Cool Whip
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Cool Whip is an American brand of imitation
whipped cream Whipped cream is liquid heavy cream that is whipped by a whisk or mixer until it is light and fluffy and holds its shape, or by the expansion of dissolved gas, forming a firm colloid. It is often sweetened, typically with white sugar, and ...
, referred to as a ''
whipped topping Whipped cream is liquid heavy cream that is whipped by a whisk or mixer until it is light and fluffy and holds its shape, or by the expansion of dissolved gas, forming a firm colloid. It is often sweetened, typically with white sugar, and ...
'' by its manufacturer,
Kraft Heinz The Kraft Heinz Company (KHC), commonly known as Kraft Heinz, is an American multinational food company formed by the merger of Kraft Foods and Heinz co-headquartered in Chicago and Pittsburgh. Kraft Heinz is the third-largest food and beverage ...
. It is used in North America as a topping for
desserts Dessert is a course that concludes a meal. The course consists of sweet foods, such as confections, and possibly a beverage such as dessert wine and liqueur. In some parts of the world, such as much of Greece and West Africa, and most parts of ...
, and in some no-bake pie recipes as a
convenience food Convenience food, also called tertiary processed food, is food that is commercially prepared (often through processing) to optimise ease of consumption. Such food is usually ready to eat without further preparation. It may also be easily por ...
or ingredient that does not require physical whipping and can maintain its texture without melting over time. Cool Whip is sold frozen and must be defrosted in the
refrigerator A refrigerator, colloquially fridge, is a commercial and home appliance consisting of a thermally insulated compartment and a heat pump (mechanical, electronic or chemical) that transfers heat from its inside to its external environment so th ...
before being used. It has a longer
shelf life Shelf life is the length of time that a commodity may be stored without becoming unfit for use, consumption, or sale. In other words, it might refer to whether a commodity should no longer be on a pantry shelf (unfit for use), or no longer on a ...
than
cream Cream is a dairy product composed of the higher-fat layer skimmed from the top of milk before homogenization. In un-homogenized milk, the fat, which is less dense, eventually rises to the top. In the industrial production of cream, this process ...
while frozen. On the other hand, it does not have the same
flavor Flavor or flavour is either the sensory perception of taste or smell, or a flavoring in food that produces such perception. Flavor or flavour may also refer to: Science *Flavors (programming language), an early object-oriented extension to Lis ...
and
texture Texture may refer to: Science and technology * Surface texture, the texture means smoothness, roughness, or bumpiness of the surface of an object * Texture (roads), road surface characteristics with waves shorter than road roughness * Texture (c ...
as whipped cream, and costs nearly 50% more per ounce. It was originally marketed as being " non-dairy" despite containing the
milk Milk is a white liquid food produced by the mammary glands of mammals. It is the primary source of nutrition for young mammals (including breastfed human infants) before they are able to digestion, digest solid food. Immune factors and immune ...
protein Proteins are large biomolecules and macromolecules that comprise one or more long chains of amino acid residues. Proteins perform a vast array of functions within organisms, including catalysing metabolic reactions, DNA replication, respo ...
casein Casein ( , from Latin ''caseus'' "cheese") is a family of related phosphoproteins (CSN1S1, αS1, aS2, CSN2, β, K-casein, κ) that are commonly found in mammalian milk, comprising about 80% of the proteins in cow's milk and between 20% and 60% of ...
; it now also includes
skimmed milk Skimmed milk (British English), or skim milk (American English), is made when all the milkfat is removed from whole milk. It tends to contain around 0.1% fat. Background Historically, skimmed milk was used for fattening pigs, and was recommended ...
.


Overview

Cool Whip was introduced in 1966 by the
Birds Eye Birds Eye is an American international brand of frozen foods owned by Conagra Brands in the United States, by Nomad Foods in Europe, and Simplot in Australia. The former Birds Eye Company Ltd., originally named "Birdseye Seafood, Inc." had be ...
division of
General Foods General Foods Corporation was a company whose direct predecessor was established in the United States by Charles William Post as the Postum Cereal Company in 1895. The company changed its name to "General Foods" in 1929, after several corporate ...
, now part of
Kraft Heinz The Kraft Heinz Company (KHC), commonly known as Kraft Heinz, is an American multinational food company formed by the merger of Kraft Foods and Heinz co-headquartered in Chicago and Pittsburgh. Kraft Heinz is the third-largest food and beverage ...
. Within two years of introduction, it became the largest and most profitable product in the Birds Eye line of products. Cool Whip is now the most consumed brand of whipped topping in the U.S. Cool Whip was created in 1966 by
food scientist Food science is the basic science and applied science of food; its scope starts at overlap with agricultural science and nutritional science and leads through the scientific aspects of food safety and food processing, informing the developmen ...
William A. Mitchell Dr. William A. Mitchell (October 21, 1911 – July 26, 2004) was an American food chemist who, while working for General Foods Corporation between 1941 and 1976, was the key inventor behind Pop Rocks, Tang, Cool Whip, and powdered egg whites. ...
. The key advantage of his invention was that the product could be distributed frozen. Cool Whip is manufactured in
Avon, New York Avon () is a town in Livingston County, New York, United States. It is south of Rochester. The town population was 7,146 at the 2010 census. The town was named after the River Avon in England. The village of Avon is in the northwest part of ...
, for the
American American(s) may refer to: * American, something of, from, or related to the United States of America, commonly known as the "United States" or "America" ** Americans, citizens and nationals of the United States of America ** American ancestry, pe ...
and
Canadian Canadians (french: Canadiens) are people identified with the country of Canada. This connection may be residential, legal, historical or cultural. For most Canadians, many (or all) of these connections exist and are collectively the source of ...
markets. It is sold frozen in eight-ounce (226-gram) and larger plastic tubs and is
refrigerated The term refrigeration refers to the process of removing heat from an enclosed space or substance for the purpose of lowering the temperature.International Dictionary of Refrigeration, http://dictionary.iifiir.org/search.phpASHRAE Terminology, ht ...
prior to serving. Each nine-gram serving provides 25
kcal The calorie is a unit of energy. For historical reasons, two main definitions of "calorie" are in wide use. The large calorie, food calorie, or kilogram calorie was originally defined as the amount of heat needed to raise the temperature of o ...
(105 kJ) of energy, of which 1.5 grams or 15 kcal (63 kJ) are from
fat In nutrition science, nutrition, biology, and chemistry, fat usually means any ester of fatty acids, or a mixture of such chemical compound, compounds, most commonly those that occur in living beings or in food. The term often refers spec ...
. Varieties offered include Original, Extra Creamy, Light, Free (
fat-free Diet food (or dietetic food) refers to any food or beverage whose recipe is altered to reduce fat, carbohydrates, and/or sugar in order to make it part of a weight loss program or diet. Such foods are usually intended to assist in weight loss or ...
), and Sugar-Free (made with
NutraSweet The NutraSweet Company is an American nutrient company that produces and markets NutraSweet Neotame, their trademarked brand name for the high-intensity sweetener neotame. In 2021, NutraSweet was placed 43rd by FoodTalks' list of Top 50 Global S ...
). In Canada, the fat-free variety is labeled as Ultra-low Fat. Seasonal flavors include
French vanilla Vanilla is a spice derived from orchids of the genus ''Vanilla'', primarily obtained from pods of the Mexican species, flat-leaved vanilla ('' V. planifolia''). Pollination is required to make the plants produce the fruit from which t ...
,
chocolate Chocolate is a food made from roasted and ground cacao seed kernels that is available as a liquid, solid, or paste, either on its own or as a flavoring agent in other foods. Cacao has been consumed in some form since at least the Olmec civ ...
, and sweet
cinnamon Cinnamon is a spice obtained from the inner bark of several tree species from the genus ''Cinnamomum''. Cinnamon is used mainly as an aromatic condiment and flavouring additive in a wide variety of cuisines, sweet and savoury dishes, breakfa ...
, all introduced in 2011;
strawberry The garden strawberry (or simply strawberry; ''Fragaria × ananassa'') is a widely grown hybrid species of the genus '' Fragaria'', collectively known as the strawberries, which are cultivated worldwide for their fruit. The fruit is widely ap ...
;
peppermint Peppermint (''Mentha'' × ''piperita'') is a hybrid species of mint, a cross between watermint and spearmint. Indigenous to Europe and the Middle East, the plant is now widely spread and cultivated in many regions of the world.Euro+Med Plantbas ...
, introduced in 2016; and
cheesecake Cheesecake is a sweet dessert consisting of one or more layers. The main, and thickest, layer consists of a mixture of a soft, fresh cheese (typically cottage cheese, cream cheese or ricotta), eggs, and sugar. If there is a bottom layer, it m ...
, introduced in 2017. Cool Whip remains the most popular brand of whipped topping in the United States, with
Reddi-wip Reddi-Wip is an American brand of sweetened whipped cream propelled from its container by nitrous oxide. It is produced by Conagra Brands and is sold in varieties such as Original, Extra Creamy, Fat Free, Zero Sugar, and Barista. In 2019, two new ...
(whipped cream in an aerosol can) ranking second.
Dream Whip Dream Whip is a brand of whipped topping mix that is mixed with milk and vanilla to make a whipped dessert topping, currently owned by the Kraft Heinz company. ''Dream Whip'' was developed and released by the General Foods Corporation in 1957, ...
is another brand of whipped dessert topping, but one that is sold as a powder.


Ingredients

Cool Whip Original is made of
water Water (chemical formula ) is an inorganic, transparent, tasteless, odorless, and nearly colorless chemical substance, which is the main constituent of Earth's hydrosphere and the fluids of all known living organisms (in which it acts as a ...
,
hydrogenated vegetable oil Fat hydrogenation is the process of combining fat – typically liquid vegetable oils – with hydrogen, to convert some or all of the unsaturated fat into saturated fat, resulting in a solid or semi-solid fat. Changing the degree of saturation ...
(including
coconut The coconut tree (''Cocos nucifera'') is a member of the palm tree family ( Arecaceae) and the only living species of the genus ''Cocos''. The term "coconut" (or the archaic "cocoanut") can refer to the whole coconut palm, the seed, or the ...
and
palm kernel The palm kernel is the edible seed of the oil palm fruit. The fruit yields two distinct oils: palm oil derived from the outer parts of the fruit, and palm kernel oil derived from the kernel. The pulp left after oil is rendered from the kernel is ...
oils),
high fructose corn syrup High-fructose corn syrup (HFCS), also known as glucose–fructose, isoglucose and glucose–fructose syrup, is a sweetener made from corn starch. As in the production of conventional corn syrup, the starch is broken down into glucose by enzym ...
,
corn syrup Corn syrup is a food syrup which is made from the starch of corn (called maize in many countries) and contains varying amounts of sugars: glucose, maltose and higher oligosaccharides, depending on the grade. Corn syrup is used in foods to softe ...
,
skimmed milk Skimmed milk (British English), or skim milk (American English), is made when all the milkfat is removed from whole milk. It tends to contain around 0.1% fat. Background Historically, skimmed milk was used for fattening pigs, and was recommended ...
, light cream (less than 2%),
sodium caseinate Casein ( , from Latin ''caseus'' "cheese") is a family of related phosphoproteins ( αS1, aS2, β, κ) that are commonly found in mammalian milk, comprising about 80% of the proteins in cow's milk and between 20% and 60% of the proteins in human ...
, natural and artificial flavor,
xanthan Xanthan gum () is a polysaccharide with many industrial uses, including as a common food additive. It is an effective thickening agent, emulsifier, and stabilizer that prevents ingredients from separating. It can be produced from simple sugar ...
and
guar The guar or cluster bean, with the botanical name ''Cyamopsis tetragonoloba'', is an annual legume and the source of guar gum. It is also known as gavar, gawar, or guvar bean. The origin of ''Cyamopsis tetragonoloba'' is unknown, since it has ...
gums,
polysorbate 60 Polysorbates are a class of emulsifiers used in some pharmaceuticals and food preparation. They are commonly used in oral and topical pharmaceutical dosage forms. They are also often used in cosmetics to solubilize essential oils into water-based ...
,
sorbitan monostearate Sorbitan monostearate is an ester of sorbitan (a sorbitol derivative) and stearic acid and is sometimes referred to as a synthetic wax.
, sodium polyphosphate, and
beta carotene Beta (, ; uppercase , lowercase , or cursive ; grc, βῆτα, bē̂ta or ell, βήτα, víta) is the second letter of the Greek alphabet. In the system of Greek numerals, it has a value of 2. In Modern Greek, it represents the voiced labio ...
(as a colouring). Cool Whip is available in an aerosol can using
nitrous oxide Nitrous oxide (dinitrogen oxide or dinitrogen monoxide), commonly known as laughing gas, nitrous, or nos, is a chemical compound, an oxide of nitrogen with the formula . At room temperature, it is a colourless non-flammable gas, and has a ...
as a
propellant A propellant (or propellent) is a mass that is expelled or expanded in such a way as to create a thrust or other motive force in accordance with Newton's third law of motion, and "propel" a vehicle, projectile, or fluid payload. In vehicles, the e ...
. From its introduction, Cool Whip was labeled and advertised as non-dairy, but as of 2018 it contains skimmed milk and sodium caseinate, a milk derivative. Even before the skimmed milk was introduced, Cool Whip was classified in Jewish dietary traditions as
dairy A dairy is a business enterprise established for the harvesting or processing (or both) of animal milk – mostly from cows or buffaloes, but also from goats, sheep, horses, or camels – for human consumption. A dairy is typically located on ...
because of the sodium caseinate.


See also

*
Dream Whip Dream Whip is a brand of whipped topping mix that is mixed with milk and vanilla to make a whipped dessert topping, currently owned by the Kraft Heinz company. ''Dream Whip'' was developed and released by the General Foods Corporation in 1957, ...
, a powder *
Miracle Whip Miracle Whip is a sauce condiment manufactured by Kraft Heinz and sold throughout the United States and Canada. It is also sold by Mondelēz International (formerly also Kraft Foods) as "Miracel Whip" throughout Germany. It was developed as a less ...
, a Kraft-brand mayonnaise substitute *
Non-dairy creamer A non-dairy creamer, commonly also called tea whitener or coffee whitener or else just creamer, is a liquid or granular product intended to substitute for milk or cream as an additive to coffee, tea, hot chocolate or other beverages. They do not c ...
, with similar ingredients *
Reddi-Wip Reddi-Wip is an American brand of sweetened whipped cream propelled from its container by nitrous oxide. It is produced by Conagra Brands and is sold in varieties such as Original, Extra Creamy, Fat Free, Zero Sugar, and Barista. In 2019, two new ...
, whipped cream in a can


References


General and cited references

* William Shurtleff, Akiko Aoyagi
''History of Non-dairy Whip Topping, Coffee Creamer, Cottage Cheese, and Icing/Frosting (With and Without Soy) (1900-2013): Extensively Annotated Bibliography and Sourcebook''
SoyInfo Center, 2013


External links

* {{Milk substitutes Products introduced in 1966 Brand name desserts Kraft Foods brands Imitation foods