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Elmhurst 1925 (officially Elmhurst Milked, LLC) is a plant-based food and beverage company located in
Elma, New York :'' For other places with this name, see Elma''. Elma is a town in Erie County, New York, United States. The population was 11,721 at the 2020 census. The town is named after the American elm tree. Elma is in the county's central area, southe ...
. The company manufactures and sells non-dairy, plant-based milks made from nuts, grains, and seeds. The first four nutmilks – almond, cashew, hazelnut, and walnut – debuted at Natural Products Expo West in March 2017. A number of additional products have launched since, including their line of unsweetened plant milks made with only two to three ingredients, award winning barista editions, dairy-free creamers, and single serve ready-to-drink options.


History

Elmhurst was founded in
Queens Queens is a borough of New York City, coextensive with Queens County, in the U.S. state of New York. Located on Long Island, it is the largest New York City borough by area. It is bordered by the borough of Brooklyn at the western tip of Long ...
, New York in 1925. Current owner Henry Schwartz’s father and uncle started the company, which became Elmhurst Dairy, in their father’s milk house in the Elmhurst neighborhood. The Schwartz brothers moved to the
Jamaica Jamaica (; ) is an island country situated in the Caribbean Sea. Spanning in area, it is the third-largest island of the Greater Antilles and the Caribbean (after Cuba and Hispaniola). Jamaica lies about south of Cuba, and west of His ...
neighborhood in the 1930s. Here they linked with their brother-in-law, who had a farm of 200
cows Cattle (''Bos taurus'') are large, domesticated, cloven-hooved, herbivores. They are a prominent modern member of the subfamily Bovinae and the most widespread species of the genus ''Bos''. Adult females are referred to as cows and adult mal ...
in Middle Village, and set up a manufacturing plant. The Jamaica site housed Elmhurst Dairy until its closure in 2016. Schwartz cited ongoing losses, stating that the family had kept the plant open “long past the years that it was economically viable.” It was the last remaining fluid milk plant in
New York City New York, often called New York City or NYC, is the most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the most densely populated major city in the Un ...
. Elmhurst Dairy
rebranded Rebranding is a marketing strategy in which a new name, term, symbol, design, concept or combination thereof is created for an established brand with the intention of developing a new, differentiated identity in the minds of consumers, investors ...
itself as Elmhurst 1925, and switched its focus from dairy to plant-based milks. It moved its manufacturing operation to a new 30,000 square foot plant, adjacent to sister company Steuben Foods, in 2017. A line of nutmilks launched in March 2017.


Products

Elmhurst 1925 currently offers a wide range of products and continues to add to this portfolio regularly. Milked Almonds, Cashews, Walnuts, and Hazelnuts were originally introduced at Natural Products Expo West in March 2017. A number of additional Elmhurst Milked products were shown at Natural Products Expo East in September 2017: Milked
Oat The oat (''Avena sativa''), sometimes called the common oat, is a species of cereal grain grown for its seed, which is known by the same name (usually in the plural, unlike other cereals and pseudocereals). While oats are suitable for human con ...
s,
Brown Rice Brown rice is a whole grain rice with the inedible outer hull removed. This kind of rice sheds its outer hull or husk but the bran and germ layer remain on, constituting the brown or tan colour of rice. White rice is the same grain without the h ...
,
Peanuts ''Peanuts'' is a syndicated daily and Sunday American comic strip written and illustrated by Charles M. Schulz. The strip's original run extended from 1950 to 2000, continuing in reruns afterward. ''Peanuts'' is among the most popular and infl ...
, and Peanuts with
Chocolate Chocolate is a food made from roasted and ground cacao seed kernels that is available as a liquid, solid, or paste, either on its own or as a flavoring agent in other foods. Cacao has been consumed in some form since at least the Olmec civ ...
; and unsweetened versions of Milked Almonds and Hazelnuts. These launched in January 2018. Elmhurst Milked Peanuts is the only packaged peanut-based milk on the market. All products are packaged in 32 fluid ounce (946 mL) multi-serve cartons, and sold in both retail stores nationally as well as being available directly through their e-commerce site in the contiguous US. Elmhurst's product line is
vegan Veganism is the practice of abstaining from the use of animal product—particularly in diet—and an associated philosophy that rejects the commodity status of animals. An individual who follows the diet or philosophy is known as a vegan. ...
, lactose-free, kosher, and non-GMO certified.


Process - HydroRelease

Elmhurst uses a proprietary process, which it calls the HydroRelease method. Dr.
Cheryl Mitchell Cheryl Mitchell is an American plant food scientist who created the HydroRelease milling process. She is the chief scientist at Elmhurst Milked and the creator of a line of plant-based milks. Mitchell started her career after getting her Ph.D. fr ...
developed the process over five years, at a California research facility purchased in 2001. Previously, she had developed Rice Dream for Imagine Foods. In 2015, Mitchell partnered with Elmhurst and Steuben Foods owner Henry Schwartz to bring the technology to market on a large scale. This led to the opening of Elmhurst's cold-milling plant in Elma, New York, in 2017. According to Mitchell, "milking" begins with nuts, grains, and seeds, rather than a formulation to which these ingredients are added later. The process separates the source ingredient into its individual components, which include protein, fat, fiber, and micronutrients. These components are then put back together, forming a milk-like liquid which retains the nutritional profile of the original nut, grain, or seed. No gums, stabilizers, or
emulsifiers An emulsion is a mixture of two or more liquids that are normally immiscible (unmixable or unblendable) owing to liquid-liquid phase separation. Emulsions are part of a more general class of two-phase systems of matter called colloids. Although ...
are used. Because the ingredients are separated, fiber may be left-out when the ingredients are recombined and sold for other uses, such as making pasta. Schwartz claims that Elmhurst's milked nuts products contain up to four times the nuts of other nutmilk brands.


Certification and verification

* Elmhurst Milked Oats bears the 100% Whole Grain Stamp. Granted by the Oldways Whole Grains Council, the stamp verifies that 100% of the grain in the product is
whole grain A whole grain is a grain of any cereal and pseudocereal that contains the endosperm, germ, and bran, in contrast to refined grains, which retain only the endosperm. As part of a general healthy diet, consumption of whole grains is associated ...
, and there are at least 16 grams whole grain per serving. Elmhurst Milked Oats is labeled as having 20 grams whole grain per serving. * All Elmhurst products are kosher-certified, with classification as
pareve In ''kashrut'', the dietary laws of Judaism, pareve (from yi, פאַרעוו for "neutral", in Hebrew , and also parve and other variant English spellings) is a classification of edible substances that contain neither dairy nor meat ingredients. ...
, by the Orthodox Union. * All Elmhurst products are certified Non-GMO by the Non-GMO Project. * All Elmhurst cartons bear the
Forest Stewardship Council The Forest Stewardship Council A. C. (FSC) is an international non-profit, multistakeholder organization established in 1993 that promotes responsible management of the world's forests via timber certification. It is an example of a market-ba ...
trademark. * All Elmhurst cartons bear a recycle symbol linked to the Carton Council. The Carton Council was formed in 2009 by SIG Combibloc, which supplies Elmhurst Milked packaging, and three other leading paperboard carton manufacturers.


Awards and recognition

* ''
VegNews ''VegNews'' is an American magazine that publishes content about and relating to veganism, including news, health information, recipes, global events, vegan products, media, and more. History and profile It was founded in 2000 as a newspaper, and ...
'', in its 2017 Veggie Awards, recognized Elmhurst 1925 as Company of the Year. * ''VegWorld Magazine'' named Elmhurst 1925 Best in Show among vegan milks at Natural Products Expo East 2017. * Elmhurst 1925 won New Hope Network's Natural Products Expo East 2017 NEXTY Award for Best New Beverage. * ''Clean Eating Magazine'' awarded Elmhurst 1925 the 2019 Clean Choice Award. * ''VegNews'' awarded Elmhurst 1925 Best New Vegan Product at New Hope Network's Natural Products Expo West 2019. * ''Clean Eating Magazine'' awarded Elmhurst 1925 the 2020 Clean Choice Award. * The National Restaurant Show awarded Elmhurst 1925 the 2020 FABI Award for their Barista Editions.


References


External links


Company website
{{Milk substitutes Plant milk Milk substitutes