Distributed creativity is a sociocultural framework for understanding how
creativity
Creativity is a phenomenon whereby something new and valuable is formed. The created item may be intangible (such as an idea, a scientific theory, a musical composition, or a joke) or a physical object (such as an invention, a printed literary w ...
emerges from the interactions of people, objects and their environment. It is a response to cognitive accounts of creativity exemplified by the widely used
four Ps
The term "marketing mix" is a foundation model for businesses, historically centered around product, price, place, and promotion (also known as the "4 Ps"). The marketing mix has been defined as the "set of marketing tools that the firm uses to ...
framework. According to Vlad Petre Glǎveanu, "instead of an individual, an objects or a place in which to 'locate' creativity,
heaim here is to distribute it ''between'' people, objects and places."
Details
Distributed creativity is not one artist working on one object but rather a group of authors contributing to an artwork. In media art, one can trace a movement from artwork to network. The obsession with objects as described by
Walter Benjamin
Walter Bendix Schönflies Benjamin (; ; 15 July 1892 – 26 September 1940) was a German Jewish philosopher, cultural critic and essayist.
An eclectic thinker, combining elements of German idealism, Romanticism, Western Marxism, and Jewish mys ...
is replaced with an enthusiasm for the process of interaction. Bill Nichols describes the latter in his essay "The Work of Culture in the Age of Cybernetic Systems."
Distributed Creativity has recently been used to describe
network performance practices, especially by composers and performers working in the area of network music performance. With the idea of distributing performers across the globe, also come considerations of how people listen when in different spaces, which has been explored under the theme of networked listening. A special issue in the 2009 publication of ''Contemporary Music Review'' on network performance investigated the topic of network music.
Theorists are considering how distributing performers and audiences in a performance space impacts on the experience of music making on behalf of the performers but also on the audience. Discussions on how each performance or concert space is built or set up are discussed under the theme of network dramaturgy.
There are several centres around the world that have dedicated network performance spaces and teams researching how to make music with people in distributed environments, for instance
SoundWIRE Research Group at CCRMA, Stanford University and the
Sonic Arts Research Centre in Belfast.
References
External links and references
Distributed Creativity Forum presented by Eyebeam and Still Water at University of MaineInstitute for Distributed Creativity*
* Renwick, Robin. (2012). “SOURCENODE: A NETWORK SOURCED APPROACH TO NETWORK MUSIC PERFORMANCE (NMP)..
* Rebelo, Pedro, and Robert King (2010). "Anticipation in networked musical performance." Proceedings of the 2010 international conference on Electronic Visualisation and the Arts. British Computer Society, 2010.
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* Rebelo, Schroeder, Renaud (2008)
NETWORK DRAMATURGY: BEING ON THE NODE* Schroeder, Franziska et al. (2007)
Addressing the Network: Performative Strategies for Playing APART 2007 ICMC Paper Presentation.
* Alexander Carôt, Pedro Rebelo, Alain Renaud (2007). 'Networked music performance: State of the art'. Audio Engineering Society Conference: 30th International Conference: Intelligent Audio Environments Publisher.
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Creativity