Demandware is a software technology company headquartered in

Burlington, Massachusetts Burlington is a town in Middlesex County, Massachusetts, United States. The population was 26,377 at the 2020 census. History It is believed that Burlington takes its name from the English town of Bridlington, Yorkshire, but this has never b ...

that provides a cloud-based unified e-commerce platform with mobile, AI personalization, order management capabilities, and related services for B2C and B2B retailers and brand manufacturers around the world. Founded in 2004, Demandware was acquired by Salesforce in 2016 for $2.8B. The company was subsequently renamed Salesforce Commerce Cloud.

History

Pre-IPO (2004–12)

Demandware was founded in February 2004 by

Stephan Schambach Stephan Schambach (* in Erfurt) is a German entrepreneur and commerce pioneer having created the first standard software for online shopping in 1995 (Intershop). In addition to being the founder of Intershop Communications, Schambach also found ...

Mike Ricciuti
“Start-up targets e-commerce on demand,”

CNET ''CNET'' (short for "Computer Network") is an American media website that publishes reviews, news, articles, blogs, podcasts, and videos on technology and consumer electronics globally. ''CNET'' originally produced content for radio and televi ...

, October 6, 2004. to provide a hosted service that would enable companies to develop and manage easy-to-use, customizable e-commerce websites, rather than building a site from scratch. The service was launched in the first quarter of 2005. Schambach previously founded the early e-commerce company Intershop in 1992. Seed money for Demandware was provided by venture capital firms General Catalyst Partners and North Bridge Venture Partners.Michael B. Farrell
“Patience pays off for investment firm,”
'' Boston Globe'', March 15, 2012.

Post-IPO (2012–present)

On March 15, 2012, Demandware began trading on the New York Stock Exchange,Lynn Cowan
“New Vs. Old in IPO Action This Week,”
'' The Wall Street Journal'', March 12, 2012. raising $88 million in its initial public offering of $16 per share. Following its IPO, shares were up more than 50% from the IPO price by the next morning. In November 2013, Demandware announced an underwritten registered public offering.

Locations

Demandware is headquartered in

.Chris Reidy
“Demandware establishes Munich office as its European HQ,”
Boston.com, June 14, 2013. The company also has offices in Salt Lake City, Utah; Deerfield Beach, Florida; the United Kingdom; France; Denmark; Germany; the Netherlands;

Australia Australia, officially the Commonwealth of Australia, is a Sovereign state, sovereign country comprising the mainland of the Australia (continent), Australian continent, the island of Tasmania, and numerous List of islands of Australia, sma ...

; Hong Kong;

China China, officially the People's Republic of China (PRC), is a country in East Asia. It is the world's most populous country, with a population exceeding 1.4 billion, slightly ahead of India. China spans the equivalent of five time zones and ...

; and

Japan Japan ( ja, 日本, or , and formally , ''Nihonkoku'') is an island country in East Asia. It is situated in the northwest Pacific Ocean, and is bordered on the west by the Sea of Japan, while extending from the Sea of Okhotsk in the north ...

.Sara Castellanos
“Demandware plans Japan expansion, future acquisitions following Q1 2014 growth,”
'' Boston Business Journal'', May 6, 2014.

Rankings

* After a three-year growth in revenue of 657% from 2008 to 2011, Demandware was ranked #563 on '' Inc.'' magazine's Inc. 5000 list in 2012.Demandware profile
'' Inc.'' Accessed September 7, 2014.

References

{{reflist

External links

Demandware (English) website
Salesforce Companies formerly listed on the New York Stock Exchange Providers of services to on-line companies American companies established in 2004 Software companies established in 2004 2004 establishments in Massachusetts 2012 initial public offerings Software companies based in Massachusetts Technology companies based in the Boston area Companies based in Burlington, Massachusetts Cloud computing providers 2016 mergers and acquisitions Software companies of the United States