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Quotient Technology, Inc. (formerly Coupons.com) is an advertising technology company headquartered in Salt Lake City, Utah. It specializes in digital promotions,
retail media Retail media is marketing to consumers at or near their point of purchase, or point of choice between competing brands or products. Common techniques include in-store advertising, online advertising, sampling, loyalty cards and coupons or vouche ...
, digital out-of-home (DOOH) advertising, social
influencer marketing Influencer marketing (also known as influence marketing) is a form of social media marketing involving endorsements and product placement from influencers, people and organizations who have a purported expert level of knowledge or social infl ...
, display advertising and data and analytics. On September 5, 2023, Quotient was acquired by
Neptune Retail Solutions Neptune is the eighth planet from the Sun and the farthest known planet in the Solar System. It is the fourth-largest planet in the Solar System by diameter, the third-most-massive planet, and the densest giant planet. It is 17 times ...
.


History

Quotient Technology, formerly Coupons.com, Inc., was founded in 1998 by Steven Boal, former CEO. Coupons.com originally was a website for finding and printing coupons. The website eventually expanded to the Coupons.com app, which enabled consumers to redeem cashback offers and load offers to loyalty cards, as well as find printable coupons. In June 2011, Coupons.com’s value was estimated at $1 billion. In October 2011, Greylock Partners announced an investment of up to $30 million in a secondary market purchase of company shares. In 2014, Coupons.com went public with a $100 million IPO with NYSE trading under COUP. In 2015, Coupons.com changed its corporate name to Quotient Technology, Inc. (NYSE: QUOT). The Coupons.com domain is now owned by Global Savings Group.


Acquisitions

Quotient Technology has acquired 10 organizations in total: Ubimo, Elevaate, Ahalogy, Crisp Mobile, Shopmium, Eckin, Yub, KitchMe, Couponstar and Grocery iQ. Ubimo was acquired in 2019.


References

{{Authority control Marketing companies of the United States Reward websites Companies formerly listed on the New York Stock Exchange Companies based in Mountain View, California Internet properties established in 1998 2014 initial public offerings 2023 mergers and acquisitions