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An election promise or campaign promise is a promise or guarantee made to the public by a
candidate A candidate, or nominee, is the prospective recipient of an award or honor, or a person seeking or being considered for some kind of position; for example: * to be elected to an office — in this case a candidate selection procedure occurs. * t ...
or
political party A political party is an organization that coordinates candidates to compete in a particular country's elections. It is common for the members of a party to hold similar ideas about politics, and parties may promote specific political ideology ...
that is trying to win an
election An election is a formal group decision-making process by which a population chooses an individual or multiple individuals to hold public office. Elections have been the usual mechanism by which modern representative democracy has opera ...
. Across the Western world, political parties are highly likely to fulfill their election promises. In the United States, platform positions offer important clues as to the policies that U.S. parties will enact. Over the past 30 years, Democratic and Republican congresspeople voted in line with their respective party platforms 74% and 89% of the time, respectively.


Fulfilling promises

A 2017 study in the ''American Journal of Political Science'' found that for 12 countries (Austria, Bulgaria, Canada, Germany, Ireland, Italy, the Netherlands, Portugal, Spain, Sweden, the United Kingdom, and the United States) found that political parties fulfill their promises to voters to a considerable extent:
Parties that hold executive office after elections generally fulfill substantial percentages, sometimes very high percentages, of their election pledges, whereas parties that do not hold executive office generally find that lower percentages of their pledges are fulfilled. The fulfillment of pledges by governing executive parties varies across governments in ways that reflect power-sharing arrangements. The main power-sharing arrangement that impacts pledge fulfillment distinguishes between single-party governments and coalitions, not between governments with and without legislative majorities. We found the highest percentages of pledge fulfillment for governing parties in the United Kingdom, Sweden, Portugal, Spain, and Canada, most of which governed in single-party executives. We found lower percentages for governing parties in Germany, the Netherlands, Austria, Bulgaria, Ireland, and Italy, most of which governed in coalitions. Pledge fulfillment by U.S. presidential parties lies at the higher end of coalition governments, which suggests that U.S. presidents are more constrained than governing parties in single-party parliamentary systems, but less constrained than most governing parties in multiparty coalitions.
Other research on the United States suggests that Democratic and Republican congresspeople voted in line with their respective party platforms 74% and 89% of the time, respectively.


Examples of broken promises

*The British Liberal Party's pledge to cut military spending, before embarking on the
Dreadnought The dreadnought (alternatively spelled dreadnaught) was the predominant type of battleship in the early 20th century. The first of the kind, the Royal Navy's , had such an impact when launched in 1906 that similar battleships built after her ...
arms race An arms race occurs when two or more groups compete in military superiority. It consists of a competition between two or more states to have superior armed forces; a competition concerning production of weapons, the growth of a military, and t ...
with
Germany Germany,, officially the Federal Republic of Germany, is a country in Central Europe. It is the second most populous country in Europe after Russia, and the most populous member state of the European Union. Germany is situated betwe ...
. *The British Labour Party's 1945 pledge to set up a new ministry of housing. *
Australia Australia, officially the Commonwealth of Australia, is a Sovereign state, sovereign country comprising the mainland of the Australia (continent), Australian continent, the island of Tasmania, and numerous List of islands of Australia, sma ...
n Prime Minister
Bob Hawke Robert James Lee Hawke (9 December 1929 – 16 May 2019) was an Australian politician and union organiser who served as the 23rd prime minister of Australia from 1983 to 1991, holding office as the leader of the Australian Labor Party (A ...
, in 1987, said that "by 1990 no Australian child will be living in poverty" *
George H. W. Bush George Herbert Walker BushSince around 2000, he has been usually called George H. W. Bush, Bush Senior, Bush 41 or Bush the Elder to distinguish him from his eldest son, George W. Bush, who served as the 43rd president from 2001 to 2009; pr ...
promised not to raise taxes while president during his 1988 campaign. This was best remembered in a speech at the Republican National Convention when he said "Congress will push and push...and I'll say
Read my lips: no new taxes "Read my lips: no new taxes" is a phrase spoken by American presidential candidate George H. W. Bush at the 1988 Republican National Convention as he accepted the nomination on August 18. Written by speechwriter Peggy Noonan, the line was the mo ...
". After a recession began during his term and the deficit widened, Bush agreed to proposals to increase taxes. Although not the only broken promise concerning taxes, it was by far the most famous. *In 1994, upon entering
Italian politics The politics of Italy are conducted through a parliamentary republic with a multi-party system. Italy has been a democratic republic since 2 June 1946, when the monarchy was abolished by popular referendum and a constituent assembly was electe ...
, media tycoon
Silvio Berlusconi Silvio Berlusconi ( ; ; born 29 September 1936) is an Italian media tycoon and politician who served as Prime Minister of Italy in four governments from 1994 to 1995, 2001 to 2006 and 2008 to 2011. He was a member of the Chamber of Deputies ...
promised that he would sell his assets in
Fininvest Finanziaria d'investimento Fininvest S.p.A., known as Fininvest S.p.A., is an Italian holding company controlled by the Berlusconi family and managed by Silvio Berlusconi's eldest daughter Marina Berlusconi. Structure The Fininvest group is co ...
(later
Mediaset Mediaset Italia S.p.A., also known as Mediaset, is an Italian-based mass media company which is the largest commercial broadcaster in the country. The company is controlled by the holding company MFE - MediaForEurope. Founded in 1987 by former ...
), because of the
conflict of interest A conflict of interest (COI) is a situation in which a person or organization is involved in multiple interests, financial or otherwise, and serving one interest could involve working against another. Typically, this relates to situations i ...
it would have generated, a promise he repeated a number of times in later years, but after 12 years and having served three terms as
prime minister A prime minister, premier or chief of cabinet is the head of the cabinet and the leader of the ministers in the executive branch of government, often in a parliamentary or semi-presidential system. Under those systems, a prime minister is not ...
, he still retains ownership of his company that controls virtually all the Italian private TV stations and a large number of magazines and publishing houses, which have extensively been used in favour of his political party *
Australia Australia, officially the Commonwealth of Australia, is a Sovereign state, sovereign country comprising the mainland of the Australia (continent), Australian continent, the island of Tasmania, and numerous List of islands of Australia, sma ...
n Prime Minister
John Howard John Winston Howard (born 26 July 1939) is an Australian former politician who served as the 25th prime minister of Australia from 1996 to 2007, holding office as leader of the Liberal Party. His eleven-year tenure as prime minister is the s ...
in 1995 that the
GST GST may refer to: Taxes * General sales tax * Goods and Services Tax, the name for the value-added tax in several jurisdictions: ** Goods and services tax (Australia) ** Goods and Services Tax (Canada) ** Goods and Services Tax (Hong Kong) **G ...
would "never ever" be part of
Liberal Liberal or liberalism may refer to: Politics * a supporter of liberalism ** Liberalism by country * an adherent of a Liberal Party * Liberalism (international relations) * Sexually liberal feminism * Social liberalism Arts, entertainment and m ...
policy (the tax package was not implemented that term but was put to the Australian people at the next election in 1998 that re-elected Howard) *During the 2000 U.S. Presidential election campaign,
George W. Bush George Walker Bush (born July 6, 1946) is an American politician who served as the 43rd president of the United States from 2001 to 2009. A member of the Republican Party, Bush family, and son of the 41st president George H. W. Bush, he ...
said, "If we don't stop extending our troops all around the world in nation-building missions, then we're going to have a serious problem coming down the road. And I'm going to prevent that." *In Ireland,
Fianna Fáil Fianna Fáil (, ; meaning 'Soldiers of Destiny' or 'Warriors of Fál'), officially Fianna Fáil – The Republican Party ( ga, audio=ga-Fianna Fáil.ogg, Fianna Fáil – An Páirtí Poblachtánach), is a conservative and Christian- ...
's 2002 election promise to "permanently end all hospital waiting lists" by 2004 and to "create a world class health service" through reform and expanding healthcare coverage with "200,000 extra medical cards". *When asked about the issue of
carbon tax A carbon tax is a tax levied on the carbon emissions required to produce goods and services. Carbon taxes are intended to make visible the "hidden" social costs of carbon emissions, which are otherwise felt only in indirect ways like more sev ...
ation,
Prime Minister A prime minister, premier or chief of cabinet is the head of the cabinet and the leader of the ministers in the executive branch of government, often in a parliamentary or semi-presidential system. Under those systems, a prime minister is not ...
Julia Gillard Julia Eileen Gillard (born 29 September 1961) is an Australian former politician who served as the 27th prime minister of Australia from 2010 to 2013, holding office as leader of the Australian Labor Party (ALP). She is the first and only ...
responded by saying "There will be no carbon tax under the government I lead. What we will do is we will tackle the challenge of climate change." In February 2011, Gillard then announced a
carbon pricing Carbon pricing (or pricing), also known as cap and trade (CAT) or emissions trading scheme (ETS), is a method for nations to reduce global warming. The cost is applied to greenhouse gas emissions in order to encourage polluters to reduce the co ...
mechanism in order to secure a minority government. This has been construed by some as being a broken promise, with debate centering on whether or not a fixed price leading into a trading scheme can be called a 'tax'. *Before the
2011 Irish general election The 2011 Irish general election took place on Friday 25 February to elect 166 Teachtaí Dála across 43 constituencies to Dáil Éireann, the lower house of Ireland's parliament, the Oireachtas. The Dáil was dissolved and the general electi ...
, the then Labour Party leader
Eamon Gilmore Eamonn or Éamon or Eamon may refer to: * Eamonn (given name), an Irish male given name * Eamon (singer) (born 1983), American R&B singer-songwriter and harmonicist * ''Eamon'' (video game), a 1980 computer role-playing game for the Apple II *"Éam ...
infamously said " Frankfurt's Way or Labour's Way" in reference to the EU/IMF deal. After being elected to power the party went on to accept the deal. *Former U.S. President
Barack Obama Barack Hussein Obama II ( ; born August 4, 1961) is an American politician who served as the 44th president of the United States from 2009 to 2017. A member of the Democratic Party, Obama was the first African-American president of the U ...
vowed repeatedly during the 2008 election to close the Guantanamo Bay detention camp in Cuba, but the prison remained open the entirety of his Presidency and remains so . *In the 2010 election to the U.K. House of Commons, the Liberal Democrat Party candidates took a pledge to oppose any increase in university tuition fees and campaign for their abolition. After forming a
coalition government A coalition government is a form of government in which political parties cooperate to form a government. The usual reason for such an arrangement is that no single party has achieved an absolute majority after an election, an atypical outcome in ...
with the
Tories A Tory () is a person who holds a political philosophy known as Toryism, based on a British version of traditionalism and conservatism, which upholds the supremacy of social order as it has evolved in the English culture throughout history. Th ...
, 21 of 57 Liberal Democrat MPs voted to increase the fee

*During the 2015 Canadian federal election, Canadian federal election in 2015 ,
Justin Trudeau Justin Pierre James Trudeau ( , ; born December 25, 1971) is a Canadian politician who is the 23rd and current prime minister of Canada. He has served as the prime minister of Canada since 2015 and as the leader of the Liberal Party since 2 ...
promised to replace the
first-past-the-post In a first-past-the-post electoral system (FPTP or FPP), formally called single-member plurality voting (SMP) when used in single-member districts or informally choose-one voting in contrast to ranked voting, or score voting, voters cast their ...
electoral system before the next federal election. He later rescinded this promise. *
President President most commonly refers to: *President (corporate title) *President (education), a leader of a college or university *President (government title) President may also refer to: Automobiles * Nissan President, a 1966–2010 Japanese ful ...
Donald Trump Donald John Trump (born June 14, 1946) is an American politician, media personality, and businessman who served as the 45th president of the United States from 2017 to 2021. Trump graduated from the Wharton School of the University of Pe ...
, as a candidate in the 2016 presidential election, promised that he would
imprison Imprisonment is the restraint of a person's liberty, for any cause whatsoever, whether by authority of the government, or by a person acting without such authority. In the latter case it is "false imprisonment". Imprisonment does not necessari ...
Democratic nominee
Hillary Clinton Hillary Diane Rodham Clinton ( Rodham; born October 26, 1947) is an American politician, diplomat, and former lawyer who served as the 67th United States Secretary of State for President Barack Obama from 2009 to 2013, as a United States sen ...
over her email controversy, most notably during the
2016 Republican National Convention The 2016 Republican National Convention, in which delegates of the United States Republican Party chose the party's nominees for president and vice president in the 2016 U.S. presidential election, was held July 18–21, 2016, at Quicken Lo ...
and the second presidential debate. After becoming
President-elect An ''officer-elect'' is a person who has been elected to a position but has not yet been installed. Notably, a president who has been elected but not yet installed would be referred to as a ''president-elect'' (e.g. president-elect of the Unit ...
, Trump announced he would not actually charge Clinton with any wrongdoing. The Trump Administration did not take any action against Clinton. *In the 2019 general election in the United Kingdom the
Conservative Party The Conservative Party is a name used by many political parties around the world. These political parties are generally right-wing though their exact ideologies can range from center-right to far-right. Political parties called The Conservative P ...
, led by
Boris Johnson Alexander Boris de Pfeffel Johnson (; born 19 June 1964) is a British politician, writer and journalist who served as Prime Minister of the United Kingdom and Leader of the Conservative Party from 2019 to 2022. He previously served as F ...
, pledged in their manifesto to not raise the rate of income tax,
VAT A value-added tax (VAT), known in some countries as a goods and services tax (GST), is a type of tax that is assessed incrementally. It is levied on the price of a product or service at each stage of production, distribution, or sale to the en ...
or
National Insurance National Insurance (NI) is a fundamental component of the welfare state in the United Kingdom. It acts as a form of social security, since payment of NI contributions establishes entitlement to certain state benefits for workers and their famil ...
. In September 2021, Johnson announced that National Insurance would be increased by 1.25 percentage points from April 2022 to raise money for the
National Health Service The National Health Service (NHS) is the umbrella term for the publicly funded healthcare systems of the United Kingdom (UK). Since 1948, they have been funded out of general taxation. There are three systems which are referred to using the " ...
and social care.


See also

*
Consent of the governed In political philosophy, the phrase consent of the governed refers to the idea that a government's legitimacy and moral right to use state power is justified and lawful only when consented to by the people or society over which that political pow ...
* Government platform *
Mandate (politics) In representative democracies, a mandate (or seat) is the authority granted by a constituency to act as its representative. Elections, especially ones with a large margin of victory, are often said to give the newly elected government or electe ...
*
Manifesto A manifesto is a published declaration of the intentions, motives, or views of the issuer, be it an individual, group, political party or government. A manifesto usually accepts a previously published opinion or public consensus or promotes a ...
*
Read my lips: no new taxes "Read my lips: no new taxes" is a phrase spoken by American presidential candidate George H. W. Bush at the 1988 Republican National Convention as he accepted the nomination on August 18. Written by speechwriter Peggy Noonan, the line was the mo ...
*
Social contract In moral and political philosophy Political philosophy or political theory is the philosophical study of government, addressing questions about the nature, scope, and legitimacy of public agents and institutions and the relationships betw ...


Notes

# p. 116 "Nixon didn't invent the phrase, which originated with a reporter looking for a lead to a story summarizing the Republican candidate's (hazy) promise to end the war without losing. But neither did he disavow the term, and it soon became a part of the campaign. When pressed for details, Nixon retreated to the not indefensible position that to tip his hand would interfere with the negotiations that had begun in Paris."; Stated evidence suggests that Nixon never used the term, and that it actually came from a question by a voter at a New Hampshire campaign stop. # # # p. 298 # p. 203 # # p. 174; p. 217 # Small p. 162 # Small p. 179 # # See U.S. presidential election, 1900 Misleading Philippine War claims by the Republicans # Small, p. 166; p. 20; p. 120; p. 119 #
The Most Controversial Political Campaigns in World History


References

{{DEFAULTSORT:Election Promise Election campaign terminology Social ethics