An election promise or campaign promise is a
promise or guarantee made to the public by a
candidate
A candidate, or nominee, is a prospective recipient of an award or honor, or a person seeking or being considered for some kind of position. For example, one can be a candidate for membership in a group (sociology), group or election to an offic ...
or
political party
A political party is an organization that coordinates candidates to compete in a particular area's elections. It is common for the members of a party to hold similar ideas about politics, and parties may promote specific political ideology, ...
that is trying to win an
election
An election is a formal group decision-making process whereby a population chooses an individual or multiple individuals to hold Public administration, public office.
Elections have been the usual mechanism by which modern representative d ...
.
Across the Western world, political parties aren't highly likely to fulfill their election promises.
In the United States, platform positions offer important clues as to the policies that U.S. parties will enact. Over the past 30 years, Democratic and Republican
congresspeople voted in line with their respective party platforms 74% and 89% of the time, respectively.
Fulfilling promises
A 2017 study in the ''American Journal of Political Science'' found that for 12 countries (Austria, Bulgaria, Canada, Germany, Ireland, Italy, the Netherlands, Portugal, Spain, Sweden, the United Kingdom, and the United States) found that political parties fulfill their promises to voters to a considerable extent:
Parties that hold executive office after elections generally fulfill substantial percentages, sometimes very high percentages, of their election pledges, whereas parties that do not hold executive office generally find that lower percentages of their pledges are fulfilled. The fulfillment of pledges by governing executive parties varies across governments in ways that reflect power-sharing arrangements. The main power-sharing arrangement that impacts pledge fulfillment distinguishes between single-party governments and coalitions, not between governments with and without legislative majorities. We found the highest percentages of pledge fulfillment for governing parties in the United Kingdom, Sweden, Portugal, Spain, and Canada, most of which governed in single-party executives. We found lower percentages for governing parties in Germany, the Netherlands, Austria, Bulgaria, Ireland, and Italy, most of which governed in coalitions. Pledge fulfillment by U.S. presidential parties lies at the higher end of coalition governments, which suggests that U.S. presidents are more constrained than governing parties in single-party parliamentary systems, but less constrained than most governing parties in multiparty coalitions.
Other research on the United States suggests that Democratic and Republican
congresspeople voted in line with their respective party platforms 74% and 89% of the time, respectively.
Examples of broken promises
*The
British Liberal Party's pledge to cut army spending, before embarking on the
Dreadnought arms race
An arms race occurs when two or more groups compete in military superiority. It consists of a competition between two or more State (polity), states to have superior armed forces, concerning production of weapons, the growth of a military, and ...
with
Germany
Germany, officially the Federal Republic of Germany, is a country in Central Europe. It lies between the Baltic Sea and the North Sea to the north and the Alps to the south. Its sixteen States of Germany, constituent states have a total popu ...
.
*The
British Labour Party's 1945 pledge to set up a new ministry of housing.
*
Australia
Australia, officially the Commonwealth of Australia, is a country comprising mainland Australia, the mainland of the Australia (continent), Australian continent, the island of Tasmania and list of islands of Australia, numerous smaller isl ...
n Prime Minister
Bob Hawke, in 1987, said that "by 1990 no Australian child will be living in poverty"
*
George H. W. Bush
George Herbert Walker BushBefore the outcome of the 2000 United States presidential election, he was usually referred to simply as "George Bush" but became more commonly known as "George H. W. Bush", "Bush Senior," "Bush 41," and even "Bush th ...
promised not to raise taxes while president during his
1988 campaign. This was best remembered in a speech at the Republican National Convention when he said "Congress will push and push...and I'll say
Read my lips: no new taxes". After a recession began during his term and the deficit widened, Bush agreed to proposals to increase taxes. Although not the only broken promise concerning taxes, it was by far the most famous.
*In 1994, upon entering
Italian politics, media tycoon
Silvio Berlusconi
Silvio Berlusconi ( ; ; 29 September 193612 June 2023) was an Italian Media proprietor, media tycoon and politician who served as the prime minister of Italy in three governments from 1994 to 1995, 2001 to 2006 and 2008 to 2011. He was a mem ...
promised that he would sell his assets in
Fininvest (later
Mediaset
Mediaset S.p.A. is an Italian mass media and television production and distribution company that is the largest commercial broadcaster in the country. The company is controlled by the holding company MFE – MediaForEurope (the original ...
), because of the
conflict of interest
A conflict of interest (COI) is a situation in which a person or organization is involved in multiple wikt:interest#Noun, interests, financial or otherwise, and serving one interest could involve working against another. Typically, this relates t ...
it would have generated, a promise he repeated a number of times in later years, but after 12 years and having served three terms as
prime minister
A prime minister or chief of cabinet is the head of the cabinet and the leader of the ministers in the executive branch of government, often in a parliamentary or semi-presidential system. A prime minister is not the head of state, but r ...
, he still retained ownership of his company that controls virtually all the Italian private TV stations and a large number of magazines and publishing houses, which have extensively been used in favour of his political party.
*
Australia
Australia, officially the Commonwealth of Australia, is a country comprising mainland Australia, the mainland of the Australia (continent), Australian continent, the island of Tasmania and list of islands of Australia, numerous smaller isl ...
n Prime Minister
John Howard in 1995 that the
GST would "never ever" be part of
Liberal policy (the tax package was not implemented that term but was put to the Australian people at the next election in 1998 that re-elected Howard)
*During the
2000 U.S. Presidential election campaign,
George W. Bush
George Walker Bush (born July 6, 1946) is an American politician and businessman who was the 43rd president of the United States from 2001 to 2009. A member of the Bush family and the Republican Party (United States), Republican Party, he i ...
said, "If we don't stop extending our troops all around the world in nation-building missions, then we're going to have a serious problem coming down the road. And I'm going to prevent that."
*In Ireland,
Fianna Fáil
Fianna Fáil ( ; ; meaning "Soldiers of Destiny" or "Warriors of Fál"), officially Fianna Fáil – The Republican Party (), is a centre to centre-right political party in Ireland.
Founded as a republican party in 1926 by Éamon de ...
's 2002 election promise to "permanently end all hospital waiting lists" by 2004 and to "create a world class health service" through reform and expanding healthcare coverage with "200,000 extra medical cards".
*When asked about the issue of
carbon taxation,
Prime Minister
A prime minister or chief of cabinet is the head of the cabinet and the leader of the ministers in the executive branch of government, often in a parliamentary or semi-presidential system. A prime minister is not the head of state, but r ...
Julia Gillard responded by saying "There will be no carbon tax under the government I lead. What we will do is we will tackle the challenge of climate change." In February 2011, Gillard then announced a
carbon pricing
Carbon pricing (or pricing) is a method for governments to Climate change mitigation, mitigate climate change, in which a monetary cost is applied to greenhouse gas emissions. This is done to encourage polluters to reduce fossil fuel combustion, ...
mechanism in order to secure a minority government. This has been construed by some as being a broken promise, with debate centering on whether or not a fixed price leading into a trading scheme can be called a 'tax'.
*Before the
2011 Irish general election
The 2011 Irish general election took place on Friday 25 February to elect 166 Teachta Dála, Teachtaí Dála across Dáil constituencies, 43 constituencies to Dáil Éireann, the lower house of Republic of Ireland, Ireland's parliament, the Oir ...
, the then Labour Party leader
Eamon Gilmore infamously said "
Frankfurt's Way or Labour's Way" in reference to the EU/IMF deal. After being elected to power the party went on to accept the deal.
*Former U.S. President
Barack Obama
Barack Hussein Obama II (born August 4, 1961) is an American politician who was the 44th president of the United States from 2009 to 2017. A member of the Democratic Party, he was the first African American president in American history. O ...
vowed repeatedly during the 2008 election to close the
Guantanamo Bay detention camp
The Guantanamo Bay detention camp, also known as GTMO ( ), GITMO ( ), or simply Guantanamo Bay, is a United States military prison within Naval Station Guantanamo Bay (NSGB), on the coast of Guantánamo Bay, Cuba. It was established in 2002 by p ...
in Cuba, but the prison remained open the entirety of his Presidency and remains so .
*In the
2010 election to the U.K. House of Commons, the
Liberal Democrat Party candidates took a pledge to oppose any increase in
university tuition fees and campaign for their abolition. After forming a
coalition government
A coalition government, or coalition cabinet, is a government by political parties that enter into a power-sharing arrangement of the executive. Coalition governments usually occur when no single party has achieved an absolute majority after an ...
with the
Tories, 21 of 57 Liberal Democrat MPs voted to increase the fees.
*During the
Canadian federal election in 2015,
Justin Trudeau promised to replace the
first-past-the-post
First-past-the-post (FPTP)—also called choose-one, first-preference plurality (FPP), or simply plurality—is a single-winner voting rule. Voters mark one candidate as their favorite, or First-preference votes, first-preference, and the cand ...
electoral system before the next federal election. He later rescinded this promise.
*
President Donald Trump
Donald John Trump (born June 14, 1946) is an American politician, media personality, and businessman who is the 47th president of the United States. A member of the Republican Party (United States), Republican Party, he served as the 45 ...
, as a candidate in the
2016 presidential election, promised that he would
imprison Democratic nominee
Hillary Clinton
Hillary Diane Rodham Clinton ( Rodham; born October 26, 1947) is an American politician, lawyer and diplomat. She was the 67th United States secretary of state in the administration of Barack Obama from 2009 to 2013, a U.S. senator represent ...
over her
email controversy, most notably during the
2016 Republican National Convention
The 2016 Republican National Convention, in which delegates of the United States Republican Party (United States), Republican Party chose the party's nominees for President of the United States, president and Vice President of the United Sta ...
and the
second presidential debate. After becoming
President-elect, Trump announced he would not actually charge Clinton with any wrongdoing. The Trump Administration did not take any action against Clinton.
*In the
2019 general election in the United Kingdom the
Conservative Party, led by
Boris Johnson
Alexander Boris de Pfeffel Johnson (born 19 June 1964) is a British politician and writer who served as Prime Minister of the United Kingdom and Leader of the Conservative Party (UK), Leader of the Conservative Party from 2019 to 2022. He wa ...
, pledged in their manifesto to not raise the rate of income tax,
VAT or
National Insurance. In September 2021, Johnson announced that National Insurance would be increased by 1.25 percentage points from April 2022 to raise money for the
National Health Service
The National Health Service (NHS) is the term for the publicly funded health care, publicly funded healthcare systems of the United Kingdom: the National Health Service (England), NHS Scotland, NHS Wales, and Health and Social Care (Northern ...
and social care.
*In the
2023 parliamentary and presidential elections in Turkey the
Justice and Development Party, led by
Recep Tayyip Erdoğan
Recep Tayyip Erdoğan (born 26 February 1954) is a Turkish politician who is the 12th and current president of Turkey since 2014. He previously served as the 25th prime minister of Turkey, prime minister from 2003 to 2014 as part of the Jus ...
, pledged in their manifesto to provide tax exemption for the acquisition of mobile phones and computers for youth in higher education for once without giving details of whether it will apply to imported or domestic products. In August 2023,
Erdoğan's cabinet announced that tax exemption for the acquisition of mobile phones and computers for youth would only encompass products produced or assembled in Turkey and have a price cap.
See also
*
Consent of the governed
In political philosophy, consent of the governed is the idea that a government's political legitimacy, legitimacy and natural and legal rights, moral right to use state power is justified and lawful only when consented to by the people or society o ...
*
Mandate (politics)
*
Manifesto
A manifesto is a written declaration of the intentions, motives, or views of the issuer, be it an individual, group, political party, or government. A manifesto can accept a previously published opinion or public consensus, but many prominent ...
*
Read my lips: no new taxes
*
Social contract
In moral and political philosophy, the social contract is an idea, theory, or model that usually, although not always, concerns the legitimacy of the authority of the state over the individual. Conceptualized in the Age of Enlightenment, it ...
Notes
# p. 116 "Nixon didn't invent the phrase, which originated with a reporter looking for a lead to a story summarizing the Republican candidate's (hazy) promise to end the war without losing. But neither did he disavow the term, and it soon became a part of the campaign. When pressed for details, Nixon retreated to the not indefensible position that to tip his hand would interfere with the negotiations that had begun in Paris."; Stated evidence suggests that Nixon never used the term, and that it actually came from a question by a voter at a New Hampshire campaign stop.
#
#
# p. 298
# p. 203
#
# p. 174; p. 217
# Small p. 162
# Small p. 179
#
# See
U.S. presidential election, 1900 Misleading Philippine War claims by the Republicans
# Small, p. 166; p. 20; p. 120; p. 119
#
The Most Controversial Political Campaigns in World History
References
{{DEFAULTSORT:Election Promise
Election campaign terminology