Danish Fashion Institute
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Danish Fashion Institute (DAFI) is a non-profit
trade group A trade association, also known as an industry trade group, business association, sector association or industry body, is an organization founded and funded by businesses that operate in a specific Industry (economics), industry. An industry tra ...
for the
Danish Danish may refer to: * Something of, from, or related to the country of Denmark People * A national or citizen of Denmark, also called a "Dane," see Demographics of Denmark * Culture of Denmark * Danish people or Danes, people with a Danish a ...
fashion industry Fashion is a form of self-expression and autonomy at a particular period and place and in a specific context, of clothing, footwear, lifestyle, accessories, makeup, hairstyle, and body posture. The term implies a look defined by the fashion in ...
founded in 2005. Its main goal is to promote Danish fashion design in both Denmark and internationally. Organising the twice-yearly
Copenhagen Fashion Week Copenhagen Fashion Week is an international fashion event, held twice a year in Copenhagen Copenhagen ( or .; da, København ) is the capital and most populous city of Denmark, with a proper population of around 815.000 in the last quart ...
is one of the primary activities.


Organisation

Danish Fashion Institute is a subsidiary of the self-owning foundation Design Society. The organisation is based in Fæstningens Materialgård at Frederiksholms Kanal 30 in Copenhagen. Danish Fashion Institute's membership organisation DAFI s Netværk merged with Dansk Mode & Tekstil in 2015.


Activities


Fashion Forum

Fashion Forum is an internet media with news from the Danish fashion industry.


Copenhagen Fashion Week

DAFI's first big initiative was the establishment and development of
Copenhagen Fashion Week Copenhagen Fashion Week is an international fashion event, held twice a year in Copenhagen Copenhagen ( or .; da, København ) is the capital and most populous city of Denmark, with a proper population of around 815.000 in the last quart ...
, which had previously only existed as a
trade fair A trade fair, also known as trade show, trade exhibition, or trade exposition, is an exhibition organized so that companies in a specific industry can showcase and demonstrate their latest products and services, meet with industry partners and c ...
event. Today,
Copenhagen Copenhagen ( or .; da, København ) is the capital and most populous city of Denmark, with a proper population of around 815.000 in the last quarter of 2022; and some 1.370,000 in the urban area; and the wider Copenhagen metropolitan ar ...
Fashion Week is an established international event with a show schedule of more than 40 shows, five fashion fairs, 2,400 brands exhibited and hundreds of activities for both professionals and the general public.


Other initiatives

Besides the above projects, DAFI works to strengthen the industry's competitiveness through knowledge-sharing workshops, seminars and conferences on topics like CSR, internationalization, business competencies,
market trends A market trend is a perceived tendency of financial markets to move in a particular direction over time. Analysts classify these trends as ''secular'' for long time-frames, ''primary'' for medium time-frames, and ''secondary'' for short time-fram ...
and
innovation Innovation is the practical implementation of ideas that result in the introduction of new goods or services or improvement in offering goods or services. ISO TC 279 in the standard ISO 56000:2020 defines innovation as "a new or changed entity ...
. As such, DAFI coordinated the Danish political initiative Modezonen, a collaboration with the Danish Chamber of Commerce, The Trade Council of Denmark,
Danmarks Designskole The Royal Danish Academy of Fine Arts, School of Design, more commonly known as the Danish Design School ( Danish: ''Danmarks Designskole''. often abbreviated as DKDS) is an institution of higher education in Copenhagen, Denmark, offering a five-ye ...
, Teko, KEA,
Copenhagen Business School Copenhagen Business School (Danish'': Handelshøjskolen i København'') often abbreviated and referred to as CBS (also in Danish), is a public university situated in Copenhagen, Denmark and is considered one of the most prestigious business schoo ...
and
Danish Design Centre The Danish Design Center (DDC) is Denmark’s national center for design. Established in 1978, DDC is a non-profit foundation under the Danish Ministry of Business, Industry and Financial Affairs. The role of DDC is to promote the use of design in ...
. The purpose of Modezonen was to create a shared platform and prepare the fashion industry for global competition while making Denmark a significant fashion player and putting Copenhagen on a par with leading fashion metropolises. In February 2010, Modezonen launched fashionforum.dk, a medium for the Danish fashion industry with articles, forums and job ads.


Nordic Fashion Association and NICE

In 2008, DAFI created a pan- Nordic fashion network with Nordic Fashion Association in collaboration with its sister-organizations in
Sweden Sweden, formally the Kingdom of Sweden,The United Nations Group of Experts on Geographical Names states that the country's formal name is the Kingdom of SwedenUNGEGN World Geographical Names, Sweden./ref> is a Nordic country located on ...
,
Norway Norway, officially the Kingdom of Norway, is a Nordic country in Northern Europe, the mainland territory of which comprises the western and northernmost portion of the Scandinavian Peninsula. The remote Arctic island of Jan Mayen and t ...
,
Finland Finland ( fi, Suomi ; sv, Finland ), officially the Republic of Finland (; ), is a Nordic country in Northern Europe. It shares land borders with Sweden to the northwest, Norway to the north, and Russia to the east, with the Gulf of B ...
and
Iceland Iceland ( is, Ísland; ) is a Nordic island country in the North Atlantic Ocean and in the Arctic Ocean. Iceland is the most sparsely populated country in Europe. Iceland's capital and largest city is Reykjavík, which (along with its s ...
. Nordic Fashion Association runs the sustainability project NICE (Nordic Initiative, Clean and Ethical) which supports and motivates fashion companies to integrate
environmentally sustainable Specific definitions of sustainability are difficult to agree on and have varied in the literature and over time. The concept of sustainability can be used to guide decisions at the global, national, and individual levels (e.g. sustainable livin ...
and socially responsible practices into their design and business models. In December 2009, DAFI and Nordic Fashion Association contributed to the
United Nations Framework Convention on Climate Change The United Nations Framework Convention on Climate Change (UNFCCC) established an international environmental treaty to combat "dangerous human interference with the climate system", in part by stabilizing greenhouse gas concentrations in th ...
(COP15) by gathering 650 fashion industry professionals, experts and NGOs from across the globe in a conference that brought up visions and challenges for a
sustainable fashion Sustainable fashion (also known as eco-fashion) is a term describing products, processes, activities, and actors (policymakers, brands, consumers) aiming to achieve a carbon-neutral fashion industry, built on equality, social justice, animal ...
industry. Another NICE conference was held in May 2012 with more than 1,000 participants.


References

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External links


Official WebsiteFashion Magazine
Danish fashion Fashion organizations Trade associations based in Denmark Organizations based in Copenhagen 2005 establishments in Denmark