was killed off in the Enjoy The Ride storyline in an episode airin ...
(
Andrew Moss Andrew Moss (born 1 June 1985) is an English actor. He is known for portraying the role of Rhys Ashworth in the Channel 4 soap opera ''Hollyoaks'' from 2005 to 2014. He also appeared in the BBC soap opera ''Doctors'' as Paul Cuthbert. On stage ...
) and Martin "Jono" Johnson (
Dylan Llewellyn Dylan John Llewellyn (born 10 September 1992) is an English actor, known for portraying Martin "Jono" Johnson in ''Hollyoaks'', James Maguire in the Channel 4 sitcom ''Derry Girls'' and Jack in ''Big Boys''. Early life Llewellyn was born in ...
). The identities of the characters to die remained secret from the public up until the moment of transmission. Moss and Bowman said that they found it difficult to keep their exits a secret. Moss said he wanted his exit to remain secret so his death "came as a shock" while Bowman felt if better that the exits were not announced as "to build the suspense and the shock". Reception of the Enjoy the Ride storyline was positive. ''
Inside Soap ''Inside Soap'' is a weekly magazine published in the United Kingdom, released every Tuesday. It covers current and future storylines in soap operas in the United Kingdom, including '' Coronation Street'', ''Doctors'', ''EastEnders'', ''Emmerdal ...
'' critic Sarah Ellis opined that the storyline treats viewers to "everything you could possibly want from a soap", including drama, "moments that will make you gasp with shock as something completely unexpected happens" and "heartbreak as we're forced to say a premature goodbye to much-loved characters". ''
All About Soap ''All About Soap'' was a fortnightly UK magazine founded in October 1999. It was released on Tuesdays. Storylines of the shows it covers are from soap operas shown in the United Kingdom and from Australia, including '' EastEnders'', '' Coron ...
'' journalist Kerry Barrett said the episode in which the minibus crashes is one of the best episodes of ''Hollyoaks'' she has seen due to the "brilliant mix of terror, shock, surprise, and even a bit of humour". Anthony D. Langford from AfterElton.com said he "really enjoyed" the storyline, saying that "Soaps rarely have big splashy events and this soap delivered ... Soaps usually don't do action scenes well, but the car accident, following by the explosion was terrific. They were well shot and suspenseful and you really were on the edge of your seat seeing who would survive".The episodes achieved high ratings for the serial. The first episode's E4 broadcast achieved the highest ratings for a Friday episode of ''Hollyoaks'' in more than two months, while the fourth episode achieved the highest ''Hollyoaks'' ratings for an E4 broadcast of 2012.


Plot

In the run-up to
Ste Hay Ste Hay is a fictional character from the British Channel 4 soap opera ''Hollyoaks'', played by Kieron Richardson. He debuted on-screen during the episode airing on 17 February 2006. Ste was created by David Hanson and was originally intended ...
(
Kieron Richardson Kieron Mark Richardson (born 12 January 1986) is an English actor and television presenter. He plays the role of Ste Hay in ''Hollyoaks'', having previously appeared in '' Heartbeat'' as Ricky Smith. He won the British Soap Award for Best Ons ...
) and
Doug Carter Doug Carter is a fictional character from the British soap opera ''Hollyoaks'', played by PJ Brennan. Brennan initially appeared as Doug in the programme's online spin-off series '' Hollyoaks: Freshers'', before his debut in the main show on 13 Se ...
's (
PJ Brennan Patrick Joseph Brennan (born 11 February 1986 in Brooklyn, New York, United States) is an American actor and singer. He is best known for his role as Doug Carter in the British television soap opera ''Hollyoaks''. He originally played the role ...
) double wedding alongside
Tony Hutchinson Tony Hutchinson is a fictional character from the British Channel 4 soap opera ''Hollyoaks'', played by Nick Pickard. His first appearance on-screen occurred on 23 October 1995, the inaugural episode of the programme, and is the longest-serving ...
(
Nick Pickard Nicholas Pickard (born 27 May 1975) is an English actor. He is known for his portrayal of Tony Hutchinson in the Channel 4 soap opera ''Hollyoaks'', a role he has held since its first episode in 1995; he remains the longest-serving cast member. ...
) and Cindy Cunningham (
Stephanie Waring Stephanie Louise Waring (born 19 February 1978) is an English actress, known for portraying the role of Cindy Cunningham in the Channel 4 soap opera ''Hollyoaks''. In addition to her work on ''Hollyoaks'', she has also had roles on ''Coronation ...
), Tony confronts
Rhys Ashworth Rhys Ashworth is a fictional character from the British Channel 4 soap opera ''Hollyoaks'', played by Andrew Moss. He made his first on-screen appearance in September 2005. Rhys was killed off in the Enjoy The Ride storyline in an episode airin ...
(
Andy Moss Andrew Moss (born 1 June 1985) is an English actor. He is known for portraying the role of Rhys Ashworth in the Channel 4 soap opera ''Hollyoaks'' from 2005 to 2014. He also appeared in the BBC soap opera '' Doctors'' as Paul Cuthbert. On stag ...
) about his affair with Cindy. Rhys tells Tony that Cindy ended the affair. Tony tells Rhys to leave Hollyoaks village otherwise Tony will tell Rhys' wife
Jacqui McQueen Jacqui McQueen (also Malota and Ashworth) is a fictional character from the British Channel 4 soap opera ''Hollyoaks'', played by Claire Cooper. She debuted on-screen during the episode airing on 26 September 2006 and was introduced by series ...
(
Claire Cooper Claire Elizabeth Cooper (born 26 October 1980) is a British actress, best known for portraying Jacqui McQueen in Channel 4 soap opera ''Hollyoaks'', a character she played from 2006 to 2013. Cooper co-owns clothing rental boutique The Closet ...
) about the affair. Jono (
Dylan Llewellyn Dylan John Llewellyn (born 10 September 1992) is an English actor, known for portraying Martin "Jono" Johnson in ''Hollyoaks'', James Maguire in the Channel 4 sitcom ''Derry Girls'' and Jack in ''Big Boys''. Early life Llewellyn was born in ...
) and
Ruby Button Ruby Button is a fictional character from the British Channel 4 soap opera ''Hollyoaks'', played by Anna Shaffer. Shaffer's casting was announced in December 2010 and it was revealed that Ruby would be introduced as the sister of Duncan Button ( ...
(
Anna Shaffer Anna Maureen Barth Shaffer (born 15 March 1992) is an English actress. She gained prominence through her roles as Romilda Vane in the ''Harry Potter'' films and Ruby Button in the E4 soap opera ''Hollyoaks''. As of 2019, she plays Triss Mer ...
) have a joint stag and hen party, planning to elope to
Gretna Green Gretna Green is a parish in the southern council area of Dumfries and Galloway, Scotland, on the Scottish side of the border between Scotland and England, defined by the small river Sark, which flows into the nearby Solway Firth. It was historica ...
the next day.
Esther Bloom Esther Bloom is a fictional character from the British Channel 4 soap opera ''Hollyoaks'', played by actor Jazmine Franks. The character made her first on-screen appearance on 18 January 2011. Franks had previously auditioned for roles in the show ...
(
Jazmine Franks Jazmine Franks (born 20 February 1992) is a British actress and powerlifter best known for playing Esther Bloom in ''Hollyoaks'' from 2011 to 2018. She is also notable for her role as teenager Kirsty in the 2006 miniseries ''Johnny and the Bomb ...
), who is being bullied by
Maddie Morrison Maddison "Maddie" Morrison is a fictional character from the British Channel 4 soap opera ''Hollyoaks'', played by Scarlett Bowman. Maddie is an old friend of Bart McQueen (Jonny Clarke). Bowman's casting was announced in June 2011. Maddie was in ...
(
Scarlett Bowman Scarlett Bowman (born 10 December 1985) is an English artist and actress best known for her role as Maddie Morrison in the British TV soap opera ''Hollyoaks''. Early life Bowman was born in Windsor, Berkshire on 10 December 1985. As a young te ...
) attends. Jono comforts Maddie when she is upset and Maddie attempts to kiss Jono but he rejects her; Esther witnesses this. Esther confronts Maddie, who threatens her if she reveals this. Rhys plans to leave Hollyoaks village but Jacqui's mother
Myra McQueen Myra McQueen is a fictional character from the British Channel 4 soap opera ''Hollyoaks'', played by Nicole Barber-Lane. She made her first screen appearance during the episode originally broadcast on 19 June 2006 and was introduced by producer ...
(
Nicole Barber-Lane Nicole Barber-Lane is a British actress known for playing Myra McQueen in the long-running teen soap ''Hollyoaks''. Career Before working in ''Hollyoaks'', Barber-Lane appeared in ''Emmerdale'', ''Bodies'', '' The Cops'', and in a Yorkshire Bu ...
) convinces him to attend Tony and Cindy's wedding and say his goodbyes to Jacqui, so that she will not have to go to the wedding alone and heartbroken. Rather than tell Ruby about Jono kissing Maddie, Esther instead tells Ruby's foster parents
Jack Jack may refer to: Places * Jack, Alabama, US, an unincorporated community * Jack, Missouri, US, an unincorporated community * Jack County, Texas, a county in Texas, USA People and fictional characters * Jack (given name), a male given name, ...
(
Jimmy McKenna James Stephen McKenna (born 9 October 1942) is a Scottish actor. He is known for his roles as Jack Osborne in the Channel 4 soap opera ''Hollyoaks'' and Don Brady in ''A Touch of Frost''. Personal life McKenna lives in Sheffield, England w ...
) and
Frankie Osborne Frankie Osborne (also Dean) is a fictional character from the British Channel 4 soap opera ''Hollyoaks'', played by Helen Pearson. She made her first on-screen appearance on 9 October 2002. Frankie was once the longest-serving female character in ...
(
Helen Pearson Helen Pearson (born 16 November 1959) is a British actress who has been in three major soap operas, ''EastEnders'' (during 1990 as April McIntosh), ''Emmerdale'' (from 2000 to 2001 as Carol Wareing), and as Frankie Osborne in ''Hollyoaks'' fro ...
) about Ruby's plans to elope. Jack and Frankie confine Ruby to the house. Ruby's friends confront Esther, including Maddie, who viciously verbally abuses her. Maddie calls Esther, who is a lesbian, a " dyke" but Maddie's best friend
Tilly Evans Tilly Evans is a Character (arts), fictional character from the Television in the United Kingdom, British Channel 4 soap opera ''Hollyoaks'', played by Lucy Dixon. The actress announced her casting on 30 May 2011. Tilly was introduced to the show, ...
(
Lucy Dixon Lucy Jane Dixon (born 9 August 1989) is an English actress, best known for her roles as Danielle Harker in the BBC One school-based drama series '' Waterloo Road'' and Tilly Evans in the Channel 4 soap opera ''Hollyoaks''. Early life Dixon i ...
), who is also Esther's ex-girlfriend, overhears this and also learns that Maddie kissed Jono. Jono distracts Jack and Frankie, allowing Ruby to change into her wedding dress and escape through a window. The Osbornes discover her missing but do not worry because Jack points out that Ruby and Jono will not be able to marry legally; they have not given the necessary notice for a wedding licence. Meanwhile, Ste discovers Doug has been trying to have Ste's ex-boyfriend
Brendan Brady Brendan Brady is a Character (arts), fictional character from the Television in the United Kingdom, British Channel 4 soap opera ''Hollyoaks'', played by Emmett J. Scanlan. The character was introduced on 5 August 2010 by series producer Paul Mar ...
(
Emmett J. Scanlan Emmett John Scanlan (born 31 January 1979) is an Irish actor. He is best known for playing Brendan Brady in '' Hollyoaks''. He appeared in the BBC Two drama ''The Fall'' in 2013 and 2014, Peaky Blinders Series 5 and Series 6, and '' Breakdown' ...
) jailed for his previous crimes. Ste and Doug argue, leaving Doug unsure whether they will go through with their
civil partnership A civil union (also known as a civil partnership) is a legally recognized arrangement similar to marriage, created primarily as a means to provide recognition in law for same-sex couples. Civil unions grant some or all of the rights of marriage ...
. Doug confronts Brendan, who reveals that he killed Danny Houston (
Darren Day Darren Day is an English actor, singer and television presenter, well known for his West End theatre starring roles. Early life Day's paternal grandfather was a support act to George Formby in the days of music hall. Day undertook drama classe ...
) to protect Ste, with Doug recording this confession on a mobile phone. Tony decides to expose Cindy's affair at the wedding. Ste speaks to Tony and confesses that he wants to call off the civil partnership with Doug. However, Tony's words make Ste decide to go through with it; he meets Doug at the wedding venue.
Bart McQueen Bart McQueen is a fictional character from the British Channel 4 soap opera ''Hollyoaks'', played by Jonny Clarke. He first appeared onscreen at his stepmother's funeral in August 2010, introduced by producer Paul Marquess as a member of the McQ ...
(
Jonny Clarke Jonny Clarke, (born 6 June 1992) is an English actor. He is best known for playing the character of Bart McQueen in the channel 4 soap opera ''Hollyoaks''. Career Jonny Clarke's early roles include two small roles on TV, including the award winn ...
) has forgotten to organise transport for Jono, Ruby and their wedding guests, and cannot drive everyone to Gretna Green as he is under the influence of drugs. After some discussion as to how they will get there, Maddie decides to steal
Cheryl Brady Cheryl Brady is a fictional character from the British Channel 4 soap opera ''Hollyoaks'', played by Bronagh Waugh. The character first appeared on-screen on 25 November 2008, during the first series of the ''Hollyoaks'' spin-off ''Hollyoaks L ...
's (
Bronagh Waugh Bronagh Waugh (born 6 October 1982) is an actress from Northern Ireland. She played Cheryl Brady in the Channel 4 soap opera ''Hollyoaks'' from 2009 to 2013. At the 2010 British Soap Awards, Waugh was nominated for awards for Best Newcomer, B ...
) minibus. Maddie, Ruby, Jono, Sinead O'Connor ( Stephanie Davis), Neil Cooper (
Tosin Cole Tosin Cole (born 23 July 1992) is an American-born British actor. He is known for various roles in British television series and films. He began his on-screen career starring in '' The Cut'' and '' EastEnders: E20'', later securing a regular ro ...
) and George Smith (Steven Roberts) all set off to Gretna Green but Tilly refuses to join them out of disgust at Maddie's behaviour. Esther asks Bart to help her stop Jono and Ruby's wedding; she is unaware that Bart has been smoking cannabis. Sinead discovers the cake from the double wedding is in the minibus so the group decides to deliver it to them. Ste and Doug go through with their civil partnership and Tony and Cindy marry. Tony plans to reveal Cindy's affair but decides not to when Cindy makes a speech in which she details her feelings for him. Ste discovers the recording of Brendan admitting to murdering Danny and tells Doug their relationship is over. Rhys tells Jacqui he is leaving the wedding and says goodbye to her, without telling her that he is leaving her forever. Rhys has left a letter for Jacqui at home and another in a wedding card for Cindy. Cindy has read her letter, and asks Rhys to take her with him when he leaves; to which he agrees. Bart and Esther catch up to the minibus in Bart's car, but he is driving erratically because he is intoxicated. Maddie discovers the brakes of the minibus do not work. When nearing the venue of the double wedding, Maddie is distracted by Bart and Esther behind them, and does not see
Leah Barnes The following is a list of characters that first appeared in the Channel 4 soap opera ''Hollyoaks'' in 2007, by order of first appearance. Father Raymond Father Raymond is the Catholic Priest that first appeared to console Myra McQueen ( Ni ...
(Elà-May Demircan) in the road. She swerves to avoid hitting Leah but instead hits Ste and drives into the wedding venue. The minibus tips onto its side. Neil appears to be dead, while the rest of the group are trapped. Rhys and Doug are trapped under rubble inside the wedding venue. Bart refuses to help those injured in the bus crash, because he believes that both he and Esther will be sent to jail for causing death while driving under the influence. Esther tries to stop him from leaving, but he drives off without letting her out of the car. Jono manages to escape from the minibus, and helps rescue Sinead and Ruby. Petrol that has leaked from the minibus ignites. Maddie and George manage to free each other, and George escapes the minibus. Maddie is also about to escape the minibus until Neil awakens and asks for her help. Maddie declines to help Neil and leaves him in the minibus, which is now alight. Maddie blames Esther for the crash but does not tell anyone that Neil is still alive inside the minibus. The minibus explodes and one of the doors is propelled into the air before it crushes Maddie to death. The explosion causes the wedding venue to collapse, and Rhys is crushed under falling debris from the building. Doug is freed from the rubble and taken to hospital along with Ste. The ambulance crew arrive and tell Jacqui that Rhys is going to die; he has severed an artery and needs immediate help, but the fire crew cannot arrive fast enough to free him. Jacqui comforts Rhys while he dies.
Phoebe McQueen Phoebe McQueen (also Jackson) is a fictional character from the British soap opera ''Hollyoaks'', played by Mandip Gill. The character made her first appearance during the episode broadcast on 17 January 2012. Phoebe was involved in many of the sh ...
(
Mandip Gill Mandip Kaur Gill (born 5 January 1988) is an English actress. Her first television role came in 2012 when she was cast as Phoebe McQueen in the Channel 4 soap opera ''Hollyoaks''. After departing the series in 2015, Gill went on to have guest ro ...
) finds Rhys' letter to Jacqui, explaining that he was leaving her for Cindy. Jacqui begins to mourn Rhys but, when she breaks the news to Phoebe that he has died, Phoebe decides not to show Jacqui the letter. Jono blames himself for the accident and for not saving Maddie and Neil, even though Jack tries to tell him that he is a hero who saved Ruby's and Sinead's lives. Cheryl takes Bart to hospital to see Sinead, and George blames Bart for causing the accident. Cheryl explains that no one could have prevented the accident; she had forgotten to get the brakes repaired, and was not expecting anyone to use the bus. At the hospital Sinead is told she is pregnant, while Doug learns that Ste is comatose. Brendan has gone to see Ste in the hospital and Doug initially fights with Brendan, but then allows Brendan to comfort him. Bart tells Esther that she is just as much to blame for the crash as he is, and that she must not tell anyone he was driving while intoxicated. He goes to visit Sinead but she blames him for not helping them after the crash happened, and does not tell him about her pregnancy. Ste flatlines and has to be resuscitated. Jacqui breaks down crying upon discovering that Rhys had packed his belongings. Jono and Ruby sit outside and decide to marry properly instead of eloping. Ruby tells Jono about her childhood and they sit and look at the stars. Ruby realises that Jono has died in her arms, from undiscovered internal injuries. The deaths of Jono, Maddie, Neil and Rhys lead to Ruby and Sinead, who is pregnant with Rhys' baby, bullying Esther after she informed the police that Bart had caused the bus crash that leads her attempted suicide. However, Ruby feels guilty and forced Sinead to tell the truth to everyone, as she refused, but lucky Esther video it to explored their secret, with Ruby was suspended and Sinead expelled.


Creation and development

Susan Hill from the '' Daily Star'' announced the storyline on 21 October 2012. She reported "lots of lives will be lost in the tragedy â€“ the biggest ''Hollyoaks'' has seen". A show source told Hill that it was a "huge stunt" and that "a lot of money has been spent making it look as realistic as possible. A team of stuntmen and women were brought in and bosses hired some of the best special effects people in the business. The bus crash will be a disaster no one will ever forget". Daniel Kilkelly of
Digital Spy Digital Spy (DS) is a British-based entertainment, television and film website and brand and is the largest digital property at Hearst UK. Since its launch in 1999, Digital Spy has focused on entertainment news related to television programmes, ...
announced that an upcoming storyline would feature "another tragic storyline twist" as "wedding day joy turns to horror for a number of the soap's characters". He added that the event would "change life in the village forever". Executive producer of ''Hollyoaks''
Bryan Kirkwood Bryan Kirkwood (born 1976) is a British television producer. He was the producer of the Channel 4 soap opera ''Hollyoaks'' from 2006 until 2009, and was the executive producer of the BBC soap ''EastEnders'' from 2010 until 2012. He returned as t ...
revealed that he worked alongside series producer
Emma Smithwick Emma Smithwick is an Irish television producer. Smithwick worked at the BBC for six years where she was involved with several shows for the teen brand BBC Switch and moved on to write for its in-house teen soap The Cut. For the final year of BBC ...
to create the storyline. He explained that together they "decided that it was time for a big, show-stopping, blockbuster sequence to grab the audience's attention and hopefully bring them back to Hollyoaks. We realised we needed to engage some of the older audience again and this was how to do it". Richardson said that the crash and the following explosion are "one of the biggest stunts in soap history", while Moss told ''
What's on TV ''What's on TV'' is a weekly television listings magazine published by Future PLC. Overview ''What's on TV'' is a weekly UK television magazine. It publishes features, TV listings, news and gossip from soap operas, as well as puzzles and compe ...
'' that it is "the biggest stunt that I think ''Hollyoaks'' have ever done and we've all pulled together to make it the best". Brennan explained that the storyline is "really dramatic storyline" which is a "good reflection of the direction that we're going in at ''Hollyoaks''. We're going back to the show's soap roots and doing some big, bombastic storylines". Brennan felt that the scenes included the "hardest day" he has had at ''Hollyoaks'' while filming the storyline due to the filming demanding "so much in terms of the depths of emotions". He added that audiences could expect "big emotions" due to the large number of characters at risk. The scenes become "very, very dramatic for many characters in the village". Roberts said that after the crash "no one will be the same, everyone is going to be affected by it in some way. It's going to be carnage, it's going to be messy, people are going to get hurt, it's going to be sad but it is exciting too". The episodes were said to feature the double wedding of Tony and Cindy alongside Ste and Doug. Jono and Ruby also plan to elope to
Gretna Green Gretna Green is a parish in the southern council area of Dumfries and Galloway, Scotland, on the Scottish side of the border between Scotland and England, defined by the small river Sark, which flows into the nearby Solway Firth. It was historica ...
so steal a minibus. Bart and Esther try to stop the minibus so Jono and Ruby will not marry. Driver Maddie is distracted and almost runs over Leah, but swerves off the road to avoid her. Maddie drives into the double wedding venue, crashing the minibus before it explodes. Several factors lead to the crash of the minibus. Shaffer said that the minibus' faulty brakes and the dangerous behaviour of Esther and Bart are largely to blame. Shaffer explained that Esther and Bart are doing it out of the "goodness of their hearts" and are not being malicious in trying to stop the wedding but "a certain amount of blame does have to lie with them!" Kilkelly explained that the storyline was created to "reveal secrets and lies that many had fought hard to keep hidden". Brennan elaborated on this, saying the crash comes at the "worst time possible" because there is a "gigantic reveal between Ste and Doug" before the crash. He added that the secret that Doug "has gone behind Ste's back to take out Brendan" is revealed at the wedding. Tony initially plans to reveal Cindy's infidelity during the service but does not. Waring told ''
All About Soap ''All About Soap'' was a fortnightly UK magazine founded in October 1999. It was released on Tuesdays. Storylines of the shows it covers are from soap operas shown in the United Kingdom and from Australia, including '' EastEnders'', '' Coron ...
'' magazine that Cindy decides to "run away" with Rhys, which is witnessed by Tony but then "she looks up and sees the bus coming right for them!" The actress said Cindy "has a load of secrets" and that there will "be a lot of repercussions" following her decision to run away with Rhys. Kilkelly announced that "at least two characters are expected to be killed off in the momentous episodes, but their identities will be kept closely under wraps until transmission". Brennan said that Doug is "definitely in danger" as is "anyone who is at the wedding is in danger considering that a bus ploughs through the venue". Soap expert Susan Hill, writing for the ''Daily Star'' noted that Tony, Cindy, Rhys, Ste, Doug, Ruby, Maddie and Neil were all possibilities to die in the storyline. When the fourth episode aired three regular characters: Neil, Maddie and Rhys were killed off. The identities' of the characters to die was kept secret from the public up until the moment of transmission. In the following and concluding episode of the week another "shock" death aired when Jono who had appeared uninjured from the crash died from undetected internal injures. Another "big twist" which was also previously unannounced saw Sinead discover she was pregnant. Kirkwood explained that the "high death toll was a mix of imself and Smithwickfeeling that some characters had come to the end of the line, and other actors deciding it was time for them to go". Moss disclosed that it was difficult to keep his exit a secret but that he was careful that the details did not emerge so that the death scene "came as a shock". Moss told Kilkelly that when he was considering leaving the serial he was told about the stunt and was "really keen to be involved" in the scenes. He said that his "big death scene at the end was another first for ''Hollyoaks'', because they left the camera on Rhys and Jacqui for the whole scene and let it play out". Moss said the tears during the scene between himself and Cooper were "absolutely real" and that the scenes were not rehearsed so that the emotions were raw and fresh. Moss described the filming of his death scene as "really upsetting" which "really added to the emotions" that played out onscreen. Bowman said it was difficult to keep her exit "under wraps" but that it worked well to make the exit memorable. She explained that she felt if better that the exits were not announced as "to build the suspense and the shock". Bowman explained that Maddie's death was devised to give her character comeuppance for bullying Esther. On Maddie's decision to leave Neil to die, Bowman explained that Maddie "could have helped a mate, she doesn't she saves herself, so I think by the time the door comes the audience is like yes, you deserve that".


Production

Pickard revealed that the cast filmed on-location at
Knowsley Hall Knowsley Hall is a stately home near Liverpool in the Metropolitan Borough of Knowsley, Merseyside, England. It is the ancestral home of the Stanley family, the Earls of Derby. The hall is surrounded by of parkland, which contains the Knowsley ...
, which he felt is a "very grand setting for a big ''Hollyoaks'' disaster". The episodes were filmed at an especially built set of an
Orangery An orangery or orangerie was a room or a dedicated building on the grounds of fashionable residences of Northern Europe from the 17th to the 19th centuries where orange and other fruit trees were protected during the winter, as a very large ...
. Brennan disclosed that the on-location scenes were filmed over a full week with two days devoted to the "actual stunts". Bowman revealed that the actors were suspended in the minibus for a day of filming. Moss revealed that filming his death scenes lasted for two days and that for the duration of filming he had to stay "laying on the floor outside, in the rain". Brennan added that the cast and crew worked from "8am to 8pm every day". Moss disclosed that he did not finish filming scenes for the crash until 6 November because he was required to film extra scenes at the "last minute" to improve the quality of the storyline. Shaffer expressed that the cast members involved in the minibus crash "got knocked about doing some of the scenes in the van" which resulted in her receiving "huge bruises all over". Shaffer added that they used stunt doubles and dummies for the "more serious stuff". Brennan also commented on the use of stunt doubles, saying that they were used so that a large amount of the human involvement in the accident is "genuine". Brennan said that there were "a couple of injuries" amongst cast members while filming the scenes. Commenting on to what extent the scenes use special effects, Brennan said: "it looks fantastic given that it's a mix of real-life people and CGI effects. I don't think you can really tell when it comes to the special effects. It's a perfect blend. ''Hollyoaks'' have invested a lot of money and time into this storyline, and I think it's paid off". A real explosion was created during the filming of the episodes. Pickard said the explosion was "the biggest explosion I've ever seen in my life", explaining that he "watched from a safe distance" but he could still feel the heat due to the size of the explosion. On filming the explosion, Bowman said: "all the crew were put about four miles back behind cones, then the stunt double team were put about 10, 15 metres from the explosion, and then the sixth formers, including me, were the same distance as the stunt guys". She explained that she had to face away from the explosion and that the director instructed her not to "mess up" the continuity of the scene. She was instructed to "leap away from the explosion" which she initially felt would be easy but when the explosion played out she "just flew". Bowman explained that she could not see and could only feel the "burning heat" and hear a "horrendous explosion". Moss added that everything the audience see during the explosion is authentic.


Promotion

A promotional trailer was released by E4's official ''Hollyoaks'' website before it began airing on television. The song "Last Goodbye" by
The Kills The Kills are an English-American rock duo formed by American singer Alison "VV" Mosshart and English guitarist Jamie "Hotel" Hince. They are signed to Domino Records. Their first four albums, '' Keep On Your Mean Side'', ''No Wow'', ''Midni ...
was used in the trailer, which did not use clips from the storyline, but instead featured clips filmed especially for the trailer. It shows several characters involved in the storyline standing together in a hall dressed for a wedding. Rhys and Cindy look at each other before holding hands, while standing with their partners Jacqui and Tony. The back wall of the hall explodes, throwing the characters away from each other. Cindy and Rhys are torn apart as they reach to each other, Ste and Doug float through empty space while holding on to each other and Maddie drops into darkness. The advertisement ends as Jacqui sits in the wreckage of the hall, crying. Brennan explained that the "promo is all about the subtext" so that it does not "really give anything away" or reveal any clues about the fate of the characters involved. He added that the trailer is "more artistic than anything else". The scenes were filmed over one day and were shot on-location in London in a set built specifically for the shoot. Wires were used to elevate cast members during the filming and a smoke machine was used for effect. Davis explained that to simulate an explosion "a full bag of dust" and gold glitter was fired at the cast who had to throw themselves on to crash mats as the simulated explosion happened. Cooper explained that her part in the trailer shows her character as the "realisation of what has happened" sets in. She explained that the trailer closes with Jacqui as an "abstract tear" rolls down her face, which was added using a "dropper" after the scene was filmed. To promote the storyline, cast members Moss and Bowman appeared on T4 in which they were interviewed and discussed the storyline.


Reception

Digital Spy readers voted the storyline as the best upcoming plot in Digital Spy's storyline poll, with 69.0% of readers choosing the storyline. Digital Spy chose the wedding day crash as their "pic of the day" feature while
Radio Times ''Radio Times'' (currently styled as ''RadioTimes'') is a British weekly listings magazine devoted to television and radio programme schedules, with other features such as interviews, film reviews and lifestyle items. Founded in May 1923 by J ...
made the episode their "Soap pick of the day". On Digital Spy's 2012 end of year reader poll, Enjoy the Ride was nominated for Best Storyline and came third when it received 25.0% of the vote. ''
Inside Soap ''Inside Soap'' is a weekly magazine published in the United Kingdom, released every Tuesday. It covers current and future storylines in soap operas in the United Kingdom, including '' Coronation Street'', ''Doctors'', ''EastEnders'', ''Emmerdal ...
'' critic Sarah opined that fans "won't want to miss a moment of the explosive action in ''Hollyoaks''" and that she "loved it so much" that she wanted to see it again. Continuing, Sarah commented: "There's no expense spared as the minibus loses control and ploughs into the wedding venue, crashing straight through and out the other side. But the biggest drama is yet to come! In the aftermath of the crash, we're treated to everything you could possibly want from a soap. There's drama as the minibus explodes in a ball of fire. There are moments that will make you gasp with shock as something completely unexpected happens. And then there's heartbreak as we're forced to say a premature goodbye to much-loved characters â€“ and I defy you not to cry along with the devastated loved ones they left behind". Sarah said "there are standout performances from some of my all-time favourite ''Hollyoaks'' stars, including Claire Cooper, Andrew Moss, Nick Pickard and Stephanie Waring. And whether you love or loathe the sixth-formers, they certainly have their part to play as the drama unfolds over the rest of the week". She concluded that it is "''Hollyoaks'' at its very best. So buckle up and enjoy the ride". ''All About Soap'' journalist Kerry Barrett wrote that readers should stop what they are doing "immediately and watch ''Hollyoaks'' instead. It's going to be one of the most explosive episodes ever!" Barrett opined: "it's one of the best 'Oaks we've ever seen! It's got a brilliant mix of terror, shock, surprise, and even a bit of humour â€“ and there are some amazing performances from the cast. Claire Cooper is fabulous as always, and watch out for Andrew Moss, Steph Waring and Jazmine Franks, who all act their socks off". Barrett concluded that viewers will not want to miss the fourth episode when "the fallout from the dramatic wedding day continues. There won't be a dry eye in the house..." Barrett's ''All About Soap'' colleague Carena Crawford said: "OMG! Did you just watch ''Hollyoaks''? Rhys is dead! And so are Maddie and Neil! We're in shock! We don't even know where to start: it was so good. With Rhys trapped under the rubble, Cindy wanted to go to him, but she knew she couldn't. We felt a bit sorry for her, but it was Jacqui who made our hearts break as she stayed by her beloved Rhys's side as he died". Crawford added that Cooper was "absolutely fantastic" at portraying Jacqui. On Maddie's death, Crawford said: "How brutal was that? After the queen bee saved her own skin by leaving poor Neil to die in pain when the minibus exploded, she was a goner herself after the flaming car door flew off the vehicle and crushed her. Talk about jaw-dropping!" Anthony D. Langford from AfterElton.com said he "really enjoyed Hollyoaks last week and it's been awhile since I have been thoroughly entertained by the show. Soaps rarely have big splashy events and this soap delivered". He added that he "thought the scenes surrounding the disaster were brilliantly done. Soaps usually don't do action scenes well, but the car accident, following by the explosion was terrific. They were well shot and suspenseful and you really were on the edge of your seat seeing who would survive â€“ especially since the show had teased that two characters were going to die, though they actually ended up killing off four". He explained that the serial was "determined to keep under-wraps who would die". Langford said he was not shocked at Neil's death, he found Maddie's death to be "a bit of a shock, especially since she had survived the accident, only to be killed by falling debris" and felt Jono's death "was definitely a surprise because it came out of nowhere. One minute he was fine and the next he was dead". Langford said that he was not "shocked" at Rhys' death but that he felt that Moss and Cooper "were beautiful and heartbreaking in those moments".


Ratings

The first episode aired on E4's first look service and achieved the best Friday first-look ratings for ''Hollyoaks'' in over two months with 0.554 million viewers. When the episode aired on Channel 4 it was watched by 1.03 million viewers. E4's first look of the second episode achieved ratings of 0.567 million while it was watched by 1.06 million during the Channel 4 broadcast. The third episode of the week's E4 broadcast was watched by 0.684 million viewers while the Channel 4 broadcast was viewed by 1.05 million. The fourth episode's E4 broadcast which featured the deaths of three characters was viewed by 0.970 million. This was the highest E4 rating for ''Hollyoaks'' of 2012 and the most-watched multichannel programme of the day. When the fourth episode aired on Channel 4 it brought 1.04 million viewers. The final episode of the week was watched by 0.780 million viewers on E4. When the episode aired on Channel 4 it achieved 1.19 million viewers, which was the highest ratings for of the Enjoy the Ride storyline for Channel 4. As a result of the storyline, the E4 broadcast of the aftermath of the storyline continued to achieve high ratings for the serial.


References


External links


Enjoy the Ride
at
E4.com E4 is a Television in the United Kingdom, British free-to-air public broadcast television channel owned and operated by Channel Four Television Corporation. The "E" stands for ''entertainment'' and the channel is primarily aimed at the 16/18†...
{{DEFAULTSORT:Enjoy The Ride 2012 in British television Hollyoaks storylines