EFAMRO is a
federation of national bodies representing the market research profession in Europe.
Members
EFAMRO is composed of 16 national bodies:
Activities
EFAMRO has three primary roles:
* To adjudicate on cross-border complaints made against market research organizations through a self-regulatory framework
* To provide a common voice for national bodies when lobbying at a European or international level
* To develop and enhance international quality standards for market research (most notably the
ISO 20252 ISO 20252:2019 is an international quality standard first published in 2006 as a replacement for the existing British Standards BS 7911:2003. It was subsequently revised in 2012, and then restructured and technically revised in this third edition.
...
quality standard which EFAMRO initiated)
EFAMRO co-ordinates these activities with other research bodies globally through its participation in the Global Research Business Network (GRBN), a joint initiative with the
Asia Pacific Research Committee (APRC) and the Americas Research Industry Alliance (ARIA).
Leadership
EFAMRO is led by an Executive Board overseen by Jan Oostveen (Director General) and Andrew Cannon (President).
External links
EFAMRO websiteGlobal Business Research Network (GBRN) website
References
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Professional associations based in Belgium
Pan-European trade and professional organizations